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Caroline Holloway

Beauty salon · Merivale, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
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Executive summaryExclusive Marketbase business report

Caroline Holloway

Beauty salon · Merivale, Christchurch

Where you stand#533of 570 beauty businesses
Overall health0.7/10across the eight areas

Going well

04Listings and social8.0

Where we can help

08Opening hours3.005Facebook page1.702Reviews1.201Google listing1.103Map positions0.907Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Caroline Holloway is a Christchurch-based cosmetic injector located in Merivale. She states over 12 years of experience and specialises in anti-wrinkle injections, dermal fillers and collagen-stimulating treatments. Caroline describes her approach as personalised and tailored to each client, offering appointments in a welcoming setting and online booking for convenience.

Caroline Holloway is a cosmetic injector based in Merivale, Christchurch. She presents herself as a practitioner with more than 12 years in the industry and works from a local practice serving clients across the city.

Her listed specialities include anti-wrinkle injections, dermal fillers and collagen-stimulating treatments. She notes a background working alongside leading cosmetic experts, and states these experiences inform her technique and treatment choices.

Caroline describes the client experience as personalised and tailored to individual goals, with appointments conducted in a welcoming environment. The practice offers online booking and aims to deliver natural, balanced results suited to each client's features, with an emphasis on refinement and subtlety as described in her profile.

Locally, Caroline presents herself as a specialist injector with a long tenure in the field and a professional background in larger cosmetic teams. Clients seeking injectables in Merivale or wider Christchurch will find a practitioner who highlights experience, a tailored approach and a focus on natural-looking outcomes.

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01Google listingMarketbase business report

Your Google listing

Caroline Holloway's Google Business Listing shows a low health score of 1.5 out of 10, indicating opportunities to improve presence and completeness. Notable strength includes claimed status and a complete address with a main image, which help customers locate and recognise the business. Immediate actions should prioritise adding essential contact and presence details.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
  • 2
    PhoneYour listing has no phone number, so the call button a customer expects to tap is not there and the ones in a hurry ring someone else.
  • 3
    Photos on the listingYou have no photos on your listing, or close to none, so a customer scrolling past sees a blank where every other business shows their work.
11 checks on your Google listing. You're seeing 6 of them.
1.1Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Caroline Holloway
3
Caroline Holloway✓✓
0.0 ★★★★★ (0)
Beauty salon · Merivale
Open 5 days ✓
Directions No website 21
OverviewReviewsPhotosAbout
From the business

Caroline Holloway is a highly experienced cosmetic injector with over 12 years in the industry, now based in Christchurch. Specialising in anti-wrinkle injections, dermal fillers, and collagen-stimulating treatments, Caroline is passionate about delivering natural, balanced results tailored to each client. With a background working alongside leading cosmetic experts, she brings a refined, expert touch to every appointment. Whether you're looking to enhance your features or refresh your appearance, Caroline provides a personalised, confidence-boosting experience in a welcoming environment. Book your appointment online today.

Google listingChristchurch beauty · 570 businesses
You are #506 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Caroline Holloway shows very low overall health on Google Business reviews, indicating a need for better review acquisition and engagement. The two key findings are: the business has few or no reviews and no responses to existing reviews. Improving rating confidence requires more positive feedback and swift handling of negative feedback, while building a reviews base will help credibility for potential clients.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together put you at the bottom of this market - either the rating is low, or there are too few reviews behind it for anyone to trust it.
  • 2
    Star ratingYou have no star rating yet, so a customer scanning results sees an empty space where every other business shows a number.
  • 3
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
4 checks on your reviews. You're seeing 3 of them.
1.2Room to grow
What customers seeWhere you rank
9:41
Caroline Holloway
OverviewReviewsPhotosAbout
–★★★★★0 reviews
5
4
3
2
12
No reviews yetBe the first to review1
Google reviewsChristchurch beauty · 570 businesses
You are #502 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

The overall health on Maps Search Performance is very low (0.8/10), indicating limited visibility in Google Maps for the Christchurch area. The business shows some presence in broader maps queries but has room to grow. Top keywords show decent ranking in Merivale and Strowan as a beautician and beauty salon, illustrating some local relevance.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
2 checks on your map positions. You're seeing both.
0.9Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
beautician
1Seen in 2 searches across Christchurch, top three in none
1
Nava Beauty Salon5.0 ★ (72) · Beauty salon
2
Christa Louise Beauty5.0 ★ (15) · Beauty salon
3
Beauty at the Vale4.7 ★ (105) · Beauty salon
4
Blush Skin Clinic Christchurch4.9 ★ (178) · Beauty salon
↓
Caroline Holloway2Further down, below the first results
Map positionsChristchurch beauty · 570 businesses
You are #518 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Caroline Holloway shows very low overall health in citations and social presence, at 1.3 out of 10. The strongest existing asset is a very high trust Facebook profile and a LinkedIn presence that supports credibility; opportunities lie in expanding on TikTok and Fresha, plus a LinkedIn company page and Neighbourly presence to improve reach and trust.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    LinkedIn ProfileWe can see your LinkedIn Profile listing (https://linkedin.com/in/caroline-holloway-70263a1a0) found via: Google search results.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Fresha ProfileWe could not find an active Fresha Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 6 of them.
8.0Strong
What customers seeWhere you rank
9:41
Gcaroline holloway merivale
AllImagesMapsNews
FacebookCaroline-Holloway-Cosmetic-61561507630325Caroline Holloway | Facebook✓
LinkedIncaroline-holloway-70263a1a0Caroline Holloway | LinkedIn✓
InstagramcarolinehollowaycosmeticCaroline Holloway | Instagram✓
TiktokNo account found1
YellowNo listing found2
FreshaNo listing found3
LinkedInNo listing found✓
Listings and socialChristchurch beauty · 570 businesses
You are #113 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokLinkedInYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.
  • ✓
    A cover photoYour page opens with a cover photo rather than a blank banner, so the first impression a visitor gets is your own work.

Top three opportunities

  • 1
    Recommendations on your pageNo recommendations sit on your page, so a stranger who came to see whether anyone else has used you leaves with only your own posts to go on.
  • 2
    People following your pageFewer people follow your page than most in this market, which means a post reaches people who already know you rather than anyone still deciding.
  • 3
    A page address you choseYour page address is one Facebook generated rather than one you chose - your business name with a long number bolted on, or just the number.
9 checks on your Facebook page. You're seeing 6 of them.
1.7Room to grow
What customers seeWhere you rank
9:41
facebook
✓
people3
114 followers 2
Caroline Holloway Cosmetic Injector Registered Nurse | Xytide Trainer Wanaka & Christchurch [email protected] https://www.carolineholloway.co.nz/
FollowMessage
🌐 bookings.gettimely.com/carolinehollowaycosmeticinjector/book?uri=https%3A%2F%2Fbook.gettimely.com%2FBooking%2FLocation%2F249269%3Fmobile%3DTrue%26params%3D%25253fclient-login%25253dtrue
☎ +64 21 587 797✓
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #471 for your Facebook page
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain HealthYour website did not come back healthy when we tried it, and anyone clicking through from your Google listing is meeting whatever we met.
  • 2
    Domain UniquenessWe could not find a domain registered to your business, which means there is no address of your own for a customer to go to and nothing for your Google listing to link to.
  • 3
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
Gcaroline holloway website
AllMapsImagesNews
Google Mapsgoogle.com › mapsCaroline Holloway - Merivale, Christchurch
Your websiteNo website of your own1
Your websiteChristchurch beauty · 570 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
Caroline HollowayNot in these results
Google search and trafficChristchurch beauty · 570 businesses
You are #266 for Google search and traffic
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Caroline Holloway's published hours show clear strengths and gaps against Christchurch demand. Several mid-week daytime slots-Tuesday 10-11am and Wednesday 2-3pm, plus Thursday 3pm-align with high local search activity, but popular late-afternoon and weekend windows are closed. No low-demand open hours were found, so inefficiency from open-but-quiet periods is not evident. Adjusting a few late-afternoon and Saturday slots could capture missed bookings.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
3.0Room to grow
What customers seeWhere you rank
9:41
Caroline Holloway
OverviewReviewsPhotosAbout
Hours 1
Monday9am-4pm
Tuesday9am-4pm
Wednesday9am-4pm
Thursday9am-4pm
Friday9am-4pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch beauty · 570 businesses
You are #400 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 44 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#533of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #533 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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