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AP Design

Architect · Christchurch Centre, Christchurch

What your customers see when they look for you, and where that puts you among 252 Christchurch architects.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch architects · 252 businesses
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Executive summaryExclusive Marketbase business report

AP Design

Architect · Christchurch Centre, Christchurch

Where you stand#222of 252 architects
Overall health1.2/10across the eight areas

Going well

02Reviews7.3

Where we can help

01Google listing3.505Facebook page3.008Opening hours2.603Map positions2.004Listings and social1.107Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

AP Design Cornerstone Architecture is an architectural practice based in Christchurch Central City, with links to work in Auckland. The practice focuses on architectural design inspired by urban cityscapes, emphasising beauty, flexibility and purpose. Customers encounter a client-focused approach and online accessibility, with an emphasis on translating client vision into practical designs.

AP Design Cornerstone Architecture is an architectural practice located in Christchurch Central City with activity noted in the Christchurch and Auckland areas. The firm presents itself as a studio working on architectural design and related services with an urban design influence.

The practice states its designs are inspired by urban cityscapes and seek to emphasise beauty, flexibility and purpose. Services described on the website centre on architectural design and client-driven projects, with an emphasis on translating client vision into built outcomes.

Customer comments in reviews highlight attentive service and a positive online experience. Reviewers mention clear guidance on concept and strategy, reasonable pricing for detailed design solutions, and a customer service focus led by named staff. Overall feedback points to helpful communication and value for clients.

Locally, Cornerstone Architecture presents as a Christchurch-based studio with an urban design sensibility and a client-centred approach. The practice is distinguished in the local market by its stated focus on adaptable, purposeful design and by customer-reported strengths in service, online accessibility and practical guidance through the design process.

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01Google listingMarketbase business report

Your Google listing

AP Design Cornerstone Architecture shows a below-average overall health score on Google Business Listing at 3.5/10, indicating room for improvement. Key positive findings include that the listing is claimed, shows open-for-business status, and includes a website link and phone number, ensuring basic accessibility for potential customers.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 2
    Photos on the listingYou have no photos on your listing, or close to none, so a customer scrolling past sees a blank where every other business shows their work.
  • 3
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
11 checks on your Google listing. You're seeing 6 of them.
3.5Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
AP Design
2
AP Design✓✓
4.6 ★★★★★ (5)
Architect · Christchurch Centre
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business
No description yet1
Google listingChristchurch architects · 252 businesses
You are #163 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

AP Design Cornerstone Architecture shows a solid overall health on Google reviews, with a 7.3 out of 10 and a good number of reviews. The standout finding is strong listing activity and rating confidence, while the main growth area is engaging customers through review responses to build trust.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Star ratingYour rating sits below what half the businesses here carry, which gives a customer choosing between three of you a reason to pick one of the others.
  • 3
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
4 checks on your reviews. You're seeing 3 of them.
7.3Good
What customers seeWhere you rank
9:41
AP Design
OverviewReviewsPhotosAbout
4.6★★★★★5 reviews
5
4
3
2
12
3How far your rating and your review count together can be trusted
Google reviewsChristchurch architects · 252 businesses
You are #69 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

AP Design Cornerstone Architecture shows a low overall health score on Google Maps at 2.0/10, indicating limited visibility. The strongest opportunity is improving aggregate map search results to climb out of the low bracket, followed by expanding the local borough presence where the Christchurch address is recognised. Top keywords show solid ranking for architectural designer roles in central areas, suggesting a base to build on with targeted local optimisation.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
2 checks on your map positions. You're seeing both.
2.0Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
architectural designer
1Seen in 4 searches across Christchurch, top three in none
1
CA Architecture4.9 ★ (22) · Architect
2
Warren & Mahoney Architects4.7 ★ (14) · Architect
3
SMC Design Studio5.0 ★ (44) · Architect
4
Dalman Architects4.6 ★ (7) · Architect
↓
AP Design2Further down, below the first results
Map positionsChristchurch architects · 252 businesses
You are #202 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Citations and social presence health is strong, with a score of 8.1 out of 10 indicating high overall trust and visibility. Key strengths include outstanding Instagram and Facebook profiles, plus an active LinkedIn Company listing. Primary opportunities focus on expanding presence on TikTok, TikTok Directory, LinkedIn, GrabOne and Neighbourly to reach broader audiences and improve discoverability.

Strengths

  • ✓
    White Pages ListingWe can see your White Pages Listing listing (https://whitepages.co.nz/allan-pritchard-ap-design) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
18 checks on your listings and social. You're seeing 4 of them.
1.1Room to grow
What customers seeWhere you rank
9:41
Gap design christchurch centre
AllImagesMapsNews
FacebookapdesignltdAP Design | Facebook1
White Pagesallan-pritchard-ap-designAP Design | White Pages✓
LinkedInap-design-ltdAP Design | LinkedIn
InstagramNo account found2
TiktokNo account found3
Listings and socialChristchurch architects · 252 businesses
You are #225 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokWhite PagesLinkedInYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
3.0Room to grow
What customers seeWhere you rank
9:41
facebook
ap design christchurch centre
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch architects · 252 businesses
You are #176 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

AP Design Cornerstone Architecture shows an above-average health score for on-page SEO, indicating solid technical foundations with room for targeted improvements. Notable strengths include a perfect title tag range, a valid favicon, secure HTTPS content, presence of an H1 tag, and an SEO-friendly URL. The most impactful contents relate to improving meta description length, on-page SEO score, and removing frames.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain HealthYour website did not come back healthy when we tried it, and anyone clicking through from your Google listing is meeting whatever we met.
  • 2
    Domain UniquenessWe could not find a domain registered to your business, which means there is no address of your own for a customer to go to and nothing for your Google listing to link to.
  • 3
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
Gap design website
AllMapsImagesNews
Google Mapsgoogle.com › mapsAP Design - Christchurch Centre, Christchurch
Your websiteNo website of your own1
Your websiteChristchurch architects · 252 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

AP Design Cornerstone Architecture shows an above-average overall health of 6.6 out of 10 for website traffic, indicating solid visibility with room to grow. Key findings point to paid traffic gaps and strong organic value, with opportunities to begin small paid campaigns and to push ongoing organic SEO improvements.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
AP DesignNot in these results
Google search and trafficChristchurch architects · 252 businesses
You are #175 for Google search and traffic
See how to keep it that way →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

AP Design Cornerstone Architecture's hours partly match local demand, with weekday lunchtime openings on Tuesday, Wednesday and Thursday aligning with peak client searches. However, the practice is closed during high-demand Saturday and Sunday midday windows, missing substantial weekend interest. Total weekly open hours are 36, with 36 well-aligned peak hours and 69 missed high-demand hours, suggesting reviewing weekend availability could improve reach.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
2.6Room to grow
What customers seeWhere you rank
9:41
AP Design
OverviewReviewsPhotosAbout
Hours 1
Monday9am-5pm
Tuesday9am-5pm
Wednesday9am-5pm
Thursday9am-5pm
Friday9am-1pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch architects · 252 businesses
You are #186 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 16 opportunities, from the 48 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#222of 252 Christchurch architects
9:41
Christchurch architectsOverall · 252 businesses
You are #222 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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