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Brighton Barbershop

Barber shop · New Brighton, Christchurch

What your customers see when they look for you, and where that puts you among 498 Christchurch hair salons & barbers.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch hair salons & barbers · 498 businesses
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Executive summaryExclusive Marketbase business report

Brighton Barbershop

Barber shop · New Brighton, Christchurch

Where you stand#307of 498 hair salons & barbers
Overall health3.8/10across the eight areas

Going well

02Reviews9.403Map positions6.3

Where we can help

01Google listing5.104Listings and social4.308Opening hours3.205Facebook page1.907Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Brighton Barbershop in New Brighton, Christchurch offers men's and boys' haircuts rooted in a tradition since 1954. The shop specialises in fades, flat-tops and tricky cuts, and emphasises listening to clients to match individual styling needs. Reviews note an old-school vibe, friendly service and competitive pricing, with attention to detail on haircuts.

Brighton Barbershop is a barber in New Brighton, Christchurch, operating with a tradition that dates to 1954. It presents itself as a neighbourhood men's and boys' haircutting service grounded in classic barbering approaches.

The shop states specialisms in fades, flat-tops and tricky cuts that other places may not get right. Staff say they listen, follow instructions and offer advice on styling to complete haircuts to individual requirements. The offering focuses on standard barber services for male clients.

Customers tend to report a friendly, old-school atmosphere and professional detail work. Reviews mention attentive barbers who ask how a client wants their hair, provide expert detailing and deliver tidy, consistent cuts. Price and service are frequently noted together, with several comments describing the shop as affordable and welcoming.

Locally, Brighton Barbershop is positioned as a traditional New Brighton barber with a practical focus on classic cuts, styling guidance and close customer contact. Its combination of heritage, particular technical skills for difficult styles and a straightforward approach to service and pricing is what distinguishes its local presence.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Brighton Barbershop shows a healthy presence on Google, with a solid claimed listing, phone number and full address. The health score is 4.2 out of 10, indicating below average overall health. The strongest findings include an accurate open-for-business status and a complete address, while a missing website link holds back performance.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
  • 2
    Description lengthYour description gives a reader more than most listings here do, so a customer choosing between three of you gets more of your case than of theirs.
  • 3
    Photos on the listingYou have more photos on your listing than half the businesses here, so a customer arriving has enough to look at that they stay on it.
11 checks on your Google listing. You're seeing 6 of them.
5.1Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Brighton Barbershop
3
Brighton Barbershop✓✓
4.7 ★★★★★ (123)
Barber shop · New Brighton
Open 5 days ✓
DirectionsCall No website 1
OverviewReviewsPhotosAbout
From the business

Quality men’s & boy’s haircuts following a proud New Brighton tradition since 1954. Our point of difference is that we listen; can follow & offer advice on styling & complete your haircut to your individual requirements. Fades; flat-tops & tricky cuts that no one else can get quite right are our specialty. Can’t be beaten on service & price.

2
Google listingChristchurch hair salons & barbers · 498 businesses
You are #247 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Brighton Barbershop shows a very high overall health score and solid Google review performance. The top findings are strong rating confidence, a top-quarter review count, and excellent engagement in responding to reviews. This suggests reliable service quality and active customer interaction that supports ongoing credibility in the local market.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Star ratingYour rating sits below what half the businesses here carry, which gives a customer choosing between three of you a reason to pick one of the others.
  • 2
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
  • 3
    Response rateYou answer nearly all your reviews, which is more than almost anyone in this market, and a customer reading the page sees a two-sided conversation rather than a scoreboard.
4 checks on your reviews. You're seeing 3 of them.
9.4Strong
What customers seeWhere you rank
9:41
Brighton Barbershop
OverviewReviewsPhotosAbout
4.7★★★★★123 reviews
5
4
3
2
11
price 24job 6cut 4town 3chat 3
2How far your rating and your review count together can be trusted
H
Hot R.★★★★★ · Edited 2 months ago

Old school Barber , at last someone who can do a 1950s Hair cut , absolutely BRILLIANT, and the music playing was just fabulous, no modern rubbish playing , just good ol credence , stones , hollies , rock n roll etc , very hard to sit sti...

Response from the owner3

Thank you for your glowing review. Im pleased you enjoyed the vibe and I look forward to serving you again.

R
Raja C.★★★★★ · 5 months ago

Today I went there for the first time. I asked if it was open, and the guy told me, “It’s 4:30 and we’re closing,” but then asked what type of service I wanted. I explained what I needed, and he said, “Okay, I’ll do it for you.” He was a f...

Response from the owner

Thank you Raja. It was a pleasure to serve you.

Google reviewsChristchurch hair salons & barbers · 498 businesses
You are #30 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Brighton Barbershop shows an above-average health score of 6.1/10 for Google Maps visibility. Overall health indicates steady presence across maps queries, with room to climb. Top opportunities focus on boosting aggregate map visibility and strengthening the borough presence to move toward the local midpoint.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
  • 2
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
2 checks on your map positions. You're seeing both.
6.3Good
What customers seeWhere you rank
9:41
1234Tiles © Esri
barber shop
2Top three for "barber shop" in 4 suburbs, seen in 7
1
Brighton Barbershop14.7 ★ (123) · Barber shop
2
DC Barber Shop0.0 ★ (0) · Barber shop
3
Nomadic Barbers5.0 ★ (23) · Barber shop
4
Brighton Style5.0 ★ (17) · Barber shop
Map positionsChristchurch hair salons & barbers · 498 businesses
You are #186 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Brighton Barbershop shows a health score of 4.8 out of 10, indicating average visibility online. The strongest finding is the very high trust Facebook profile, supporting local credibility. A second key finding is active but underutilised directory and profile presence across Neighbourly, Fresha, and Yellow Directory, which can be built upon to increase local reach.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Yellow ProfileWe can see your Yellow Profile listing (https://yellow.co.nz/y/brighton-barber-shop-579398656) found via: Google search results.
  • ✓
    Fresha ProfileWe can see your Fresha Profile listing (https://fresha.com/brighton-barbershop-hawke-street-christchurch-WqPR5G) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe found your Instagram Profile page through search alone, with no link from your own website and nothing on your Google listing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 6 of them.
4.3Room to grow
What customers seeWhere you rank
9:41
Gbrighton barbershop new brighton
AllImagesMapsNews
Freshabrighton-barbershop-hawke-street-christchurch-WqPR5GBrighton Barbershop | Fresha✓
Yellowbrighton-barber-shop-579398656Brighton Barbershop | Yellow✓
White Pagesnew-brighton-barberBrighton Barbershop | White Pages
ServiceFinderBrighton-Barber-Shop-158197Brighton Barbershop | ServiceFinder
Yelpbrighton-barber-shop-new-brightonBrighton Barbershop | Yelp
Facebookbrightonbarbershop.christchurchBrighton Barbershop | Facebook✓
Neighbourlyhairdressers/canterbury-region/christchurch/new-brightonBrighton Barbershop | Neighbourly3
Instagrambarbersofbrighton_Brighton Barbershop | Instagram1
Tiktok@trmdbyjayBrighton Barbershop | Tiktok2
NeighbourlyNo listing found3
Listings and socialChristchurch hair salons & barbers · 498 businesses
You are #286 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaYellowWhite PagesYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A cover photoYour page opens with a cover photo rather than a blank banner, so the first impression a visitor gets is your own work.

Top three opportunities

  • 1
    Where your page link pointsNothing in your page details points at a website, so a visitor who has read your posts and wants prices, hours or a booking form has nowhere to go next but back to search - where your competitors are waiting.
  • 2
    A phone numberNo phone number is published on your Facebook page, so someone who found you there and wants to ring has to go hunting elsewhere or send a message and wait.
  • 3
    An email addressA customer who would rather put a request in writing at ten at night has only Messenger to work with, because the page carries no email address.
6 checks on your Facebook page. You're seeing 5 of them.
1.9Room to grow
What customers seeWhere you rank
9:41
facebook
✓
brightonbarbershop.christchurch✓
0 followers
FollowMessage
PostsAboutPhotosReviews
Facebook pageChristchurch hair salons & barbers · 498 businesses
You are #405 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain HealthYour website did not come back healthy when we tried it, and anyone clicking through from your Google listing is meeting whatever we met.
  • 2
    Domain UniquenessWe could not find a domain registered to your business, which means there is no address of your own for a customer to go to and nothing for your Google listing to link to.
  • 3
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
Gbrighton barbershop website
AllMapsImagesNews
Google Mapsgoogle.com › mapsBrighton Barbershop - New Brighton, Christchurch
Your websiteNo website of your own1
Your websiteChristchurch hair salons & barbers · 498 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
Brighton BarbershopNot in these results
Google search and trafficChristchurch hair salons & barbers · 498 businesses
You are #212 for Google search and traffic
See how to keep it that way →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Brighton Barbershop's hours show a mixed fit with local demand. Open hours align well with several mid-day peaks, notably Tuesday 11am-1pm and Saturday 11am-12pm, but the shop is closed during several popular slots including Monday 11am-12pm, Saturday 1-2pm and Wednesday 4pm. Total weekly open hours are 31 with 40 missed high-demand hours and a low health score (2.6/10).

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
3.2Room to grow
What customers seeWhere you rank
9:41
Brighton Barbershop
OverviewReviewsPhotosAbout
Hours 1
MondayClosed
Tuesday9am-4pm
Wednesday9:30am-4pm
Thursday9:30am-5pm
Friday9am-4pm
Saturday9am-1pm
SundayClosed
Opening hoursChristchurch hair salons & barbers · 498 businesses
You are #340 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 41 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#307of 498 Christchurch hair salons & barbers
9:41
Christchurch hair salons & barbersOverall · 498 businesses
You are #307 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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