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Beauty by Cherelle

Name: Beauty by Cherelle
Address: Sequoia Way, Rangiora South West, christchurch, 7400, NZ
Rating: 2.4

Beauty salon · Rangiora South West, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report

Checked13 October 2026

Your marketChristchurch beauty · 570 businesses

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Executive summaryExclusive Marketbase business report

Beauty by Cherelle

Beauty salon · Rangiora South West, Christchurch

Where you stand#507of 570 beauty businesses

Overall health1.1/10across the eight areas

What you have

01Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.01ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.01NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Where we can help

03Map positions4.4 02Reviews2.4 08Opening hours1.4 04Listings and social1.3 01Google listing1.0 05Facebook page0.8 07Google search and traffic0.0 06Your website-

How AI describes youMarketbase business report

What AI tells people about you

Beauty by Cherelle is a qualified beauty therapist based in Rangiora offering lash lifts, lash tinting and facial treatments. Appointments can be booked via the business website or by message. Clients often mention personalised attention and sensitivity-friendly products, with services tailored for those who need gentle formulations and careful application in a local Rangiora setting.

Beauty by Cherelle is a qualified beauty therapist operating from Rangiora. The practice advertises lash lifts and colour, alongside general beauty and facial treatments, with booking available through the website or by messaging to arrange appointments. The location serves local clients in the Rangiora area.

Services highlighted include lash lifts, lash tinting and other salon-based beauty treatments. The practitioner describes herself as a qualified therapist and uses products suited to delicate skin. The source information emphasises lash services and the availability of online contact for bookings.

Clients tend to highlight a consistent focus on personalised care and suitability for sensitive skin. Reviews note that Cherelle listens to client preferences, takes time to understand desired outcomes and selects products appropriate for reactive or delicate skin. Feedback also specifically praises lash lift and colour results and records strong recommendations from customers.

What distinguishes Beauty by Cherelle locally is a combination of qualification, hands-on lash expertise and a sensitivity-aware product selection. The practice presents itself as a small, appointment-driven Rangiora salon where clients who prefer careful application and product choices for sensitive skin can book services. The business offers straightforward online or message-based booking for local customers.

ChatGPTGeminiGooglePerplexityClaude

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01Google listingMarketbase business report

Your Google listing

Beauty by Cherelle shows a very low overall health on Google Business Listing, but there are clear areas for improvement. The listing is claimed and shows a main image and full address, with an open status already in place. The most important findings are the absence of a website link and phone number, and a minimal description that can be refined to stand out.

Strengths

✓
Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
✓
ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
✓
NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

1
WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
2
PhoneYour listing has no phone number, so the call button a customer expects to tap is not there and the ones in a hurry ring someone else.
3
Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.

11 checks on your Google listing. You're seeing 6 of them.

Room to grow

What customers see Where you rank

9:41

Tiles © Esri

Beauty by Cherelle

Beauty by Cherelle✓✓

5.0 ★★★★★ (3)

Beauty salon · Rangiora South West

Open 3 days · late Thu and Fri ✓

Directions No website 21

OverviewReviewsPhotosAbout

From the business

Qualified Beauty Therapist based in Rangiora. Check out my website or message me to book in.

Google listingChristchurch beauty · 570 businesses

You are #515 for your Google listing

See how to fix all 3 →

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Google SearchGoogle MapsBusiness Profile

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02ReviewsMarketbase business report

Your reviews

Beauty by Cherelle shows a low overall health of 2.4/10 on Google reviews, indicating room for improvement. The strongest finding is a top-10% star rating, reflecting high customer satisfaction. However, the business has not yet responded to any reviews, and the total number of reviews remains limited; both limits growth and trust among potential clients.

Strengths

✓
Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

1
Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
2
Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
3
Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.

4 checks on your reviews. You're seeing all of them.

Room to grow

What customers see Where you rank

9:41

Beauty by Cherelle

OverviewReviewsPhotosAbout

5.0★★★★★3 reviews 3

1✓

products 2

1How far your rating and your review count together can be trusted

Google reviewsChristchurch beauty · 570 businesses

You are #431 for your Google reviews

See how to fix all 3 →

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Google reviewsBusiness Profile

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03Map positionsMarketbase business report

Where you show up on the map

Beauty by Cherelle shows a below-average health score of 4.2 out of 10 in Google Maps search, indicating limited visibility. The strongest opportunities lie in expanding aggregate map presence and strengthening borough-level rankings, where the business has already moved away from the bottom quartile and can push toward the local midpoint.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

1
Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
2
Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.

2 checks on your map positions. You're seeing both.

Room to grow

What customers see Where you rank

9:41

1234Tiles © Esri

beautician

2Top three for "beautician" in 1 suburb, seen in 5

My Beauty Treat5.0 ★ (27) · Beauty salon

Absolute Beauty Therapy Clinic4.7 ★ (53) · Beauty salon

Beauty by Cherelle15.0 ★ (3) · Beauty salon

KH Health & Beauty4.8 ★ (103) · Beauty salon

Map positionsChristchurch beauty · 570 businesses

You are #317 for map positions

See how to fix both →

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Google Maps

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04Listings and socialMarketbase business report

Where customers find you

Health is very high at 8.7/10, indicating strong social and directory presence for Beauty by Cherelle. The two most important findings are: 1) top-tier Instagram and Facebook profiles showing high trust scores, and 2) gaps in TikTok, Yellow, GrabOne, TikTok directory and LinkedIn presence that could broaden reach if addressed.

Strengths

✓
Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

1
Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
2
Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
3
Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.

14 checks on your listings and social. You're seeing 4 of them.

Room to grow

What customers see Where you rank

9:41

Gbeauty by cherelle rangiora south west

AllImagesMapsNews

InstagrambeautybycherelleBeauty by Cherelle | Instagram✓

Freshamy-beauty-treat-rangiora-162-high-street-fbwciebnFound through search, not linked from anything you own

FacebookWaitakiDistrictCouncilBeauty by Cherelle | Facebook1

Yellow/rangiora-area/hair-and-makeup-artistBeauty by Cherelle | Yellow3

TiktokNo account found2

YellowNo listing found3

Listings and socialChristchurch beauty · 570 businesses

You are #494 for listings and social

See how to fix all 3 →

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GoogleFacebookInstagramTikTokFreshaYellowYour website

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05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

1
Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.

9 checks on your Facebook page. You're seeing 1 of them.

Room to grow

What customers see Where you rank

9:41

facebook

beauty by cherelle rangiora south west

We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1

Facebook pageChristchurch beauty · 570 businesses

You are #526 for your Facebook page

See how to fix it →

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Facebook

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06Your websiteMarketbase business report

Your website

Beauty by Cherelle shows a low on-page SEO health, with a health score of 2.0 out of 10. The most important findings are missing meta description and title tag for the homepage, and the page size exceeds 256KB, which can slow loading. Implementing a descriptive meta description and title tag, plus reducing page size, are key for improvements.

Strengths

✓
Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.

Top three opportunities

1
On-page scoreYour home page did not return anything we can measure, and a page that will not answer a scanner is usually the same page that keeps a customer waiting.
2
Separate sites linking to youNo separate website links to yours.
3
Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.

23 checks on your website. You're seeing 4 of them.

Room to grow

What customers see Where you rank

9:41

🔒citv.co.ck✓

1On-page score

2Separate sites linking to you

3Meta description

Your websiteChristchurch beauty · 570 businesses

See how to fix all 3 →

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Your websiteGoogle Search

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07Google search and trafficMarketbase business report

How people find you on Google

Beauty by Cherelle shows low website traffic health, with a Health score of 2.0 out of 10. The most important findings indicate near-zero organic traffic value and no organic keywords in the top 100, suggesting limited visibility. A need to start basic paid activity and improve on-page SEO is evident to build initial traction.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

1
What that traffic is worthSearch is delivering you nothing you would otherwise have to pay for.
2
Monthly search visitsYour site draws no measurable visitors from search, so the only people reaching it are ones you sent yourself.
3
Search terms you rank forYour site does not appear in search results for any terms we can measure, so nobody is finding it by searching for what you do.

6 checks on your search and traffic. You're seeing 3 of them.

Room to grow

What customers see Where you rank

9:41

AllMapsImagesShopping

No ads from you on any search

Beauty by CherelleNot in these results3

Google search and trafficChristchurch beauty · 570 businesses

You are #266 for Google search and traffic

See how to fix all 3 →

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Google SearchGoogle Maps

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08Opening hoursMarketbase business report

Your hours against demand

Beauty by Cherelle's opening hours partly match local demand but largely miss high-demand windows. The business is open during several popular slots on Thursday evenings and Saturday mornings, but remains closed across many other peak times, notably weekday late mornings and Saturday afternoons. No open hours fall in low-demand periods. Consider extending Thursday and Saturday coverage into nearby peak hours and trialling a weekend afternoon slot to capture missed bookings.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

1
Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.

1 check on your opening hours. You're seeing it.

Room to grow

What customers see Where you rank

9:41

Beauty by Cherelle

OverviewReviewsPhotosAbout

Hours 1

MondayClosed

TuesdayClosed

WednesdayClosed

Thursday6pm-8pm

Friday4:30pm-8pm

Saturday9am-12pm

SundayClosed

Opening hoursChristchurch beauty · 570 businesses

You are #492 for opening hours

See how to fix it →

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Your listed hoursWhen people search

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The next step

Your top opportunities, in one place.

These are your top 19 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#507of 570 Christchurch beauty businesses

9:41

Christchurch beautyOverall · 570 businesses

You are #507 overall

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