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Coastal Beauty

Beauty salon · North Beach, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
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Executive summaryExclusive Marketbase business report

Coastal Beauty

Beauty salon · North Beach, Christchurch

Where you stand#341of 570 beauty businesses
Overall health4.0/10across the eight areas

Going well

03Map positions9.001Google listing7.0

Where we can help

05Facebook page4.402Reviews4.108Opening hours3.404Listings and social2.707Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Coastal Beauty is a beauty therapy salon in North New Brighton, Christchurch, run by a qualified beautician with over 16 years' experience. The salon offers facials, microdermabrasion, waxing, lash lifts, manicures, pedicures, gel nails, tinting and spray tans in a relaxed, professional space, using professional products including ASAP advanced skincare.

Coastal Beauty is a beauty therapy salon located in North New Brighton, Christchurch, run by a qualified beautician with more than 16 years in the industry. The salon presents itself as a relaxed, professional environment where clients can book a range of standard beauty treatments.

Services listed include relaxing facials, microdermabrasion, dermal planning, lash lifts and tinting, waxing, spray tans, manicures, pedicures and gel nails. The salon states it uses professional products such as ASAP advanced skincare and offers brow care and specialised eyebrow waxing as part of its treatment mix.

Review themes indicate clients experience calm, attentive treatments delivered by a knowledgeable and kind practitioner. Reviewers commonly describe the salon as clean and warm, and note professional, personalised care that produces visible skin and grooming results. Repeat bookings and recommendations appear in reviews, and some clients travel across town to continue seeing the practitioner.

Locally, Coastal Beauty is presented as a single‑operator salon focused on personalised, professional beauty therapy. The combination of long experience, use of recognised professional products, and a compact treatment menu aimed at skin, brows, nails and waxing positions the salon as a neighbourhood option for clients seeking reliable, hands-on care in North New Brighton, Christchurch.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

Coastal Beauty shows a solid overall health on Google Business Listing with a score of 8.2 out of 10. The listing features a claimed status, a visible phone number, and a website link, indicating strong basic contact information. The primary focus should be on expanding photos and refining the description to maintain momentum and stand out in Christchurch.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Photos on the listingYou have fewer photos than nearly every business here, so a customer comparing you against them builds a picture of their work and guesses at yours.
  • 2
    Description lengthYour description gives a reader more than most listings here do, so a customer choosing between three of you gets more of your case than of theirs.
  • 3
    Category fitYour category set covers less of this market than half the field, so there are jobs being searched for near you that your listing is not eligible to appear in.
11 checks on your Google listing. You're seeing 6 of them.
7.0Good
What customers seeWhere you rank
9:41
Tiles © Esri
Coastal Beauty
1
Coastal Beauty✓✓
5.0 ★★★★★ (8)
Beauty salon · North Beach3
Open 4 days · late Tue and Wed ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Coastal Beauty offers a range of Beauty Therapy services in a relaxed professional environment. I am a qualified beautician and have been working in the industry for over 16 years. I pride myself in giving you the best professional treatment's in a relaxing environment. I offer Relaxing Facial's, Microdermabrasion, lash lift's, dermal planning, waxing, gel nails, manicures & pedicures, tinting & spray tans I use professional products including ASAP advanced skincare.

2
Google listingChristchurch beauty · 570 businesses
You are #169 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Coastal Beauty's Google Business profile shows a health score of 4.9 out of 10, indicating overall room for improvement in Google reviews. The business has a top-10% star rating, reflecting strong customer satisfaction, and has begun collecting reviews and responding to some feedback. The key finding is that growing review volume and maintaining engagement could lift credibility and confidence over time.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Response rateYou have replied to a small share of your reviews, so most customers reading your page still see feedback about you with no voice from you anywhere on it.
  • 2
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
  • 3
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
4 checks on your reviews. You're seeing all of them.
4.1Room to grow
What customers seeWhere you rank
9:41
Coastal Beauty
OverviewReviewsPhotosAbout
5.0★★★★★8 reviews 2
5
4
3
2
1✓
waxing 3facial treatments 2
3How far your rating and your review count together can be trusted
E
Ella S.★★★★★ · 2 years ago

I would highly recommend Lisa, she is incredibly knowledgeable and it was such a blissful facial experience! Very kind. Will definitely be back!

Response from the owner1

Thank you so much Ella! It was lovely to meet you 😊

K
Kate M.★★★★★ · 2 years ago

I’ve been seeing the lovely Lisa for many years now for her waxing, tanning and facial treatments. Her expert advice on skin care has seen a great improvement in my skin. Her salon is clean and warm and I look forward to seeing her each mo...

Response from the owner

Thank you Kate 😊

Google reviewsChristchurch beauty · 570 businesses
You are #339 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Coastal Beauty shows a very strong Google Maps health score with solid local visibility. The top achievement is borough-specific ranking in the top 10%, and the business continues to perform well on key salon search terms in North Beach and New Brighton. The main opportunity is broadening aggregate visibility across multiple local suburbs, while maintaining current strengths.

Strengths

  • ✓
    Maps visibility in your own suburbNo business in your suburb turns up in local Maps searches more often than you do - for a customer searching nearby, you are among the first names on the screen.

Top opportunity

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than nearly everyone here, so a customer searching well outside your own patch still sees you.
2 checks on your map positions. You're seeing both.
9.0Strong
What customers seeWhere you rank
9:41
1234Tiles © Esri
waxing hair removal service
1Top three for "waxing hair removal service" in 3 suburbs, seen in 7
1
Coastal Beauty✓5.0 ★ (8) · Beauty salon
2
Tesbelle Beauty Therapy5.0 ★ (8) · Beauty salon
3
Top to Toe Beauty5.0 ★ (21) · Beauty salon
4
Beauty Lies Within4.9 ★ (95) · Beauty salon
Map positionsChristchurch beauty · 570 businesses
You are #58 for map positions
See how to fix it →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Coastal Beauty shows a very low overall health in Citations & Social Presence, with notable gaps in Instagram, TikTok, and LinkedIn presence affecting local visibility. Strengths include a highly trusted Facebook profile and a well-maintained Fresha and Neighbourly presence, along with a Fresha directory listing that boosts search visibility.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Fresha ProfileWe can see your Fresha Profile listing (https://fresha.com/coastal-beauty-leaver-terrace-christchurch-JQ6jYX) found via: Google search results.
  • ✓
    Neighbourly ProfileWe can see your Neighbourly Profile listing (https://www.neighbourly.co.nz/business/coastal-beauty-1) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 6 of them.
2.7Room to grow
What customers seeWhere you rank
9:41
Gcoastal beauty north beach
AllImagesMapsNews
FacebookbeautytherapynewbrightonCoastal Beauty | Facebook✓
Freshacoastal-beauty-leaver-terrace-christchurch-JQ6jYXCoastal Beauty | Fresha✓
ServiceFinderThe-Coastal-Beauty-Bar-227782Coastal Beauty | ServiceFinder
Neighbourlycoastal-beauty-1Coastal Beauty | Neighbourly✓
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch beauty · 570 businesses
You are #414 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaServiceFinderNeighbourlyYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    A street addressA street address sits in your page details, so someone deciding between you and a business two suburbs over can see which of you is closer.

Top three opportunities

  • 1
    People following your pageFewer people follow your page than follow half the pages here.
  • 2
    An email addressA customer who would rather put a request in writing at ten at night has only Messenger to work with, because the page carries no email address.
  • 3
    What your page says about youYour intro is shorter than half the pages here.
9 checks on your Facebook page. You're seeing 6 of them.
4.4Room to grow
What customers seeWhere you rank
9:41
facebook
beautytherapynewbrighton✓
454 followers 1
Coastal Beauty offers a range of Beauty Therapy services in a relaxed, professional environment.3
FollowMessage
★ 10 reviews · recommended
🌐 coastalbeauty2.gettimely.com
☎ +64 22 010 3719✓
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #319 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
  • 2
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 3
    Domain UniquenessYour web address belongs to a platform rather than to you - a social page or a site builder's own domain.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒gettimely.com132
Your websiteChristchurch beauty · 570 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
Coastal BeautyNot in these results
Google search and trafficChristchurch beauty · 570 businesses
You are #266 for Google search and traffic
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Coastal Beauty's opening hours show mixed alignment with local demand. The salon is open during several high-demand weekday slots, but there are notable closures during late-afternoon and weekend peaks. Total weekly open hours (35) match some busy windows, yet 42 high-demand hours are missed, indicating room to better capture customer search activity at key times.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
3.4Room to grow
What customers seeWhere you rank
9:41
Coastal Beauty
OverviewReviewsPhotosAbout
Hours 1
MondayClosed
Tuesday9am-7pm
Wednesday9am-7pm
Thursday9am-4pm
Friday9am-5pm
SaturdayClosed
SundayClosed
Popular times Monday · North Beach
9a10a11a12p1p2p3p4p5p6p7p
When people in North Beach look   You are shut
Opening hoursChristchurch beauty · 570 businesses
You are #376 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 17 opportunities, from the 44 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions1 opportunity

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#341of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #341 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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Jeremy GrayFounder, Marketbase

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