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Classic Hair and Head Spa

Hairdresser · Upper Riccarton, Christchurch

What your customers see when they look for you, and where that puts you among 498 Christchurch hair salons & barbers.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch hair salons & barbers · 498 businesses
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Executive summaryExclusive Marketbase business report

Classic Hair and Head Spa

Hairdresser · Upper Riccarton, Christchurch

Where you stand#387of 498 hair salons & barbers
Overall health2.2/10across the eight areas

Going well

08Opening hours9.5

Where we can help

01Google listing5.604Listings and social5.102Reviews2.005Facebook page2.003Map positions0.107Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Classic Hair and Head Spa is a hair salon in Riccarton, Christchurch offering modern haircuts, professional styling, nail services and head spa treatments. The salon combines precise hair services with relaxing head spa massages and walk-in or booked appointments. Clients can expect personalised care aimed at boosting confidence and wellbeing in a calm, refined setting.

Classic Hair and Head Spa is a hair and beauty salon located in Riccarton, Christchurch. It offers modern haircuts, professional styling and a range of beauty services from the same premises.

The salon lists precise haircuts and professional hair styling among its core services, alongside high-quality nail services and dedicated head spa treatments. Walk-ins are welcome and appointments are available for convenience.

Customers commonly report relaxing head spa experiences and friendly, attentive staff. Reviews highlight the head, neck and shoulder massages and a calming atmosphere that clients describe as restful and caring.

Classic Hair and Head Spa positions itself as a local salon where personalised service and wellbeing-focused treatments are combined. Its mix of hair, nail and head spa services, together with a relaxed environment, distinguishes it for customers seeking both grooming and relaxation in Riccarton.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Classic Hair and Head Spa shows a stable overall health with room to improve. The listing has strong fundamentals including a claimed status, open-for-business display, a listed phone number and full address, which supports reliable customer contact.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
  • 2
    Photos on the listingYou have more photos on your listing than half the businesses here, so a customer arriving has enough to look at that they stay on it.
  • 3
    Category fitYour categories cover this market better than the middle of the field, so you appear in most of the searches your competitors appear in.
11 checks on your Google listing. You're seeing 6 of them.
5.6Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Classic Hair and Head Spa
2
Classic Hair and Head Spa✓✓
5.0 ★★★★★ (5)
Hairdresser · Upper Riccarton3
Open 7 days ✓
DirectionsCall No website 1
OverviewReviewsPhotosAbout
From the business

Classic Hair & Head Spa provides modern hair and beauty services, delivering exceptional results in a refined and relaxing environment. We provide precise haircuts and professional hair styling services together with high quality nail services and relaxing head spa services which enhance both beauty and promote wellbeing. We provide personalized services which ensures each client leaves feeling confident, refreshed, and cared for. We provide professional expertise to support you whether you want to maintain your current style or experience complete self-care. Walk-ins are welcome, and appointments are available for your convenience.

Google listingChristchurch hair salons & barbers · 498 businesses
You are #222 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

The overall health remains low, with a 2.2 out of 10 score, indicating significant room for improvement in Google review performance. The strongest finding is a top-10% star rating, showing high customer satisfaction. However, engagement is weak elsewhere, limiting trust signals from Google reviews.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 3
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
4 checks on your reviews. You're seeing all of them.
2.0Room to grow
What customers seeWhere you rank
9:41
Classic Hair and Head Spa
OverviewReviewsPhotosAbout
5.0★★★★★5 reviews 3
5
4
3
2
1✓
1How far your rating and your review count together can be trusted
Google reviewsChristchurch hair salons & barbers · 498 businesses
You are #399 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Classic Hair and Head Spa shows very low overall health on Google Maps, with a score of 0.1 out of 10. The top insights point to weak aggregate presence across suburbs and possible misalignment in the chosen suburb. The best performing keywords include beauty salons in upper Riccarton and nearby areas, suggesting some local visibility in specific terms.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou barely turn up in Google Maps searches across the suburbs around you, so the customers who search by what they need rather than by your name never see you at all.
  • 2
    Maps visibility in your own suburbWe are not seeing you in Maps searches in your own suburb, which is the search a customer standing a street away actually makes.
2 checks on your map positions. You're seeing both.
0.1Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
hairdresser
1Not seen in the searches we ran across Christchurch
↓
Classic Hair and Head Spa2Further down, below the first results
Map positionsChristchurch hair salons & barbers · 498 businesses
You are #492 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Classic Hair and Head Spa shows a healthy online footprint with a 4.7/10 health score, indicating moderate overall presence. Key strengths include an outstanding Facebook profile with very high trust and an active Fresha and Yellow Directory presence. Opportunities lie mainly in expanding TikTok and LinkedIn listings to improve discoverability and trust among potential customers.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Tiktok ProfileWe turned up your Tiktok Profile page, but only barely, and nothing you own points at it - your website does not link to it and it is not on your Google listing.
  • 2
    Instagram Profileyour Instagram Profile page surfaces strongly in search, which is how we found it, though nothing you control points at it.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 4 of them.
5.1Room to grow
What customers seeWhere you rank
9:41
Gclassic hair and head spa upper riccarton
AllImagesMapsNews
Facebook61558303436619Classic Hair and Head Spa | Facebook✓
InstagramclassichairheadspaClassic Hair and Head Spa | Instagram2
Tiktok@christchurchgalFound through search, not linked from anything you own1
Yellow/Upper+Riccarton/HairdressersFound through search, not linked from anything you own3
Freshalp/en/bt/hair-salons/in/nz-christchurch/riccartonFound through search, not linked from anything you own
YellowNo listing found3
Listings and socialChristchurch hair salons & barbers · 498 businesses
You are #245 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokYellowFreshaYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    A street addressA street address sits in your page details, so someone deciding between you and a business two suburbs over can see which of you is closer.

Top three opportunities

  • 1
    People following your pageFewer people follow your page than most in this market, which means a post reaches people who already know you rather than anyone still deciding.
  • 2
    A page address you choseYour page address is one Facebook generated rather than one you chose - your business name with a long number bolted on, or just the number.
  • 3
    Recommendations on your pageA couple of recommendations have landed on the page, fewer than most here.
9 checks on your Facebook page. You're seeing 5 of them.
2.0Room to grow
What customers seeWhere you rank
9:41
facebook
Classic Hair & Head SPA | Christchurch2
76 followers 1
The Classic Hair & Head SPA 📍355 Riccarton Road, Upper Riccarton, Christchurch 📞 03420008 Booking 📍https://classichairandheadspa.carrd.co/
FollowMessage
★ 1 reviews · recommended 3
🌐 maps.google.com
☎ +64 210 317 204✓
PostsAboutPhotosReviews
Facebook pageChristchurch hair salons & barbers · 498 businesses
You are #398 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain HealthYour website did not come back healthy when we tried it, and anyone clicking through from your Google listing is meeting whatever we met.
  • 2
    Domain UniquenessWe could not find a domain registered to your business, which means there is no address of your own for a customer to go to and nothing for your Google listing to link to.
  • 3
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
Gclassic hair and head spa website
AllMapsImagesNews
Google Mapsgoogle.com › mapsClassic Hair and Head Spa - Upper Riccarton, Christchurch
Your websiteNo website of your own1
Your websiteChristchurch hair salons & barbers · 498 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
Classic Hair and Head SpaNot in these results
Google search and trafficChristchurch hair salons & barbers · 498 businesses
You are #212 for Google search and traffic
See how to keep it that way →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Classic Hair and Head Spa's opening hours largely match Christchurch demand, especially late-morning and early-afternoon peaks on Tuesday and Saturday. The salon is open for all identified high-demand windows but misses several evening peaks around 6-7pm midweek and on Friday. No low-demand open hours were found, suggesting hours are efficient. Consider modestly extending weekday evenings where demand is proven.

Strengths

  • ✓
    Hours aligned with demandNo business here matches the demand around it more closely than you do - you are open when people are looking and shut when they are not.

Where we can help

Nothing to sort here. Your hours already line up with when people are looking.
1 check on your opening hours. You're seeing it.
9.5Strong
What customers seeWhere you rank
9:41
Classic Hair and Head Spa
OverviewReviewsPhotosAbout
Hours ✓
Monday9am-6pm
Tuesday9am-6pm
Wednesday9am-6pm
Thursday9am-6pm
Friday9am-6pm
Saturday9am-6pm
Sunday9am-6pm
Opening hoursChristchurch hair salons & barbers · 498 businesses
You are #25 for opening hours
See how to keep it that way →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 17 opportunities, from the 44 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

Where you'd stand#387of 498 Christchurch hair salons & barbers
9:41
Christchurch hair salons & barbersOverall · 498 businesses
You are #387 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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  • Real New Zealand data.Every one of the 498 hair salons & barbers in Christchurch, checked - not a guess from overseas.
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Jeremy GrayFounder, Marketbase

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