marketbaseExclusive Marketbase Report
Prepared for

Better Than Bare

Beauty salon · St Albans, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
Open your report ↓
Executive summaryExclusive Marketbase business report

Better Than Bare

Beauty salon · St Albans, Christchurch

Where you stand#76of 570 beauty businesses
Overall health8.7/10across the eight areas

Going well

07Google search and traffic9.404Listings and social8.002Reviews7.905Facebook page7.003Map positions6.7

Where we can help

01Google listing5.208Opening hours1.606Your website-
How AI describes youMarketbase business report

What AI tells people about you

Better Than Bare is a lash and brow specialist based in the Saint Albans neighbourhood of Christchurch. They offer lash extensions, lash lifts, brow lamination and related treatments. Clients can expect personalised care from an owner-operator who focuses on natural-looking results and long-lasting wear in a comfortable, friendly studio environment.

Better Than Bare is a lash and brow specialist located in Saint Albans, Christchurch. The salon offers services including lash extensions, lash lifts, brow lamination and related treatments, with a focus on eye-area enhancements tailored to individual clients.

Services are delivered by an owner-operator who highlights precision and care. The treatment list centres on classic and extension lash work, lifting and tinting options, and brow lamination, with a note that additional complementary services are available. Appointments appear to be hands-on and individually managed rather than run through a large team.

Customer feedback emphasises consistent, reliable results and a comfortable studio atmosphere. Reviews commonly mention long-lasting lashes, natural-looking finishes and a relaxed appointment experience. Clients also describe the practitioner as knowledgeable and attentive, taking time to explain treatments and ensure clients feel comfortable during procedures.

Locally, Better Than Bare presents as a neighbourhood beauty studio focused on lashes and brows, run by a practitioner who builds repeat clientele through careful workmanship and welcoming service. The combination of technical lash and brow treatments with a small-studio setting is a practical distinction for clients seeking personalised, long-lasting results in Saint Albans, Christchurch.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

Better Than Bare shows a solid Google Business Listing health with a 6.0 out of 10, meaning baseline visibility and reliability with room for improvement. The strongest current strengths are a claimed listing with full control, a visible website link, and an open-for-business status, which support trust and customer access.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 2
    Photos on the listingYou have fewer photos than nearly every business here, so a customer comparing you against them builds a picture of their work and guesses at yours.
  • 3
    Category fitYour category set is one of the better-fitted in this market, so you are eligible for nearly every search happening around you.
11 checks on your Google listing. You're seeing 6 of them.
5.2Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Better Than Bare
2
Better Than Bare✓✓
5.0 ★★★★★ (35)
Beauty salon · St Albans3
Open 3 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Your lash and brow specialist! Services available are Lash Extensions, Lash Lifts, Brow Lamination, and more!

1
Google listingChristchurch beauty · 570 businesses
You are #274 for your Google listing
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle MapsBusiness Profile
marketbase
02ReviewsMarketbase business report

Your reviews

Better Than Bare shows a strong health score for Google reviews with a score of 8.4 out of 10, indicating generally high satisfaction among customers. The business has a high star rating and solid engagement, with room to push slightly higher in rating confidence and response rate to further strengthen trust among potential clients.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Response rateYou answer more of your reviews than the middle of this market, so a customer scrolling your page mostly finds you there.
  • 2
    Review countYour review count sits above the middle of this market, which puts you in the group customers read as established rather than untested.
  • 3
    Review confidenceRating and volume together put you ahead of most of this market, which means a customer sees a well-rated business with enough reviews behind it to be believed.
4 checks on your reviews. You're seeing all of them.
7.9Good
What customers seeWhere you rank
9:41
Better Than Bare
OverviewReviewsPhotosAbout
5.0★★★★★35 reviews 2
5
4
3
2
1✓
lashes 21friendly staff 12lash lift 6lash extensions 5relaxing atmosphere 5accommodating staff 5
3How far your rating and your review count together can be trusted
K
Kasey★★★★★ · a year ago

Been to Gen a few times now and love it every time. Results are always amazing. Comfortable environment and she is just so lovely!

Response from the owner1

Thank you so much for your kind review, Kasey!

E
Emma J.★★★★★ · a year ago

Gen is amazing at what she does, she is super knowledgeable and makes sure you are fully understanding of the treatment you are receiving. Shes a perfectionist and her lashes last much longer than anywhere else I’ve ever been. Such an invit...

Response from the owner

Emma! Thank you!! Always love seeing you lovely ladies!

Google reviewsChristchurch beauty · 570 businesses
You are #120 for your Google reviews
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google reviewsBusiness Profile
marketbase
03Map positionsMarketbase business report

Where you show up on the map

Better Than Bare shows above-average health in Google Maps search, with a 6.6/10 overall score indicating solid visibility. Key takeaways: aggregate scores are improving across multiple local suburbs, and the borough presence is at or above the median, signaling momentum to reach top performers in nearby areas.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
2 checks on your map positions. You're seeing both.
6.7Good
What customers seeWhere you rank
9:41
1234Tiles © Esri
eyebrow bar
1Top three for "eyebrow bar" in 1 suburb, seen in 13
1
Beauty with Grace St Albans4.8 ★ (174) · Beauty salon
2
Better Than Bare25.0 ★ (35) · Beauty salon
3
Deja Beauty5.0 ★ (15) · Beauty salon
4
Beauty in the city ( Edgeware)5.0 ★ (28) · Beauty salon
Map positionsChristchurch beauty · 570 businesses
You are #189 for map positions
See how to fix both →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google Maps
marketbase
04Listings and socialMarketbase business report

Where customers find you

Better Than Bare shows a solid health score with room for improvement, indicating current reach is steady but not yet widespread. The most important findings are strong Facebook presence with very high trust and an active Fresha profile, plus directory visibility through Fresha. Attention should focus on expanding TikTok and LinkedIn presence to diversify channels.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Fresha ProfileWe can see your Fresha Profile listing (https://fresha.com/better-than-bare-rutland-street-christchurch-8JgEMV) found via: Google search results.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 6 of them.
8.0Strong
What customers seeWhere you rank
9:41
Gbetter than bare st albans
AllImagesMapsNews
Freshalp/en/bt/waxing-salons/in/nz-christchurch/saint-albansBetter Than Bare | Fresha✓
FacebookBeautyAtNo1SaintAlbansBetter Than Bare | Facebook✓
Instagrambeautyatno.1Better Than Bare | Instagram✓
Age Concernst-albans-shirley-clubBetter Than Bare | Age Concern
Aged Advisor4754Better Than Bare | Aged Advisor
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
Listings and socialChristchurch beauty · 570 businesses
You are #113 for listings and social
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
GoogleFacebookInstagramTikTokFreshaAge ConcernAged AdvisorYour website
marketbase
05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    What your page says about youYour intro runs to a line, shorter than most pages here, so it names the business without settling whether you do the particular job the reader came about or cover the suburb they live in.
  • 2
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
  • 3
    Recommendations on your pageYour count sits above the middle of this market, so a visitor reading the page finds enough written by other people to stop needing anything written by you.
9 checks on your Facebook page. You're seeing 6 of them.
7.0Good
What customers seeWhere you rank
9:41
facebook
Beauty Bar St Albans | Saint Albans✓
741 followers 2
St Albans Boutique Beauty Salon1
FollowMessage
★ 11 reviews · recommended 3
🌐 beautybarstalbans.co.uk✓
☎ +44 1727 373990✓
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #171 for your Facebook page
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Facebook
marketbase
06Your websiteMarketbase business report

Your website

Better Than Bare's on-page health is very high at 9.2 out of 10, indicating strong fundamentals for local search. The strongest findings are a perfect meta description length and a valid favicon, plus an SEO-friendly URL. A remaining area to optimise is adding an H1 tag and refining the title tag to balance brand name with primary keywords.

Strengths

  • ✓
    Meta descriptionYour search summary sits in the length that reads in full on most screens, which is as far as length alone can take it - a narrow phone still cuts the tail off a line this size.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.

Top three opportunities

  • 1
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 2
    On-page scoreMost checks on your home page pass, so someone clicking through from a search gets a page that opens quickly and says what it is.
  • 3
    Separate sites linking to youMore separate websites link to you than half the businesses here, so a reasonable spread of places vouch for you.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒beautybarstalbans.co.uk✓1
✓Meta description
✓Favicon
2On-page score
3Separate sites linking to you
Your websiteChristchurch beauty · 570 businesses
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Better Than Bare's website traffic shows a very healthy overall health score of 9.1, indicating strong traffic and visibility relative to local peers. The most notable strengths are excellent organic traffic value and ranking in the local top 10 percent for organic traffic. This suggests the site is attracting relevant visitors and performing well in search.

Strengths

  • ✓
    Monthly search visitsYour site draws more visitors from search than almost any business in this market - a stream of enquiries arriving at no cost per visit.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you advertise onYou are not covering any search terms with ads, which for most local businesses here is normal.
6 checks on your search and traffic. You're seeing 4 of them.
9.4Strong
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
321No ads from you on any search
Better Than BareNot in these results
✓About 9,619 visits a month from search, across 242 searches
Google search and trafficChristchurch beauty · 570 businesses
You are #36 for Google search and traffic
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle Maps
marketbase
08Opening hoursMarketbase business report

Your hours against demand

Better Than Bare's current opening hours show a narrow alignment with local demand: 12 weekly hours are open during recognised peak slots, but the business is closed for many high-demand windows. Strong matches include mid-morning and lunchtime on Tuesday and mid-morning to early afternoon on Wednesday. Significant missed opportunities occur on Thursday late afternoon and Saturday early afternoon, suggesting room to shift hours towards busier times.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
1.6Room to grow
What customers seeWhere you rank
9:41
Better Than Bare
OverviewReviewsPhotosAbout
Hours 1
Monday10am-2pm
Tuesday10am-2pm
Wednesday10am-2pm
ThursdayClosed
FridayClosed
SaturdayClosed
SundayClosed
Popular times Thursday · St Albans
6a7a8a9a10a11a12p1p2p3p4p5p6p
When people in St Albans look   You are shut
Opening hoursChristchurch beauty · 570 businesses
You are #477 for opening hours
See how to fix it →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your listed hoursWhen people search
marketbase
The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#76of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #76 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

Sounds like another marketing outfit?

We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 570 beauty businesses in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

Jeremy has grown marketing for