marketbaseExclusive Marketbase Report
Prepared for

Bray Design

Building designer · Kaiapoi Centre, Christchurch

What your customers see when they look for you, and where that puts you among 252 Christchurch architects.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch architects · 252 businesses
Open your report ↓
Executive summaryExclusive Marketbase business report

Bray Design

Building designer · Kaiapoi Centre, Christchurch

Where you stand#141of 252 architects
Overall health4.4/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Bray Design is an architectural designer based in Kaiapoi, licensed LBP in Design 2 and Carpentry. The practice designs residential and light commercial projects, including new builds, alterations and renovations, and also produces custom corten steel and landscaping pieces such as planters and firepits for clients who want bespoke elements alongside architectural work.

Bray Design is an architectural design practice based in Kaiapoi. The principal holds an LBP in Design 2 and Carpentry, and the firm works on residential and light commercial building projects across the local area.

The studio generally designs new builds, alterations and renovations. Services include architectural design work for houses and smaller commercial jobs, and the business notes experience across building and design with licensed competencies in both design and carpentry.

Alongside building design, Bray Design produces bespoke corten steel and landscaping pieces. Website material highlights custom items from full landscape features to planters, firepits and braziers, and the practice describes the ability to turn one-off design ideas into realised products for homes and outdoor spaces.

Locally, Bray Design combines licensed architectural design skills with hands-on fabrications and landscape components. Customers seeking design and custom metalwork for residential or light commercial projects are likely to find an integrated offering in Kaiapoi that covers design, carpentry knowledge and specialised corten steel elements.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

Bray Design shows an overall health score of 2.9 out of 10, indicating below-average performance on Google Business Listing completeness. The most important findings are lacking a website link and few or no photos, which limit customer visits and engagement. The listing is claimed, open status shown, and full address and phone number are present.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
  • 2
    Photos on the listingYou have no photos on your listing, or close to none, so a customer scrolling past sees a blank where every other business shows their work.
  • 3
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
11 checks on your Google listing. You're seeing 6 of them.
2.6Room to grow
9:41
Tiles © Esri
2
Bray Design✓✓
0.0 ★★★★★ (0)
Building designer · Kaiapoi Centre
Open 5 days ✓
DirectionsCall No website 1
OverviewReviewsPhotosAbout
From the business

Architectural Designer with ample experience in Building and Design (Licensed LBP in Design 2 & Carpentry). We generally design residential and light Commercial building projects from new builds to alterations and renovations.

Google listingChristchurch architects · 252 businesses
You are #186 for your Google listing
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle MapsBusiness Profile
marketbase
02ReviewsMarketbase business report

Your reviews

Bray Design shows a below-average health score on Google reviews, with limited reviews and no responses to customer feedback. The top concerns are confidence in rating, absence of a visible star score, and the need to engage customers by collecting reviews and replying to existing ones.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together put you at the bottom of this market - either the rating is low, or there are too few reviews behind it for anyone to trust it.
  • 2
    Star ratingYou have no star rating yet, so a customer scanning results sees an empty space where every other business shows a number.
  • 3
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
4 checks on your reviews. You're seeing 3 of them.
3.5Room to grow
9:41
Bray Design
OverviewReviewsPhotosAbout
–★★★★★0 reviews
5
4
3
2
12
No reviews yetBe the first to review1
Google reviewsChristchurch architects · 252 businesses
You are #163 for your Google reviews
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google reviewsBusiness Profile
marketbase
03Map positionsMarketbase business report

Where you show up on the map

Bray Design shows a below-average overall health in Google Maps search, with room to improve both city-wide and suburb-focused visibility. Top opportunities concentrate on increasing aggregate maps rankings and strengthening the borough presence, where local results remain minimal. Strength lies in ranking for several Kaiapoi area keywords, indicating potential growth in nearby searches.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across fewer of the surrounding suburbs than half the businesses here, so someone two suburbs over searching for your service is shown your competitors and never sees your name.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
2 checks on your map positions. You're seeing both.
3.5Room to grow
9:41
1234Tiles © Esri
1Top three for "building designer" in 1 suburb, seen in 3
1
RW Design Ltd5.0 ★ (38) · Building designer
2
Choice Architecture4.9 ★ (13) · Building designer
3
Division Architectural Engineering & Joinery Ltd4.6 ★ (9) · Building designer
4
Bray Design20.0 ★ (0) · Building designer
Map positionsChristchurch architects · 252 businesses
You are #163 for map positions
See how to fix both →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google Maps
marketbase
04Listings and socialMarketbase business report

Where customers find you

Bray Design shows a mixed health signal with a 5.4 out of 10 overall. Strengths include a very high trust Facebook presence and an up-to-date LinkedIn Company listing, which support visibility among local and professional audiences. Opportunities lie mainly in expanding LinkedIn, Instagram, TikTok, TikTok Directory and GrabOne to broaden reach and consistency.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    LinkedIn CompanyWe can see your LinkedIn Company listing (https://linkedin.com/company/bray-design) found via: Google search results.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
18 checks on your listings and social. You're seeing 6 of them.
9.0Strong
9:41
Gbray design kaiapoi centre
AllImagesMapsNews
NZWAObray-design-limitedBray Design | NZWAO
Houzz Professionalbray-design-ltd-pfvwnz-pf~724359486Bray Design | Houzz Professional
CheckMyBuilderbray-design-limitedBray Design | CheckMyBuilder
LinkedInbray-designBray Design | LinkedIn✓
FacebookBRAYDESIGNnzBray Design | Facebook✓
InstagrambraydesignnzBray Design | Instagram✓
NZIA Practicedesign-tribe-limitedFound through search, not linked from anything you own
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
LinkedInNo listing found✓
Listings and socialChristchurch architects · 252 businesses
You are #25 for listings and social
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
GoogleFacebookInstagramTikTokNZWAOHouzz ProfessionalCheckMyBuilderYour website
marketbase
05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    Recommendations on your pageNo recommendations sit on your page, so a stranger who came to see whether anyone else has used you leaves with only your own posts to go on.
  • 2
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
  • 3
    What your page says about youThere is more in your intro than in half the pages here, so a visitor has a real sense of the business before they reach the photos.
9 checks on your Facebook page. You're seeing 6 of them.
7.2Good
9:41
facebook
BRAYDESIGNnz✓
763 followers 2
Specialists in design and manufacture of stylish and contemporary outdoor and indoor steel furniture.3
FollowMessage
🌐 braydesign.co.nz✓
☎ +64 27 350 7330✓
PostsAboutPhotosReviews
Facebook pageChristchurch architects · 252 businesses
You are #72 for your Facebook page
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Facebook
marketbase
06Your websiteMarketbase business report

Your website

Bray Design shows an above-average on-page SEO health score of 6.1 out of 10. The business benefits from a valid favicon, an H1 tag and an SEO-friendly URL, with page size under 256KB and a relevant title tag. Focus should be on refining the meta description length and technically balancing text-to-page content to further improve performance.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    Separate sites linking to youOnly a handful of separate websites link to yours, well behind most of this market.
  • 2
    Meta descriptionThe summary under your name in search results is either too brief to say anything or long enough that Google cuts it mid-sentence.
  • 3
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
🔒braydesign.co.nz✓3
✓Favicon
✓Page load speed
1Separate sites linking to you
2Meta description
Your websiteChristchurch architects · 252 businesses
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Bray Design's website traffic health is strong, with a 7.8/10 overall score, indicating solid visibility and visitor momentum for Kaiapoi. The standout opportunities focus on paid traffic clarity and continued organic growth. Key takeaways are that paid activity is currently unclear and organic value is mid-range but improving, suggesting targeted actions can lift performance without major overhaul.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    What that traffic is worthThe search visitors reaching your site are worth less than half the businesses here, so the people arriving are browsing rather than buying.
6 checks on your search and traffic. You're seeing 3 of them.
7.1Good
9:41
G
AllMapsImagesShopping
21No ads from you on any search
Bray DesignNot in these results
3About 161 visits a month from search, across 62 searches
Google search and trafficChristchurch architects · 252 businesses
You are #74 for Google search and traffic
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle Maps
marketbase
08Opening hoursMarketbase business report

Your hours against demand

Bray Design's published hours show clear alignment with weekday lunchtime demand but miss high weekend demand. The practice is open during weekday mid-day peaks-Tuesday 12pm, Wednesday 11-12pm and Thursday 12-1pm-which match local search patterns. However, Bray Design is closed through high-demand Saturday and Sunday midday windows, representing substantial missed opportunities for client enquiries and project consultations.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
4.6Room to grow
9:41
Bray Design
OverviewReviewsPhotosAbout
Hours 1
Monday8:30am-4:30pm
Tuesday8:30am-4:30pm
Wednesday8:30am-4:30pm
Thursday8:30am-4:30pm
Friday8:30am-3:30pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch architects · 252 businesses
You are #137 for opening hours
See how to fix it →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your listed hoursWhen people search
marketbase
The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 74 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#141of 252 Christchurch architects
9:41
Christchurch architectsOverall · 252 businesses
You are #141 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

Sounds like another marketing outfit?

We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 252 architects in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

Jeremy has grown marketing for