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Curtis Vision Wigram

Optometrist · Sockburn, Christchurch

What your customers see when they look for you, and where that puts you among 49 Christchurch optometrists.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch optometrists · 49 businesses
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Executive summaryExclusive Marketbase business report

Curtis Vision Wigram

Optometrist · Sockburn, Christchurch

Where you stand#25of 49 optometrists
Overall health5.0/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Curtis Vision Wigram is an optometrist clinic in Wigram, Christchurch, offering professional eye care and prescription eyewear. Part of Curtis Vision's Christchurch network, the Wigram location provides glasses, sunglasses, computer glasses, ski and swimming goggles, and manages common eye conditions such as myopia, hyperopia, astigmatism, presbyopia, macular degeneration and diabetes-related eye issues.

Curtis Vision Wigram is an optometrist practice located in Wigram, Christchurch. It is one of several Curtis Vision locations serving the South Island and provides professional eye care and eyewear services to local customers.

The clinic offers a broad range of prescription eyewear including glasses, sunglasses, computer glasses, ski goggles and swimming goggles. Its vision specialists list treatment for conditions such as myopia (short-sightedness), hyperopia (long-sightedness), astigmatism, presbyopia, keratoconus, flashes and floaters, macular degeneration and diabetes-related eye care. The site notes advanced imaging and personalised eyewear selections as part of the service.

Customers commonly report friendly, efficient and thorough service at the Wigram clinic. Reviews describe staff as approachable and able to arrange appointments promptly, with some experiences noting fast contact-lens fitting and helpful reception. The overall review snapshot indicates a high average rating and repeated mentions of knowledgeable, attentive clinicians and team members.

Locally, Curtis Vision Wigram is distinguished by being part of a multi-location Christchurch practice backed by decades of experience. The clinic emphasises precision eye care, a wide eyewear selection and community-focused initiatives cited on the website. Customers seeking routine eye tests, prescription lenses or management of specific eye conditions will find a well-equipped local optometry service.

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01Google listingMarketbase business report

Your Google listing

This summary reports strong overall health for Curtis Vision Wigram, with room to improve listing photos and further enhance the description. The profile shows a claimed status, a website link, a visible phone number, and an open-for-business status, reflecting solid basic information for local customers.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Category fitYour categories cover less of this market than nearly every competitor, so someone searching for a job you actually do is shown a list your listing was never entered into.
  • 2
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
  • 3
    Description lengthYour description gives a reader more than most listings here do, so a customer choosing between three of you gets more of your case than of theirs.
11 checks on your Google listing. You're seeing 6 of them.
5.0Room to grow
9:41
Tiles © Esri
2
Curtis Vision Wigram✓✓
4.8 ★★★★★ (30)
Optometrist · Sockburn1
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Curtis Vision is a leading optometrist in the South Island of New Zealand with four convenient locations around Christchurch, all providing high quality, professional eye care and eye wear. We offer a range of prescription eyewear including, glasses, sunglasses, computer glasses, ski goggles and swimming goggles, Curtis Vision has something for everyone's needs. Our vision specialists treat eye conditions such as Myopia (Short-Sighted), Flashes and Floaters, Keratoconus, Diabetes, Hyperopia (Long-Sighted), Astigmatism, Presbyopia and Macular Degeneration. Book an appointment with our highly experienced team who will be able to help you understand your individual eyewear requirements.

3
Google listingChristchurch optometrists · 49 businesses
You are #25 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Curtis Vision Wigram shows an average health score of 5.7 out of 10 on Google reviews, indicating a mixed overall health with room for improvement. The strongest finding is solid rating confidence and a top rating performance, while the key opportunity is engaging with customers through review responses. Sustaining momentum in total reviews will help lift influence and trust locally.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Review countYour review count sits under the middle of this market, so you are readable to a customer without yet being convincing.
  • 3
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
4 checks on your reviews. You're seeing 3 of them.
5.2Room to grow
9:41
Curtis Vision Wigram
OverviewReviewsPhotosAbout
4.8★★★★★30 reviews 2
5
4
3
2
1
friendly staff 19eye test 4thoroughness 3caring staff 3range of frames 2friendly optometrist 2
3How far your rating and your review count together can be trusted
Google reviewsChristchurch optometrists · 49 businesses
You are #24 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Curtis Vision Wigram shows a below-average health score for Google Maps search, with a 4.0 out of 10. This indicates limited visibility and room to improve across maps queries. Top opportunities focus on strengthening aggregate map presence and boosting the borough-specific listing to reach the local midpoint.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
  • 2
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
2 checks on your map positions. You're seeing both.
6.9Good
9:41
1234Tiles © Esri
2Top three for "optometrist" in 7 suburbs, seen in 36
1
Curtis Vision Wigram14.8 ★ (30) · Optometrist
2
Eyeline Optical0.0 ★ (0) · Optometrist
3
Specsavers Optometrists & Audiology Hornby4.6 ★ (491) · Optometrist
4
Anstice & Associates Optometrists4.6 ★ (46) · Optometrist
Map positionsChristchurch optometrists · 49 businesses
You are #16 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Curtis Vision Wigram shows a healthy online presence with a high overall health score. The most notable findings are strong Facebook and Instagram profiles with very high trust, and an accurate Neighbourly Directory listing, which together indicate solid local reach and credibility among customers.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Healthpoint ListingWe can see your Healthpoint Listing listing (https://healthpoint.co.nz/curtis-vision-optometrists-wigram) found via: Google search results.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
16 checks on your listings and social. You're seeing 6 of them.
6.9Good
9:41
Gcurtis vision wigram sockburn
AllImagesMapsNews
FacebookyourcurtisvisionCurtis Vision Wigram | Facebook✓
InstagramcurtisvisionnzCurtis Vision Wigram | Instagram✓
Healthpointcurtis-vision-optometrists-wigramCurtis Vision Wigram | Healthpoint✓
Healthpagesoptometrists-curtis-vision-wigramCurtis Vision Wigram | Healthpages
Neighbourlyopticians-optometrists/canterbury-region/christchurch/wigramCurtis Vision Wigram | Neighbourly3
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
Listings and socialChristchurch optometrists · 49 businesses
You are #16 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokHealthpointHealthpagesNeighbourlyYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    Recommendations on your pageNo recommendations sit on your page, so a stranger who came to see whether anyone else has used you leaves with only your own posts to go on.
  • 2
    People following your pageFewer people follow your page than follow half the pages here.
  • 3
    What your page says about youYour intro is shorter than half the pages here.
9 checks on your Facebook page. You're seeing 6 of them.
6.5Good
9:41
facebook
yourcurtisvision✓
585 followers 2
Curtis Vision Optometrists is one of the South Island's leading optometrists, providing high quality,3
FollowMessage
🌐 curtisvision.co.nz✓
☎ +64 3-366 6249✓
PostsAboutPhotosReviews
Facebook pageChristchurch optometrists · 49 businesses
You are #18 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

Curtis Vision Wigram shows a below-average on-page SEO health score of 3.0 out of 10. The most important findings are missing meta description and title tag for the homepage, and no valid favicon. These gaps reduce search visibility and click-through potential, while render-blocking resources are hindering load times.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    On-page scoreYour home page did not return anything we can measure, and a page that will not answer a scanner is usually the same page that keeps a customer waiting.
  • 2
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 3
    Page titleThere is no headline set on your home page, so the clickable blue line in a search result falls back to your domain name or a scrap of code.
23 checks on your website. You're seeing 3 of them.
-Room to grow
9:41
⚠curtisvision.co.nz
1On-page score
2Meta description
3Page title
Your websiteChristchurch optometrists · 49 businesses
Checked on
Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Curtis Vision Wigram shows a healthy website traffic profile with room to improve paid activity and strengthen organic visibility. The business sits in the high health band and currently ranks between the 25th and 50th percentile for local organic traffic, with paid metrics not yet making an impact. Focus on targeted paid campaigns and consistent content growth to raise traffic value and paid reach.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Monthly search visitsYour site draws fewer visitors from search than half the businesses here, so competitors are picking up searches you could be answering.
6 checks on your search and traffic. You're seeing 3 of them.
7.5Good
9:41
Goptometrist sockburn
AllMapsImagesShopping
21No ads from you on any search
www.milburnandneill.co.nzOptometrist | Milburn & Neill Optometrists | Dunedin
www.curtisvision.co.nz#1 Christchurch Optometrist - Curtis Vision NZ

Curtis Vision is home to the top optometrists & eye care specialists in Christchurch, providing the best care at each of their four locations.

www.healthpoint.co.nzPrivate Hospitals & Specialists • Sockburn, Canterbury
3About 1,621 visits a month from search, across 551 searches
Google search and trafficChristchurch optometrists · 49 businesses
You are #13 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Curtis Vision Wigram's opening hours partially match local demand: 45 weekly open hours align with peak search periods, notably mid-morning and lunchtime on Tuesday and Thursday. However the clinic is closed across several high-demand Saturday hours (11am-3pm), representing 75 missed peak hours. No low-demand open hours were identified, so adjusting weekend opening on Saturdays around midday could capture clear patient demand.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
2.5Room to grow
9:41
Curtis Vision Wigram
OverviewReviewsPhotosAbout
Hours 1
Monday9am-5:30pm
Tuesday9am-5:30pm
Wednesday9am-5:30pm
Thursday9am-5:30pm
Friday9am-5:30pm
SaturdayClosed
SundayClosed
Popular times Thursday · Sockburn
8a9a10a11a12p1p2p3p4p
When people in Sockburn look   You are shut
Opening hoursChristchurch optometrists · 49 businesses
You are #37 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 72 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#25of 49 Christchurch optometrists
9:41
Christchurch optometristsOverall · 49 businesses
You are #25 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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