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Beauty Essentials Skin Health Clinic

Skin care clinic · Mount Pleasant, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
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Executive summaryExclusive Marketbase business report

Beauty Essentials Skin Health Clinic

Skin care clinic · Mount Pleasant, Christchurch

Where you stand#193of 570 beauty businesses
Overall health6.6/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Beauty Essentials Clinic is a skin health and beauty studio in Mount Pleasant, Christchurch. Joanne offers advanced, personalised skin treatments using contemporary science and technology, alongside essential beauty services such as lash and brow tinting, brow shaping, waxing and bleaching. The clinic also stocks skin-friendly cosmetics and therapeutic skincare to support treatment plans.

Beauty Essentials Clinic is a skin health clinic based in Mount Pleasant, Christchurch. Joanne works as a specialist in advanced skin treatments, offering personalised care that targets specific skin concerns and supports long-term skin health.

Treatments focus on results-driven programmes and include advanced skin therapies developed from contemporary science and technology. The clinic also provides routine beauty services such as lash and brow tinting, brow shaping, waxing and bleaching, and supplies skincare products and cosmetics that complement treatment plans.

Clients frequently describe ongoing relationships with Joanne and report noticeable improvements in skin conditions, especially long-term skin health and clearer skin. Reviews note friendly, attentive service, practical product recommendations and a willingness to explain treatment approaches. Regular waxing clients and those buying product ranges such as Jane Iredale or Juvenate are also mentioned.

Locally, Beauty Essentials Clinic presents as a Mount Pleasant option for combined clinical skin care and everyday beauty services. The blend of advanced, personalised treatment plans, stocked skin-friendly cosmetics and an emphasis on client continuity characterises its local offering and customer experience.

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01Google listingMarketbase business report

Your Google listing

Beauty Essentials Skin Health Clinic shows a solid health score for its Google Business Listing, reflecting a well-populated profile with essential contact points. The most notable findings are that the listing is claimed and verified, with a visible phone number and website link, and the Open-for-Business status being accurate. There is room to grow in photos and to refine the description.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Photos on the listingYou have fewer photos than nearly every business here, so a customer comparing you against them builds a picture of their work and guesses at yours.
  • 2
    Description lengthYour description gives a reader more than most listings here do, so a customer choosing between three of you gets more of your case than of theirs.
  • 3
    Category fitYour category set is one of the better-fitted in this market, so you are eligible for nearly every search happening around you.
11 checks on your Google listing. You're seeing 6 of them.
7.4Good
9:41
Tiles © Esri
1
Beauty Essentials Skin Health Clinic✓✓
5.0 ★★★★★ (6)
Skin care clinic · Mount Pleasant3
Open 4 days · late Tue ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

At Beauty Essentials Clinic, Joanne works holistically to find a solution to your skin concerns, having developed a range of treatments using the latest cutting edge science and technology. Joanne has established herself as a specialist in advanced skin treatments. Our treatments and skincare plans are results driven and personalised specifically for your skin concerns. We also cater to your essential beauty needs such as lash & brow tinting, brow shaping, waxing and bleaching.

2
Google listingChristchurch beauty · 570 businesses
You are #147 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Beauty Essentials Skin Health Clinic shows above-average Google review health with a 7.1/10 score. The top finding is a stellar star rating in the top 10% of peers, indicating high customer satisfaction. The clinic is also starting to build review volume and engagement, but more reviews and responses can further strengthen credibility.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
  • 3
    Response rateYou answer more of your reviews than the middle of this market, so a customer scrolling your page mostly finds you there.
4 checks on your reviews. You're seeing all of them.
5.7Room to grow
9:41
Beauty Essentials Skin Health Clinic
OverviewReviewsPhotosAbout
5.0★★★★★6 reviews 2
5
4
3
2
1✓
calm surroundings 2friendly staff 2
1How far your rating and your review count together can be trusted
J
Jane A.★★★★★ · a year ago

I have been a client of Joanne's for a number of years now and the results she has achieved with my skin are beyond phenomenal. I used to suffer from bad acne and now my skin is consistently clear and in fantastic condition. I am in my earl...

Response from the owner3

Thanks for your kind words Jane. It's such a pleasure working with you :-) I've found it so satisfying being able to assist you to get your skin functioning well and looking great. A big thank you...

L
Lorraine H.★★★★★ · a year ago

I have been a client of Joanne's for many years. Mainly visit for waxing treatments on a regular basis. Also purchase juvenate products from Joanne which I find very good. Joanne is very friendly and is happy to discuss all your beauty need...

Response from the owner

Thanks so much Lorraine :-)

Google reviewsChristchurch beauty · 570 businesses
You are #243 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Beauty Essentials Skin Health Clinic shows a high level of visibility in Google Maps, with a health score of 7.3 out of 10. The business ranks strongly for core local services in Mount Pleasant, including beautician, beauty salon, eyebrow bar, eyelash salon and waxing in Mount Pleasant, indicating solid local demand and brand presence.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than nearly every business in your suburb, so a customer searching nearby sees you before most of your competition.
2 checks on your map positions. You're seeing both.
7.3Good
9:41
1234Tiles © Esri
1Top three for "beautician" in 1 suburb, seen in 4
1
Beauty Essentials Skin Health Clinic25.0 ★ (6) · Skin care clinic
2
Age Well for Life4.9 ★ (16) · Skin care clinic
3
Sirocco Hair Studio4.8 ★ (17) · Skin care clinic
4
Willow Nail & Beauty Studio5.0 ★ (1) · Skin care clinic
Map positionsChristchurch beauty · 570 businesses
You are #155 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Beauty Essentials Skin Health Clinic shows a low overall health score for citations and social presence, indicating room to strengthen channels and local listings. The strongest current asset is a high-trust Facebook profile, with opportunities to improve Instagram and TikTok presence and bolster Neighbourly and NoSecretSalon listings. This mix suggests gradual gains from improved profiles and directory activity.

Strengths

  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 4 of them.
1.3Room to grow
9:41
Gbeauty essentials skin health clinic mount pleasant
AllImagesMapsNews
InstagrambeautyessentialsskinBeauty Essentials Skin Health Clinic | Instagram✓
Yellow/christchurch/bpp/beauty-essentials-skin-health-clinic-579420443Beauty Essentials Skin Health Clinic | Yellow3
FacebookJuvenateskincareBeauty Essentials Skin Health Clinic | Facebook1
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch beauty · 570 businesses
You are #494 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
0.8Room to grow
9:41
facebook
beauty essentials skin health clinic mount pleasant
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch beauty · 570 businesses
You are #526 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

Beauty Essentials Skin Health Clinic shows a below-average on-page SEO health score of 3.4/10, indicating limited technical groundwork. The two most impactful findings are the absence of a detectable on-page SEO score and missing homepage Title Tag and Meta Description, which hinder visibility and click-through. Addressing these areas will provide a reliable baseline and clearer signals to search engines.

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.
  • ✓
    Page titleYour home page headline fits a search result exactly, so the whole line reads to someone scanning a page of results rather than cutting off mid-phrase.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.

Top three opportunities

  • 1
    On-page scoreSeveral checks on your home page fail at once, and a visitor meets all of them in the first few seconds: a slow open, no clear heading, nothing under your name in search that says what you do.
  • 2
    Meta descriptionThe summary under your name in search results is either too brief to say anything or long enough that Google cuts it mid-sentence.
  • 3
    The shape of your link profileYour links come from fewer separate sites than most profiles the size of yours.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
🔒beautyessentials.co.nz✓✓
✓Page title
1On-page score
2Meta description
3The shape of your link profile
Your websiteChristchurch beauty · 570 businesses
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Beauty Essentials Skin Health Clinic has a healthy website traffic profile with a 7.4/10 health score. The strongest area is organic traffic value showing good progress, while paid traffic is underdeveloped and offers clear opportunities for targeted campaigns and landing pages. Focus should be on small paid experiments and improving content and user experience to lift rankings.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    What that traffic is worthThe search visitors reaching your site are worth less than half the businesses here, so the people arriving are browsing rather than buying.
6 checks on your search and traffic. You're seeing 3 of them.
7.1Good
9:41
Gbeautician mount pleasant
AllMapsImagesShopping
21No ads from you on any search
www.beautyessentials.co.nzBeauty Essentials: Home - Skin Health Clinic | Mt Pleasant

Located in Mt Pleasant, Christchurch, Beauty Essentials - skin health clinic - offer the most advanced treatments available; promote a results-based ...

www.facebook.comBeauty By Grace (@beautybygraceNZ)
3About 54 visits a month from search, across 46 searches
Google search and trafficChristchurch beauty · 570 businesses
You are #167 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Beauty Essentials shows a mixed temporal fit with local demand. All 34 weekly open hours fall during high-demand windows, so current open times are well matched to peak searches. However the clinic misses 43 high-demand hours, notably Saturday midday and Thursday early evening, which likely reduces revenue potential. No low-demand open hours were identified, so opening more selectively could help capture missed peaks.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
3.2Room to grow
9:41
Beauty Essentials Skin Health Clinic
OverviewReviewsPhotosAbout
Hours 1
MondayClosed
Tuesday9:30am-7pm
Wednesday9:30am-5pm
Thursday9:30am-5pm
Friday9:30am-5pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch beauty · 570 businesses
You are #389 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 19 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#193of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #193 overall
Open my free 7 days →
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