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Choice Hair and Beauty

Hair salon · Sydenham, Christchurch

What your customers see when they look for you, and where that puts you among 498 Christchurch hair salons & barbers.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch hair salons & barbers · 498 businesses
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Executive summaryExclusive Marketbase business report

Choice Hair and Beauty

Hair salon · Sydenham, Christchurch

Where you stand#328of 498 hair salons & barbers
Overall health3.4/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Choice Hair and Beauty is a hair and beauty salon in Sydenham, Christchurch offering haircuts, colouring and beauty treatments such as waxing, eyebrow shaping and hydra facials. Customers can expect friendly, attentive staff and a clean salon environment. The salon highlights personalised consultations and a range of hair and facial services in a convenient local setting.

Choice Hair and Beauty is a hair and beauty salon located in Sydenham, Christchurch. It provides hair services alongside beauty treatments and describes a focus on personalised care.

The salon offers haircuts, colouring and hair smoothening, plus beauty services including waxing, eyebrow shaping and hydra facials. Reviews mention attentive stylists who discuss colour choices and recommend suitable shades.

Customers commonly report friendly, approachable staff and professional service. Reviews note clean premises and positive results from hair treatments, waxing and facial services, with several recent comments praising the quality of eyebrow and waxing work.

Choice Hair and Beauty is distinguished locally by its combined hair and beauty offerings in a small Sydenham salon. Its service mix and customer focus make it a convenient option for clients seeking multiple beauty services in one place.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

Choice Hair and Beauty shows a very low overall health score on Google Business Listing, with room for rapid improvement through claimed status, a website link, a stronger description, a logo, and more photos. Current strengths include having a listed phone number, full address, a main image, and open-for-business status, which help customer accessibility. Emphasis should be on completing the basics to enable customers to find and contact the salon.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.
  • ✓
    PhoneYour listing carries a phone number, so the call button is live for anyone who finds you on a phone.

Top three opportunities

  • 1
    ClaimedYour listing is not claimed, which means anyone can suggest an edit to it and you have no way to reply to a review or correct what is shown.
  • 2
    WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
  • 3
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
11 checks on your Google listing. You're seeing 6 of them.
1.2Room to grow
9:41
Tiles © Esri
Choice Hair and Beauty1✓
Own this business?
4.8 ★★★★★ (42)
Hair salon · Sydenham
Open 7 days ✓
DirectionsCall No website ✓2
OverviewReviewsPhotosAbout
From the business
No description yet3
Google listingChristchurch hair salons & barbers · 498 businesses
You are #440 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Choice Hair and Beauty shows a below-average health score of 4.2 out of 10, indicating there is room for improvement in Google review performance. The business has made progress in total reviews and rating confidence, but has not yet engaged with any reviews through responses, which can impact trust with customers.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Review countYour review count sits under the middle of this market, so you are readable to a customer without yet being convincing.
  • 3
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
4 checks on your reviews. You're seeing 3 of them.
4.3Room to grow
9:41
Choice Hair and Beauty
OverviewReviewsPhotosAbout
4.8★★★★★42 reviews 2
5
4
3
2
1
eyebrows 5expert 4highlights 4suit 3facial 2
3How far your rating and your review count together can be trusted
Google reviewsChristchurch hair salons & barbers · 498 businesses
You are #285 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Choice Hair and Beauty shows an above-average overall health score of 6.8 out of 10 for Google Maps search visibility. The business ranks well for several key terms like hair salon in waltham and unisex hairdresser in sydenham, indicating strong relevance in its core areas. Opportunities lie in climbing the aggregate maps score and solidifying borough presence to reach top performers.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
2 checks on your map positions. You're seeing both.
6.9Good
9:41
1234Tiles © Esri
1Top three for "unisex hairdresser" in 2 suburbs, seen in 2
1
Choice Hair and Beauty24.8 ★ (42) · Hair salon
2
G Majesty Unisex Salon5.0 ★ (121) · Hair salon
3
Kin Hair5.0 ★ (80) · Hair salon
4
Hairpins4.9 ★ (23) · Hair salon
Map positionsChristchurch hair salons & barbers · 498 businesses
You are #156 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Choice Hair and Beauty shows below-average overall health with scope for growth in local directory and social profiles. The strongest asset is a very high trust Facebook presence, while Fresha listings support visibility. Primary opportunities lie in adding TikTok and improving Yellow Pages visibility to broaden reach among local clients.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Fresha ProfileWe can see the Fresha Profile listing (https://fresha.com/choice-hair-beauty-christchurch-153-waltham-road-g4o53co9) found via: Google search results, but nothing on it tells us it is yours - no matching phone number, no matching address, and the name does not line up.
14 checks on your listings and social. You're seeing 5 of them.
6.8Good
9:41
Gchoice hair and beauty sydenham
AllImagesMapsNews
Instagramchoicehairandbeauty2025Choice Hair and Beauty | Instagram✓
FacebookChoice-hair-and-beauty-61573984755870Choice Hair and Beauty | Facebook✓
Freshachoice-hair-beauty-christchurch-153-waltham-road-g4o53co9Choice Hair and Beauty | Fresha3
TiktokNo account found1
YellowNo listing found2
Listings and socialChristchurch hair salons & barbers · 498 businesses
You are #159 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.
  • ✓
    A street addressA street address sits in your page details, so someone deciding between you and a business two suburbs over can see which of you is closer.

Top three opportunities

  • 1
    People following your pageFewer people follow your page than most in this market, which means a post reaches people who already know you rather than anyone still deciding.
  • 2
    A page address you choseYour page address is one Facebook generated rather than one you chose - your business name with a long number bolted on, or just the number.
  • 3
    Recommendations on your pageYou hold fewer recommendations than the middle of this market.
9 checks on your Facebook page. You're seeing 6 of them.
3.3Room to grow
9:41
facebook
people2
196 followers 1
Beauty might bring happiness, but happiness always brings beauty
FollowMessage
★ 5 reviews · recommended 3
🌐 maps.google.com
☎ +64 27 303 9275✓
PostsAboutPhotosReviews
Facebook pageChristchurch hair salons & barbers · 498 businesses
You are #336 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
  • 2
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 3
    Domain UniquenessYour web address belongs to a platform rather than to you - a social page or a site builder's own domain.
3 checks on your website. You're seeing all of them.
-Room to grow
9:41
🔒google.com132
Your websiteChristchurch hair salons & barbers · 498 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
9:41
G
AllMapsImagesShopping
No ads from you on any search
Choice Hair and BeautyNot in these results
Google search and trafficChristchurch hair salons & barbers · 498 businesses
You are #212 for Google search and traffic
See how to keep it that way →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Choice Hair and Beauty's opening hours largely match local demand, with strong alignment during weekday late-morning and Saturday lunchtime peaks. Weekend mid-day coverage is particularly well timed. However several evenings at 6pm across weekdays and Sunday evening are closed when searches are relatively high, representing missed bookings. No open hours fall in low-demand windows, so opening-time efficiency is strong overall.

Strengths

  • ✓
    Hours aligned with demandNo business here matches the demand around it more closely than you do - you are open when people are looking and shut when they are not.

Where we can help

Nothing to sort here. Your hours already line up with when people are looking.
1 check on your opening hours. You're seeing it.
9.9Strong
9:41
Choice Hair and Beauty
OverviewReviewsPhotosAbout
Hours ✓
Monday9am-6pm
Tuesday9am-6pm
Wednesday9am-6pm
Thursday9am-6pm
Friday9am-6pm
Saturday9am-6pm
Sunday10am-5pm
Popular times Friday · Sydenham
8a9a10a11a12p1p2p3p4p5p6p7p
When people in Sydenham look   You are shut
Opening hoursChristchurch hair salons & barbers · 498 businesses
You are #7 for opening hours
See how to keep it that way →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 17 opportunities, from the 44 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

Where you'd stand#328of 498 Christchurch hair salons & barbers
9:41
Christchurch hair salons & barbersOverall · 498 businesses
You are #328 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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  • Real New Zealand data.Every one of the 498 hair salons & barbers in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

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