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Attraction Beauty & Lashes

Beauty salon · Rolleston South East, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
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Executive summaryExclusive Marketbase business report

Attraction Beauty & Lashes

Beauty salon · Rolleston South East, Christchurch

Where you stand#145of 570 beauty businesses
Overall health7.5/10across the eight areas

Going well

07Google search and traffic8.705Facebook page8.604Listings and social8.403Map positions6.6

Where we can help

01Google listing5.902Reviews5.008Opening hours4.606Your website-
How AI describes youMarketbase business report

What AI tells people about you

Attraction Beauty & Lashes is a boutique beauty salon in Rolleston, operating by appointment only from a purpose-built home studio. The salon specialises in premium eyelash extensions - classic, hybrid and Russian volume - plus lash lifts, brow waxing, tinting, dermaplaning and skin treatments. Clients book online for tailored, one-on-one treatments with owner Safka.

Attraction Beauty & Lashes is a boutique beauty salon based in Rolleston, just outside Christchurch. It operates from a purpose-built home studio and runs by appointment only, with online booking available.

The salon specialises in premium eyelash extensions, offering classic, hybrid and Russian volume styles. Other services listed include lash lifts, hybrid brows and brow lamination, brow waxing and tinting, dermaplaning and a range of skin treatments. The owner trained with a Diploma of Beauty Therapy and has been working in salons since graduating, later opening a salon in 2011 and continuing to upskill in lash techniques.

Customers commonly describe consistently good results, noting professional and careful service. Reviews reference tidy, clean treatment rooms and a relaxing studio atmosphere. Feedback highlights reliable lash work and positive experiences with brow shaping and lash lifts, with several reviewers recommending the salon to others.

Locally, Attraction Beauty & Lashes presents as a small, specialist studio focused on personalised treatments. The combination of an experienced operator, a purpose-built space in Rolleston and appointment-only service creates a setting aimed at one-on-one care. Clients looking for eyelash extensions or targeted brow and skin treatments in the Rolleston area will find these services available by online booking.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

The health of Attraction Beauty & Lashes on Google Business Listing is 6.6 out of 10, which indicates above-average performance with room to improve. The most notable findings are that the listing is claimed and verified, and includes a website link and phone number, while the description and photos remain areas for progress.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description gives a reader less than half the listings here do, so someone reading yours and then a competitor's gets less to go on from you.
  • 2
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
  • 3
    Category fitYour category set covers less of this market than half the field, so there are jobs being searched for near you that your listing is not eligible to appear in.
11 checks on your Google listing. You're seeing 6 of them.
5.9Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Attraction Beauty & Lashes
2
Attraction Beauty & Lashes✓✓
4.9 ★★★★★ (35)
Beauty salon · Rolleston South East3
Open 3 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Boutique beauty salon in Rolleston, specialising in Eyelash Extensions, classic, hybrid or russian volume. Lash lifts, hybrid brows, brow lamination, dermaplanning waxing and tinting. Via Appointment only Please book online.

1
Google listingChristchurch beauty · 570 businesses
You are #232 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Attraction Beauty & Lashes shows an overall health score of 5.0 out of 10 for Google reviews, indicating mixed performance. The strongest signals are solid star ratings and a good number of reviews, while engagement on responses remains a key area for improvement. The business should continue to build trust with customers by sustaining positive ratings and increasing owner responses.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateYou have replied to a small share of your reviews, so most customers reading your page still see feedback about you with no voice from you anywhere on it.
  • 2
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
  • 3
    Review countYour review count sits above the middle of this market, which puts you in the group customers read as established rather than untested.
4 checks on your reviews. You're seeing 3 of them.
5.0Room to grow
What customers seeWhere you rank
9:41
Attraction Beauty & Lashes
OverviewReviewsPhotosAbout
4.9★★★★★35 reviews 3
5
4
3
2
1
lashes 9brows 3lash lift 2relaxed environment 2
2How far your rating and your review count together can be trusted
M
Mary M.★★★★★ · 3 years ago

Had a great eye lashes and eyebrows now I will surely come back again 😍😍🥰

Response from the owner1

Thanks so much Mary!

K
kylee B.★★★★★ · 3 years ago

Your space is awesome and I love my lashes!

Response from the owner

Thanks Kylee!!

Google reviewsChristchurch beauty · 570 businesses
You are #286 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Attraction Beauty & Lashes shows an above-average health score for Google Maps search visibility in the Rolleston area, suggesting steady local presence with room to expand. Key strengths include top rankings for several eyelash related keywords in Rolleston and Selwyn district, indicating strong relevance to customers seeking lash services.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
2 checks on your map positions. You're seeing both.
6.6Good
What customers seeWhere you rank
9:41
1234Tiles © Esri
eyelash salon
1Top three for "eyelash salon" in 5 suburbs, seen in 8
1
Attraction Beauty & Lashes24.9 ★ (35) · Beauty salon
2
Enhance Beauty and Brows4.9 ★ (24) · Beauty salon
3
Pure Shine Beauty5.0 ★ (35) · Beauty salon
4
Beauty with Grace Rolleston5.0 ★ (53) · Beauty salon
Map positionsChristchurch beauty · 570 businesses
You are #197 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Attraction Beauty & Lashes shows very high overall health (9.0/10) for social presence and directories. Strengths include outstanding Facebook and Instagram profiles and a solid Neighbourly and Fresha footprint. Key opportunities focus on expanding profile presence on TikTok, NoSecretSalon, Yellow, GrabOne and Yellow Directory to widen reach and attract new clients.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Fresha ProfileWe can see your Fresha Profile listing (https://fresha.com/attraction-beauty-lashes-sandhurst-drive-rolleston-15e5ab) found via: Google search results.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe can see the Neighbourly Profile listing (https://www.neighbourly.co.nz/business/attraction-beauty-2) found via: Google search results, but nothing on it tells us it is yours - no matching phone number, no matching address, and the name does not line up.
14 checks on your listings and social. You're seeing 6 of them.
8.4Strong
What customers seeWhere you rank
9:41
Gattraction beauty & lashes rolleston south east
AllImagesMapsNews
FacebookattractionbeautyandlashesAttraction Beauty & Lashes | Facebook✓
InstagramattractionbeautyandlashesAttraction Beauty & Lashes | Instagram✓
Freshaattraction-beauty-lashes-sandhurst-drive-rolleston-15e5abAttraction Beauty & Lashes | Fresha✓
Neighbourlyattraction-beauty-2Attraction Beauty & Lashes | Neighbourly3
TiktokNo account found1
YellowNo listing found2
Listings and socialChristchurch beauty · 570 businesses
You are #93 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaNeighbourlyYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    What your page says about youYour intro is shorter than half the pages here.
  • 2
    People following your pageMore people follow your page than most in this market, which means a post can travel past your own customers when one of them shares it into a local group.
  • 3
    Recommendations on your pageMore customers have recommended you than at most pages in this market, and depth like that reads as a business that has been doing this a while.
9 checks on your Facebook page. You're seeing 6 of them.
8.6Strong
What customers seeWhere you rank
9:41
facebook
attractionbeautyandlashes✓
2.2K followers 2
Beauty salon in Rolleston. Specialising in Eyelash Extensions, Lash Lifts & beauty treatments.1
FollowMessage
★ 17 reviews · recommended 3
🌐 attractionbeauty.co.nz✓
☎ +64 21 456 077✓
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #80 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Attraction Beauty & Lashes shows above-average on-page SEO health, with a 6.0/10 overall. The strongest positives are a valid favicon, adequate page content, a fast load time under 3 seconds, an SEO-friendly URL, and a compact page size under 256KB. The main concern is the missing meta description, which could limit click-throughs in search results.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 2
    Page titleThe headline on your home page is either a single word or long enough that a search result cuts it off part way through.
  • 3
    On-page scoreThe basics on your home page are half in place: it opens and it reads, but enough checks still fail that a customer on a phone away from wifi notices the wait before they notice the business.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒attractionbeauty.co.nz✓
✓Favicon
✓Page load speed
1Meta description
2Page title
3On-page score
Your websiteChristchurch beauty · 570 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Attraction Beauty & Lashes shows strong website traffic health with an overall health score of 8.2 out of 10. The site already ranks in the local top 10% for organic traffic, which signals solid visibility and potential for growth. The main takeaway is sustaining value through content and backlinks while monitoring paid options as opportunities arise.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you advertise onYou are not covering any search terms with ads, which for most local businesses here is normal.
6 checks on your search and traffic. You're seeing 3 of them.
8.7Strong
What customers seeWhere you rank
9:41
Geyelash salon rolleston south east
AllMapsImagesShopping
321No ads from you on any search
attractionbeauty.co.nzAttraction Beauty

Attraction Beauty & Lashes has a brand new purpose built studio homebased in Rolleston just out of Christchurch. A boutique lash and beauty salon specialising ... Read more

www.trendingrolleston.co.nzTrending Nails and Beauty Salon Rolleston | Nail, Lashes and ...
About 2,514 visits a month from search, across 107 searches
Google search and trafficChristchurch beauty · 570 businesses
You are #73 for Google search and traffic
See how to fix all 3 →
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08Opening hoursMarketbase business report

Your hours against demand

Attraction Beauty & Lashes shows a mixed fit between published hours and local demand. Scheduled hours cover several high-demand weekday slots-notably Tuesday mornings and midweek afternoons-but the salon is closed during multiple Saturday peaks when customer searches are strong. There are no low-demand open hours, so current hours avoid obvious inefficiencies, yet missed weekend slots likely reduce commercial opportunity and lower the overall timing health score.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover some of the busy stretches but fewer than half the businesses here, which means someone ringing round on a Saturday morning reaches your competitors and your voicemail.
1 check on your opening hours. You're seeing it.
4.6Room to grow
What customers seeWhere you rank
9:41
Attraction Beauty & Lashes
OverviewReviewsPhotosAbout
Hours 1
MondayClosed
Tuesday9:30am-8pm
Wednesday10:30am-8pm
Thursday9:30am-8pm
FridayClosed
SaturdayClosed
SundayClosed
Opening hoursChristchurch beauty · 570 businesses
You are #307 for opening hours
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#145of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #145 overall
Open my free 7 days →
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