marketbaseExclusive Marketbase Report
Prepared for

Craig Davies TA Draughting Xpertise

Architectural designer · Waimakariri District Coast, Christchurch

What your customers see when they look for you, and where that puts you among 252 Christchurch architects.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch architects · 252 businesses
Open your report ↓
Executive summaryExclusive Marketbase business report

Craig Davies TA Draughting Xpertise

Architectural designer · Waimakariri District Coast, Christchurch

Where you stand#217of 252 architects
Overall health1.4/10across the eight areas

What you have

01Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.01ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.01NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Where we can help

02Reviews5.508Opening hours4.401Google listing3.805Facebook page3.004Listings and social0.603Map positions0.507Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Craig Davies TA Draughting Xpertise is an architectural practice based in Pegasus, handling projects from residential renovations to new builds and light commercial design. They offer architectural design and draughting services across all stages of a build. Clients commonly note strong satisfaction in reviews, and the practice presents itself as a local, practical choice for design and documentation needs.

Craig Davies TA Draughting Xpertise is an architectural practice located in Pegasus that works across residential and light commercial projects. The practice states it handles all aspects of architectural design, with an emphasis on delivering drawings and documentation suited to renovations, new builds and other small-scale projects.

Services and specialisations include architectural design work for renovations, full new-build projects and light commercial design. The business describes its offering as covering the design process from initial concept through draughting and documentation, providing plans and specifications required for consenting and construction.

Review themes indicate a high level of client satisfaction, with an average rating of 5. Customers tend to report positive experiences overall, suggesting projects are completed to clients expectations and that communication and delivery meet local needs. These themes point to a steady focus on clear documentation and practical project outcomes.

Locally, the practice is distinguished by its combined focus on architectural design and draughting expertise within the Pegasus area. For clients seeking design and technical drawings for renovations, new builds or light commercial projects, Craig Davies TA Draughting Xpertise presents itself as a locally based option that covers design and documentation through to construction-ready drawings.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

Craig Davies TA Draughting Xpertise shows a below-average Google Business listing health with a 4.2/10. The profile has essential basics like a phone number and website link, and the listing is claimed and open, but there is room to improve. Key strengths include the presence of a listing title and claimed status, while opportunities focus on boosting photos, logo, and a clearer description for better customer engagement.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 2
    Photos on the listingYou have no photos on your listing, or close to none, so a customer scrolling past sees a blank where every other business shows their work.
  • 3
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
11 checks on your Google listing. You're seeing 6 of them.
3.8Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Craig Davies TA Draughting Xpertise
2
Craig Davies TA Draughting Xpertise✓✓
5.0 ★★★★★ (1)
Architectural designer · Waimakariri District Coast
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Hello there we work in all aspects of Architectural design from renovations through to new builds including light commercial design.

1
Google listingChristchurch architects · 252 businesses
You are #156 for your Google listing
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle MapsBusiness Profile
marketbase
02ReviewsMarketbase business report

Your reviews

Craig Davies TA Draughting Xpertise shows a health score of 4.3/10 for Google reviews, indicating moderate performance and room for improvement. The business benefits from a top-10% star rating and ongoing review collection. A key finding is the lack of response to reviews, which can impact trust, alongside modest review volume that could improve with more feedback.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 3
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
4 checks on your reviews. You're seeing all of them.
5.5Room to grow
What customers seeWhere you rank
9:41
Craig Davies TA Draughting Xpertise
OverviewReviewsPhotosAbout
5.0★★★★★1 review 3
5
4
3
2
1✓
1How far your rating and your review count together can be trusted
Google reviewsChristchurch architects · 252 businesses
You are #115 for your Google reviews
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google reviewsBusiness Profile
marketbase
03Map positionsMarketbase business report

Where you show up on the map

This maps performance shows a very low overall health score of 0.4 out of 10, indicating limited visibility in Google Maps searches. The strongest signal is a top 20 position for the keyword architect in rangiora north west, christchurch, new zealand, suggesting a narrow area of strength. The main opportunity is to improve aggregate maps rankings and align suburb search accuracy with the listing address.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbWe are not seeing you in Maps searches in your own suburb, which is the search a customer standing a street away actually makes.
2 checks on your map positions. You're seeing both.
0.5Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
architect
1Seen in 1 search across Christchurch, top three in none
1
Archco Architecture5.0 ★ (3) · Architectural designer
2
Iconic Architecture5.0 ★ (2) · Architectural designer
3
Harnett Design5.0 ★ (1) · Architectural designer
4
Choice Architecture4.9 ★ (13) · Architectural designer
↓
Craig Davies TA Draughting Xpertise2Further down, below the first results
Map positionsChristchurch architects · 252 businesses
You are #240 for map positions
See how to fix both →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google Maps
marketbase
04Listings and socialMarketbase business report

Where customers find you

The social presence health for Craig Davies TA Draughting Xpertise is low, with a 1.6 out of 10. Core strengths are visible on LinkedIn where a profile exists, suggesting professional credibility. The main opportunity is building/activating profiles across Instagram, Facebook, TikTok and LinkedIn Company pages to improve local visibility and trust among customers and clients.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
18 checks on your listings and social. You're seeing 3 of them.
0.6Room to grow
What customers seeWhere you rank
9:41
Gcraig davies ta draughting xpertise waimakariri district coast
AllImagesMapsNews
LinkedIncraig-davies-a82310244Craig Davies TA Draughting Xpertise | LinkedIn
FacebookNo account found1
InstagramNo account found2
TiktokNo account found3
YellowNo listing found
Listings and socialChristchurch architects · 252 businesses
You are #237 for listings and social
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
GoogleFacebookInstagramTikTokLinkedInYour website
marketbase
05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
3.0Room to grow
What customers seeWhere you rank
9:41
facebook
craig davies ta draughting xpertise waimakariri district coast
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch architects · 252 businesses
You are #176 for your Facebook page
See how to fix it →
Free for 7 days. Rather we did it? Do it for me
Checked on
Facebook
marketbase
06Your websiteMarketbase business report

Your website

Craig Davies TA Draughting Xpertise shows a very low on-page SEO health score of 0.6 out of 10 for the homepage, indicating substantial optimisation work is needed to meet baseline standards. The two most important findings are missing meta description and missing title tag, which reduce visibility and click-through potential, plus no valid favicon to reinforce branding.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.

Top three opportunities

  • 1
    On-page scoreYour home page did not return anything we can measure, and a page that will not answer a scanner is usually the same page that keeps a customer waiting.
  • 2
    Separate sites linking to youNo separate website links to yours.
  • 3
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
23 checks on your website. You're seeing 4 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒draughtingxpertise.com✓
1On-page score
2Separate sites linking to you
3Meta description
Your websiteChristchurch architects · 252 businesses
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Craig Davies TA Draughting Xpertise shows a very low health score for website traffic, indicating limited organic and paid visibility. The strongest takeaway is the need to start building organic traffic and audience relevance, with initial gains expected from local content, on-page SEO and small paid campaigns to establish baseline traffic and conversions.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthSearch is delivering you nothing you would otherwise have to pay for.
  • 2
    Monthly search visitsYour site draws no measurable visitors from search, so the only people reaching it are ones you sent yourself.
  • 3
    Search terms you rank forYour site does not appear in search results for any terms we can measure, so nobody is finding it by searching for what you do.
6 checks on your search and traffic. You're seeing 3 of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
Craig Davies TA Draughting XpertiseNot in these results3
Google search and trafficChristchurch architects · 252 businesses
You are #175 for Google search and traffic
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle Maps
marketbase
08Opening hoursMarketbase business report

Your hours against demand

Craig Davies TA Draughting Xpertise generally matches weekday lunchtime demand but misses strong weekend searches. Weekday midday slots - notably Tuesday 12pm, Wednesday 11-12pm and Thursday 12-1pm - align with customer activity. However the practice is closed across peak Saturday midday (11am-2pm) and Sunday 12pm when local search interest is highest, suggesting a gap between published hours and when potential clients look for services.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
4.4Room to grow
What customers seeWhere you rank
9:41
Craig Davies TA Draughting Xpertise
OverviewReviewsPhotosAbout
Hours 1
Monday8am-5pm
Tuesday8am-5pm
Wednesday8am-5pm
Thursday8am-5pm
Friday8am-5pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch architects · 252 businesses
You are #142 for opening hours
See how to fix it →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your listed hoursWhen people search
marketbase
The next step

Your top opportunities, in one place.

These are your top 19 opportunities, from the 74 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#217of 252 Christchurch architects
9:41
Christchurch architectsOverall · 252 businesses
You are #217 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

Sounds like another marketing outfit?

We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 252 architects in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

Jeremy has grown marketing for