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Bosk Wardrobes

Bedroom furniture store · Waltham, Christchurch

What your customers see when they look for you, and where that puts you among 111 Christchurch interior designers.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch interior designers · 111 businesses
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Executive summaryExclusive Marketbase business report

Bosk Wardrobes

Bedroom furniture store · Waltham, Christchurch

Where you stand#62of 111 interior designers
Overall health4.5/10across the eight areas

Going well

02Reviews8.504Listings and social6.4

Where we can help

01Google listing5.807Google search and traffic5.208Opening hours2.805Facebook page2.503Map positions0.806Your website-
How AI describes youMarketbase business report

What AI tells people about you

Bosk Wardrobes is a Christchurch-based supplier of modular wardrobe systems, sliding doors and accessories, offering free measure and quote. They design and supply systems for DIY or full installation, sell through a Christchurch showroom with NZ-wide delivery, and position their products as a refined alternative to traditional bespoke joinery with clear, transparent pricing and efficient installation.

Bosk Wardrobes is a Christchurch Central City company that designs and supplies modular wardrobe systems, sliding doors and accessories. They operate a Christchurch showroom and state they can deliver across New Zealand. Customers can choose DIY kits or opt for a full installation, and the company offers a free measure and quote to start projects.

Their product range centres on modular and custom-style wardrobes, sliding door systems, and storage accessories. The website and shop materials emphasise systems designed around the customer's space and a catalogue that includes popular wardrobe configurations and add-on storage components. The business highlights clear, transparent pricing and a design approach positioned as an alternative to traditional bespoke joinery.

Customer feedback consistently mentions professional, efficient service from the Bosk team and a smooth process from design to installation. Reviews note helpful in-showroom consultations, timely site visits for measuring, practical design ideas offered by staff, and installations completed to a high standard. Several customers describe the experience as taking stress out of fitting wardrobes and appreciate communication from the team throughout the project.

Locally, Bosk Wardrobes presents as a practical option for Christchurch homeowners and renovators seeking modular wardrobe solutions with the choice of DIY assembly or contractor installation. The combination of a physical showroom, free measuring and quoting, and explicit pricing information is likely to appeal to customers who want a transparent, predictable wardrobe fit-out process.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Bosk Wardrobes shows a solid overall health with room for improvement in the listing description and photos. The listing already includes a website link, verified claimed status, a visible title, open-for-business status, and a phone number, supporting easy customer access and trust.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description gives a reader less than half the listings here do, so someone reading yours and then a competitor's gets less to go on from you.
  • 2
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
  • 3
    Category fitYour categories cover this market better than the middle of the field, so you appear in most of the searches your competitors appear in.
11 checks on your Google listing. You're seeing 6 of them.
5.8Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Bosk Wardrobes
2
Bosk Wardrobes✓✓
5.0 ★★★★★ (6)
Bedroom furniture store · Waltham3
Open 6 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Free Measure & Quote. Modular wardrobes, sliding doors, and accessories, available for DIY or full installation. Designed and supplied across Christchurch. Our systems offer a refined alternative to traditional bespoke joinery, combining thoughtful design, efficient installation, and clear, transparent pricing.

1
Google listingChristchurch interior designers · 111 businesses
You are #47 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Bosk Wardrobes shows a strong overall health score of 8.4/10 for Google Reviews, indicating solid performance and growing trust among customers. The most notable finding is a top 10% star rating, signaling high customer satisfaction. The business should continue maintaining its high rating while consistently engaging reviewers to nurture trust.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Response rateYou have replied to a small share of your reviews, so most customers reading your page still see feedback about you with no voice from you anywhere on it.
  • 2
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
  • 3
    Review countYour review count sits above the middle of this market, which puts you in the group customers read as established rather than untested.
4 checks on your reviews. You're seeing all of them.
8.5Strong
What customers seeWhere you rank
9:41
Bosk Wardrobes
OverviewReviewsPhotosAbout
5.0★★★★★6 reviews 3
5
4
3
2
1✓
design 3wardrobes 2attention to detail 2
2How far your rating and your review count together can be trusted
J
Judy W.★★★★★ · 2 months ago

These guys were absolutely amazing Being new to Christchurch they took the stress out of one of our jobs to get done in our new home From walking into their showroom to the finished product their service has been nothing short of outstan...

Response from the owner1

Thank you so much Jude & Jim. We really appreciate the kind words and are so pleased you’re happy with the finished result. It was a pleasure working with you both and helping make the process...

B
Bhupinder B.★★★★★ · 2 months ago

We recently had our wardrobes and garage storage completed by Bosk Wardrobes and are extremely happy with the result. From the initial design process through to installation, the whole experience was smooth and professional. The quality of...

Response from the owner

We really appreciate the support and are so pleased you’re happy with the wardrobes and garage storage. It was a pleasure working with you, and your feedback means a lot to our team. Thank you...

Google reviewsChristchurch interior designers · 111 businesses
You are #18 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Bosk Wardrobes shows a very low overall health on Google Maps at 0.8/10, indicating limited visibility. The strongest findings are in top keywords: interior designer and interior decorator in Phillipstown, ranking around positions 15 and 19. Opportunities lie in expanding aggregate map visibility and verifying the suburb address to align with map queries.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbWe are not seeing you in Maps searches in your own suburb, which is the search a customer standing a street away actually makes.
2 checks on your map positions. You're seeing both.
0.8Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
interior decorator
1Seen in 1 search across Christchurch, top three in none
1
Comber and Comber Interiors4.9 ★ (27) · Bedroom furniture store
2
City Style Co.5.0 ★ (1) · Bedroom furniture store
3
Interior Design0.0 ★ (0) · Bedroom furniture store
4
Anna Margaret Interiors5.0 ★ (8) · Bedroom furniture store
↓
Bosk Wardrobes2Further down, below the first results
Map positionsChristchurch interior designers · 111 businesses
You are #102 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Bosk Wardrobes shows an above-average health score of 6.4/10, indicating solid presence with room to improve. The most notable findings are strong Facebook and Instagram profiles, reflecting trust and engagement, while opportunities include expanding on TikTok, Yellow Directory, LinkedIn Company, GrabOne and Neighbourly Directory to broaden reach and ease discovery.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
17 checks on your listings and social. You're seeing 5 of them.
6.4Good
What customers seeWhere you rank
9:41
Gbosk wardrobes waltham
AllImagesMapsNews
Facebook61585727535913Bosk Wardrobes | Facebook✓
InstagramboskwardrobesBosk Wardrobes | Instagram✓
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
Listings and socialChristchurch interior designers · 111 businesses
You are #41 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.

Top three opportunities

  • 1
    Recommendations on your pageNo recommendations sit on your page, so a stranger who came to see whether anyone else has used you leaves with only your own posts to go on.
  • 2
    People following your pageFewer people follow your page than most in this market, which means a post reaches people who already know you rather than anyone still deciding.
  • 3
    A page address you choseYour page address is one Facebook generated rather than one you chose - your business name with a long number bolted on, or just the number.
5 checks on your Facebook page. You're seeing 4 of them.
2.5Room to grow
What customers seeWhere you rank
9:41
facebook
Bosk Wardrobes3
92 followers 2
Christchurch-based wardrobe supply and installation, with modular wardrobe systems delivered nationwide.
FollowMessage
🌐 bosk.co.nz✓
☎ +64 210 246 9645
PostsAboutPhotosReviews
Facebook pageChristchurch interior designers · 111 businesses
You are #84 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Bosk Wardrobes shows below average on-page SEO health with a current health score of 3.3 out of 10. The strongest recent achievement is page load time under 3 seconds, contributing to user experience, but major gaps exist in core on-page elements. No title tag or meta description detected, and favicon is missing, which affects visibility and branding in search results.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    On-page scoreYour home page did not return anything we can measure, and a page that will not answer a scanner is usually the same page that keeps a customer waiting.
  • 2
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 3
    Page titleThere is no headline set on your home page, so the clickable blue line in a search result falls back to your domain name or a scrap of code.
23 checks on your website. You're seeing 5 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒bosk.co.nz✓
✓Page load speed
1On-page score
2Meta description
3Page title
Your websiteChristchurch interior designers · 111 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Bosk Wardrobes shows moderate website traffic health with a score of 5.2 out of 10. The strongest area is organic traffic value, where performance is above the 25th percentile, indicating potential from SEO fundamentals. Key opportunities include starting paid traffic cautiously and building paid visibility, while continuing to refine organic traffic and site navigation to sustain gains.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthThe search visitors reaching your site are worth less than most businesses here, which means the work coming in arrives through word of mouth and repeat customers rather than through people searching for what you do.
  • 2
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 3
    Monthly search visitsYour site draws fewer visitors from search than most businesses here, so most people looking for what you do are landing somewhere else.
6 checks on your search and traffic. You're seeing 3 of them.
5.2Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
2No ads from you on any search
Bosk WardrobesNot in these results
31About 10 visits a month from search, across 4 searches
Google search and trafficChristchurch interior designers · 111 businesses
You are #54 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Bosk Wardrobes' opening hours partially match Christchurch demand: many high-demand midweek mornings are covered, but several strong search windows are missed in late afternoons and Sunday mornings. Open hours mostly align with peak weekday mornings (especially Wednesday and Thursday at 9-11am and Friday at 10am), while a single early Saturday opening shows low local interest. Adjusting a few late-week and weekend hours could improve alignment.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
2.8Room to grow
What customers seeWhere you rank
9:41
Bosk Wardrobes
OverviewReviewsPhotosAbout
Hours 1
Monday9am-3pm
Tuesday9am-3pm
Wednesday9am-3pm
Thursday9am-3pm
Friday9am-3pm
Saturday9am-12pm
SundayClosed
Opening hoursChristchurch interior designers · 111 businesses
You are #80 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 69 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#62of 111 Christchurch interior designers
9:41
Christchurch interior designersOverall · 111 businesses
You are #62 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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