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Blackwell Architecture + Design

Architectural designer · Brookhaven-Ferrymead, Christchurch

What your customers see when they look for you, and where that puts you among 252 Christchurch architects.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch architects · 252 businesses
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Executive summaryExclusive Marketbase business report

Blackwell Architecture + Design

Architectural designer · Brookhaven-Ferrymead, Christchurch

Where you stand#176of 252 architects
Overall health3.0/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Blackwell Architecture + Design is an independent architectural design consultancy based in Ferrymead, Ōtautahi Christchurch. The practice provides full architectural design and documentation services across Aotearoa New Zealand, covering retrofits, new residential and commercial builds, and community and higher education projects. The studio emphasises functional design and detailed construction knowledge to reduce issues during building.

Blackwell Architecture + Design is an independent architectural design consultancy based in Ferrymead, Ōtautahi Christchurch. The practice provides architectural services throughout Aotearoa New Zealand, working on projects from retrofits to complete planning and design of new residential and commercial builds, as well as community and higher education facilities.

Services include full architectural design and documentation intended to add value and avoid construction issues. Project work spans retrofit projects, new residential and commercial construction, and educational or community buildings. The practice describes its work as aesthetically diverse while prioritising function and human relationships through architecture.

Clients can expect attention to construction detailing and practical buildability, with experience in construction detailing noted as central to the design and build process. The practice also states it has strong industry relationships and can recommend structural engineers, builders and commercial contractors, which supports coordination through later stages of a project.

Located in Ferrymead, Blackwell Architecture + Design presents itself as a Christchurch-based architectural studio offering comprehensive design and documentation services across multiple building types. The combination of detailed construction knowledge, a focus on functional outcomes and established industry contacts is presented as what distinguishes the practice locally.

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01Google listingMarketbase business report

Your Google listing

Blackwell Architecture + Design shows a low overall health score for its Google Business Listing, at 1.8 out of 10. This indicates significant gaps in key listing elements. The strongest positive is that a website link, title, and full address are present, along with an open-for-business status and a main image. The main opportunities focus on ownership, contact details, a descriptive summary, photos, and a logo.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.
  • ✓
    WebsiteYour listing links to your website, so a customer can move from Google to your own pages in one tap and read your account of the work before they ring.

Top three opportunities

  • 1
    ClaimedYour listing is not claimed, which means anyone can suggest an edit to it and you have no way to reply to a review or correct what is shown.
  • 2
    PhoneYour listing has no phone number, so the call button a customer expects to tap is not there and the ones in a hurry ring someone else.
  • 3
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
11 checks on your Google listing. You're seeing 6 of them.
1.2Room to grow
9:41
Tiles © Esri
Blackwell Architecture + Design1✓
Own this business?
0.0 ★★★★★ (0)
Architectural designer · Brookhaven-Ferrymead
Open 4 days ✓
Directions Website 2✓
OverviewReviewsPhotosAbout
From the business
No description yet3
Google listingChristchurch architects · 252 businesses
You are #223 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Blackwell Architecture + Design shows below-average health for Google reviews with a 2.9/10 health score. Key findings indicate a weak overall rating, very few reviews, and no responses from the owner. The main opportunities focus on gathering reviews, establishing a credible star rating, and starting to engage customers by replying to feedback.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together put you at the bottom of this market - either the rating is low, or there are too few reviews behind it for anyone to trust it.
  • 2
    Star ratingYou have no star rating yet, so a customer scanning results sees an empty space where every other business shows a number.
  • 3
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
4 checks on your reviews. You're seeing 3 of them.
3.5Room to grow
9:41
Blackwell Architecture + Design
OverviewReviewsPhotosAbout
–★★★★★0 reviews
5
4
3
2
12
No reviews yetBe the first to review1
Google reviewsChristchurch architects · 252 businesses
You are #163 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

The Maps performance for Blackwell Architecture + Design shows an above-average health score of 5.9 out of 10, indicating steady visibility in Google Maps searches. The business ranks reasonably well in its borough and broader queries, with notable positions in Brookhaven-Ferrymead and Woolston. Key opportunities lie in strengthening aggregate searches and maintaining momentum in the suburb/borough rankings.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
2 checks on your map positions. You're seeing both.
6.0Good
9:41
1234Tiles © Esri
1Seen in 4 searches across Christchurch, top three in none
1
M2 Architecture5.0 ★ (2) · Architectural designer
2
Chaplin Crooks Architects5.0 ★ (16) · Architectural designer
3
Fiona Macpherson Architecture (FMA)0.0 ★ (0) · Architectural designer
4
Urbanfunction4.9 ★ (10) · Architectural designer
↓
Blackwell Architecture + Design2Further down, below the first results
Map positionsChristchurch architects · 252 businesses
You are #102 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Blackwell Architecture + Design shows a solid health score of 7.9 out of 10, indicating a healthy social and directory presence. The strongest findings are outstanding Instagram and Facebook profiles with very high trust, and an up-to-date LinkedIn listing. Opportunities lie in expanding TikTok, LinkedIn Company, TikTok Directory, GrabOne and Neighbourly profiles to improve reach and trust with local customers.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    ArchiPro ProfessionalWe can see your ArchiPro Professional listing (https://archipro.co.nz/blackwell-architecture-design) found via: Google search results.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
18 checks on your listings and social. You're seeing 6 of them.
7.5Good
9:41
Gblackwell architecture + design brookhaven-ferrymead
AllImagesMapsNews
ArchiPro Professionalblackwell-architecture-designBlackwell Architecture + Design | ArchiPro Professional✓
InstagramblackwellarchitectureBlackwell Architecture + Design | Instagram✓
FacebookBlackwell-Architecture-and-Design-ltd-100064116700056Blackwell Architecture + Design | Facebook✓
LinkedInanthony-blackwell-058749246Blackwell Architecture + Design | LinkedIn
CheckMyBuilderblackwell-architecture-and-design-limitedBlackwell Architecture + Design | CheckMyBuilder
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
Listings and socialChristchurch architects · 252 businesses
You are #65 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokArchiPro ProfessionalLinkedInCheckMyBuilderYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.
  • ✓
    A cover photoYour page opens with a cover photo rather than a blank banner, so the first impression a visitor gets is your own work.

Top three opportunities

  • 1
    Recommendations on your pageNo recommendations sit on your page, so a stranger who came to see whether anyone else has used you leaves with only your own posts to go on.
  • 2
    People following your pageFewer people follow your page than most in this market, which means a post reaches people who already know you rather than anyone still deciding.
  • 3
    A page address you choseYour page address is one Facebook generated rather than one you chose - your business name with a long number bolted on, or just the number.
9 checks on your Facebook page. You're seeing 6 of them.
3.3Room to grow
9:41
facebook
✓
people3
35 followers 2
Blackwell Architecture + Design - Architectural Design and Documentation
FollowMessage
🌐 badesign.co.nz✓
PostsAboutPhotosReviews
Facebook pageChristchurch architects · 252 businesses
You are #169 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Blackwell Architecture + Design shows an average on-page SEO health, indicating room for improvement in technical factors. The strongest elements include a valid favicon, an SEO-friendly URL, and a relevant title tag, which support crawlability and trust. The two key opportunities are adding a meta description and fixing missing H1 and mixed content issues, which could lift click-throughs and stability.

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.

Top three opportunities

  • 1
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 2
    Separate sites linking to youOnly a handful of separate websites link to yours, well behind most of this market.
  • 3
    The shape of your link profileYour links are piled onto a small number of sites for a profile this size, so they are doing less for you than the count suggests.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
🔒badesign.co.nz✓✓
✓Favicon
1Meta description
2Separate sites linking to you
3The shape of your link profile
Your websiteChristchurch architects · 252 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Blackwell Architecture + Design shows a low overall health for website traffic, indicating limited organic and paid traffic activity. The most impactful findings are near-zero organic traffic value and no organic keywords in the top 100. There are also no clear paid spend or measurable paid traffic yet, suggesting opportunities to begin targeted content and campaigns.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthSearch is delivering you nothing you would otherwise have to pay for.
  • 2
    Monthly search visitsYour site draws no measurable visitors from search, so the only people reaching it are ones you sent yourself.
  • 3
    Search terms you rank forYour site does not appear in search results for any terms we can measure, so nobody is finding it by searching for what you do.
6 checks on your search and traffic. You're seeing 3 of them.
0.0Room to grow
9:41
G
AllMapsImagesShopping
No ads from you on any search
Blackwell Architecture + DesignNot in these results3
21About 0 visits a month from search, across 0 searches
Google search and trafficChristchurch architects · 252 businesses
You are #175 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Blackwell Architecture + Design has limited temporal alignment: all 24 well-aligned hours fall on midweek midday slots, but the practice is closed for many high-demand weekend hours. Strong matches include Tuesday and Thursday around 11am-1pm. Major missed opportunities are Saturday late morning and early afternoon and Sunday midday, when local search demand is highest. Consider opening or testing weekend midday hours.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
2.0Room to grow
9:41
Blackwell Architecture + Design
OverviewReviewsPhotosAbout
Hours 1
Monday9am-3pm
Tuesday9am-3pm
WednesdayClosed
Thursday9am-3pm
Friday9am-3pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch architects · 252 businesses
You are #203 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 74 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#176of 252 Christchurch architects
9:41
Christchurch architectsOverall · 252 businesses
You are #176 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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