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AW Architects

Architect · Christchurch Centre, Christchurch

What your customers see when they look for you, and where that puts you among 252 Christchurch architects.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch architects · 252 businesses
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Executive summaryExclusive Marketbase business report

AW Architects

Architect · Christchurch Centre, Christchurch

Where you stand#226of 252 architects
Overall health1.0/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

AW Architects is an architectural practice based in Christchurch Central City. The firm provides architectural services for local projects, emphasising hands-on collaboration and practical problem-solving. Clients note a patient, understanding approach from the team, and the practice is positioned to support projects through design stages within the central Christchurch area.

AW Architects is an architectural practice located in Christchurch Central City. The firm operates as a local architect, working with clients in and around central Christchurch to provide architectural services for building projects and planning needs.

The practice offers architectural design and related services, working across project stages from initial ideas through to design development. AW Architects describes itself as handling practical aspects of a project and collaborating with clients to refine project requirements.

Clients tend to experience a patient and understanding approach from the team. Reviews state that the staff are accommodating and responsive, that challenges are treated as solvable and that clients look forward to project completion. This client feedback highlights a steady, communicative working style during design and delivery phases.

Located in Christchurch Central City, AW Architects is distinguished locally by its client-focused communication and a perfect average review score. The practice presents itself as an accessible option for people seeking an architect in central Christchurch who values hands-on collaboration and steady project support.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

AW Architects shows a low health score on Google Business Listing but has solid basics in place. The listing already includes a website link, a phone number, a full address and a main image, which are positive foundations. The two key implications are the need to claim and verify the listing and to add more content and photos to strengthen visibility and trust.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.
  • ✓
    WebsiteYour listing links to your website, so a customer can move from Google to your own pages in one tap and read your account of the work before they ring.

Top three opportunities

  • 1
    ClaimedYour listing is not claimed, which means anyone can suggest an edit to it and you have no way to reply to a review or correct what is shown.
  • 2
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 3
    Photos on the listingYou have no photos on your listing, or close to none, so a customer scrolling past sees a blank where every other business shows their work.
11 checks on your Google listing. You're seeing 6 of them.
2.1Room to grow
9:41
Tiles © Esri
3
AW Architects1✓
Own this business?
5.0 ★★★★★ (1)
Architect · Christchurch Centre
DirectionsCall Website ✓
OverviewReviewsPhotosAbout
From the business
No description yet2
Google listingChristchurch architects · 252 businesses
You are #200 for your Google listing
See how to fix all 3 →
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

AW Architects shows a healthy presence on Google Business, with a strong star rating and growing reviews, but overall health sits mid-range. The top strength is a stellar star rating placing the practice in the top 10% for satisfaction. A key area to improve is engaging with reviews, particularly responding to both positive and negative feedback.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 3
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
4 checks on your reviews. You're seeing all of them.
5.5Room to grow
9:41
AW Architects
OverviewReviewsPhotosAbout
5.0★★★★★1 review 3
5
4
3
2
1✓
1How far your rating and your review count together can be trusted
Google reviewsChristchurch architects · 252 businesses
You are #115 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

AW Architects shows a low overall health score of 2.1 out of 10 on Google Maps results, indicating limited visibility. The top opportunity is to improve aggregate maps performance, with a parallel focus on the suburb/borough score by ensuring the listing matches the exact suburb spelling used in queries.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility in your own suburbWe are not seeing you in Maps searches in your own suburb, which is the search a customer standing a street away actually makes.
  • 2
    Maps visibility across the city groupYou turn up across fewer of the surrounding suburbs than half the businesses here, so someone two suburbs over searching for your service is shown your competitors and never sees your name.
2 checks on your map positions. You're seeing both.
2.5Room to grow
9:41
1234Tiles © Esri
2Seen in 3 searches across Christchurch, top three in none
1
ID Architecture5.0 ★ (2) · Architect
2
Generate Architecture Ltd5.0 ★ (3) · Architect
3
Emma Wallace Architectural & Interior Design5.0 ★ (6) · Architect
4
Barry Connor Design5.0 ★ (5) · Architect
↓
AW Architects1Further down, below the first results
Map positionsChristchurch architects · 252 businesses
You are #189 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

AW Architects shows very low health on social presence with a 0.6/10. The strongest opportunity is to establish active profiles across core platforms, especially Instagram and Facebook, to improve local visibility and trust among customers and clients.

Strengths

  • ✓
    White Pages ListingWe can see your White Pages Listing listing (https://whitepages.co.nz/aw-architects) found via: Google search results.
  • ✓
    ArchiPro ProfessionalWe can see your ArchiPro Professional listing (https://archipro.co.nz/aw-architects) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
18 checks on your listings and social. You're seeing 5 of them.
1.6Room to grow
9:41
Gaw architects christchurch centre
AllImagesMapsNews
ArchiPro Professionalaw-architectsAW Architects | ArchiPro Professional✓
White Pagesaw-architectsAW Architects | White Pages✓
NZIA Practiceaw-architectsAW Architects | NZIA Practice
FacebookNo account found1
InstagramNo account found2
TiktokNo account found3
Listings and socialChristchurch architects · 252 businesses
You are #213 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokArchiPro ProfessionalWhite PagesNZIA PracticeYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
3.0Room to grow
9:41
facebook
aw architects christchurch centre
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch architects · 252 businesses
You are #176 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

AW Architects shows a low on-page SEO health with a 2.2/10 score. Key findings point to missing on-page SEO baseline, absent homepage Title Tag, and no Meta Description, plus no favicon and a page size over 256KB. Addressing these areas will help establish fundamentals and improve crawl visibility and user experience for local Christchurch clients.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.

Top three opportunities

  • 1
    On-page scoreYour home page did not return anything we can measure, and a page that will not answer a scanner is usually the same page that keeps a customer waiting.
  • 2
    Separate sites linking to youNo separate website links to yours.
  • 3
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
23 checks on your website. You're seeing 4 of them.
-Room to grow
9:41
🔒awarchitects.co.nz✓
1On-page score
2Separate sites linking to you
3Meta description
Your websiteChristchurch architects · 252 businesses
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

AW Architects shows below-average website traffic health, with room to improve in organic and paid channels. The most important findings are near-zero organic traffic value and no top-100 organic keywords, indicating weak visibility. A small paid traffic presence is possible but not yet measurable.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthSearch is delivering you nothing you would otherwise have to pay for.
  • 2
    Monthly search visitsYour site draws no measurable visitors from search, so the only people reaching it are ones you sent yourself.
  • 3
    Search terms you rank forYour site does not appear in search results for any terms we can measure, so nobody is finding it by searching for what you do.
6 checks on your search and traffic. You're seeing 3 of them.
0.0Room to grow
9:41
Garchitect strowan
AllMapsImagesShopping
No ads from you on any search
archipro.co.nzCreating spaces that spark joy: the Strowan townhouse story
www.wilkieandbruce.co.nzStrowan House - St Andrew's College
www.awarchitects.co.nzStrowan Villa Alteration – Home Magazine Lighting Finalist ...

A transformation of a 1910s villa in Christchurch, this project preserves historic charm while introducing light-filled, modern living. Read more

3
fleetwoodconstruction.co.nzStrowan II - Fleetwood Construction
Google search and trafficChristchurch architects · 252 businesses
You are #175 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
marketbase
08Opening hoursMarketbase business report

Your hours against demand

AW Architects has no published opening-hours data, so a direct match between hours and local demand cannot be measured. City-level demand patterns were used, but without hours the system cannot identify hours that are open during peak demand or closed during high-search windows. Adding published hours will allow concrete alignment analysis and reveal any missed opportunities or inefficiencies.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandWe could not measure your hours against local demand, which almost always means your listing shows no opening hours at all.
1 check on your opening hours. You're seeing it.
1.7Room to grow
9:41
AW Architects
OverviewReviewsPhotosAbout
Hours
No opening hours listed1
Opening hoursChristchurch architects · 252 businesses
You are #210 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 19 opportunities, from the 74 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#226of 252 Christchurch architects
9:41
Christchurch architectsOverall · 252 businesses
You are #226 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

Sounds like another marketing outfit?

We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 252 architects in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

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