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About Colour and New White Interiors

Interior designer · Riccarton, Christchurch

What your customers see when they look for you, and where that puts you among 111 Christchurch interior designers.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch interior designers · 111 businesses
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Executive summaryExclusive Marketbase business report

About Colour and New White Interiors

Interior designer · Riccarton, Christchurch

Where you stand#79of 111 interior designers
Overall health2.9/10across the eight areas

Going well

04Listings and social9.508Opening hours8.505Facebook page7.1

Where we can help

03Map positions5.802Reviews4.501Google listing2.207Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

About Colour and New White Interiors is an interior design studio in Riccarton, Christchurch. They focus on colour consultation and interior styling, with a small, approachable team. Clients report helpful, practical advice on colour choices and design hints, making the studio a local spot for colour-led projects and room updates.

About Colour and New White Interiors is an interior design studio based in Riccarton, Christchurch. The practice presents itself as a local provider of colour-focused interior services, working with residential clients on styling and colour choices.

The studio describes services around colour consultation and general interior styling. Information provided highlights a focus on helping clients choose colours and offering practical design hints for rooms and decorating projects.

Customers tend to experience a helpful, approachable service and clear colour guidance. Reviews reference staff who are knowledgeable about colours and willing to share practical tips, and clients commonly recommend speaking with the team before starting work.

Within Riccarton and the wider Christchurch area, About Colour and New White Interiors stands out as a small, colour-specialist studio. Its hands-on, consultation-led approach and locally focused service make it a practical option for clients seeking straightforward colour and styling advice.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

The overall health is low with a score of 2.6 out of 10, indicating limited optimisation of the Google Business Listing. The business has a solid listing base, including a website link, phone number and full address, but key gaps remain that limit discoverability and credibility.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.
  • ✓
    WebsiteYour listing links to your website, so a customer can move from Google to your own pages in one tap and read your account of the work before they ring.

Top three opportunities

  • 1
    ClaimedYour listing is not claimed, which means anyone can suggest an edit to it and you have no way to reply to a review or correct what is shown.
  • 2
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 3
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
11 checks on your Google listing. You're seeing 6 of them.
2.2Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
About Colour and New White Interiors
About Colour and New White Interiors1✓
Own this business?
5.0 ★★★★★ (1)
Interior designer · Riccarton
Open 5 days ✓
DirectionsCall Website ✓
OverviewReviewsPhotosAbout
From the business
No description yet2
Google listingChristchurch interior designers · 111 businesses
You are #87 for your Google listing
See how to fix all 3 →
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

The Google Business health for About Colour and New White Interiors sits at 4.1 out of 10, below average, indicating room for improvement in online presence and customer engagement. The standout finding is a top-10% star rating, reflecting strong customer satisfaction. A key opportunity is to start replying to reviews to boost trust, alongside continuing to grow total reviews.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 3
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
4 checks on your reviews. You're seeing all of them.
4.5Room to grow
What customers seeWhere you rank
9:41
About Colour and New White Interiors
OverviewReviewsPhotosAbout
5.0★★★★★1 review 3
5
4
3
2
1✓
1How far your rating and your review count together can be trusted
Google reviewsChristchurch interior designers · 111 businesses
You are #61 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

About Colour and New White Interiors shows a solid overall health score with room to grow. The business ranks well for key interior design and decorator queries in Riccarton and surrounding areas, reflecting strong relevance to local clients. The top opportunities focus on strengthening aggregate Maps visibility and extending borough presence to the local midpoint and beyond.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
  • 2
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
2 checks on your map positions. You're seeing both.
5.8Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
interior decorator
2Seen in 5 searches across Christchurch, top three in none
1
By Design Interiors5.0 ★ (4) · Interior designer
2
House on the Hill Design5.0 ★ (1) · Interior designer
3
Belle Interiors4.0 ★ (2) · Interior designer
4
Decora Italian Design5.0 ★ (20) · Interior designer
↓
About Colour and New White Interiors1Further down, below the first results
Map positionsChristchurch interior designers · 111 businesses
You are #47 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Citations and Social Presence shows a solid health score with room to grow on other platforms. The business already has strong Facebook and Instagram profiles with very high trust, indicating trusted, active channels. Key opportunities include adding profiles to TikTok, GrabOne, Neighbourly, Yellow, and LinkedIn to broaden reach and credibility.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Infobel ListingWe can see your Infobel Listing listing (https://infobel.com/about_colour_and_new_white_interiors) found via: Google search results.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
17 checks on your listings and social. You're seeing 6 of them.
9.5Strong
What customers seeWhere you rank
9:41
Gabout colour and new white interiors riccarton
AllImagesMapsNews
FacebooknewwhiteinteriorsAbout Colour and New White Interiors | Facebook✓
Cylexabout+colour+and+new+white+interiors-18177727About Colour and New White Interiors | Cylex
Infobelabout_colour_and_new_white_interiorsAbout Colour and New White Interiors | Infobel✓
Instagramnew_white_interiorsAbout Colour and New White Interiors | Instagram✓
ArchiPro Professionalblk-white-interiorsAbout Colour and New White Interiors | ArchiPro Professional
White Pagesnew-white-interiors-riccartonAbout Colour and New White Interiors | White Pages
Houzz Professionalwhite-canvas-interiors-pfvwnz-pf~2017068655Found through search, not linked from anything you own
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
Listings and socialChristchurch interior designers · 111 businesses
You are #7 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokCylexInfobelArchiPro ProfessionalYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top two opportunities

  • 1
    People following your pageFewer people follow your page than follow half the pages here.
  • 2
    Recommendations on your pageYou hold fewer recommendations than the middle of this market.
8 checks on your Facebook page. You're seeing 5 of them.
7.1Good
What customers seeWhere you rank
9:41
facebook
newwhiteinteriors✓
177 followers 1
FollowMessage
★ 2 reviews · recommended 2
🌐 aboutcolour.co.nz✓
☎ +64 3-348 8015✓
PostsAboutPhotosReviews
Facebook pageChristchurch interior designers · 111 businesses
You are #33 for your Facebook page
See how to fix both →
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Facebook
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06Your websiteMarketbase business report

Your website

The on-page SEO health for About Colour and New White Interiors is low, with a score of 2.4 out of 10. This indicates foundational issues that limit discoverability. The most important findings are missing an on-page SEO baseline, and the homepage lacks a Title Tag and Meta Description, plus no valid favicon and presence of frames. Addressing these will establish a baseline and improve search visibility.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.

Top three opportunities

  • 1
    Domain HealthYour website did not come back healthy when we tried it, and anyone clicking through from your Google listing is meeting whatever we met.
  • 2
    On-page scoreYour home page did not return anything we can measure, and a page that will not answer a scanner is usually the same page that keeps a customer waiting.
  • 3
    Separate sites linking to youNo separate website links to yours.
23 checks on your website. You're seeing 4 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒aboutcolour.co.nz✓1
2On-page score
3Separate sites linking to you
Your websiteChristchurch interior designers · 111 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

The overall health for Website Traffic sits below average, reflecting limited organic visibility and minimal paid activity. The top opportunities focus on building organic traffic value, boosting total organic visits, and initiating targeted paid campaigns to drive measurable visitors.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthSearch is delivering you nothing you would otherwise have to pay for.
  • 2
    Monthly search visitsYour site draws no measurable visitors from search, so the only people reaching it are ones you sent yourself.
  • 3
    Search terms you rank forYour site does not appear in search results for any terms we can measure, so nobody is finding it by searching for what you do.
6 checks on your search and traffic. You're seeing 3 of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
About Colour and New White InteriorsNot in these results3
Google search and trafficChristchurch interior designers · 111 businesses
You are #66 for Google search and traffic
See how to fix all 3 →
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08Opening hoursMarketbase business report

Your hours against demand

About Colour and New White Interiors generally matches city demand at several weekday peaks but misses notable high-traffic windows on weekends and late afternoons. Open times coincide with midweek and Friday morning searches, while several Sunday mornings and weekday late afternoons when searches are high are closed. No open hours fall in low-demand periods, indicating no obvious wasted opening time.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand better than nearly every business here, so most of the time you are open, people are actually looking.
1 check on your opening hours. You're seeing it.
8.5Strong
What customers seeWhere you rank
9:41
About Colour and New White Interiors
OverviewReviewsPhotosAbout
Hours 1
Monday8:30am-5pm
Tuesday8:30am-5pm
Wednesday8:30am-5pm
Thursday8:30am-5pm
Friday8:30am-5pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch interior designers · 111 businesses
You are #18 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 20 opportunities, from the 72 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page2 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#79of 111 Christchurch interior designers
9:41
Christchurch interior designersOverall · 111 businesses
You are #79 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

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  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
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  • Real New Zealand data.Every one of the 111 interior designers in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

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