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Changbin Salon

Hair salon · Hornby-Islington, Christchurch

What your customers see when they look for you, and where that puts you among 498 Christchurch hair salons & barbers.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch hair salons & barbers · 498 businesses
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Executive summaryExclusive Marketbase business report

Changbin Salon

Hair salon · Hornby-Islington, Christchurch

Where you stand#462of 498 hair salons & barbers
Overall health0.7/10across the eight areas

Going well

04Listings and social9.3

Where we can help

08Opening hours1.903Map positions1.805Facebook page1.701Google listing1.502Reviews0.807Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Changbin salon is a hair salon and barber shop in Hornby, Christchurch. They describe themselves as friendly, "cute" and relaxed, and the owner notes a personal aim to support seven children. The salon offers hair and barber services for local customers seeking routine cuts and styling in a neighbourhood setting.

Changbin salon is a hair salon and barber business located in Hornby, Christchurch. It operates as a local salon serving residents of the suburb and surrounding parts of Christchurch.

The salon provides hair and barber services, covering routine haircuts and styling consistent with businesses in the Hair Salons and Barbers category. No additional specialised services were listed in the provided information.

No customer review details were supplied in the source material, so specific themes from client feedback are not available. The business description supplied by the owner highlights a friendly, "cute" and relaxed character for the salon.

The salon is presented as a neighbourhood hair business where the owner emphasises a welcoming, informal atmosphere and notes a personal motivation tied to supporting seven children. That personal detail and the Hornby location are the key distinguishing features in the local context.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

Changbin salon shows a low overall health on Google Business Listing, with room to improve key details. The listing already has a title, a claimed status, a visible open-for-business status, a complete address and a main image, but it lacks a website link, phone number, and a logo. Increasing photos can help, and the description is improving.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
  • 2
    PhoneYour listing has no phone number, so the call button a customer expects to tap is not there and the ones in a hurry ring someone else.
  • 3
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
11 checks on your Google listing. You're seeing 6 of them.
1.5Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Changbin Salon
Changbin Salon✓✓
0.0 ★★★★★ (0)
Hair salon · Hornby-Islington
Open 7 days ✓
Directions No website 21
OverviewReviewsPhotosAbout
From the business

Here at Chang bins salon we are friendly cute and so cool! Live love salon! Please write cute and cuddly reviews to support my 7 children

Google listingChristchurch hair salons & barbers · 498 businesses
You are #423 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Changbin salon shows a very low health score on Google Business reviews, indicating customers may be cautious. The main findings point to a need for more reviews and better engagement. The business should focus on gathering positive feedback from satisfied clients and start responding to all reviews to build trust.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together put you at the bottom of this market - either the rating is low, or there are too few reviews behind it for anyone to trust it.
  • 2
    Star ratingYou have no star rating yet, so a customer scanning results sees an empty space where every other business shows a number.
  • 3
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
4 checks on your reviews. You're seeing 3 of them.
0.8Room to grow
What customers seeWhere you rank
9:41
Changbin Salon
OverviewReviewsPhotosAbout
–★★★★★0 reviews
5
4
3
2
12
No reviews yetBe the first to review1
Google reviewsChristchurch hair salons & barbers · 498 businesses
You are #460 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

The Maps search health for Changbin salon is low, with a 1.6 out of 10 overall health score. This indicates limited visibility in Google Maps results, including a minimal local presence in the Hornby area. The strongest findings show rankings for hair and beauty services in nearby suburbs, while local Hornby-Islington and Hei Hei terms sit around positions 11-19.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
2 checks on your map positions. You're seeing both.
1.8Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
hair salon
1Seen in 3 searches across Christchurch, top three in none
1
Bellsie's Hair & Beauty Salon5.0 ★ (55) · Hair salon
2
Trends Hair Beauty and Nails4.7 ★ (104) · Hair salon
3
Rodney Wayne Hornby4.5 ★ (214) · Hair salon
4
Synergy Hair Hornby4.4 ★ (34) · Hair salon
↓
Changbin Salon2Further down, below the first results
Map positionsChristchurch hair salons & barbers · 498 businesses
You are #408 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Citations and social presence for Changbin salon shows an above-average health score of 6.7 out of 10, indicating overall stability with room for improvement. The strongest current asset is a very high trust Facebook profile, while TikTok and Fresha visibility contribute steady discovery. Key opportunities include strengthening TikTok trust, claiming GrabOne and Neighbourly, and boosting Neighbourly directory presence.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Tiktok ProfileWe found your Tiktok Profile page through search alone, with nothing on your own website or your Google listing pointing at it.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Fresha ProfileWe could not find an active Fresha Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 5 of them.
9.3Strong
What customers seeWhere you rank
9:41
Gchangbin salon hornby-islington
AllImagesMapsNews
FacebookChangbin-Salon-Official-61557924180089Changbin Salon | Facebook✓
InstagramchangbinsalonofficialChangbin Salon | Instagram✓
Tiktok@chenyangyiiChangbin Salon | Tiktok1
Freshalp/en/bt/beauty-salons/in/nz-christchurch/hornbyFound through search, not linked from anything you own3
YellowNo listing found2
FreshaNo listing found3
Listings and socialChristchurch hair salons & barbers · 498 businesses
You are #37 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    A street addressA street address sits in your page details, so someone deciding between you and a business two suburbs over can see which of you is closer.
  • ✓
    A cover photoYour page opens with a cover photo rather than a blank banner, so the first impression a visitor gets is your own work.

Top three opportunities

  • 1
    People following your pageFewer people follow your page than most in this market, which means a post reaches people who already know you rather than anyone still deciding.
  • 2
    A page address you choseYour page address is one Facebook generated rather than one you chose - your business name with a long number bolted on, or just the number.
  • 3
    Recommendations on your pageA couple of recommendations have landed on the page, fewer than most here.
9 checks on your Facebook page. You're seeing 5 of them.
1.7Room to grow
What customers seeWhere you rank
9:41
facebook
✓
people2
17 followers 1
Hi Seosaloners! Welcome to Changbin Salon’s official page! We will provide you the best haircuts!
FollowMessage
★ 2 reviews · recommended 3
🌐 maps.google.com
PostsAboutPhotosReviews
Facebook pageChristchurch hair salons & barbers · 498 businesses
You are #412 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain HealthYour website did not come back healthy when we tried it, and anyone clicking through from your Google listing is meeting whatever we met.
  • 2
    Domain UniquenessWe could not find a domain registered to your business, which means there is no address of your own for a customer to go to and nothing for your Google listing to link to.
  • 3
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
Gchangbin salon website
AllMapsImagesNews
Google Mapsgoogle.com › mapsChangbin Salon - Hornby-Islington, Christchurch
Your websiteNo website of your own1
Your websiteChristchurch hair salons & barbers · 498 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
Changbin SalonNot in these results
Google search and trafficChristchurch hair salons & barbers · 498 businesses
You are #212 for Google search and traffic
See how to keep it that way →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Changbin salon's opening hours partly align with local demand but leave notable gaps. The business is open during several strong Saturday and Tuesday midday peaks (Saturday 11am-1pm, Tuesday 11am-12pm), covering many high-demand windows. However, it is closed for several Wednesday and Friday mid-day peaks, creating missed bookings. No low-demand open hours were identified, so overall inefficiency from wasted hours is low.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
1.9Room to grow
What customers seeWhere you rank
9:41
Changbin Salon
OverviewReviewsPhotosAbout
Hours 1
Monday6am-9pm
Tuesday6am-9pm
Wednesday6pm-7pm
Thursday6pm-9pm
Friday6pm-7pm
Saturday12am-12am
Sunday6am-7pm
Popular times Friday · Hornby-Islington
9a10a11a12p1p2p3p4p5p6p
When people in Hornby-Islington look   You are shut
Opening hoursChristchurch hair salons & barbers · 498 businesses
You are #403 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 44 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#462of 498 Christchurch hair salons & barbers
9:41
Christchurch hair salons & barbersOverall · 498 businesses
You are #462 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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