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Age Concern Canterbury

Aged care · Northcote-Papanui, Christchurch

What your customers see when they look for you, and where that puts you among 70 Christchurch rest homes & nursing care businesses.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch rest homes & nursing care · 70 businesses
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Executive summaryExclusive Marketbase business report

Age Concern Canterbury

Aged care · Northcote-Papanui, Christchurch

Where you stand#60of 70 rest homes & nursing care businesses
Overall health1.4/10across the eight areas

Going well

03Map positions8.808Opening hours8.404Listings and social8.1

Where we can help

05Facebook page5.102Reviews1.901Google listing1.607Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Age Concern Canterbury is a community organisation based in Papanui, Christchurch, supporting older people across Canterbury. It offers advice, advocacy, assistance, referral and support, and runs an Elder Abuse and Neglect Prevention Service that provides support, advocacy and education. The organisation operates a walk-in centre and engages with volunteers and local clients seeking help with ageing-related issues.

Age Concern Canterbury is a community organisation based in Papanui, Christchurch, that works to support older people across the Canterbury region. Its stated goal is to achieve wellbeing, rights, respect and dignity for older people and it operates locally from a walk-in centre serving those over 65.

Services focus on practical help for older people and include advice, advocacy, assistance, referral and support. The organisation also runs an Elder Abuse and Neglect Prevention Service, which aims to prevent abuse through support, advocacy and education for older people and those who work with them.

Customers and visitors commonly report friendly, pleasant staff and a helpful walk-in centre experience, and some reviewers describe positive encounters with volunteers and staff support. There is also at least one recent complaint noting dissatisfaction with response times when help was requested for family members, indicating that experiences can vary.

Age Concern Canterbury combines a community-facing walk-in centre with advocacy and prevention services targeted at older people. Its local presence in Papanui and range of support, referral and education activities distinguish it as a community resource for seniors and their families in Christchurch and surrounding parts of Canterbury.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Age Concern Canterbury shows a low overall health on Google Business Listing, with a 1.9/10. Primary strengths are having a listing title, phone number, website link, and full address, plus open-for-business status. The biggest gaps are listing claimed status, lack of a meaningful description, absence of a logo, and limited photos.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.
  • ✓
    WebsiteYour listing links to your website, so a customer can move from Google to your own pages in one tap and read your account of the work before they ring.

Top three opportunities

  • 1
    ClaimedYour listing is not claimed, which means anyone can suggest an edit to it and you have no way to reply to a review or correct what is shown.
  • 2
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 3
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
11 checks on your Google listing. You're seeing 6 of them.
1.6Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Age Concern Canterbury
Age Concern Canterbury1✓
Own this business?
3.4 ★★★★★ (18)
Aged care · Northcote-Papanui
Open 5 days ✓
DirectionsCall Website ✓
OverviewReviewsPhotosAbout
From the business
No description yet2
Google listingChristchurch rest homes & nursing care · 70 businesses
You are #59 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Age Concern Canterbury shows a low overall health score in Google reviews, indicating room for improvement in how reviews are handled and gathered. The top opportunities include continuing to raise the rating, starting to respond to reviews to build trust, and encouraging more customers to leave reviews to move into higher brackets. Overall, it remains a solid starting point but needs engagement.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 3
    Star ratingYour rating sits well below what customers here are used to seeing, and it is the first number they compare when two businesses look otherwise equal.
4 checks on your reviews. You're seeing 3 of them.
1.9Room to grow
What customers seeWhere you rank
9:41
Age Concern Canterbury
OverviewReviewsPhotosAbout
3.4★★★★★18 reviews
5
4
3
2
13
1How far your rating and your review count together can be trusted
Google reviewsChristchurch rest homes & nursing care · 70 businesses
You are #57 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Age Concern Canterbury shows a high Maps health score of 7.5/10, indicating solid visibility in Google Maps searches. The borough score has improved, placing the listing within the local mid-range, while the aggregate score remains around the local median. The top opportunities lie in strengthening borough presence and maintaining or increasing overall visibility.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
  • 2
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than nearly everyone here, so a customer searching well outside your own patch still sees you.
2 checks on your map positions. You're seeing both.
8.8Strong
What customers seeWhere you rank
9:41
1234Tiles © Esri
senior citizens care service
2Top three for "senior citizens care service" in 20 suburbs, seen in 82
1
Age Concern Canterbury13.4 ★ (18) · Aged care
2
Northgate Community Services Trust5.0 ★ (2) · Aged care
3
Golden Age Papanui4.4 ★ (5) · Aged care
4
Golden Age Retirement Village5.0 ★ (1) · Aged care
Map positionsChristchurch rest homes & nursing care · 70 businesses
You are #9 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

The Citations & Social Presence health is strong, with a score of 8.5 out of 10, indicating solid visibility in key local channels. The notable strengths include an outstanding Facebook profile with a very high trust score and a well-maintained Yellow Directory listing, both supporting credible local reach. Focus should be on expanding non-Facebook channels to broaden reach without compromising current trust.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Yellow ProfileWe can see your Yellow Profile listing (https://yellow.co.nz/y/age-concern-canterbury-inc-579439271) found via: Google search results.
  • ✓
    Aged Advisor ListingWe can see your Aged Advisor Listing listing (https://agedadvisor.nz/Age-Concern-Canterbury-christchurch-Papanui-Christchurch) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
20 checks on your listings and social. You're seeing 6 of them.
8.1Strong
What customers seeWhere you rank
9:41
Gage concern canterbury northcote-papanui
AllImagesMapsNews
Yellowage-concern-canterbury-inc-579439271Age Concern Canterbury | Yellow✓
Healthpointage-concern-canterbury-inc-1Age Concern Canterbury | Healthpoint
Healthpageselderly-support-services-age-concern-canterburyAge Concern Canterbury | Healthpages
Aged AdvisorAge-Concern-Canterbury-christchurch-Papanui-ChristchurchAge Concern Canterbury | Aged Advisor✓
FacebookAge-Concern-Canterbury-100064757494305Age Concern Canterbury | Facebook✓
Eldernet Providerage-concern-south-canterburyAge Concern Canterbury | Eldernet Provider
InstagramNo account found1
TiktokNo account found2
NeighbourlyNo listing found3
Listings and socialChristchurch rest homes & nursing care · 70 businesses
You are #14 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokYellowHealthpointHealthpagesYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.

Top three opportunities

  • 1
    A page address you choseYour page address is one Facebook generated rather than one you chose - your business name with a long number bolted on, or just the number.
  • 2
    People following your pageFewer people follow your page than follow half the pages here.
  • 3
    What your page says about youYour intro runs to a line, shorter than most pages here, so it names the business without settling whether you do the particular job the reader came about or cover the suburb they live in.
8 checks on your Facebook page. You're seeing 6 of them.
5.1Room to grow
What customers seeWhere you rank
9:41
facebook
people1
1.6K followers 2
Information and services for those over 65 years.3
FollowMessage
🌐 givealittle.co.nz/org/ageconcerncanty✓
☎ +64 3-366 0903✓
PostsAboutPhotosReviews
Facebook pageChristchurch rest homes & nursing care · 70 businesses
You are #35 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

Age Concern Canterbury shows a solid on-page foundation with a health score of 4.7 out of 10, indicating room for improvement but a reasonable base. Strengths include a valid favicon, no frames, a relevant meta description, a concise page size, and a strong title tag. Addressing the top opportunities can lift technical performance and support better visibility for prospective customers.

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.

Top two opportunities

  • 1
    Domain UniquenessYour web address belongs to a platform rather than to you - a social page or a site builder's own domain.
  • 2
    Domain Age ScoreYour domain has been registered longer than most businesses here, so it has had years to collect links, mentions and customers who know where to find you.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒ageconcerncan.org.nz21✓
Your websiteChristchurch rest homes & nursing care · 70 businesses
See how to fix both →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Age Concern Canterbury's website shows an average health score of 5.6 out of 10 for traffic and keyword visibility, indicating moderate performance. The strongest signal is in organic traffic total, with traffic in the 50-75% local range, suggesting meaningful reach. Key opportunities exist in paid traffic and paid visibility that are not yet established.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
Grest home fendalton
AllMapsImagesShopping
No ads from you on any search
www.hollylea.co.nzRetirement Village in the Heart of Christchurch, Holly Lea ...
ageconcerncan.org.nzFendalton Retirement Village

INFORMATION. 24 hr nursing with registered/enrolled nurses. House doctor, podiatrist and physiotherapist available. Caters to specific dietary requirements. Read more

www.villageguide.co.nzRest Homes Christchurch – View a List of All ...
About 12,983 visits a month from search, across 1,498 searches
Google search and trafficChristchurch rest homes & nursing care · 70 businesses
You are #62 for Google search and traffic
See how to keep it that way →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Age Concern Canterbury's published hours partly match local demand: all strong alignment is midweek afternoons, notably Tuesday 1-2pm and Wednesday 1-3pm, which coincide with high search interest. However several weekend peaks are missed: Saturday 2pm and Sunday midday-3pm are popular times when the centre is closed. No open hours fall in low-demand windows, so there's no obvious wasted availability.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand better than nearly every business here, so most of the time you are open, people are actually looking.
1 check on your opening hours. You're seeing it.
8.4Strong
What customers seeWhere you rank
9:41
Age Concern Canterbury
OverviewReviewsPhotosAbout
Hours 1
Monday9am-4:30pm
Tuesday9am-4:30pm
Wednesday9am-4:30pm
Thursday9am-4:30pm
Friday9am-4:30pm
SaturdayClosed
SundayClosed
Popular times Sunday · Northcote-Papanui
12a1a2a3a4a5a6a7a8a9a10a11a12p1p2p3p4p5p6p7p8p9p10p11p
When people in Northcote-Papanui look   You are shut
Opening hoursChristchurch rest homes & nursing care · 70 businesses
You are #12 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 17 opportunities, from the 49 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website2 opportunities

08Opening hours1 opportunity

Where you'd stand#60of 70 Christchurch rest homes & nursing care businesses
9:41
Christchurch rest homes & nursing careOverall · 70 businesses
You are #60 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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