marketbaseExclusive Marketbase Report
Prepared for

Crunch Accounting Services Ltd

Accountant · Burwood, Christchurch

What your customers see when they look for you, and where that puts you among 245 Christchurch accountants.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch accountants · 245 businesses
Open your report ↓
Executive summaryExclusive Marketbase business report

Crunch Accounting Services Ltd

Accountant · Burwood, Christchurch

Where you stand#12of 245 accountants
Overall health9.5/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Crunch Accounting Services Ltd is an accounting firm in Burwood, Christchurch offering tax, bookkeeping and payroll support to small New Zealand businesses. They provide cashflow management and business advisory alongside everyday compliance tasks. Customers report professional, friendly service and long-term relationships with staff. The practice focuses on keeping records current and helping clients plan for growth and compliance.

Crunch Accounting Services Ltd is an accounting practice based in Burwood, Christchurch that supports small businesses across New Zealand. The firm presents services around tax compliance, bookkeeping, payroll and cashflow management, with an emphasis on keeping books current so clients can focus on running their operations.

The practice describes additional business consulting and advisory services designed to help clients interpret financial information and plan for growth. Day-to-day offerings include payroll accuracy, tax preparation and general accounting support, while advisory conversations centre on reading the numbers and making practical decisions.

Customers tend to describe interactions as professional, friendly and supportive. Reviews note long-term relationships with staff, helpfulness on rental and business accounting matters, and recommendations from other small business owners. Service themes include dependable bookkeeping, clear communication and responsiveness to client needs.

Locally, Crunch Accounting Services Ltd is positioned as a small-business focused accounting provider in Burwood, Christchurch. The combination of routine accounting tasks, payroll and tax support with business advisory services and a reputation for professional, client-focused interactions distinguishes the practice for clients seeking ongoing accounting support.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

Crunch Accounting Services Ltd shows a solid overall health on its Google Business Listing with a 6.3 out of 10, indicating above-average presentation. The listing already includes a website link, a clear title, claimed status, an open/closed indicator, and a phone number, which helps customers reach the firm easily. The main opportunity is improving the description to better explain services and value.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 2
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
  • 3
    Category fitYour categories cover this market better than the middle of the field, so you appear in most of the searches your competitors appear in.
11 checks on your Google listing. You're seeing 6 of them.
6.2Good
9:41
Tiles © Esri
2
Crunch Accounting Services Ltd✓✓
5.0 ★★★★★ (4)
Accountant · Burwood3
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business
No description yet1
Google listingChristchurch accountants · 245 businesses
You are #94 for your Google listing
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle MapsBusiness Profile
marketbase
02ReviewsMarketbase business report

Your reviews

A summary for Crunch Accounting Services Ltd's Google Business reviews shows overall health as high, with a 7.9/10. The strongest result is a top-10% star rating, indicating high customer satisfaction. A key gap is the lack of response to any reviews, which can affect trust and engagement. Focus on consistent review responses while maintaining rating quality.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
  • 3
    Review countYour review count sits above the middle of this market, which puts you in the group customers read as established rather than untested.
4 checks on your reviews. You're seeing all of them.
7.8Good
9:41
Crunch Accounting Services Ltd
OverviewReviewsPhotosAbout
5.0★★★★★4 reviews 3
5
4
3
2
1✓
2How far your rating and your review count together can be trusted
Google reviewsChristchurch accountants · 245 businesses
You are #54 for your Google reviews
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google reviewsBusiness Profile
marketbase
03Map positionsMarketbase business report

Where you show up on the map

Crunch Accounting Services Ltd shows a very high overall health score in Maps Search Performance, indicating strong visibility across Google Maps. The top finding is borough-specific visibility in Burwood, Christchurch, where rankings are in the top 10 percent. Additionally, aggregate scores are at or above the local median, reflecting solid progress and consistent performance.

Strengths

  • ✓
    Maps visibility across the city groupThere is no wider Maps reach available to a business at your address - you appear across more of the surrounding suburbs than anyone in this market.
  • ✓
    Maps visibility in your own suburbNo business in your suburb turns up in local Maps searches more often than you do - for a customer searching nearby, you are among the first names on the screen.

Where we can help

Nothing to sort here. Every check we run here is at its best on Google Maps.
2 checks on your map positions. You're seeing both.
9.5Strong
9:41
1234Tiles © Esri
✓Top three for "tax preparation service" in 4 suburbs, seen in 21
1
Crunch Accounting Services Ltd✓5.0 ★ (4) · Accountant
2
Accounting to You Ltd0.0 ★ (0) · Accountant
3
A2Z Accounting4.9 ★ (40) · Accountant
4
CATS Accounting Christchurch5.0 ★ (2) · Accountant
Map positionsChristchurch accountants · 245 businesses
You are #13 for map positions
See how to keep it that way →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google Maps
marketbase
04Listings and socialMarketbase business report

Where customers find you

Crunch Accounting Services Ltd shows a very high health score for social presence, indicating strong current profiles. Key strengths include outstanding Instagram and Facebook profiles with high trust signals and active branding, plus accurate LinkedIn listings. Opportunities focus on expanding to TikTok, GrabOne and Neighbourly listings to broaden reach and trust among newer or local audiences.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    LinkedIn CompanyWe can see your LinkedIn Company listing (https://linkedin.com/company/crunch-accounting-services) found via: Google search results, Your website.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
15 checks on your listings and social. You're seeing 6 of them.
9.9Strong
9:41
Gcrunch accounting services ltd burwood
AllImagesMapsNews
OpenLocallycrunch-accounting-services-ltd-shirleyCrunch Accounting Services Ltd | OpenLocally
FacebookCrunchAccountingServicesLtdCrunch Accounting Services Ltd | Facebook✓
LinkedIncrunch-accounting-servicesCrunch Accounting Services Ltd | LinkedIn✓
InstagramcrunchaccountsCrunch Accounting Services Ltd | Instagram✓
Search4Accountantscrunch-accounting-services-ltd-4010Crunch Accounting Services Ltd | Search4Accountants
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
Listings and socialChristchurch accountants · 245 businesses
You are #3 for listings and social
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
GoogleFacebookInstagramTikTokOpenLocallyLinkedInSearch4AccountantsYour website
marketbase
05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Recommendations on your pageYour recommendation count is one of the deeper collections in this market, and enough of it is written by other people that the page does some of the arguing for you.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    Where your page link pointsThe link on your page sends people to another feed or a links page rather than to a site of your own, so someone chasing a price ends up one more tap from the answer and scrolls until the errand is forgotten.
  • 2
    What your page says about youYour intro runs to a line, shorter than most pages here, so it names the business without settling whether you do the particular job the reader came about or cover the suburb they live in.
  • 3
    A street addressYour page publishes no street address, so someone deciding whether you are near enough to bother with has nothing to check and moves on to a page that tells them.
9 checks on your Facebook page. You're seeing 6 of them.
5.2Room to grow
9:41
facebook
CrunchAccountingServicesLtd✓
480 followers
Crunch Accounting focus on providing high quality bookkeeping, accounting and tax services2
FollowMessage
★ 5 reviews · recommended ✓
🌐 linktr.ee/crunchaccounting1
☎ +64 274 895 219✓
PostsAboutPhotosReviews
Facebook pageChristchurch accountants · 245 businesses
You are #119 for your Facebook page
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Facebook
marketbase
06Your websiteMarketbase business report

Your website

Crunch Accounting Services Ltd shows a very high on-page SEO health score of 9.1 out of 10, indicating strong technical optimisation for the homepage. The most notable findings include an excellent meta description within the ideal length, a valid favicon, and a concise page text that supports clear messaging. Page load time is under 3 seconds and the URL is SEO-friendly, which aids visibility and crawlability.

Strengths

  • ✓
    Meta descriptionYour search summary sits in the length that reads in full on most screens, which is as far as length alone can take it - a narrow phone still cuts the tail off a line this size.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.

Top three opportunities

  • 1
    The shape of your link profileYour links are piled onto a small number of sites for a profile this size, so they are doing less for you than the count suggests.
  • 2
    Separate sites linking to youFewer separate websites link to you than half the businesses here, which means when someone searches for what you do, the businesses with a longer list of vouchers are the ones on the page they actually read.
  • 3
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
🔒crunchaccounting.co.nz✓3
✓Meta description
✓Favicon
1The shape of your link profile
2Separate sites linking to you
Your websiteChristchurch accountants · 245 businesses
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Crunch Accounting Services Ltd shows a healthy website traffic profile, with a 7.7/10 health score indicating solid performance relative to local peers. The strongest signals are solid organic traffic value and total organic traffic in the 50-75% range locally, while paid traffic remains underdeveloped. Key opportunities focus on starting paid campaigns and refining paid reach.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you advertise onYou are not covering any search terms with ads, which for most local businesses here is normal.
6 checks on your search and traffic. You're seeing 3 of them.
8.1Strong
9:41
G
AllMapsImagesShopping
321No ads from you on any search
Crunch Accounting Services LtdNot in these results
About 341 visits a month from search, across 58 searches
Google search and trafficChristchurch accountants · 245 businesses
You are #48 for Google search and traffic
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle Maps
marketbase
08Opening hoursMarketbase business report

Your hours against demand

Crunch Accounting Services' opening hours partially match local demand: all 35 well-aligned peak hours fall on Thursday (9am, 10am, 1pm, 2pm, 3pm), showing a strong fit with midweek demand. However the practice is closed during several high-demand slots - notably Friday 12-1pm and Sunday mid-morning to midday - representing 52 missed peak hours. Consider limited openings at those key times.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
4.3Room to grow
9:41
Crunch Accounting Services Ltd
OverviewReviewsPhotosAbout
Hours 1
Monday9am-5pm
Tuesday9am-5pm
Wednesday9am-5pm
Thursday9am-5pm
Friday9am-12pm
SaturdayClosed
SundayClosed
Popular times Saturday · Burwood
12a1a2a3a4a5a6a7a8a9a10a11a12p1p2p3p4p5p6p7p8p9p10p11p
When people in Burwood look   You are shut
Opening hoursChristchurch accountants · 245 businesses
You are #139 for opening hours
See how to fix it →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your listed hoursWhen people search
marketbase
The next step

Your top opportunities, in one place.

These are your top 19 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#12of 245 Christchurch accountants
9:41
Christchurch accountantsOverall · 245 businesses
You are #12 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

Sounds like another marketing outfit?

We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 245 accountants in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

Jeremy has grown marketing for