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Chere Cherie

Hair salon · Bryndwr, Christchurch

What your customers see when they look for you, and where that puts you among 498 Christchurch hair salons & barbers.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch hair salons & barbers · 498 businesses
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Executive summaryExclusive Marketbase business report

Chere Cherie

Hair salon · Bryndwr, Christchurch

Where you stand#115of 498 hair salons & barbers
Overall health7.7/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Chere Cherie is a boutique hair salon in Papanui, Christchurch offering personalised one-on-one services. The salon specialises in colour techniques such as balayage and highlights, plus haircuts and styling for a range of clients. The team has 7-25 years' experience, including internationally trained stylists, and aims to create a warm, relaxed atmosphere where clients feel pampered and seen.

Chere Cherie is a boutique hair salon located in Papanui, Christchurch. The salon presents itself as a cosy, inviting space where clients can relax while receiving professional hair services from an experienced team.

The salon specialises in standout colour work, including balayage and highlights, alongside fresh cuts and styling for a broad range of clients. The team ranges from 7 to 25 years' experience, and includes some internationally trained stylists who offer contemporary techniques and colour services.

Customers consistently describe a warm, homely atmosphere and attentive consultations. Reviews emphasise friendly, welcoming staff, a thorough initial consultation, and a pampering experience that leaves clients pleased with their colour and finish. The salon's environment is often noted as relaxed and personable, with small touches that make visits feel comfortable.

Locally, Chere Cherie is positioned as a neighbourhood boutique salon focused on personalised, one-on-one client service and detailed colour work. The mix of experienced stylists, tailored consultations, and a relaxed salon setting gives clients a consistent, approachable option for cuts, colour and styling in the Papanui area.

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01Google listingMarketbase business report

Your Google listing

Chere Cherie's Google Business Listing shows a healthy profile with a clear phone number and website link, and the listing is claimed and open-for-business. The overall health score is 7.9 out of 10, indicating strong completeness. A key finding is the lack of a logo, and photos are present but should be expanded to improve visibility.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
  • 2
    Photos on the listingYou have fewer photos than nearly every business here, so a customer comparing you against them builds a picture of their work and guesses at yours.
  • 3
    Category fitYour categories cover this market better than the middle of the field, so you appear in most of the searches your competitors appear in.
11 checks on your Google listing. You're seeing 6 of them.
7.3Good
9:41
Tiles © Esri
2
Chere Cherie✓✓
4.8 ★★★★★ (44)
Hair salon · Bryndwr3
Open 4 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Welcome to Chere Cherie, your go-to boutique hair salon in Papanui, just a quick drive from the city. We’re all about creating an inviting vibe where you can unwind, feel pampered, and truly seen. Our awesome team of stylists brings a mix of 7 - 25 years of experience, with some being internationally trained and ready to bring the latest trends to life. We specialise in standout colour techniques like balayage and highlights, along with fresh cuts and styling for everyone. We focus on one-on-one client services because your hair should reflect you. Our loyal clients appreciate our warm atmosphere and attention to detail. Ready to elevate your hair game? Book your appointment online or drop by! Let’s create some hair magic together.

Google listingChristchurch hair salons & barbers · 498 businesses
You are #137 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Chere Cherie shows an above-average health score with steady gains in Google reviews. The top findings are a solid growth in total reviews and a strong review response rate, indicating growing trust with customers. Rating confidence is high, and the star rating sits at the midpoint or higher, suggesting positive momentum.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateYou reply to some of your reviews but not most, so a customer scrolling your page finds long stretches where nobody answered.
  • 2
    Review countYour review count sits under the middle of this market, so you are readable to a customer without yet being convincing.
  • 3
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
4 checks on your reviews. You're seeing 3 of them.
6.2Good
9:41
Chere Cherie
OverviewReviewsPhotosAbout
4.8★★★★★44 reviews 2
5
4
3
2
1
hair care 3skills 2
3How far your rating and your review count together can be trusted
L
Laura K.★★★★★ · Edited 4 weeks ago

Absolutely love this place!! Would recommend ❤️ I have been quite a few times now and I’m so glad I found them, I always walk out so happy with my hair. Excellent initial consultation, the team really listen to what you want and give sugges...

Response from the owner1

Thank you for your wonderful feedback Laura!! we love having you in the shop and cannot wait to see you again! And the photos are fantastic! :)

J
Jo S.★★★★★ · Edited 2 months ago

Just had the most amazing experience, as always with Alex xx Love coming here. Staff are so lovely and welcoming. Yana gave the most relaxing head massage whist washing my hair. Pure Bliss. Looking forward to my Pre Xmas booking. See you th...

Response from the owner

Thank you so much Jo! Your support and warmth is a pleasure to have in our space. Look forward to catching up at our next session and getting those pops of balayage in for the preemptive summer sunshi...

Google reviewsChristchurch hair salons & barbers · 498 businesses
You are #192 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Chere Cherie shows a below-average health score of 4.1 out of 10 for Google Maps search performance. The business ranks well for several hair-related terms in Christchurch and Bryndwr, indicating solid topical relevance, but overall visibility remains limited. A steady rise in the borough presence suggests gradual improvement in local discovery.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across fewer of the surrounding suburbs than half the businesses here, so someone two suburbs over searching for your service is shown your competitors and never sees your name.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
2 checks on your map positions. You're seeing both.
4.1Room to grow
9:41
1234Tiles © Esri
1Seen in 4 searches across Christchurch, top three in none
1
The Hair Factory4.7 ★ (28) · Hair salon
2
Reflections Hair Design5.0 ★ (13) · Hair salon
3
Savanna Hair Solutions4.8 ★ (78) · Hair salon
4
Forbidden Hair & Extensions4.7 ★ (36) · Hair salon
↓
Chere Cherie2Further down, below the first results
Map positionsChristchurch hair salons & barbers · 498 businesses
You are #295 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Chere Cherie shows a healthy overall presence with a health score of 7.8 out of 10. The most notable findings are strong Instagram and Facebook profiles, and a well-maintained Fresha listing that supports local salons. Opportunities include expanding on Yellow Directory visibility and establishing NoSecretSalon and LinkedIn profiles to broaden reach.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Fresha ProfileWe can see your Fresha Profile listing (https://fresha.com/chere-cherie-christchurch-155-condell-avenue-mutgdta3) found via: Google search results.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 6 of them.
8.1Strong
9:41
Gchere cherie bryndwr
AllImagesMapsNews
InstagramcherecheriehairChere Cherie | Instagram✓
FacebookCherecheriehairChere Cherie | Facebook✓
Freshachere-cherie-christchurch-155-condell-avenue-mutgdta3Chere Cherie | Fresha✓
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
Listings and socialChristchurch hair salons & barbers · 498 businesses
You are #96 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    Recommendations on your pageYour count sits above the middle of this market, so a visitor reading the page finds enough written by other people to stop needing anything written by you.
  • 2
    People following your pageMore people follow your page than most in this market, which means a post can travel past your own customers when one of them shares it into a local group.
  • 3
    What your page says about youYour intro carries more detail than most pages in this market and is doing the work of a short landing page for the visitors who never reach your website.
9 checks on your Facebook page. You're seeing 6 of them.
9.2Strong
9:41
facebook
Cherecheriehair✓
1.3K followers 2
Cherecherie Hair Salon is your boutique spot for exceptional hair. Led by Davines educator Alex, our team offers stunning colors and flawless balayage. Enjoy the latest trends and timeless styles in a...3
FollowMessage
★ 15 reviews · recommended 1
🌐 makeonlinebooking.com/location/15172/chere-cherie-✓
☎ +64 3-366 4513✓
PostsAboutPhotosReviews
Facebook pageChristchurch hair salons & barbers · 498 businesses
You are #43 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Chere Cherie shows solid on-page health with a score of 7.3 out of 10. The site already has a favicon, a fast load time under 3 seconds, a compact page under 256KB, an H1 tag, and secure HTTPS resources. The two most impactful findings are to improve the meta description length and adjust the title tag length to better match search intent while maintaining existing strengths.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    Meta descriptionThe summary under your name in search results is either too brief to say anything or long enough that Google cuts it mid-sentence.
  • 2
    Page titleThe headline on your home page is either a single word or long enough that a search result cuts it off part way through.
  • 3
    Separate sites linking to youFewer separate websites link to you than half the businesses here, which means when someone searches for what you do, the businesses with a longer list of vouchers are the ones on the page they actually read.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
🔒cherecherie.co.nz✓
✓Favicon
✓Page load speed
1Meta description
2Page title
3Separate sites linking to you
Your websiteChristchurch hair salons & barbers · 498 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

The Website Traffic health for Chere Cherie is 6.6 out of 10, which is above average. Key findings show opportunity to start a small, targeted paid campaign to establish measurable paid traffic and a basic landing page approach, while continuing to improve organic traffic through SEO fundamentals and keyword refinement.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthThe search visitors reaching your site are worth less than most businesses here, which means the work coming in arrives through word of mouth and repeat customers rather than through people searching for what you do.
  • 2
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 3
    Monthly search visitsYour site draws fewer visitors from search than most businesses here, so most people looking for what you do are landing somewhere else.
6 checks on your search and traffic. You're seeing 3 of them.
6.8Good
9:41
G
AllMapsImagesShopping
2No ads from you on any search
Chere CherieNot in these results
31About 163 visits a month from search, across 40 searches
Google search and trafficChristchurch hair salons & barbers · 498 businesses
You are #161 for Google search and traffic
See how to fix all 3 →
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08Opening hoursMarketbase business report

Your hours against demand

Chere Cherie's published hours partly match local demand: several weekday midday slots align well with strong customer interest, but notable weekend and Monday lunchtime peaks are missed. Total weekly open hours are 33, with 33 well-aligned peak hours and 38 missed high-demand hours. No low-demand open hours were identified, so the issue is gaps during popular windows rather than wasted open time.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
3.7Room to grow
9:41
Chere Cherie
OverviewReviewsPhotosAbout
Hours 1
MondayClosed
Tuesday10am-6pm
Wednesday9am-6pm
Thursday10am-6pm
Friday9am-5pm
SaturdayClosed
SundayClosed
Popular times Saturday · Bryndwr
8a9a10a11a12p1p2p3p4p5p6p7p8p
When people in Bryndwr look   You are shut
Opening hoursChristchurch hair salons & barbers · 498 businesses
You are #314 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#115of 498 Christchurch hair salons & barbers
9:41
Christchurch hair salons & barbersOverall · 498 businesses
You are #115 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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