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Clay KW - Barrister

Lawyer · Christchurch Centre, Christchurch

What your customers see when they look for you, and where that puts you among 216 Christchurch lawyers.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch lawyers · 216 businesses
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Executive summaryExclusive Marketbase business report

Clay KW - Barrister

Lawyer · Christchurch Centre, Christchurch

Where you stand#190of 216 lawyers
Overall health1.2/10across the eight areas

Going well

08Opening hours9.4

Where we can help

05Facebook page5.104Listings and social3.707Google search and traffic2.802Reviews2.001Google listing1.603Map positions0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Clay KW - Barrister is a Christchurch Central City legal practice led by Kevin Clay, a specialist in commercial and civil litigation. Based at Clarendon Chambers on Durham Street, the practice offers court representation, arbitration and mediation services. Kevin brings over 25 years' litigation experience and has appeared in High Court, Court of Appeal and the Supreme Court.

Clay KW - Barrister is a Christchurch Central City practice led by Kevin Clay, located at 184 Durham Street in Clarendon Chambers. Kevin is presented as a specialist in commercial and civil litigation with more than 25 years' experience and holds an LLM (Hons).

The practice focuses on commercial disputes, company litigation, negligence claims, tenant and landlord issues and other contractual disputes. Kevin regularly appears as counsel in High Court proceedings and has appeared as senior counsel in the Court of Appeal and the Supreme Court. The practice also handles arbitration and mediation matters.

Clients can expect representation in court and alternative dispute resolution settings; the website indicates frequent involvement in High Court matters and experience at appeal levels. Kevin's background includes acting in cases against councils and handling a broad range of civil litigation, which frames the types of matters brought to the chambers.

Locally, Clay KW - Barrister is positioned as a specialist litigation practice in central Christchurch, offering courtroom advocacy and dispute resolution services. The combination of long-standing litigation experience, higher-degree legal qualification and appearances at senior courts distinguishes the chambers for clients seeking experienced counsel in commercial and civil matters.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Clay KW - Barrister's Google Business Listing shows basic contact info and a working website link, but overall health is low. Key strengths include a complete address, a listed phone number, and an Open-for-Business status, which helps potential clients locate and contact the practice. The next steps focus on improving profile completeness and visual appeal.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.
  • ✓
    WebsiteYour listing links to your website, so a customer can move from Google to your own pages in one tap and read your account of the work before they ring.

Top three opportunities

  • 1
    ClaimedYour listing is not claimed, which means anyone can suggest an edit to it and you have no way to reply to a review or correct what is shown.
  • 2
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 3
    Photos on the listingYou have no photos on your listing, or close to none, so a customer scrolling past sees a blank where every other business shows their work.
11 checks on your Google listing. You're seeing 6 of them.
1.6Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Clay KW - Barrister
3
Clay KW - Barrister1✓
Own this business?
0.0 ★★★★★ (0)
Lawyer · Christchurch Centre
Open 5 days ✓
DirectionsCall Website ✓
OverviewReviewsPhotosAbout
From the business
No description yet2
Google listingChristchurch lawyers · 216 businesses
You are #181 for your Google listing
See how to fix all 3 →
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Clay KW - Barrister shows a very low overall Google review health score, indicating potential trust issues with new clients. Key findings include a missing star rating and no responses to reviews, plus very few reviews overall. Addressing these areas can help improve perceived reliability and initial credibility for potential customers.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together put you at the bottom of this market - either the rating is low, or there are too few reviews behind it for anyone to trust it.
  • 2
    Star ratingYou have no star rating yet, so a customer scanning results sees an empty space where every other business shows a number.
  • 3
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
4 checks on your reviews. You're seeing 3 of them.
2.0Room to grow
What customers seeWhere you rank
9:41
Clay KW - Barrister
OverviewReviewsPhotosAbout
–★★★★★0 reviews
5
4
3
2
12
No reviews yetBe the first to review1
Google reviewsChristchurch lawyers · 216 businesses
You are #174 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Clay KW - Barrister shows very low overall health in Google Maps at 0.0/10, indicating limited visibility across searches. Top opportunities focus on improving aggregate Maps results and ensuring the suburb/borough listing matches the exact spelling used in maps queries. Best performing keyword is "barrister in avondale" (Christchurch City) at position 20, suggesting some local relevance but room for broader gain.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbWe are not seeing you in Maps searches in your own suburb, which is the search a customer standing a street away actually makes.
2 checks on your map positions. You're seeing both.
0.0Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
barrister
1Seen in 1 search across Christchurch, top three in none
1
Canterbury Chambers5.0 ★ (1) · Lawyer
2
Matt Smit Barrister5.0 ★ (14) · Lawyer
3
Atticus Chambers4.3 ★ (4) · Lawyer
4
Ethan Huda Barrister5.0 ★ (16) · Lawyer
↓
Clay KW - Barrister2Further down, below the first results
Map positionsChristchurch lawyers · 216 businesses
You are #215 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Clay KW - Barrister shows very low health in the Citations & Social Presence score, with limited active profiles across social platforms and directories. The top opportunities focus on establishing active Facebook and Instagram profiles, a possible TikTok presence, and consistent Neighbourly listings to improve local visibility and trust.

Strengths

  • ✓
    White Pages ListingWe can see your White Pages Listing listing (https://whitepages.co.nz/clay-kw-barrister-2) found via: Google search results.
  • ✓
    Cylex ListingWe can see your Cylex Listing listing (https://cylex.co.nz/clay+kw+%E2%80%93+barrister-18117949) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
16 checks on your listings and social. You're seeing 5 of them.
3.7Room to grow
What customers seeWhere you rank
9:41
Gclay kw - barrister christchurch centre
AllImagesMapsNews
Cylexclay+kw+%E2%80%93+barrister-18117949Clay KW - Barrister | Cylex✓
ChristchurchLawyerkevin-clayClay KW - Barrister | ChristchurchLawyer
White Pagesclay-kw-barrister-2Clay KW - Barrister | White Pages✓
ServiceFinderClay-K-W-64140Clay KW - Barrister | ServiceFinder
FacebookNo account found1
InstagramNo account found2
TiktokNo account found3
Listings and socialChristchurch lawyers · 216 businesses
You are #137 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokCylexChristchurchLawyerWhite PagesYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
5.1Room to grow
What customers seeWhere you rank
9:41
facebook
clay kw - barrister christchurch centre
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch lawyers · 216 businesses
You are #106 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

The on-page health for Clay KW - Barrister is low overall, at 2.3 out of 10, indicating limited optimisation for search engines. The page currently displays a fast load time (under 3 seconds) as a strength, but major gaps exist in meta tags, favicon, and SEO-friendly structure that should be addressed to improve visibility and click-through potential.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    On-page scoreYour home page did not return anything we can measure, and a page that will not answer a scanner is usually the same page that keeps a customer waiting.
  • 2
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 3
    Page titleThere is no headline set on your home page, so the clickable blue line in a search result falls back to your domain name or a scrap of code.
23 checks on your website. You're seeing 5 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒clarendonchambers.co.nz✓
✓Page load speed
1On-page score
2Meta description
3Page title
Your websiteChristchurch lawyers · 216 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Clay KW - Barrister shows a low overall website traffic health (2.8/10). Key finding is organic traffic value near zero, suggesting limited quality content and authority. Paid traffic metrics are also dormant, with no measurable spend or paid clicks. Organic traffic total is above bottom quartile, indicating some momentum to build on.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthSearch is delivering you nothing you would otherwise have to pay for.
  • 2
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 3
    Monthly search visitsYour site draws fewer visitors from search than most businesses here, so most people looking for what you do are landing somewhere else.
6 checks on your search and traffic. You're seeing 3 of them.
2.8Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
2No ads from you on any search
Clay KW - BarristerNot in these results
31About 1 visits a month from search, across 2 searches
Google search and trafficChristchurch lawyers · 216 businesses
You are #155 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Clay KW - Barrister's published hours match several strong midday and late-morning demand peaks in Christchurch Central City, especially on Tuesday and Thursday around 10-13:00 and Wednesday at noon. However, the practice is closed during notable weekend and early-morning peaks (Saturday 10:00, Sunday 13:00-14:00 and Friday 08:00). No low-demand open hours were identified, so operating time is focused but misses some popular windows.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover more of the busy stretches than the middle of the field, so you are open for most of the searching that happens near you.
1 check on your opening hours. You're seeing it.
9.4Strong
What customers seeWhere you rank
9:41
Clay KW - Barrister
OverviewReviewsPhotosAbout
Hours 1
Monday8:30am-5pm
Tuesday8:30am-5pm
Wednesday8:30am-5pm
Thursday8:30am-5pm
Friday8:30am-5pm
SaturdayClosed
SundayClosed
Popular times Sunday · Christchurch Centre
12a1a2a3a4a5a6a7a8a9a10a11a12p1p2p3p4p5p6p7p8p9p10p11p
When people in Christchurch Centre look   You are shut
Opening hoursChristchurch lawyers · 216 businesses
You are #14 for opening hours
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 19 opportunities, from the 72 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#190of 216 Christchurch lawyers
9:41
Christchurch lawyersOverall · 216 businesses
You are #190 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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