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Bliss Hair

Hair salon · Christchurch Centre, Christchurch

What your customers see when they look for you, and where that puts you among 498 Christchurch hair salons & barbers.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch hair salons & barbers · 498 businesses
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Executive summaryExclusive Marketbase business report

Bliss Hair

Hair salon · Christchurch Centre, Christchurch

Where you stand#200of 498 hair salons & barbers
Overall health6.0/10across the eight areas

Going well

07Google search and traffic7.6

Where we can help

08Opening hours5.602Reviews5.201Google listing4.705Facebook page1.503Map positions1.204Listings and social0.606Your website-
How AI describes youMarketbase business report

What AI tells people about you

Bliss Hair is a modern contemporary hair salon on Victoria Street in Christchurch Central City. The salon offers personalised hairdressing services from a creative, professional team and accepts new clients. Services include cuts, styling and colour work by consultation, and the salon provides three free parking spaces at the rear for client convenience.

Bliss Hair is a modern contemporary hair salon located on Victoria Street in Christchurch Central City. It operates from the first floor at 143 Victoria Street and notes three free parking spaces at the rear of the salon. The team states it offers personalised, contemporary hairdressing aimed at individualising clients' looks.

The salon describes a comprehensive range of modern hairdressing services delivered by a creative and professional team. Services mentioned include cutting, styling and colour work, with prices set by consultation. Bliss Hair says it is currently accepting new clients and invites people to meet the team and view a gallery of their work.

Customer feedback in reviews highlights consistent praise for the staff and the quality of haircuts and colour work. Reviewers frequently mention particular stylists by name, noting successful cuts, strong colour results and helpful advice about maintaining styles. Interactions are described as friendly and professional, with clients returning because they are satisfied with both the technical results and the salon experience.

Situated in the Christchurch central city, Bliss Hair is presented as a neighbourhood salon focused on contemporary looks and client-centred consultations. Practical details that distinguish the salon locally include its central Victoria Street address, a creative team that emphasises individualised styling, and a small number of free parking spaces for clients.

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01Google listingMarketbase business report

Your Google listing

Bliss Hair shows solid listing health with a 4.7/10 and a verified, active profile. The strongest finding is that a website link, claimed status and a phone number are present, supporting customer access. However, the listing lacks a clear, meaningful description and a logo, which limits brand clarity and impact for potential clients.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 2
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
  • 3
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
11 checks on your Google listing. You're seeing 6 of them.
4.7Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Bliss Hair
3
Bliss Hair✓✓
4.8 ★★★★★ (39)
Hair salon · Christchurch Centre
Open 5 days · late Thu ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business
No description yet1
Google listingChristchurch hair salons & barbers · 498 businesses
You are #265 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Bliss Hair shows an above-average health score with steady gains in Google reviews and engagement. The business benefits from a solid reviewer base and consistent responses, while confidence in ratings remains strong. The key finding is a healthy trajectory in reviews and rating confidence, with room to grow toward the top quartile.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateYou reply to some of your reviews but not most, so a customer scrolling your page finds long stretches where nobody answered.
  • 2
    Review countYour review count sits under the middle of this market, so you are readable to a customer without yet being convincing.
  • 3
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
4 checks on your reviews. You're seeing 3 of them.
5.2Room to grow
What customers seeWhere you rank
9:41
Bliss Hair
OverviewReviewsPhotosAbout
4.8★★★★★39 reviews 2
5
4
3
2
1
hairdresser 9haircut 5salon vibe 3advice 3hairstyling 3stylish 2
3How far your rating and your review count together can be trusted
C
Cilla★★★★★ · a year ago

My daughter really rated this hairdressers.

Response from the owner1

Thank you Cilla, we appreciate your review and love to hear our clients are happy with what we do.

L
Lucy A.★★★★★ · a year ago

Response from the owner

Thank you Lucy.

Google reviewsChristchurch hair salons & barbers · 498 businesses
You are #238 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Bliss Hair shows a very low overall health score in Google Maps performance, indicating limited visibility across maps searches. The strongest signals are for a few top keywords but overall presence remains sparse, especially in the borough. Key opportunities lie in improving aggregate map rankings and boosting local results for the suburb to reach more potential clients.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
2 checks on your map positions. You're seeing both.
1.2Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
unisex hairdresser
1Seen in 2 searches across Christchurch, top three in none
1
GM Hair Design4.5 ★ (75) · Hair salon
2
True Grit Hair4.7 ★ (215) · Hair salon
3
Vivo Hair Salon Cashel Square4.3 ★ (50) · Hair salon
4
GOOD Hair & Co4.8 ★ (117) · Hair salon
↓
Bliss Hair2Further down, below the first results
Map positionsChristchurch hair salons & barbers · 498 businesses
You are #437 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Bliss Hair shows very low health on social presence, with key opportunities in creating active profiles on Instagram, TikTok, Neighbourly, Fresha and a Fresha category page to boost visibility and reach local clients.

Strengths

  • ✓
    White Pages ListingWe can see your White Pages Listing listing (https://whitepages.co.nz/bliss-hairdressing-christchurch) found via: Google search results.
  • ✓
    Yelp ListingWe can see your Yelp Listing listing (https://yelp.com/bliss-hairdressing-christchurch) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
14 checks on your listings and social. You're seeing 5 of them.
0.6Room to grow
What customers seeWhere you rank
9:41
Gbliss hair christchurch centre
AllImagesMapsNews
Yelpbliss-hairdressing-christchurchBliss Hair | Yelp✓
White Pagesbliss-hairdressing-christchurchBliss Hair | White Pages✓
GrabOnebeauty-massage-spa/hairdressing-haircuts/p/bliss-hair-1Bliss Hair | GrabOne
Neighbourlyhairdressers/canterbury-region/christchurch/2Found through search, not linked from anything you own
Facebook373147086514097Bliss Hair | Facebook1
InstagramNo account found2
TiktokNo account found3
Listings and socialChristchurch hair salons & barbers · 498 businesses
You are #467 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokYelpWhite PagesGrabOneYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
1.5Room to grow
What customers seeWhere you rank
9:41
facebook
bliss hair christchurch centre
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch hair salons & barbers · 498 businesses
You are #425 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

Bliss Hair's on-page SEO health is very high, with a 9.8 out of 10 score. The most important findings include excellent meta description length and a valid favicon, plus fast load times and an H1 tag present. Remaining opportunities involve marginal tweaks to Title Tag length, reducing render-blocking resources, improving text-to-page size ratio, and expanding content to exceed 1024 characters.

Strengths

  • ✓
    Meta descriptionYour search summary sits in the length that reads in full on most screens, which is as far as length alone can take it - a narrow phone still cuts the tail off a line this size.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.

Top three opportunities

  • 1
    Separate sites linking to youOnly a handful of separate websites link to yours, well behind most of this market.
  • 2
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 3
    The shape of your link profileYour links come from fewer separate sites than most profiles the size of yours.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒blisshair.co.nz✓2
✓Meta description
✓Favicon
1Separate sites linking to you
3The shape of your link profile
Your websiteChristchurch hair salons & barbers · 498 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Bliss Hair shows a solid health score for website traffic, indicating strengths in organic visibility and moderate paid activity potential. The strongest takeaway is room to improve paid traffic metrics while continuing to grow organic value and total organic visits through content and technical refinements.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    What that traffic is worthThe search visitors reaching your site are worth less than half the businesses here, so the people arriving are browsing rather than buying.
6 checks on your search and traffic. You're seeing 3 of them.
7.6Good
What customers seeWhere you rank
9:41
Ghairdresser brookhaven-ferrymead
AllMapsImagesShopping
21No ads from you on any search
www.facebook.comVivo Ferrymead - Hair Salon | Woolston
www.rougehair.co.nzRouge Hair: Professional Hair Salon Eastgate Mall ...
blisshair.co.nzBliss Hair Salon, Modern hairdressing Victoria Street ...

Modern contemporary hair salon in Victoria Street, Christchurch. Individualise your look and achieve gorgeous hair! Call Bliss Hair today 03 066 5530.

www.thehairroom.co.nzThe Hair Room | Christchurch best Hair Salons | 2A Coppell ...
3About 581 visits a month from search, across 110 searches
Google search and trafficChristchurch hair salons & barbers · 498 businesses
You are #120 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Bliss Hair's opening hours partially match local demand: strong alignment on weekday late-morning lunchtimes and Saturday late-morning to early-afternoon, but notable gaps exist on Monday mid-day and Sunday afternoon when local searches are high and the salon is closed. There are no hours open during low-demand windows, so current hours avoid obvious waste but miss some popular trading periods.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover some of the busy stretches but fewer than half the businesses here, which means someone ringing round on a Saturday morning reaches your competitors and your voicemail.
1 check on your opening hours. You're seeing it.
5.6Room to grow
What customers seeWhere you rank
9:41
Bliss Hair
OverviewReviewsPhotosAbout
Hours 1
MondayClosed
Tuesday9am-5pm
Wednesday9am-6pm
Thursday9am-8pm
Friday9am-5pm
Saturday9am-4pm
SundayClosed
Popular times Monday · Christchurch Centre
8a9a10a11a12p1p2p3p4p5p6p7p8p
When people in Christchurch Centre look   You are shut
Opening hoursChristchurch hair salons & barbers · 498 businesses
You are #222 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 19 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#200of 498 Christchurch hair salons & barbers
9:41
Christchurch hair salons & barbersOverall · 498 businesses
You are #200 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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