Strengths

• ✓
  Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
• ✓
  ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
• ✓
  NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

• 1
  Description lengthYour description gives a reader less than half the listings here do, so someone reading yours and then a competitor's gets less to go on from you.What if I sorted this?
• 2
  Category fitYour categories cover less of this market than nearly every competitor, so someone searching for a job you actually do is shown a list your listing was never entered into.What if I sorted this?
• 3
  Photos on the listingYou carry more photos than most of this market, which gives a customer a real look at the work before they ring.What if I sorted this?

Strengths

• ✓
  Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

• 1
  Response rateYou answer more of your reviews than the middle of this market, so a customer scrolling your page mostly finds you there.What if I sorted this?
• 2
  Review confidenceRating and volume together put you ahead of most of this market, which means a customer sees a well-rated business with enough reviews behind it to be believed.What if I sorted this?
• 3
  Review countYou hold more reviews than most of this market - depth buyers read as proof.What if I sorted this?

Strengths

• ✓
  Maps visibility in your own suburbNo business in your suburb turns up in local Maps searches more often than you do - for a customer searching nearby, you are among the first names on the screen.

Top opportunity

• 1
  Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.What if I sorted this?

Strengths

• ✓
  Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
• ✓
  Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

• 1
  Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.What if I sorted this?
• 2
  Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.What if I sorted this?
• 3
  Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.What if I sorted this?

Strengths

• ✓
  Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
• ✓
  A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
• ✓
  A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

• 1
  Recommendations on your pageA couple of recommendations have landed on the page, fewer than most here.What if I sorted this?
• 2
  People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.What if I sorted this?
• 3
  What your page says about youYour intro carries more detail than most pages in this market and is doing the work of a short landing page for the visitors who never reach your website.What if I sorted this?

Strengths

Top three opportunities

• 1
  On-page scoreYour home page did not return anything we can measure, and a page that will not answer a scanner is usually the same page that keeps a customer waiting.What if I sorted this?
• 2
  Separate sites linking to youNo separate website links to yours.What if I sorted this?
• 3
  Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.What if I sorted this?

Strengths

Top three opportunities

• 1
  What that traffic is worthSearch is delivering you nothing you would otherwise have to pay for.What if I sorted this?
• 2
  Monthly search visitsYour site draws no measurable visitors from search, so the only people reaching it are ones you sent yourself.What if I sorted this?
• 3
  Search terms you rank forYour site does not appear in search results for any terms we can measure, so nobody is finding it by searching for what you do.What if I sorted this?

Strengths

Top opportunity

• 1
  Hours aligned with demandWe could not measure your hours against local demand, which almost always means your listing shows no opening hours at all.What if I sorted this?