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Centre of Movement

Physiotherapist · Addington-Middleton, Christchurch

What your customers see when they look for you, and where that puts you among 203 Christchurch physiotherapy businesses.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch physiotherapy · 203 businesses
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Executive summaryExclusive Marketbase business report

Centre of Movement

Physiotherapist · Addington-Middleton, Christchurch

Where you stand#119of 203 physiotherapy businesses
Overall health4.2/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Centre of Movement NZ is a paediatric therapy centre in Riccarton, Christchurch, supporting children of all ages and abilities. The team provides intensive therapy programmes, occupational therapy, physiotherapy, speech and language therapy, exercise physiology, hydrotherapy and Trexo Robotics. They create personalised programmes focused on purposeful movement and evidence-based approaches to support development, mobility and independence.

Centre of Movement NZ is a paediatric therapy centre based in Riccarton, Christchurch, that supports children of all ages and abilities. The centre focuses on purposeful movement and evidence-based therapy to promote optimal brain development, communication, mobility and functional independence for children with developmental delays, neurological conditions, disabilities and complex needs.

Services include intensive therapy programmes alongside occupational therapy, physiotherapy, speech and language therapy, exercise physiology and hydrotherapy. The centre also offers Trexo Robotics as part of its service mix and describes intensive therapy as a research-backed model designed to help children make lasting gains in movement and independence. Programmes are personalised to each child and family.

Parents and carers commonly highlight the supportive, hands-on nature of the team and express gratitude for the centre's care. Reviews note practical support across whole-family needs and frequent recommendations from clients who describe noticeable benefits after attending intensive therapy blocks. Visitors often comment on the staff going above and beyond and report reliable, attentive service during ongoing programmes and follow-up sessions.

As a Riccarton-based paediatric centre, Centre of Movement NZ combines a range of therapy disciplines under one roof with a focus on intensive, targeted blocks and family-centred programmes. Local families seeking multi-disciplinary paediatric therapy, hydrotherapy options and robotic-assisted mobility support are likely to find a concentrated set of services designed around personalised goals.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Centre of Movement shows solid basic information on Google Business Listing with an average overall health. The listing already includes a title, claimed status, website link and phone number, which helps customers reach out. The most important findings are that the logo is missing and the description is strong, with room to push into top local brackets.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
  • 2
    Photos on the listingYou have fewer photos than nearly every business here, so a customer comparing you against them builds a picture of their work and guesses at yours.
  • 3
    Description lengthYour description is one of the fuller ones in this market, which means a customer comparing you side by side has more of your case in front of them than most.
11 checks on your Google listing. You're seeing 6 of them.
5.2Room to grow
9:41
Tiles © Esri
2
Centre of Movement✓✓
5.0 ★★★★★ (11)
Physiotherapist · Addington-Middleton
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Centre of Movement NZ is a leading paediatric therapy centre supporting children of all ages and abilities across New Zealand. Our experienced team provides intensive therapy programs, occupational therapy, physiotherapy, speech and language therapy, exercise physiology, hydrotherapy and Trexo Robotics to help children build confidence, independence and lifelong skills. Through purposeful movement and evidence-based therapy, we support optimal brain development, neurodevelopment, communication, mobility, motor skills and functional independence. We work with children with developmental delays, neurological conditions, disabilities and complex needs, creating personalised therapy programs that empower families.

3
Google listingChristchurch physiotherapy · 203 businesses
You are #98 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Centre of Movement shows a healthy Google Business profile with a 7.3/10 health score and a strong star rating in the top 10%. The main finding is high customer satisfaction reflected in the rating, while engagement with reviews remains inconsistent since there is no response activity yet.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
  • 3
    Review countYour review count sits above the middle of this market, which puts you in the group customers read as established rather than untested.
4 checks on your reviews. You're seeing all of them.
6.8Good
9:41
Centre of Movement
OverviewReviewsPhotosAbout
5.0★★★★★11 reviews 3
5
4
3
2
1✓
family 4knowledgeable therapists 2invested 2
2How far your rating and your review count together can be trusted
Google reviewsChristchurch physiotherapy · 203 businesses
You are #65 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Centre of Movement shows an above-average health score on Google Maps at 5.9/10, indicating solid visibility with room for local gains. The strongest performance is in the borough and wider region, with top ranking for multiple physical rehabilitation and physiotherapy keywords. Opportunities lie in strengthening the Riccarton- Christchurch borough presence and maintaining momentum in the broader area.

Strengths

  • ✓
    Maps visibility across the city groupThere is no wider Maps reach available to a business at your address - you appear across more of the surrounding suburbs than anyone in this market.

Top opportunity

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
2 checks on your map positions. You're seeing both.
9.9Strong
9:41
1234Tiles © Esri
✓Top three for "physical rehabilitation center" in 18 suburbs, seen in 50
1
Centre of Movement15.0 ★ (11) · Physiotherapist
2
Fendalton Physiotherapy0.0 ★ (0) · Physiotherapist
3
Physiocare3.0 ★ (2) · Physiotherapist
4
Laura Fergusson Brain Injury Trust Residential Living4.8 ★ (8) · Physiotherapist
Map positionsChristchurch physiotherapy · 203 businesses
You are #3 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Centre of Movement shows a very low health score for Citations & Social Presence at 0.6/10, indicating limited visibility across social platforms and directories. The top opportunities focus on establishing active Instagram, Facebook and TikTok profiles, plus consistent Yellow Directory and TikTok Directory listings to improve discoverability and trust among local customers and clients.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
15 checks on your listings and social. You're seeing 3 of them.
0.5Room to grow
9:41
Gcentre of movement addington-middleton
AllImagesMapsNews
FacebookNo account found1
InstagramNo account found2
TiktokNo account found3
YellowNo listing found
NeighbourlyNo listing found
Listings and socialChristchurch physiotherapy · 203 businesses
You are #192 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
2.4Room to grow
9:41
facebook
centre of movement addington-middleton
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch physiotherapy · 203 businesses
You are #155 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Centre of Movement's on-page SEO health is very high, with a health score of 9.9 out of 10. The two key findings are excellent title tag and meta description, both in the ideal character ranges, plus a valid favicon and fast load time under 3 seconds.

Strengths

  • ✓
    Meta descriptionYour search summary sits in the length that reads in full on most screens, which is as far as length alone can take it - a narrow phone still cuts the tail off a line this size.
  • ✓
    Page titleYour home page headline fits a search result exactly, so the whole line reads to someone scanning a page of results rather than cutting off mid-phrase.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.

Top three opportunities

  • 1
    Separate sites linking to youOnly a handful of separate websites link to yours, well behind most of this market.
  • 2
    The shape of your link profileYour links are piled onto a small number of sites for a profile this size, so they are doing less for you than the count suggests.
  • 3
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
🔒centreofmovement.co.nz✓3
✓Meta description
✓Page title
1Separate sites linking to you
2The shape of your link profile
Your websiteChristchurch physiotherapy · 203 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Centre of Movement has a website traffic health of 6.1 out of 10, which is above average for the local market. Key findings show no measurable paid traffic yet and mid-range organic traffic value, with room to improve paid visibility and ongoing content and technical optimisations to raise organic rankings.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    What that traffic is worthThe search visitors reaching your site are worth less than half the businesses here, so the people arriving are browsing rather than buying.
6 checks on your search and traffic. You're seeing 3 of them.
5.2Room to grow
9:41
G
AllMapsImagesShopping
21No ads from you on any search
Centre of MovementNot in these results
3About 73 visits a month from search, across 48 searches
Google search and trafficChristchurch physiotherapy · 203 businesses
You are #98 for Google search and traffic
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Centre of Movement's opening hours show partial alignment with local demand: 40 weekly hours fall in high-demand windows, including mid-morning and mid-afternoon sessions, but 25 popular hours are missed when the centre is closed. No hours are open during low-demand times, so inefficiency from needless open hours is not evident. Adjustments could improve access during late-afternoon demand.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover some of the busy stretches but fewer than half the businesses here, which means someone ringing round on a Saturday morning reaches your competitors and your voicemail.
1 check on your opening hours. You're seeing it.
4.4Room to grow
9:41
Centre of Movement
OverviewReviewsPhotosAbout
Hours 1
Monday8am-4pm
Tuesday8am-4pm
Wednesday8am-4pm
Thursday8am-4pm
Friday8am-4pm
SaturdayClosed
SundayClosed
Popular times Tuesday · Addington-Middleton
7a8a9a10a11a12p1p2p3p4p5p6p
When people in Addington-Middleton look   You are shut
Opening hoursChristchurch physiotherapy · 203 businesses
You are #115 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions1 opportunity

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#119of 203 Christchurch physiotherapy businesses
9:41
Christchurch physiotherapyOverall · 203 businesses
You are #119 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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