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Addington Law Centre

Lawyer · Addington-Middleton, Christchurch

What your customers see when they look for you, and where that puts you among 216 Christchurch lawyers.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch lawyers · 216 businesses
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Executive summaryExclusive Marketbase business report

Addington Law Centre

Lawyer · Addington-Middleton, Christchurch

Where you stand#115of 216 lawyers
Overall health4.7/10across the eight areas

Going well

08Opening hours9.403Map positions8.4

Where we can help

02Reviews5.805Facebook page5.107Google search and traffic5.004Listings and social4.401Google listing1.606Your website-
How AI describes youMarketbase business report

What AI tells people about you

Addington Law Centre is a Christchurch law firm based in Addington offering legal services for individuals, families and small businesses. Located at 2/292 Lincoln Road, the practice lists property law, business law, trusts and wills, and estates among its areas of work. Clients note friendly, timely service and practical help with property transactions, wills and powers of attorney.

Addington Law Centre is a Christchurch-based law firm located in Addington at 2/292 Lincoln Road. The practice states it serves a range of clients including small businesses, families, couples and individuals, and presents itself as committed to delivering consistent, high-quality legal support.

Services listed on the firm's website include property law, business law, trusts and wills, and estates. The firm also notes experience in matters such as separations and enduring powers of attorney through client use, and makes contact details available for direct enquiries.

Clients' comments emphasise a friendly and flexible team, timely handling of matters and value for money. Reviews refer to assistance with separation agreements, buying and selling property, updating wills and preparing enduring powers of attorney, and describe staff as helpful and experienced.

Locally, Addington Law Centre positions itself as a neighbourhood legal practice handling common private and business law needs in Christchurch. Customers looking for property-related work, wills and estate planning, or general business legal support would find services and contact details clearly stated for arranging consultations.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Addington Law Centre shows strength in having a website link, a visible listing title, a working phone number and a full address, but the overall Google Business Profile health is low at 2.1 out of 10. The most important findings are the unclaimed listing status and the lack of a meaningful description, with few or no photos and no logo.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.
  • ✓
    WebsiteYour listing links to your website, so a customer can move from Google to your own pages in one tap and read your account of the work before they ring.

Top three opportunities

  • 1
    ClaimedYour listing is not claimed, which means anyone can suggest an edit to it and you have no way to reply to a review or correct what is shown.
  • 2
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 3
    Photos on the listingYou have no photos on your listing, or close to none, so a customer scrolling past sees a blank where every other business shows their work.
11 checks on your Google listing. You're seeing 6 of them.
1.6Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Addington Law Centre
3
Addington Law Centre1✓
Own this business?
4.5 ★★★★★ (11)
Lawyer · Addington-Middleton
Open 5 days ✓
DirectionsCall Website ✓
OverviewReviewsPhotosAbout
From the business
No description yet2
Google listingChristchurch lawyers · 216 businesses
You are #181 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Addington Law Centre shows a sound overall health score of 5.8 out of 10 for Google reviews, which is above average. Key findings include a lack of response to any reviews, and steady momentum in rating confidence, star rating, and total reviews. Addressing the non-response could improve perceived engagement and trust among customers.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
  • 3
    Star ratingYour rating sits below what half the businesses here carry, which gives a customer choosing between three of you a reason to pick one of the others.
4 checks on your reviews. You're seeing 3 of them.
5.8Room to grow
What customers seeWhere you rank
9:41
Addington Law Centre
OverviewReviewsPhotosAbout
4.5★★★★★11 reviews
5
4
3
2
13
team 2
2How far your rating and your review count together can be trusted
Google reviewsChristchurch lawyers · 216 businesses
You are #91 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Addington Law Centre shows above-average overall health in Google Maps search, with strong borough-specific visibility and solid top keywords. The health score is 6.7 out of 10, indicating room for growth while current performance protects local presence. The strongest finding is the outstanding borough ranking and top positions for multiple core legal keywords.

Strengths

  • ✓
    Maps visibility in your own suburbNo business in your suburb turns up in local Maps searches more often than you do - for a customer searching nearby, you are among the first names on the screen.

Top opportunity

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
2 checks on your map positions. You're seeing both.
8.4Strong
What customers seeWhere you rank
9:41
1234Tiles © Esri
law firm
1Top three for "law firm" in 4 suburbs, seen in 10
1
Addington Law Centre✓4.5 ★ (11) · Lawyer
2
Shine Lawyers4.6 ★ (28) · Lawyer
3
Godfreys Law4.8 ★ (141) · Lawyer
4
Shalom Law5.0 ★ (7) · Lawyer
Map positionsChristchurch lawyers · 216 businesses
You are #36 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Addington Law Centre currently has a low health score for Citations & Social Presence, at 2.0 out of 10. Strength lies in the Neighbourly listing, which helps reach local customers. The biggest gap is a lack of active social profiles on Instagram, Facebook and TikTok, and missing directory listings on Neighbourly and Yellow Directory. Addressing these gaps will improve visibility and trust.

Strengths

  • ✓
    Neighbourly ProfileWe can see your Neighbourly Profile listing (https://www.neighbourly.co.nz/business/addington-law-centre-1) found via: Google search results.
  • ✓
    Cylex ListingWe can see your Cylex Listing listing (https://cylex.co.nz/addington+law+centre-17998744) found via: Google search results.
  • ✓
    Top Lawyers ListingWe can see your Top Lawyers Listing listing (https://toplawyers.co.nz/addington-law-centre-christchurch) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
16 checks on your listings and social. You're seeing 6 of them.
4.4Room to grow
What customers seeWhere you rank
9:41
Gaddington law centre addington-middleton
AllImagesMapsNews
ChristchurchLawyeraddington-lawAddington Law Centre | ChristchurchLawyer
Neighbourlyaddington-law-centre-1Addington Law Centre | Neighbourly✓
Top Lawyersaddington-law-centre-christchurchAddington Law Centre | Top Lawyers✓
Cylexaddington+law+centre-17998744Addington Law Centre | Cylex✓
StarOfService Proaddington-law-centreAddington Law Centre | StarOfService Pro
Find A Lawyer Firmaddington-lawAddington Law Centre | Find A Lawyer Firm
White Pagesaddington-law-lincolnAddington Law Centre | White Pages
FacebookNo account found1
InstagramNo account found2
TiktokNo account found3
Listings and socialChristchurch lawyers · 216 businesses
You are #121 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokChristchurchLawyerNeighbourlyTop LawyersYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
5.1Room to grow
What customers seeWhere you rank
9:41
facebook
addington law centre addington-middleton
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch lawyers · 216 businesses
You are #106 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

Addington Law Centre shows low overall on-page SEO health (2.6/10). The strongest completed items include a relevant title tag, a concise, relevant meta description, a secure site with HTTPS resources, an SEO-friendly URL, and a page under 256KB. The main takeaway is the gap in meta description, favicon, and overall on-page SEO score needing improvement to move out of the bottom band.

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    Page file sizeYour home page is light enough to open quickly on a phone with a weak signal, which is where most people meet a local business for the first time.

Top three opportunities

  • 1
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 2
    On-page scoreSeveral checks on your home page fail at once, and a visitor meets all of them in the first few seconds: a slow open, no clear heading, nothing under your name in search that says what you do.
  • 3
    Separate sites linking to youOnly a handful of separate websites link to yours, well behind most of this market.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒addingtonlaw.co.nz✓✓
✓Page file size
1Meta description
2On-page score
3Separate sites linking to you
Your websiteChristchurch lawyers · 216 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Addington Law Centre shows a below-average health score for website traffic, at 4.1 out of 10, indicating room for improvement in paid and organic visibility. The top opportunities to improve focus on initiating paid campaigns with targeted landing pages and tracking conversions, and continuing to build organic presence through backlinks and niche keywords. A measured start is recommended.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you rank forYour site appears for fewer search terms than most businesses here, so there are only a handful of ways for someone to come across you.
6 checks on your search and traffic. You're seeing 3 of them.
5.0Room to grow
What customers seeWhere you rank
9:41
Glawyer addington-middleton
AllMapsImagesShopping
21No ads from you on any search
addingtonlaw.co.nzAddington Law: Welcome

Committed to championing your cause. · 03 338 0330 · 2/292 Lincoln Road, Addington · [email protected]. Read more

3
www.lawsociety.org.nzNicholas Patrick Leeming - Addington Law
About 81 visits a month from search, across 9 searches
Google search and trafficChristchurch lawyers · 216 businesses
You are #109 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Addington Law Centre's published hours show a mixed fit with local demand. Opening hours capture several strong weekday lunch and late-morning peaks, but closure during weekend and early-morning peaks leaves clear gaps. No hours are open during low-demand periods, so every open hour aligns with demand when reachable. Overall timing is workable but could be tuned to capture missed weekend and early-morning searches.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover more of the busy stretches than the middle of the field, so you are open for most of the searching that happens near you.
1 check on your opening hours. You're seeing it.
9.4Strong
What customers seeWhere you rank
9:41
Addington Law Centre
OverviewReviewsPhotosAbout
Hours 1
Monday9am-5pm
Tuesday9am-5pm
Wednesday9am-5pm
Thursday9am-5pm
Friday9am-5pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch lawyers · 216 businesses
You are #14 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 72 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions1 opportunity

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#115of 216 Christchurch lawyers
9:41
Christchurch lawyersOverall · 216 businesses
You are #115 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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