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Brown Glassford & Co Ltd

Accounting firm · Burnside, Christchurch

What your customers see when they look for you, and where that puts you among 245 Christchurch accountants.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch accountants · 245 businesses
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Executive summaryExclusive Marketbase business report

Brown Glassford & Co Ltd

Accounting firm · Burnside, Christchurch

Where you stand#163of 245 accountants
Overall health3.4/10across the eight areas

Going well

01Google listing10.005Facebook page6.9

Where we can help

08Opening hours5.304Listings and social5.102Reviews4.103Map positions3.107Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Brown Glassford & Co Ltd is an accounting firm based in Harewood, Christchurch, serving farmers and rural businesses across the South Island. The firm provides professional accounting and business planning with a focus on long-term client relationships, a culture of learning and continual improvement, and an established agricultural network that supports local rural enterprises.

Brown Glassford & Co Ltd is an accounting firm located in Harewood, Christchurch, serving farming and rural commercial clients across the South Island. The firm positions itself as a specialist in agricultural accounting and rural business support, working with clients throughout the region.

Services include professional accounting, business planning and ongoing financial advice tailored to farming and rural enterprises. The firm emphasises a culture of learning, continual improvement and a strong focus on technical excellence. Through its established network of clients and contacts, it supports practical financial decision-making for agricultural operations.

Clients of Brown Glassford & Co Ltd are described as working with the firm for the long term to make informed financial decisions. The firm states it helps clients attain prosperity, a secure future and peace of mind by providing planning and accounting services that support resilient rural businesses. Long-term relationships and sector knowledge are central to the client experience.

Locally, Brown Glassford & Co Ltd is distinguished by its South Island farming focus and its role within Christchurch's rural commercial community. Based in Harewood, the practice draws on an agricultural network and a stated commitment to continual improvement to support farm businesses and other rural enterprises across the region.

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01Google listingMarketbase business report

Your Google listing

Brown Glassford & Co Ltd shows a very healthy Google Business Listing with a 9.1 out of 10. This reflects strong setup and ongoing management. The most important findings are that the listing is claimed and verified, includes a website link and phone number, and clearly shows whether the business is open. The description is already well positioned to support local visibility.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top opportunity

  • 1
    Description lengthYour description gives a reader more than most listings here do, so a customer choosing between three of you gets more of your case than of theirs.
11 checks on your Google listing. You're seeing 4 of them.
10.0Strong
What customers seeWhere you rank
9:41
Tiles © Esri
Brown Glassford & Co Ltd
Brown Glassford & Co Ltd✓✓
0.0 ★★★★★ (0)
Accounting firm · Burnside
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Christchurch and the South Island's top farming accounting firm - Assisted by our culture of learning, continual improvement and laser focus on excellence, we work with our clients for the long-term. We provide professional accounting services and business planning, enabling our clients to confidently make informed financial decisions. Through our established network of clients, we see how agriculture and rural commercial enterprises underpin our local economy and community. We take great pride in the supporting role we play helping our clients attain prosperity, a secure future and peace of mind.

1
Google listingChristchurch accountants · 245 businesses
You are #2 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Brown Glassford & Co Ltd shows very low health on Google reviews, with a health score of 1.1 out of 10. The top findings indicate a lack of reviews and no response to existing reviews, which undermines trust. Building a small but steady stream of positive feedback and starting to engage with reviews will gradually improve credibility and customer confidence.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together put you at the bottom of this market - either the rating is low, or there are too few reviews behind it for anyone to trust it.
  • 2
    Star ratingYou have no star rating yet, so a customer scanning results sees an empty space where every other business shows a number.
  • 3
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
4 checks on your reviews. You're seeing 3 of them.
4.1Room to grow
What customers seeWhere you rank
9:41
Brown Glassford & Co Ltd
OverviewReviewsPhotosAbout
–★★★★★0 reviews
5
4
3
2
12
No reviews yetBe the first to review1
Google reviewsChristchurch accountants · 245 businesses
You are #145 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Brown Glassford & Co Ltd shows a below-average health score for Maps Search (3.0/10). The business already shows a presence in broader maps queries and has growing borough visibility, with several top keywords centred in Bishopdale and Burnside. The strongest opportunities lie in maintaining aggregate map rankings and further strengthening the suburb presence to lift overall and borough scores.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across fewer of the surrounding suburbs than half the businesses here, so someone two suburbs over searching for your service is shown your competitors and never sees your name.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
2 checks on your map positions. You're seeing both.
3.1Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
accounting firm
1Seen in 4 searches across Christchurch, top three in none
1
SBA Small Business Accounting Burnside5.0 ★ (29) · Accounting firm
2
Easy Accounting5.0 ★ (2) · Accounting firm
3
Perriam & Partners4.6 ★ (9) · Accounting firm
4
Garden City Accountants5.0 ★ (3) · Accounting firm
↓
Brown Glassford & Co Ltd2Further down, below the first results
Map positionsChristchurch accountants · 245 businesses
You are #170 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Brown Glassford & Co Ltd shows an average health score for social presence, with strong Facebook and LinkedIn footprints already in place. Key findings highlight a very high trust level on Facebook and a well-maintained LinkedIn Company listing, while several channels such as Instagram, TikTok, LinkedIn, TikTok Directory, and GrabOne have opportunities to improve presence and consistency.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
15 checks on your listings and social. You're seeing 4 of them.
5.1Room to grow
What customers seeWhere you rank
9:41
Gbrown glassford & co ltd burnside
AllImagesMapsNews
Infobelbrown_glassfordBrown Glassford & Co Ltd | Infobel
LinkedInbrown-glassford-co-limitedBrown Glassford & Co Ltd | LinkedIn
FacebookbrownglassfordandcoBrown Glassford & Co Ltd | Facebook✓
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch accountants · 245 businesses
You are #120 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokInfobelLinkedInYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    Recommendations on your pageNo recommendations sit on your page, so a stranger who came to see whether anyone else has used you leaves with only your own posts to go on.
  • 2
    People following your pageFewer people follow your page than follow half the pages here.
  • 3
    What your page says about youYour intro runs to a line, shorter than most pages here, so it names the business without settling whether you do the particular job the reader came about or cover the suburb they live in.
9 checks on your Facebook page. You're seeing 6 of them.
6.9Good
What customers seeWhere you rank
9:41
facebook
brownglassfordandco✓
114 followers 2
We handle all your tax and accounting needs, so you can focus on your business.3
FollowMessage
🌐 brownglass.co.nz✓
☎ +64 3-365 0881✓
PostsAboutPhotosReviews
Facebook pageChristchurch accountants · 245 businesses
You are #76 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Brown Glassford & Co Ltd's homepage shows a very low on-page SEO health, with a score of 0.5 out of 10. This indicates a weak baseline for technical optimisation and organic visibility. The top findings point to missing meta components and consistent structure that search engines rely on, notably the absence of a homepage Title Tag and Meta Description.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.

Top three opportunities

  • 1
    On-page scoreYour home page did not return anything we can measure, and a page that will not answer a scanner is usually the same page that keeps a customer waiting.
  • 2
    Separate sites linking to youNo separate website links to yours.
  • 3
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
23 checks on your website. You're seeing 4 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒brownglass.co.nz✓
1On-page score
2Separate sites linking to you
3Meta description
Your websiteChristchurch accountants · 245 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Brown Glassford & Co Ltd's website traffic health is very low, with a health score of 0.7 out of 10. The top opportunities focus on building organic visibility and paid activity. Immediate steps include creating local, targeted content to attract organic visitors and starting a small paid campaign with clear landing pages to capture leads.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthSearch is delivering you nothing you would otherwise have to pay for.
  • 2
    Monthly search visitsYour site draws no measurable visitors from search, so the only people reaching it are ones you sent yourself.
  • 3
    Search terms you rank forYour site does not appear in search results for any terms we can measure, so nobody is finding it by searching for what you do.
6 checks on your search and traffic. You're seeing 3 of them.
0.0Room to grow
What customers seeWhere you rank
9:41
Gaccountant burnside
AllMapsImagesShopping
No ads from you on any search
www.burnsideca.co.nzBurnside Chartered Accountants
openlocally.comSBA Small Business Accounting Burnside - Open Locally
www.brownglass.co.nzContact Us | Brown Glassford | Burnside | Christchurch

full accounting services. 03 365 0881 [email protected] 504 Wairakei Road, Burnside, Christchurch 8053. Mon - Fri 8:30 am - 5:00 pm Sat - Sun Closed ・ ...

3
www.search4accountants.co.nzAccounting & Tax Services in Bryndwr (8052) (8052)
Google search and trafficChristchurch accountants · 245 businesses
You are #144 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Brown Glassford & Co Ltd's opening hours align strongly with weekday demand peaks, especially on Thursdays at 9am, 10am and 1-3pm, which match high local search activity. However there are missed opportunities at popular weekend times - notably Sunday 9am-12pm and Saturday 4pm - when the firm is closed. No hours are open during low-demand periods, so focus is on selective weekend availability or appointment slots.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
5.3Room to grow
What customers seeWhere you rank
9:41
Brown Glassford & Co Ltd
OverviewReviewsPhotosAbout
Hours 1
Monday8am-5pm
Tuesday8am-5pm
Wednesday8am-5pm
Thursday8am-5pm
Friday8am-5pm
SaturdayClosed
SundayClosed
Popular times Thursday · Burnside
8a9a10a11a12p1p2p3p4p5p
When people in Burnside look   You are shut
Opening hoursChristchurch accountants · 245 businesses
You are #115 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 19 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing1 opportunity

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#163of 245 Christchurch accountants
9:41
Christchurch accountantsOverall · 245 businesses
You are #163 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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