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Dash Face & Body

Nail salon · Northcote-Papanui, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
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Executive summaryExclusive Marketbase business report

Dash Face & Body

Nail salon · Northcote-Papanui, Christchurch

Where you stand#22of 570 beauty businesses
Overall health9.6/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Dash Face & Body is a Papanui-based beauty salon in Christchurch offering affordable, walk-in everyday treatments and booked specialised services. Qualified beauticians provide manicures, nail extensions, pedicures, waxing, tinting, lash lifts, henna brows, spray tans, piercings and facial treatments. Reviews note friendly, professional staff and a welcoming environment.

Dash Face & Body is a beauty salon located in Papanui, Christchurch. It promotes affordable, convenient treatments with both walk-in everyday services and appointment-based specialised skincare and consultations.

Services include manicures, nail extensions, pedicures, eyebrow threading, eyebrow waxing, eyebrow tinting, eyelash tinting, lash lifts, henna brows, spray tanning, ear and nose piercing, and relaxation massages. The salon also offers personalised facial treatments and online gift vouchers.

Customer feedback highlights a friendly, welcoming atmosphere and professional, patient staff. Reviews often mention careful, gentle waxing, attentive nail technicians and specific team members who build repeat client relationships. Visitors describe the salon as a place to relax while receiving routine beauty maintenance or a booked treatment.

Locally, Dash Face & Body positions itself as an accessible option for everyday beauty maintenance and occasional specialised treatments in Northlands Mall. Its combination of no-appointment services for basic treatments alongside bookable skincare and massage options gives customers flexibility, and its qualified beauticians are a recurring point of comment in reviews.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

Dash Face & Body shows a very high health score on its Google Business Listing, indicating complete and well-optimised profile health. The strongest finding is the claimed status and phone number, ensuring control and direct contact for customers. A solid website link is present, supporting informed visits. The top opportunity is to increase photo count to move into the top 10%.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top opportunity

  • 1
    Photos on the listingYou carry more photos than most of this market, which gives a customer a real look at the work before they ring.
11 checks on your Google listing. You're seeing 4 of them.
9.8Strong
9:41
Tiles © Esri
1
Dash Face & Body✓✓
4.3 ★★★★★ (439)
Nail salon · Northcote-Papanui
Open 7 days · late Thu and Fri ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Beauty is a luxury that’s convenient and affordable at Dash Face & Body. Our everyday beauty services are inexpensive and you don’t have to book. Pop in and see one of our qualified beauticians when it suits you. If you are short on time then booking is recommended. We offer manicures, nail extensions , pedicures, eyebrow threading, eyebrow waxing, eyebrow tinting, eyelash tinting, lash lift, henna, spray tanning, ear and nose piercing. Massage is not a treat it’s maintenance to support your body and we know how to relieve some tension with a relaxation massage. Best to book. If you want to invest a little more in your appearance, we do have personalised skincare treatments. Book a consultation online for a time that suits your schedule.

Google listingChristchurch beauty · 570 businesses
You are #11 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Dash Face & Body shows a strong Google review health at 7.6/10, with a standout top 10% in total reviews. The business maintains a solid social proof level and high engagement in responding to reviews compared to peers, indicating reliable customer interactions. Opportunities lie in increasing star ratings and pushing engagement into the upper tiers of local businesses.

Strengths

  • ✓
    Review countYou hold one of the deepest review banks in this market - social proof that does its own selling.

Top three opportunities

  • 1
    Star ratingYour rating sits well below what customers here are used to seeing, and it is the first number they compare when two businesses look otherwise equal.
  • 2
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
  • 3
    Response rateYou answer more of your reviews than the middle of this market, so a customer scrolling your page mostly finds you there.
4 checks on your reviews. You're seeing all of them.
9.4Strong
9:41
Dash Face & Body
OverviewReviewsPhotosAbout
4.3★★★★★439 reviews ✓
5
4
3
2
11
friendly staff 175waxing 43threading 29lovely staff 26eyebrows 24gel nails 16
2How far your rating and your review count together can be trusted
K
Kate M.★★★★★ · 2 weeks ago

Friendly and welcoming environment. Great place to relax and have a treat. Lovely beauticians - take great care with everything they do.

Response from the owner3

Thank you 🤩 appreciate your review Kate

E
E★ · 2 weeks ago

Just been for a full leg wax. Paid $52 and left with so many hair patches on my legs. Yes I understand some hair is smaller and hard to get but every other place i have been for waxing will go through and do some threading or plucking at th...

Response from the owner

That’s interesting! We haven’t had anyone in for a full leg wax today? Maybe you confusing us with another place in the mall?

Google reviewsChristchurch beauty · 570 businesses
You are #34 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Dash Face & Body shows a healthy presence in Google Maps with a health score of 7.4 out of 10. This indicates solid visibility but room to grow, especially beyond the local suburb. The top opportunities focus on improving overall aggregate visibility and strengthening borough performance to reach the top quartile.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than nearly every business in your suburb, so a customer searching nearby sees you before most of your competition.
2 checks on your map positions. You're seeing both.
7.3Good
9:41
1234Tiles © Esri
1Top three for "ear piercing service" in 1 suburb, seen in 6
1
SkinKandy Papanui Northlands4.6 ★ (77) · Nail salon
2
Lovisa3.4 ★ (39) · Nail salon
3
Dash Face & Body24.3 ★ (439) · Nail salon
4
The Jolly Octopus Tattoos & Piercings4.7 ★ (215) · Nail salon
Map positionsChristchurch beauty · 570 businesses
You are #157 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Dash Face & Body shows a health score of 7.6 out of 10, indicating generally strong presence with room to improve visibility. The strongest find is outstanding Instagram and Facebook profiles with high trust signals. A notable strength is the Fresha directory and profile visibility, which can help attract new clients beyond the core salon.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Fresha ProfileWe can see your Fresha Profile listing (https://fresha.com/dash-face-body-northlands-main-north-road-christchurch-jb1Bvl) found via: Google search results.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 6 of them.
9.0Strong
9:41
Gdash face & body northcote-papanui
AllImagesMapsNews
FacebookdashfacebodyDash Face & Body | Facebook✓
InstagramdashfaceandbodyDash Face & Body | Instagram✓
Freshadash-face-body-northlands-main-north-road-christchurch-jb1BvlDash Face & Body | Fresha✓
Infobeldash_face_bodyDash Face & Body | Infobel
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
Listings and socialChristchurch beauty · 570 businesses
You are #58 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaInfobelYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    Recommendations on your pageYour recommendation count is one of the deeper collections in this market, and enough of it is written by other people that the page does some of the arguing for you.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.

Top opportunity

  • 1
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
9 checks on your Facebook page. You're seeing 4 of them.
9.7Strong
9:41
facebook
dashfacebody✓
1.1K followers 1
Dash Beauty & Nail Salon Your destination for luxurious nails, beauty treatments, and top-tier customer care. Located in Northlands Mall, we specialize in manicures, pedicures, waxing, lashes, brows,...
FollowMessage
★ 40 reviews · recommended ✓
🌐 dashfaceandbody.co.nz✓
☎ +64 3-354 8500
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #20 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Dash Face & Body shows a high on-page health rating of 8.2 out of 10, indicating solid technical optimisation. Key findings include a valid favicon, a readable H1 tag, a meta description that is relevant, and a page under 256KB. The most impactful opportunities are refining the meta description length to fit ideal ranges and nudging the overall on-page SEO score into the top tier.

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.

Top three opportunities

  • 1
    Meta descriptionThe summary under your name in search results is either too brief to say anything or long enough that Google cuts it mid-sentence.
  • 2
    Separate sites linking to youFewer separate websites link to you than half the businesses here, which means when someone searches for what you do, the businesses with a longer list of vouchers are the ones on the page they actually read.
  • 3
    Pages linking to youFewer pages link to you than half the businesses here, which means a customer researching your trade reads someone else's explanation of it rather than yours.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
🔒dashfaceandbody.co.nz✓✓
✓Favicon
1Meta description
2Separate sites linking to you
3Pages linking to you
Your websiteChristchurch beauty · 570 businesses
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Dash Face & Body's website traffic health is strong, with a high overall health score and solid organic traffic signals. Key findings show strong organic traffic value in the 50-75% range, indicating good visibility and customer reach, while paid traffic is lacking and needs a small, targeted push to establish baseline campaigns.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you advertise onYou are not covering any search terms with ads, which for most local businesses here is normal.
6 checks on your search and traffic. You're seeing 3 of them.
8.4Strong
9:41
G
AllMapsImagesShopping
321No ads from you on any search
Dash Face & BodyNot in these results
About 451 visits a month from search, across 119 searches
Google search and trafficChristchurch beauty · 570 businesses
You are #91 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Dash Face & Body's opening hours largely match local demand, with strong alignment across several weekday and weekend peak windows. Key matches include Tuesday 11am, Wednesday 3pm, Thursday 4pm and Saturday early afternoon. Missed commercial opportunities appear on Tuesday and Wednesday evenings and Saturday 6pm when demand is still notable but the salon is closed. No open hours fall in low-demand windows.

Strengths

  • ✓
    Hours aligned with demandNo business here matches the demand around it more closely than you do - you are open when people are looking and shut when they are not.

Where we can help

Nothing to sort here. Your hours already line up with when people are looking.
1 check on your opening hours. You're seeing it.
9.5Strong
9:41
Dash Face & Body
OverviewReviewsPhotosAbout
Hours ✓
Monday9am-6pm
Tuesday9am-6pm
Wednesday9am-6pm
Thursday9am-9pm
Friday9am-9pm
Saturday9am-6pm
Sunday10am-6pm
Popular times Sunday · Northcote-Papanui
9a10a11a12p1p2p3p4p5p6p
When people in Northcote-Papanui look   You are shut
Opening hoursChristchurch beauty · 570 businesses
You are #30 for opening hours
See how to keep it that way →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 16 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing1 opportunity

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

Where you'd stand#22of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #22 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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