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Beauty HQ

Beauty salon · Kaiapoi North, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
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Executive summaryExclusive Marketbase business report

Beauty HQ

Beauty salon · Kaiapoi North, Christchurch

Where you stand#265of 570 beauty businesses
Overall health5.4/10across the eight areas

Going well

01Google listing9.504Listings and social9.503Map positions9.308Opening hours8.405Facebook page6.4

Where we can help

02Reviews4.307Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Beauty HQ is a nail salon in Kaiapoi specialising in nail artistry and extensions. Jamie, a nail technician with 16 years' experience, uses high-end products and offers tailored designs from simple to intricate. The salon keeps flexible opening hours for early or late appointments and focuses on personalised service in a relaxed, welcoming setting.

Beauty HQ is a nail salon located in Kaiapoi that focuses on the artistry of nails. The salon highlights nail extensions and a range of nail design services delivered by an experienced technician.

Jamie, who has 16 years' experience as a nail technician, leads the salon and offers personalised designs ranging from simple and elegant to bold and intricate. The salon states it uses high-end products and provides services such as acrylics and tailored nail extensions. Flexible opening hours are available to suit busy schedules, including early morning and late evening appointments.

Customers commonly describe the salon as friendly and welcoming, noting a personable and caring approach from Jamie. Reviews reference knowledgeable, attentive service and results that attract compliments. Clients report feeling well looked after during appointments and pleased with both the finished nails and the customer experience.

Locally, Beauty HQ distinguishes itself through consistent, hands-on care from a long-practising technician, a focus on customised nail art, and the convenience of flexible hours. The Kaiapoi location offers a small, customer-focused salon environment where clients can expect tailored designs and professional product use.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Beauty HQ shows a very high overall health score on its Google Business Listing, with a 9.7 out of 10 indicating strong profile completeness and accuracy. Key strengths include a claimed listing, a working website link, a visible phone number, and an open-for-business status. The listing also benefits from strong photo presence relative to peers, supporting local visibility.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top two opportunities

  • 1
    Category fitYour category set covers less of this market than half the field, so there are jobs being searched for near you that your listing is not eligible to appear in.
  • 2
    Photos on the listingYou have more photos on your listing than half the businesses here, so a customer arriving has enough to look at that they stay on it.
11 checks on your Google listing. You're seeing 5 of them.
9.5Strong
What customers seeWhere you rank
9:41
Tiles © Esri
Beauty HQ
2
Beauty HQ✓✓
5.0 ★★★★★ (22)
Beauty salon · Kaiapoi North1
Open 7 days · late Mon, Tue, Wed, Thu and Fri ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Welcome to our luxurious nail salon, where we specialize in the artistry of nails and offer top-notch services such as nail extensions. At our salon, we pride ourselves on using only high-end products to ensure the best results for our valued clients. Jamie is a skilled nail technician of 16 years and passionate and dedicated to creating stunning nail designs that are tailored to your individual style and preferences. Whether you're looking for a simple and elegant design or a bold and intricate masterpiece, Jamies talents will bring your vision to life. Jamie understands that you lead busy lives, which is why she offers flexible opening hours to accommodate your schedule. Whether you need an early morning or late evening appointment.

Google listingChristchurch beauty · 570 businesses
You are #32 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Beauty HQ shows a healthy Google review performance, with a 4.4/10 health score indicating room for improvement in engagement and volume. The strongest finding is a top-10% star rating, reflecting high customer satisfaction. A key opportunity is improving response rate to reviews to bolster trust, alongside continuing momentum in total reviews and solid rating confidence.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Review countYour review count sits under the middle of this market, so you are readable to a customer without yet being convincing.
  • 3
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
4 checks on your reviews. You're seeing all of them.
4.3Room to grow
What customers seeWhere you rank
9:41
Beauty HQ
OverviewReviewsPhotosAbout
5.0★★★★★22 reviews 2
5
4
3
2
1✓
nail technician 12welcoming atmosphere 4talented staff 3calm space 2inviting salon 2kind staff 2
3How far your rating and your review count together can be trusted
Google reviewsChristchurch beauty · 570 businesses
You are #323 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Beauty HQ shows a very high overall health score for Google Maps search performance, indicating strong visibility across local searches. The top achievement is borough-specific rankings in the top 10%, with several related keywords also performing at or near the top. The main opportunity is to lift aggregate suburb search visibility to widen reach.

Strengths

  • ✓
    Maps visibility in your own suburbNo business in your suburb turns up in local Maps searches more often than you do - for a customer searching nearby, you are among the first names on the screen.

Top opportunity

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than nearly everyone here, so a customer searching well outside your own patch still sees you.
2 checks on your map positions. You're seeing both.
9.3Strong
What customers seeWhere you rank
9:41
1234Tiles © Esri
beauty salon
1Top three for "beauty salon" in 4 suburbs, seen in 6
1
Beauty Heaven5.0 ★ (35) · Beauty salon
2
Beauty HQ✓5.0 ★ (22) · Beauty salon
3
Studio 97 Nail and Beauty5.0 ★ (44) · Beauty salon
4
Absolute Beauty Therapy Clinic4.9 ★ (51) · Beauty salon
Map positionsChristchurch beauty · 570 businesses
You are #38 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

This brief executive summary covers Beauty HQ's current health on citations and social presence, with a focus on one or two key findings and next steps based on the provided data.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Fresha ProfileWe can see your Fresha Profile listing (https://fresha.com/beauty-hq-gray-crescent-kaiapoi-RvE5P6) found via: Google search results.

Top three opportunities

  • 1
    Tiktok ProfileWe found your Tiktok Profile page through search rather than through anything you own.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 6 of them.
9.5Strong
What customers seeWhere you rank
9:41
Gbeauty hq kaiapoi north
AllImagesMapsNews
Facebookbeautyhq.nzBeauty HQ | Facebook✓
Freshalp/en/bt/hair-salons/in/nz-kaiapoiBeauty HQ | Fresha✓
Instagrambeautyhq.nzBeauty HQ | Instagram✓
Tiktok@christchurchgalFound through search, not linked from anything you own1
YellowNo listing found2
NeighbourlyNo listing found3
Listings and socialChristchurch beauty · 570 businesses
You are #28 for listings and social
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GoogleFacebookInstagramTikTokFreshaYellowNeighbourlyYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    People following your pageYours is one of the largest local followings in this market.
  • ✓
    Recommendations on your pageYour recommendation count is one of the deeper collections in this market, and enough of it is written by other people that the page does some of the arguing for you.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.

Top three opportunities

  • 1
    A phone numberNo phone number is published on your Facebook page, so someone who found you there and wants to ring has to go hunting elsewhere or send a message and wait.
  • 2
    What your page says about youYour intro is shorter than half the pages here.
  • 3
    Where your page link pointsYour page points customers at a booking system or directory rather than a site of your own.
9 checks on your Facebook page. You're seeing 6 of them.
6.4Good
What customers seeWhere you rank
9:41
facebook
BeautyHQ.NZ✓
7K followers ✓
💅Your nail haven for everything nail related! Natural, Extensions, BIAB, Gel, Nail Art, Acrylic 💗2
FollowMessage
★ 32 reviews · recommended ✓
🌐 maps.google.com3
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #207 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
  • 2
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 3
    Domain UniquenessYour web address belongs to a platform rather than to you - a social page or a site builder's own domain.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒google.com132
Your websiteChristchurch beauty · 570 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
Beauty HQNot in these results
Google search and trafficChristchurch beauty · 570 businesses
You are #266 for Google search and traffic
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Beauty HQ's opening hours largely match local demand, with 71 peak hours open and no low-demand open hours. Strong alignment occurs mid-week and weekend afternoons (Tuesday 11am, Wednesday 3pm, Thursday 4pm, Saturday 1-2pm). Missed opportunities are concentrated on weekend evenings and early Saturday (Saturday 9am, 5pm, 6pm; Sunday 5-6pm). Small, targeted hour shifts could capture extra bookings without adding low-demand time.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand better than nearly every business here, so most of the time you are open, people are actually looking.
1 check on your opening hours. You're seeing it.
8.4Strong
What customers seeWhere you rank
9:41
Beauty HQ
OverviewReviewsPhotosAbout
Hours 1
Monday12am-12am
Tuesday12am-12am
Wednesday12am-12am
Thursday12am-12am
Friday12am-12am
Saturday10am-5pm
Sunday10am-5pm
Popular times Saturday · Kaiapoi North
9a10a11a12p1p2p3p4p5p
When people in Kaiapoi North look   You are shut
Opening hoursChristchurch beauty · 570 businesses
You are #94 for opening hours
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 16 opportunities, from the 44 checks we run on every business. Tick any of them to see where it takes you.

01Google listing2 opportunities

02Reviews3 opportunities

03Map positions1 opportunity

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#265of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #265 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

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