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Bethel Lifecare

Aged care · Riccarton, Christchurch

What your customers see when they look for you, and where that puts you among 70 Christchurch rest homes & nursing care businesses.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch rest homes & nursing care · 70 businesses
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Executive summaryExclusive Marketbase business report

Bethel Lifecare

Aged care · Riccarton, Christchurch

Where you stand#64of 70 rest homes & nursing care businesses
Overall health0.9/10across the eight areas

Going well

08Opening hours9.604Listings and social9.3

Where we can help

05Facebook page3.603Map positions1.302Reviews1.201Google listing0.607Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Bethel Lifecare is a Riccarton, Christchurch provider of nursing and aged-care services. The organisation offers NDIS support, healthcare staffing and professional training, and emphasises tailored services for individual needs. Based in Riccarton, it supplies skilled nurses, doctors and allied health professionals to aged-care settings and coordinates enquiries through a dedicated team.

Bethel Lifecare operates in Riccarton, Christchurch, offering nursing and aged-care related services. The organisation presents itself as a provider of NDIS support, healthcare staffing and professional training aimed at supporting individual needs in the local area.

Services highlighted include tailored NDIS programmes, healthcare staffing with nurses, doctors and allied health professionals, and a training arm focused on clinical and support roles. The website material describes availability of skilled staff to assist in aged-care facilities, homes and similar settings.

The site also notes a 'friendly team' that handles enquiries and supports connections between clients and healthcare staff. Prospective clients and facilities can contact the team for information about staffing, NDIS options and training services; this contact pathway is presented as the primary route for arranging support.

Locally, Bethel Lifecare is positioned as a combined NDIS, staffing and training provider in Riccarton. Its mix of services - NDIS support, healthcare professionals for aged care, and staff training - defines its role in the Christchurch area and outlines how clients and facilities might engage with it for support and workforce needs.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Bethel Lifecare shows a strong basic presence on Google Business with a high health score of 0.9 out of 10. The most important findings are: the listing currently lacks claimed status and a website link, and there is little descriptive text and few photos. Address, phone and main image are already in place.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.
  • ✓
    PhoneYour listing carries a phone number, so the call button is live for anyone who finds you on a phone.

Top three opportunities

  • 1
    ClaimedYour listing is not claimed, which means anyone can suggest an edit to it and you have no way to reply to a review or correct what is shown.
  • 2
    WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
  • 3
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
11 checks on your Google listing. You're seeing 6 of them.
0.6Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Bethel Lifecare
Bethel Lifecare1✓
Own this business?
0.0 ★★★★★ (0)
Aged care · Riccarton
Open 7 days ✓
DirectionsCall No website ✓2
OverviewReviewsPhotosAbout
From the business
No description yet3
Google listingChristchurch rest homes & nursing care · 70 businesses
You are #66 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Bethel Lifecare shows a very low health score on Google reviews, with limited review activity and no owner responses. The main findings indicate a weak overall rating, few reviews, and no engagement from the business in responding to feedback. Focusing on gathering positive reviews, addressing negative feedback promptly, and starting to respond to all reviews can gradually build trust.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together put you at the bottom of this market - either the rating is low, or there are too few reviews behind it for anyone to trust it.
  • 2
    Star ratingYou have no star rating yet, so a customer scanning results sees an empty space where every other business shows a number.
  • 3
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
4 checks on your reviews. You're seeing 3 of them.
1.2Room to grow
What customers seeWhere you rank
9:41
Bethel Lifecare
OverviewReviewsPhotosAbout
–★★★★★0 reviews
5
4
3
2
12
No reviews yetBe the first to review1
Google reviewsChristchurch rest homes & nursing care · 70 businesses
You are #62 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Bethel Lifecare shows very low overall visibility on Google Maps with a health score of 1.2 out of 10. This indicates limited exposure to potential clients. The strongest finding is that the business already ranks in the top 10 for several key terms in certain suburbs, indicating some momentum that can be built on.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
2 checks on your map positions. You're seeing both.
1.3Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
senior citizens care service
1Seen in 3 searches across Christchurch, top three in none
1
Holly Lea Care Centre5.0 ★ (3) · Aged care
2
HomesteadCare Ilam4.5 ★ (34) · Aged care
3
Harakeke Club Day Centre5.0 ★ (7) · Aged care
4
Seniors New Zealand Limited4.4 ★ (8) · Aged care
↓
Bethel Lifecare2Further down, below the first results
Map positionsChristchurch rest homes & nursing care · 70 businesses
You are #61 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Bethel Lifecare shows a very high health score and strong social presence, with outstanding Facebook and Instagram profiles and an active LinkedIn Company listing. The main finding is that social profiles are robust, but several key directories remain unlisted or inactive, notably TikTok, Neighbourly, LinkedIn, and Yellow. Addressing these gaps could broaden reach while maintaining current strengths.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    LinkedIn CompanyWe can see your LinkedIn Company listing (https://linkedin.com/company/bethel-lifecare) found via: Google search results.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
20 checks on your listings and social. You're seeing 6 of them.
9.3Strong
What customers seeWhere you rank
9:41
Gbethel lifecare riccarton
AllImagesMapsNews
FacebookBethel-Lifecare-61559489130380Bethel Lifecare | Facebook✓
LinkedInbethel-lifecareBethel Lifecare | LinkedIn✓
Instagrambethel_lifecareBethel Lifecare | Instagram✓
Age Concernmaples-life-careBethel Lifecare | Age Concern
Eldernet Providerelms-court-life-careFound through search, not linked from anything you own
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
LinkedInNo listing found✓
Listings and socialChristchurch rest homes & nursing care · 70 businesses
You are #6 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokLinkedInAge ConcernEldernet ProviderYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.

Top three opportunities

  • 1
    Recommendations on your pageNo recommendations sit on your page, so a stranger who came to see whether anyone else has used you leaves with only your own posts to go on.
  • 2
    People following your pageFewer people follow your page than most in this market, which means a post reaches people who already know you rather than anyone still deciding.
  • 3
    A page address you choseYour page address is one Facebook generated rather than one you chose - your business name with a long number bolted on, or just the number.
9 checks on your Facebook page. You're seeing 6 of them.
3.6Room to grow
What customers seeWhere you rank
9:41
facebook
people3
46 followers 2
Bethel Lifecare NDIS & Healthcare provider NDIS Registered Provider No. 4050094561 And a Registered Training Institue - RTO code 46293
FollowMessage
🌐 bethellifecare.com.au✓
☎ +61 1300 613 000✓
PostsAboutPhotosReviews
Facebook pageChristchurch rest homes & nursing care · 70 businesses
You are #45 for your Facebook page
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06Your websiteMarketbase business report

Your website

Bethel Lifecare shows solid on-page SEO health for a homepage, with a 4.9/10 score but room to improve. Key strengths include a valid favicon, HTTPS assets, no frames, no render-blocking resources, and a relevant meta description. The main opportunities focus on meta description length, overall on-page SEO score, title tag tuning, faster load times, and balancing text-to-page size.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.

Top three opportunities

  • 1
    On-page scoreYour home page did not return anything we can measure, and a page that will not answer a scanner is usually the same page that keeps a customer waiting.
  • 2
    Separate sites linking to youNo separate website links to yours.
  • 3
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
23 checks on your website. You're seeing 4 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒bethellifecare.com.au✓
1On-page score
2Separate sites linking to you
3Meta description
Your websiteChristchurch rest homes & nursing care · 70 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Bethel Lifecare shows very low overall website traffic health, with room to improve both paid and organic visibility. Key findings include no measurable paid traffic yet, and paid spend with no clear value. Organic metrics are above the 25th percentile but require continued optimisation and stronger keyword navigation to sustain growth.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthSearch is delivering you nothing you would otherwise have to pay for.
  • 2
    Monthly search visitsYour site draws no measurable visitors from search, so the only people reaching it are ones you sent yourself.
  • 3
    Search terms you rank forYour site does not appear in search results for any terms we can measure, so nobody is finding it by searching for what you do.
6 checks on your search and traffic. You're seeing 3 of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
Bethel LifecareNot in these results3
Google search and trafficChristchurch rest homes & nursing care · 70 businesses
You are #62 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Bethel Lifecare's opening hours align well with mid-afternoon demand in Riccarton, notably weekday early afternoons where searches peak. The provider is open during all identified high-demand afternoon slots, avoiding low-demand open hours entirely. However, several weekday mornings around 8am are closed while demand is moderately high. Adjusting a few early morning hours could capture additional enquiries without increasing weekend or late-night staffing.

Strengths

  • ✓
    Hours aligned with demandNo business here matches the demand around it more closely than you do - you are open when people are looking and shut when they are not.

Where we can help

Nothing to sort here. Your hours already line up with when people are looking.
1 check on your opening hours. You're seeing it.
9.6Strong
What customers seeWhere you rank
9:41
Bethel Lifecare
OverviewReviewsPhotosAbout
Hours ✓
Monday8:30am-5:30pm
Tuesday8:30am-5:30pm
Wednesday8:30am-5:30pm
Thursday8:30am-5:30pm
Friday8:30am-5:30pm
Saturday8:30am-5:30pm
Sunday8:30am-5:30pm
Popular times Saturday · Riccarton
12a1a2a3a4a5a6a7a8a9a10a11a12p1p2p3p4p5p6p7p8p9p10p11p
When people in Riccarton look   You are shut
Opening hoursChristchurch rest homes & nursing care · 70 businesses
You are #4 for opening hours
See how to keep it that way →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 20 opportunities, from the 76 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

Where you'd stand#64of 70 Christchurch rest homes & nursing care businesses
9:41
Christchurch rest homes & nursing careOverall · 70 businesses
You are #64 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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  • Real New Zealand data.Every one of the 70 rest homes & nursing care businesses in Christchurch, checked - not a guess from overseas.
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