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Ascend Financial Services

Financial consultant · Newmarket, Central Auckland

What your customers see when they look for you, and where that puts you among 106 Central Auckland finance businesses.

ReportLocal marketing report
Checked12 October 2026
Your marketCentral Auckland personal & business finance · 106 businesses
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Executive summaryExclusive Marketbase business report

Ascend Financial Services

Financial consultant · Newmarket, Central Auckland

Where you stand#67of 106 finance businesses
Overall health3.7/10across the eight areas

Going well

01Google listing8.003Map positions6.9

Where we can help

02Reviews5.708Opening hours5.707Google search and traffic3.505Facebook page3.004Listings and social2.606Your website-
How AI describes youMarketbase business report

What AI tells people about you

Ascend Financial Services is a financial consultant and mortgage broker based in Newmarket, Auckland. They arrange lending for home buyers, investors and businesses, and assist with health and life insurance. The firm works with a wide range of banks, non-bank lenders, private finance companies and asset finance providers, offering local expertise and broad access to finance options.

Ascend Financial Services is a financial consultant and mortgage broker located in Newmarket, Auckland. They provide advice and arrange lending for first-home buyers, home loans, investment properties, refinancing and business asset finance, and also offer assistance with life and health insurance.

They state they work with the majority of New Zealand banks, non-bank lenders, private finance companies, asset finance companies and cash flow lenders. Their service mix covers residential and investment lending, development finance and asset finance, alongside support to source health and life insurance cover.

Customers commonly report professional, patient and proactive communication. Review themes highlight timely responses, clear explanations and a straightforward approach to finding funding and insurance solutions; several clients mention fast, reliable service and good ongoing updates during applications.

Locally, Ascend Financial Services presents as a Newmarket-based adviser with broad lender access and hands-on client support. The combination of mortgage broking, development and asset finance capability, plus health and life insurance assistance, is a practical offering for Auckland customers seeking consolidated financial and lending assistance.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Ascend Financial Services shows a strong overall health score for its Google Business Listing, indicating solid completeness and verification. The most notable strengths are that the listing is claimed and verified, the business name is correctly shown, and the website link and phone number are present for easy contact. Opportunities exist mainly in adding more photos and refreshing the description to reflect current offerings.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top two opportunities

  • 1
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
  • 2
    Description lengthYour description gives a reader more than most listings here do, so a customer choosing between three of you gets more of your case than of theirs.
11 checks on your Google listing. You're seeing 5 of them.
8.0Strong
What customers seeWhere you rank
9:41
Tiles © Esri
Ascend Financial Services
1
Ascend Financial Services✓✓
5.0 ★★★★★ (135)
Financial consultant · Newmarket
Open 7 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Welcome to Ascend Financial Services Limited, your local financial consultant and mortgage broker based in Newmarket, Auckland. We provide service for all types of lending. Whether you are buying your first home, need home loans or an investment property, upgrading & refinancing or buying assets for your business, we are here to help. We can also help with health insurance and life insurance, finding you the best cover. Ascend Financial Services deals with the majority of New Zealand banks, non-bank lenders, private finance companies, asset finance companies, cash flow lenders – you name it.

2
Google listingCentral Auckland personal & business finance · 106 businesses
You are #22 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Ascend Financial Services shows an overall decent health on Google reviews with a 5.7/10 score, indicating room for improvement but with solid strengths. The business has a high star rating and a credible rating volume, which supports trust with potential clients; focus now should be on maintaining the rating while increasing engagement. A key finding is the need to boost response rate to reviews to show active customer care.

Strengths

  • ✓
    Review confidenceRating and volume together put you at the head of this market: well rated, with enough reviews behind it that a customer takes the number seriously.
  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top two opportunities

  • 1
    Response rateYou have replied to a small share of your reviews, so most customers reading your page still see feedback about you with no voice from you anywhere on it.
  • 2
    Review countYour review count sits above the middle of this market, which puts you in the group customers read as established rather than untested.
4 checks on your reviews. You're seeing all of them.
5.7Room to grow
What customers seeWhere you rank
9:41
Ascend Financial Services
OverviewReviewsPhotosAbout
5.0★★★★★135 reviews 2
5
4
3
2
1✓
easy process 20mortgage broker 13business lending 8prompt responses 7home loans 6loan process 6
✓How far your rating and your review count together can be trusted
T
teri T.★★★★★ · a year ago

Id like to recommend Ben at Ascend financial services. He made everything so stress free, he was super fast, and arranged a deal way more than I thought he would achieve. Interest rate is really good, and he had everything sorted. Should b...

Response from the owner1

My pleasure Teri, appreciate this. Look forward to working together more in future

F
Francesco F.★★★★★ · 2 years ago

I want to thank Ben Mune for his outstanding support and patience. He was so helpful when I first joined Ascend Financial in 2023 when I needed to finance my first car in New Zealand. In February 2024 I unfortunately had a car accident whic...

Response from the owner

Really appreciate that mate, thank you

Google reviewsCentral Auckland personal & business finance · 106 businesses
You are #46 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

The Maps Search Performance health for Ascend Financial Services is 6.9 out of 10, which is above average. The business shows strong visibility in key nearby areas, particularly Newmarket and central Auckland, with top positions for loan and finance broker themes. Opportunities exist to extend reach beyond the immediate suburb and keep edge visibility by continuing weekly review requests.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
2 checks on your map positions. You're seeing both.
6.9Good
What customers seeWhere you rank
9:41
1234Tiles © Esri
finance broker
1Top three for "finance broker" in 3 suburbs, seen in 9
1
Tasman Finance Partners5.0 ★ (117) · Financial consultant
2
Ascend Financial Services25.0 ★ (135) · Financial consultant
3
TY Investment Group Limited5.0 ★ (2) · Financial consultant
4
Loan Market Central | Mortgage Advisers5.0 ★ (873) · Financial consultant
Map positionsCentral Auckland personal & business finance · 106 businesses
You are #34 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Ascend Financial Services shows a cautious overall health with a 2.4/10 in Social Presence Health. Strengths are solid LinkedIn listings already present and aligned with Google details, indicating consistent business identity across professional networks. Opportunities focus on expanding active profiles (Facebook, Instagram, Yellow profiles) to build trust and accessibility for local clients.

Strengths

  • ✓
    LinkedIn CompanyWe can see your LinkedIn Company listing (https://linkedin.com/company/ascend-financial-services) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
5 checks on your listings and social. You're seeing 4 of them.
2.6Room to grow
What customers seeWhere you rank
9:41
Gascend financial services newmarket
AllImagesMapsNews
LinkedInascend-financial-servicesAscend Financial Services | LinkedIn✓
Finance Advisers Providerascend-financial-services-limited-auckland-FSP1001680Ascend Financial Services | Finance Advisers Provider
FacebookNo account found1
InstagramNo account found2
YellowNo listing found3
Listings and socialCentral Auckland personal & business finance · 106 businesses
You are #79 for listings and social
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GoogleFacebookInstagramTikTokLinkedInFinance Advisers ProviderYour website
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05Facebook pageMarketbase business report

Your Facebook page

A business with no findable Facebook page leaves customers with nothing obvious to message, no quick check that the business is real, and no accessible recent presence - gaps many local buyers expect to resolve before contacting a lender or broker. In this market 79 of 106 comparable businesses have a page Marketbase can find, so a missing page is uncommon and noticeable to customers.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
3.0Room to grow
What customers seeWhere you rank
9:41
facebook
ascend financial services newmarket
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageCentral Auckland personal & business finance · 106 businesses
You are #75 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.

Top three opportunities

  • 1
    Separate sites linking to youNo separate website links to yours.
  • 2
    On-page scoreSeveral checks on your home page fail at once, and a visitor meets all of them in the first few seconds: a slow open, no clear heading, nothing under your name in search that says what you do.
  • 3
    The shape of your link profileNo links to your site were found, so there is no shape to read yet.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒ascendfinancial.co.nz✓✓
✓Favicon
1Separate sites linking to you
2On-page score
3The shape of your link profile
Your websiteCentral Auckland personal & business finance · 106 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthThe search visitors reaching your site are worth less than most businesses here, which means the work coming in arrives through word of mouth and repeat customers rather than through people searching for what you do.
  • 2
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 3
    Monthly search visitsYour site draws fewer visitors from search than most businesses here, so most people looking for what you do are landing somewhere else.
6 checks on your search and traffic. You're seeing 3 of them.
3.5Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
2No ads from you on any search
Ascend Financial ServicesNot in these results
31About 4 visits a month from search, across 5 searches
Google search and trafficCentral Auckland personal & business finance · 106 businesses
You are #69 for Google search and traffic
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Hours are largely well placed against demand; more of the time the business is closed falls in quiet hours than in busy ones and only one specific gap remains. Thursday 5pm to 6pm, customers meet a closed door. Open on Thursday 5pm to 6pm and let customers arrive and be served.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover more of the busy stretches than the middle of the field, so you are open for most of the searching that happens near you.
1 check on your opening hours. You're seeing it.
5.7Room to grow
What customers seeWhere you rank
9:41
Ascend Financial Services
OverviewReviewsPhotosAbout
Hours 1
Monday8am-5pm
Tuesday8am-5pm
Wednesday8am-5pm
Thursday8am-5pm
Friday8am-5pm
Saturday8am-5pm
Sunday8am-5pm
Opening hoursCentral Auckland personal & business finance · 106 businesses
You are #46 for opening hours
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 17 opportunities, from the 61 checks we run on every business. Tick any of them to see where it takes you.

01Google listing2 opportunities

02Reviews2 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#67of 106 Central Auckland finance businesses
9:41
Central Auckland personal & business financeOverall · 106 businesses
You are #67 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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