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Hastie Chartered Accountants Limited

Accountant · Christchurch Centre, Christchurch

What your customers see when they look for you, and where that puts you among 245 Christchurch accountants.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch accountants · 245 businesses
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Executive summaryExclusive Marketbase business report

Hastie Chartered Accountants Limited

Accountant · Christchurch Centre, Christchurch

Where you stand#226of 245 accountants
Overall health0.8/10across the eight areas

What you have

01Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.01NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.01WebsiteYour listing links to your website, so a customer can move from Google to your own pages in one tap and read your account of the work before they ring.

Where we can help

02Reviews4.305Facebook page4.301Google listing3.404Listings and social2.708Opening hours2.503Map positions0.507Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Hastie Chartered Accountants Limited is a Christchurch Central City accounting firm offering chartered accounting and business advisory services. Based in Christchurch, it focuses on business advisory, helping clients with planning, building processes using current technology, and growth support. The practice presents itself as a team-oriented adviser for local businesses and aims to help clients at different stages of development.

Hastie Chartered Accountants Limited operates in Christchurch Central City as a chartered accounting and business advisory practice. The firm presents services under business advisory, accounting and tax advice, and positions itself to support businesses at various stages from start-up through growth.

Services described include business planning and advisory, implementing processes and recommending contemporary technology, and collaborative support for building and growing companies. The material provided emphasises planning, installing systems and joining clients' teams to support development and expansion.

Customer experience themes in available reviews are limited, with an average rating of four stars. That suggests generally positive feedback from clients, although detailed review content is sparse in the source material. The description on the website frames the firm as focused on practical business development and ongoing advisory involvement.

Locally, Hastie is presented as an accountant and business advisor tailored to Christchurch businesses that want planning, process improvements and growth support. The combination of chartered accounting credentials and stated business advisory services is the primary distinguishing feature noted in the supplied content.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Hastie Chartered Accountants Limited shows several strengths in its Google Business listing, including a visible website link, a listing title, a phone number, and a full street address. Photos are in the top tier for visual detail. The overall health score is 2.3 out of 10, indicating notable gaps. Key opportunities focus on claiming the listing, updating status, adding a meaningful description, and including a logo.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.
  • ✓
    WebsiteYour listing links to your website, so a customer can move from Google to your own pages in one tap and read your account of the work before they ring.

Top three opportunities

  • 1
    ClaimedYour listing is not claimed, which means anyone can suggest an edit to it and you have no way to reply to a review or correct what is shown.
  • 2
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 3
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
11 checks on your Google listing. You're seeing 6 of them.
3.4Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Hastie Chartered Accountants Limited
Hastie Chartered Accountants Limited1✓
Own this business?
4.0 ★★★★★ (2)
Accountant · Christchurch Centre
DirectionsCall Website ✓
OverviewReviewsPhotosAbout
From the business
No description yet2
Google listingChristchurch accountants · 245 businesses
You are #161 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Hastie Chartered Accountants Limited shows a health score of 4.3 out of 10 for Google reviews, indicating room for improvement. Key findings include a lack of owner responses to reviews and the need to grow the total number of reviews, while the rating has already risen from the bottom bracket. Maintaining high-quality experiences can help elevate both rating and trust over time.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 3
    Star ratingYour rating sits well below what customers here are used to seeing, and it is the first number they compare when two businesses look otherwise equal.
4 checks on your reviews. You're seeing 3 of them.
4.3Room to grow
What customers seeWhere you rank
9:41
Hastie Chartered Accountants Limited
OverviewReviewsPhotosAbout
4.0★★★★★2 reviews
5
4
3
2
13
1How far your rating and your review count together can be trusted
Google reviewsChristchurch accountants · 245 businesses
You are #141 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Hastie Chartered Accountants Limited shows a very low overall health in Google Maps search, with a 0.5/10 score. The key finding is that aggregate visibility exists but remains weak, while borough-level presence is minimal. Focus is needed on improving local search visibility to move past the current ranking bracket.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
2 checks on your map positions. You're seeing both.
0.5Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
accountant
1Seen in 2 searches across Christchurch, top three in none
1
AKAccounting Limited0.0 ★ (0) · Accountant
2
Sidekick Selwyn5.0 ★ (5) · Accountant
3
SBA Small Business Accounting Rolleston5.0 ★ (9) · Accountant
4
Lay Associates5.0 ★ (2) · Accountant
↓
Hastie Chartered Accountants Limited2Further down, below the first results
Map positionsChristchurch accountants · 245 businesses
You are #232 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Hastie Chartered Accountants Limited shows a below-average social presence health score of 3.2/10. Strengths include existing LinkedIn profiles for both personal and company listings and a Yellow Directory listing, indicating some local reach. Primary opportunities focus on establishing active Instagram, Facebook, TikTok profiles, and complete listings in TikTok Directory and GrabOne for broader visibility.

Strengths

  • ✓
    Yellow ProfileWe can see your Yellow Profile listing (https://yellow.co.nz/y/hastie-chartered-accountants-limited-579473478) found via: Google search results.
  • ✓
    ServiceFinder ProfileWe can see your ServiceFinder Profile listing (https://servicefinder.co.nz/Hastie-Chartered-Accountants-Limited-50196) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
15 checks on your listings and social. You're seeing 5 of them.
2.7Room to grow
What customers seeWhere you rank
9:41
Ghastie chartered accountants limited christchurch centre
AllImagesMapsNews
ServiceFinderHastie-Chartered-Accountants-Limited-50196Hastie Chartered Accountants Limited | ServiceFinder✓
Yellowhastie-chartered-accountants-limited-579473478Hastie Chartered Accountants Limited | Yellow✓
White Pageshastie-chartered-accountants-bishopdaleHastie Chartered Accountants Limited | White Pages
LinkedInandrewhastieHastie Chartered Accountants Limited | LinkedIn
FacebookNo account found1
InstagramNo account found2
TiktokNo account found3
Listings and socialChristchurch accountants · 245 businesses
You are #179 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokServiceFinderYellowWhite PagesYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
4.3Room to grow
What customers seeWhere you rank
9:41
facebook
hastie chartered accountants limited christchurch centre
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch accountants · 245 businesses
You are #140 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

Hastie Chartered Accountants Limited shows a very high on-page SEO health score with strong basics in place. Key findings include a valid favicon, a precise title tag, HTTPS-only resources, a relevant meta description, and a present H1 tag. The main improvement areas are reducing render-blocking resources, adjusting the meta description length, and minor tweaks to the title tag to hit the ideal range.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain HealthYour website did not come back healthy when we tried it, and anyone clicking through from your Google listing is meeting whatever we met.
  • 2
    Domain UniquenessWe could not find a domain registered to your business, which means there is no address of your own for a customer to go to and nothing for your Google listing to link to.
  • 3
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
Ghastie chartered accountants limited website
AllMapsImagesNews
Google Mapsgoogle.com › mapsHastie Chartered Accountants Limited - Christchurch Centre, Christchurch
Your websiteNo website of your own1
Your websiteChristchurch accountants · 245 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Hastie Chartered Accountants Limited shows a healthy website traffic picture, with strong organic performance and high local visibility. The highest impact finding is that organic traffic is in the top local tier, indicating solid reach among nearby clients. Paid traffic opportunities exist but have not yet been leveraged, suggesting room for careful, targeted growth.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
Hastie Chartered Accountants LimitedNot in these results
Google search and trafficChristchurch accountants · 245 businesses
You are #144 for Google search and traffic
See how to keep it that way →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Hastie Chartered Accountants Limited shows poor temporal alignment because there are no recorded opening hours to compare with local demand patterns. Without published hours the report cannot identify times when the practice is open during peak customer search windows. This absence creates missed opportunities to be visible when local businesses seek accounting and advisory support, and may hide inefficiencies or potential gains from simple schedule changes.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandWe could not measure your hours against local demand, which almost always means your listing shows no opening hours at all.
1 check on your opening hours. You're seeing it.
2.5Room to grow
What customers seeWhere you rank
9:41
Hastie Chartered Accountants Limited
OverviewReviewsPhotosAbout
Hours
No opening hours listed1
Popular times Thursday · Christchurch Centre
8a9a10a11a12p1p2p3p4p5p
When people nearby look - and nobody can tell if you are open
Opening hoursChristchurch accountants · 245 businesses
You are #185 for opening hours
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 16 opportunities, from the 45 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#226of 245 Christchurch accountants
9:41
Christchurch accountantsOverall · 245 businesses
You are #226 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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