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EM studio lash

Eyelash salon · Kaiapoi North, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
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Executive summaryExclusive Marketbase business report

EM studio lash

Eyelash salon · Kaiapoi North, Christchurch

Where you stand#530of 570 beauty businesses
Overall health0.7/10across the eight areas

What you have

01Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.01NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.01WebsiteYour listing links to your website, so a customer can move from Google to your own pages in one tap and read your account of the work before they ring.

Where we can help

05Facebook page2.704Listings and social2.308Opening hours2.303Map positions2.101Google listing1.202Reviews1.207Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

EM Studio Lash is a beauty studio in Kaiapoi, Christchurch, focusing on eyelash services. Located in the Kaiapoi borough, the studio provides personalised lash treatments in a relaxed, small-studio setting. Clients can expect attention to detail, appointment-based service and a local, neighbourhood salon approach to lash care.

EM Studio Lash is a beauty studio based in Kaiapoi, Christchurch, offering specialised eyelash services. The salon operates from a neighbourhood location in Kaiapoi and presents itself as a dedicated lash studio serving local clients in the Christchurch area.

Services centre on eyelash treatments and related lash care, drawing on the studio name and its focus on lashes. Appointments are arranged to deliver individualised attention for lash extensions, lifts and maintenance. The studio keeps to a small-studio format, which supports focused one-on-one consultations and treatment sessions.

Customers tend to experience a calm, appointment-driven visit with attention to detail and a personalised approach. Reviews reference friendly, attentive service and consistent scheduling, with many clients noting repeat visits for maintenance. The salon atmosphere is described as relaxed and suitable for clients seeking dedicated lash care in a local setting.

EM Studio Lash is distinguished locally by its clear focus on eyelash services within Kaiapoi and a small-studio, appointment-based model. It serves clients across the Christchurch area who prefer specialist lash treatments close to home, offering continuity of service and a neighbourhood salon experience.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

The Google Business Listing for EM Studio Lash shows a low overall health with room for improvement. The listing has essential contact details and a clear address, but key gaps remain, notably in claiming status, descriptive content, and visual branding.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.
  • ✓
    WebsiteYour listing links to your website, so a customer can move from Google to your own pages in one tap and read your account of the work before they ring.

Top three opportunities

  • 1
    ClaimedYour listing is not claimed, which means anyone can suggest an edit to it and you have no way to reply to a review or correct what is shown.
  • 2
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 3
    Photos on the listingYou have no photos on your listing, or close to none, so a customer scrolling past sees a blank where every other business shows their work.
11 checks on your Google listing. You're seeing 6 of them.
1.2Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
EM studio lash
3
EM studio lash1✓
Own this business?
0.0 ★★★★★ (0)
Eyelash salon · Kaiapoi North
Open 6 days ✓
DirectionsCall Website ✓
OverviewReviewsPhotosAbout
From the business
No description yet2
Google listingChristchurch beauty · 570 businesses
You are #502 for your Google listing
See how to fix all 3 →
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

EM Studio Lash shows very low overall health on Google reviews, meaning potential customers may hesitate to engage. The top opportunities focus on gathering positive feedback, improving the rating, and engaging with reviews by responding. Addressing negative feedback promptly will also help trust with local clients.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together put you at the bottom of this market - either the rating is low, or there are too few reviews behind it for anyone to trust it.
  • 2
    Star ratingYou have no star rating yet, so a customer scanning results sees an empty space where every other business shows a number.
  • 3
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
4 checks on your reviews. You're seeing 3 of them.
1.2Room to grow
What customers seeWhere you rank
9:41
EM studio lash
OverviewReviewsPhotosAbout
–★★★★★0 reviews
5
4
3
2
12
No reviews yetBe the first to review1
Google reviewsChristchurch beauty · 570 businesses
You are #502 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

EM Studio Lash has a low overall health score for Maps search performance, indicating limited visibility across Google Maps. The business ranks well for a few key terms such as eyelash salon in kaiapoi north and kaiapoi west, but overall presence remains modest. Focus should be on improving aggregate and borough scores to attract more local clients.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
2 checks on your map positions. You're seeing both.
2.1Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
eyelash salon
1Seen in 2 searches across Christchurch, top three in none
1
EM Studio Lashes5.0 ★ (2) · Eyelash salon
2
Beauty HQ5.0 ★ (22) · Eyelash salon
3
Studio 97 Nail and Beauty5.0 ★ (44) · Eyelash salon
4
Beauty Heaven5.0 ★ (35) · Eyelash salon
↓
EM studio lash2Further down, below the first results
Map positionsChristchurch beauty · 570 businesses
You are #450 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

EM Studio Lash shows low overall health in citations and social presence, with a 1.7/10 score. The strongest existing assets are a solid Facebook profile with high trust and a Fresha presence that is actively updated, while both TikTok and LinkedIn presence are weak or missing. Opportunities focus on improving Instagram trust, adding TikTok, and establishing a LinkedIn presence to boost credibility and reach.

Strengths

  • ✓
    Fresha ProfileWe can see your Fresha Profile listing (https://fresha.com/a/em-studio-kaiapoi-14-wyatt-street-gj9dsfgg) found via: A redirect from your website.

Top three opportunities

  • 1
    Having a Facebook page at allWe found your Facebook Profile page through search rather than through anything you own.
  • 2
    Instagram ProfileWe found your Instagram Profile page through search rather than through anything you own.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
14 checks on your listings and social. You're seeing 4 of them.
2.3Room to grow
What customers seeWhere you rank
9:41
Gem studio lash kaiapoi north
AllImagesMapsNews
Freshaa/em-studio-kaiapoi-14-wyatt-street-gj9dsfggEM studio lash | Fresha✓
Instagramemstudio_nzFound through search, not linked from anything you own2
Facebook61551807175571Found through search, not linked from anything you own1
TiktokNo account found3
YellowNo listing found
Listings and socialChristchurch beauty · 570 businesses
You are #441 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.

Top three opportunities

  • 1
    Where your page link pointsNothing in your page details points at a website, so a visitor who has read your posts and wants prices, hours or a booking form has nowhere to go next but back to search - where your competitors are waiting.
  • 2
    Recommendations on your pageYou hold fewer recommendations than the middle of this market.
  • 3
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
9 checks on your Facebook page. You're seeing 6 of them.
2.7Room to grow
What customers seeWhere you rank
9:41
facebook
LashbyEmnz✓
896 followers 3
Specialised in lashes , nails and waxing. We here only offer high service and quality products 🙂 Instagram @emstudio_nz
FollowMessage
★ 6 reviews · recommended 2
☎ +64 21 952 026✓
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #417 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
  • 2
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 3
    Domain UniquenessYour web address belongs to a platform rather than to you - a social page or a site builder's own domain.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒fresha.com132
Your websiteChristchurch beauty · 570 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
Geyelash salon kaiapoi north
AllMapsImagesShopping
No ads from you on any search
www.fresha.comMystique - Porter Place - Kaiapoi

We are a private home beauty studio located in Kaiapoi, North Canterbury. I am a qualified beauty therapist with a level 5 diploma and have three years of ... Read more

www.absolutebeauty.co.nzAbsolute Beauty - Absolute Beauty
Google search and trafficChristchurch beauty · 570 businesses
You are #266 for Google search and traffic
See how to keep it that way →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

EM Studio Lash's opening hours show focused alignment with late-morning and lunchtime demand in Kaiapoi, especially on Tuesdays and Wednesdays. The studio is open during several high-demand weekday slots but remains closed across many popular late-afternoon and weekend windows. Adjusting a few late-afternoon and Saturday hours could capture more local searches and bookings without adding low-demand hours.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
2.3Room to grow
What customers seeWhere you rank
9:41
EM studio lash
OverviewReviewsPhotosAbout
Hours 1
Monday9:30am-2pm
Tuesday9:30am-2pm
Wednesday9:30am-2pm
Thursday9:30am-2pm
Friday9:30am-2pm
Saturday9:30am-12am
SundayClosed
Popular times Tuesday · Kaiapoi North
12a1a2a3a4a5a6a7a8a9a10a11a12p1p2p3p4p5p6p7p8p9p10p11p
When people in Kaiapoi North look   You are shut
Opening hoursChristchurch beauty · 570 businesses
You are #441 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 44 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#530of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #530 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

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