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A Lyttle Beauty

Beauty salon · Selwyn District North, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
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Executive summaryExclusive Marketbase business report

A Lyttle Beauty

Beauty salon · Selwyn District North, Christchurch

Where you stand#286of 570 beauty businesses
Overall health5.0/10across the eight areas

What you have

01Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.01ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.01NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Where we can help

07Google search and traffic5.505Facebook page5.201Google listing4.708Opening hours4.402Reviews2.404Listings and social1.703Map positions0.906Your website-
How AI describes youMarketbase business report

What AI tells people about you

A Lyttle Beauty is a boutique beauty salon in West Melton offering professional treatments and a relaxed local setting. The salon stocks INIKA natural and organic cosmetics and delivers personalised service for regular appointments and special occasions. Clients often note Andrea's friendly, professional manner and attention to making them feel special.

A Lyttle Beauty is a boutique beauty salon located in West Melton. The salon identifies as a local provider of beauty treatments and supplies, serving clients from the immediate area and beyond.

The salon stocks INIKA natural, organic and mineral cosmetics and makes these available to customers. Services are delivered by a named therapist, Andrea, and the offering includes treatments for regular upkeep as well as preparation for special occasions. The website references product categories and professional cosmetic lines.

Clients consistently describe Andrea's manner as friendly and professional. Review themes highlight attentive, superior service, a welcoming attitude and a focus on making customers feel special for events and routine visits. Customers note that the therapist is accommodating and approachable, with a calm manner that puts clients at ease.

As a West Melton-based beauty provider, A Lyttle Beauty is distinguished locally by a combination of personalised one-on-one service and an emphasis on natural cosmetic options through INIKA. The salon's small-scale, client-focused approach and consistently positive customer feedback position it as a neighbourhood option for people seeking tailored beauty care and natural product choices.

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01Google listingMarketbase business report

Your Google listing

A Lyttle Beauty shows an average overall health, indicating room for improvement in the Google Business Listing. The strongest current assets are a claimed listing with a visible phone number and a website link, plus the listing showing Open-for-Business status, which helps customers reach and learn about services.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 2
    Photos on the listingYou have fewer photos than nearly every business here, so a customer comparing you against them builds a picture of their work and guesses at yours.
  • 3
    Category fitYour category set covers less of this market than half the field, so there are jobs being searched for near you that your listing is not eligible to appear in.
11 checks on your Google listing. You're seeing 6 of them.
4.7Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
A Lyttle Beauty
2
A Lyttle Beauty✓✓
5.0 ★★★★★ (3)
Beauty salon · Selwyn District North3
Open 6 days · late Thu ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business
No description yet1
Google listingChristchurch beauty · 570 businesses
You are #303 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

A Lyttle Beauty shows a low overall Google Business health score (2.3/10) with early progress in rating and ongoing needs in engagement and reviews. The business maintains a high star rating (top 10%) but has not yet responded to any reviews, which limits trust signals. Encouraging more client feedback remains essential.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 3
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
4 checks on your reviews. You're seeing all of them.
2.4Room to grow
What customers seeWhere you rank
9:41
A Lyttle Beauty
OverviewReviewsPhotosAbout
5.0★★★★★3 reviews 3
5
4
3
2
1✓
1How far your rating and your review count together can be trusted
Google reviewsChristchurch beauty · 570 businesses
You are #431 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

A Lyttle Beauty shows a very low overall health in Google Maps search performance, with a health score of 0.8 out of 10. The business ranks in some broader maps queries and has minimal local presence in the suburb maps results. The top opportunities focus on lifting aggregate visibility and improving borough-specific rankings.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
2 checks on your map positions. You're seeing both.
0.9Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
beautician
1Seen in 1 search across Christchurch, top three in none
1
Finesse Beauty Boutique4.9 ★ (56) · Beauty salon
2
Pure Shine Beauty5.0 ★ (35) · Beauty salon
3
WM Beauty Salon5.0 ★ (25) · Beauty salon
4
Beauty with Grace Rolleston5.0 ★ (53) · Beauty salon
↓
A Lyttle Beauty2Further down, below the first results
Map positionsChristchurch beauty · 570 businesses
You are #519 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Citations & Social Presence shows a very healthy overall health score of 0.9 out of 10, indicating very low health risk overall. The business has strong Facebook presence and solid Fresha listings. Key strengths include a highly trusted Facebook page and active directory presence on Fresha, along with a complete LinkedIn profile that supports credibility.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 4 of them.
1.7Room to grow
What customers seeWhere you rank
9:41
Ga lyttle beauty selwyn district north
AllImagesMapsNews
FacebookandrealyttlebeautytherapyA Lyttle Beauty | Facebook✓
LinkedInandrea-lyttle-0081619aA Lyttle Beauty | LinkedIn
Freshamystique-kaiapoi-porter-place-fls91y0aA Lyttle Beauty | Fresha
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch beauty · 570 businesses
You are #475 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokLinkedInFreshaYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.

Top three opportunities

  • 1
    People following your pageFewer people follow your page than most in this market, which means a post reaches people who already know you rather than anyone still deciding.
  • 2
    Recommendations on your pageA couple of recommendations have landed on the page, fewer than most here.
  • 3
    Where your page link pointsYour page points customers at a booking system or directory rather than a site of your own.
9 checks on your Facebook page. You're seeing 6 of them.
5.2Room to grow
What customers seeWhere you rank
9:41
facebook
andrealyttlebeautytherapy✓
213 followers 1
Qualified Beauty Therapist with 20 years experience specialising in making you look and feel your best. ''It's the Lyttle things that matter''
FollowMessage
★ 1 reviews · recommended 2
🌐 maps.google.com3
☎ +64 210 365 004✓
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #272 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

A Lyttle Beauty shows solid on-page SEO health with a 6.9 out of 10 score, indicating above-average technical optimisation and room to refine. Key strengths include a valid favicon, an SEO-friendly URL, a concise page size under 256KB, a relevant meta description, and no frames. Opportunities focus on meta and title tag lengths, render-blocking resources, and improving text-to-page size balance.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    Meta descriptionThe summary under your name in search results is either too brief to say anything or long enough that Google cuts it mid-sentence.
  • 2
    Page titleThe headline on your home page is either a single word or long enough that a search result cuts it off part way through.
  • 3
    The shape of your link profileYour links are piled onto a small number of sites for a profile this size, so they are doing less for you than the count suggests.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒alyttlebeauty.co.nz✓
✓Favicon
✓Page load speed
1Meta description
2Page title
3The shape of your link profile
Your websiteChristchurch beauty · 570 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

A Lyttle Beauty shows moderate website traffic health with a 5.4/10 score, indicating room for improvement. The strongest current signal is that organic traffic is above the bottom 25%, but paid channels are effectively absent. Key takeaways are to grow earned organic traffic and to start small paid efforts with tracking to capture new customers.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthSearch is delivering you nothing you would otherwise have to pay for.
  • 2
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 3
    Monthly search visitsYour site draws fewer visitors from search than most businesses here, so most people looking for what you do are landing somewhere else.
6 checks on your search and traffic. You're seeing 3 of them.
5.5Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
2No ads from you on any search
A Lyttle BeautyNot in these results
31About 1 visits a month from search, across 2 searches
Google search and trafficChristchurch beauty · 570 businesses
You are #257 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

A Lyttle Beauty's opening hours mostly match local demand during weekday mid-mornings and late afternoons, notably Tuesday 10-11am and Wednesday 3pm, with strong alignment also on Thursday 4-5pm. The salon misses popular Saturday midday and early afternoon demand (12-3pm) and Wednesday 5pm, a clear opportunity to capture more weekend and late-week bookings. No open hours fall in low-demand windows.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover some of the busy stretches but fewer than half the businesses here, which means someone ringing round on a Saturday morning reaches your competitors and your voicemail.
1 check on your opening hours. You're seeing it.
4.4Room to grow
What customers seeWhere you rank
9:41
A Lyttle Beauty
OverviewReviewsPhotosAbout
Hours 1
Monday9am-5pm
Tuesday9am-5pm
Wednesday9am-5pm
Thursday9am-8pm
Friday9am-5pm
Saturday9am-12pm
SundayClosed
Opening hoursChristchurch beauty · 570 businesses
You are #322 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#286of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #286 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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Jeremy GrayFounder, Marketbase

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