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Beauty by Design

Beauty salon · Spreydon, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
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Executive summaryExclusive Marketbase business report

Beauty by Design

Beauty salon · Spreydon, Christchurch

Where you stand#437of 570 beauty businesses
Overall health2.3/10across the eight areas

Going well

04Listings and social6.1

Where we can help

03Map positions3.808Opening hours3.101Google listing2.902Reviews2.205Facebook page2.107Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Beauty by Design is a boutique beauty salon in the Spreydon suburb of Christchurch, presenting itself as a highly sanitary, customer-focused studio. The salon offers numerous beauty services delivered with stated passion, precision and commitment. Customers are welcomed into a warm, relaxed environment designed to leave clients feeling valued and refreshed.

Beauty by Design is a boutique beauty salon located in Spreydon, Christchurch. It describes itself as a highly sanitary studio that focuses on delivering a polished client experience from arrival to departure.

The salon states a commitment to passion, precision and a high level of service across numerous beauty treatments. While specific treatments are not listed in the provided details, the emphasis in the business description is on thorough, attentive service and maintaining a clean environment.

Customer feedback highlights a warm, inviting interior with pink and white tones, comfortable seating and a well set-up space. Reviews note a welcoming atmosphere; the average rating in the snapshot is 5. Customers tend to describe feeling relaxed and well looked after during appointments.

Locally, Beauty by Design positions itself as a sanitary, boutique option for Christchurch clients who value attentive service and a calm, welcoming salon setting. The combination of a stated focus on cleanliness and an inviting interior is presented as the salon's distinguishing local character.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Beauty by Design shows a below-average health score for its Google Business Listing, with room to improve key elements. Current strengths include a claimed listing, an open-for-business status, and a complete address plus a listed phone number. The main opportunities focus on adding a website link and more photos to better engage local customers.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
  • 2
    Photos on the listingYou have no photos on your listing, or close to none, so a customer scrolling past sees a blank where every other business shows their work.
  • 3
    Description lengthYour description gives a reader less than half the listings here do, so someone reading yours and then a competitor's gets less to go on from you.
11 checks on your Google listing. You're seeing 6 of them.
2.9Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Beauty by Design
2
Beauty by Design✓✓
5.0 ★★★★★ (2)
Beauty salon · Spreydon
Open 4 days ✓
DirectionsCall No website 1
OverviewReviewsPhotosAbout
From the business

Experience the most sanitary boutique beauty salon in Christchurch for an unmatched level of service that will leave you looking and feeling your best. It’s our passion, precision and commitment to giving you the best service and experience possible. From the moment you step in, you will feel welcomed, valued and relaxed.

3
Google listingChristchurch beauty · 570 businesses
You are #407 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Beauty by Design shows low overall health on Google reviews (2.2/10) but has a strong star rating in the top 10% and is collecting more reviews. The key findings: a high customer satisfaction signal from existing ratings, and a lack of reviewer engagement. Next, opportunities include continuing to raise the rating, starting to respond to reviews, and growing total review volume.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 3
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
4 checks on your reviews. You're seeing all of them.
2.2Room to grow
What customers seeWhere you rank
9:41
Beauty by Design
OverviewReviewsPhotosAbout
5.0★★★★★2 reviews 3
5
4
3
2
1✓
1How far your rating and your review count together can be trusted
Google reviewsChristchurch beauty · 570 businesses
You are #445 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Beauty by Design has a below-average health score of 3.9 out of 10 for Google Maps search visibility, indicating there is room to raise presence. The strongest current signals show rankings for several focused terms in Spreydon, such as beauty salon and eyelash salon in Spreydon, and nail salon in Spreydon, suggesting potential to build on local relevance in the suburb.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across fewer of the surrounding suburbs than half the businesses here, so someone two suburbs over searching for your service is shown your competitors and never sees your name.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
2 checks on your map positions. You're seeing both.
3.8Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
beautician
1Seen in 1 search across Christchurch, top three in none
1
Glowing Goddess Beauty & Cosmetic Brow Tattoo4.8 ★ (53) · Beauty salon
2
Simply Beauty Barrington4.6 ★ (337) · Beauty salon
3
The Villa Retreat5.0 ★ (11) · Beauty salon
4
Beauty by Chloe Marie4.0 ★ (4) · Beauty salon
↓
Beauty by Design2Further down, below the first results
Map positionsChristchurch beauty · 570 businesses
You are #356 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Beauty by Design shows a below-average health score for Citations and Social Presence, with room to improve local listings and social profiles. The strongest current asset is a very high-trust Facebook profile and a Yellow Directory listing that boosts local visibility. Key opportunities focus on increasing presence on Instagram, TikTok, Neighbourly, Yellow, and GrabOne to broaden reach.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Fresha ProfileWe could not find an active Fresha Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 5 of them.
6.1Good
What customers seeWhere you rank
9:41
Gbeauty by design spreydon
AllImagesMapsNews
NZWAObeauty-by-design-limited-2Beauty by Design | NZWAO
FacebookBeauty-by-Design-61569466960522Beauty by Design | Facebook✓
InstagrambeautybydesignkBeauty by Design | Instagram✓
Freshalp/en/bt/beauty-salons/in/nz-christchurch/spreydonFound through search, not linked from anything you own3
Neighbourlybeauty-therapy/canterbury-region/christchurch/spreydonBeauty by Design | Neighbourly
Yellow/spreydon/hairdressersBeauty by Design | Yellow2
TiktokNo account found1
YellowNo listing found2
Listings and socialChristchurch beauty · 570 businesses
You are #221 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokNZWAOFreshaNeighbourlyYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    What your page says about youFew intros in this market run as full as yours, and it sits close to the limit that length has stopped being a lever.
  • ✓
    A street addressA street address sits in your page details, so someone deciding between you and a business two suburbs over can see which of you is closer.

Top three opportunities

  • 1
    People following your pageFewer people follow your page than most in this market, which means a post reaches people who already know you rather than anyone still deciding.
  • 2
    A page address you choseYour page address is one Facebook generated rather than one you chose - your business name with a long number bolted on, or just the number.
  • 3
    Recommendations on your pageA couple of recommendations have landed on the page, fewer than most here.
9 checks on your Facebook page. You're seeing 6 of them.
2.1Room to grow
What customers seeWhere you rank
9:41
facebook
people2
100 followers 1
Experience the most sanitary salon for an unmatched level of Customer service Be your own kind of Beautiful 💅🏻Manicures • Softgel Extension • BIAB ✨Lash Tech ✨Brow Tech ✨Waxing ✨Cosmetic, Fine L...✓
FollowMessage
★ 1 reviews · recommended 3
🌐 maps.google.com
☎ +64 27 288 7660✓
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #450 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
  • 2
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 3
    Domain UniquenessYour web address belongs to a platform rather than to you - a social page or a site builder's own domain.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒google.com132
Your websiteChristchurch beauty · 570 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
Beauty by DesignNot in these results
Google search and trafficChristchurch beauty · 570 businesses
You are #266 for Google search and traffic
See how to keep it that way →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Beauty by Design is open for 28 hours weekly but only covers 28 peak-aligned hours while missing 49 high-demand hours, giving a low temporal health score (2.8/10). Strong alignment exists around Wednesday 3pm, Thursday 4-5pm, and Saturday 1-2pm. Missed opportunities include Tuesday 10am-1pm and Thursday 6pm; extending those slots could capture unmet local demand.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
3.1Room to grow
What customers seeWhere you rank
9:41
Beauty by Design
OverviewReviewsPhotosAbout
Hours 1
MondayClosed
TuesdayClosed
Wednesday10am-5pm
Thursday10am-6pm
Friday10am-5pm
Saturday10am-4pm
SundayClosed
Popular times Tuesday · Spreydon
8a9a10a11a12p1p2p3p4p5p6p7p
When people in Spreydon look   You are shut
Opening hoursChristchurch beauty · 570 businesses
You are #394 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 44 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#437of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #437 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
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  • Real New Zealand data.Every one of the 570 beauty businesses in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

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