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Dental on Richmond

Dental clinic · Grey Lynn, Central Auckland

What your customers see when they look for you, and where that puts you among 277 Central Auckland dentists.

ReportLocal marketing report
Checked13 October 2026
Your marketCentral Auckland dentists · 277 businesses
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Executive summaryExclusive Marketbase business report

Dental on Richmond

Dental clinic · Grey Lynn, Central Auckland

Where you stand#122of 277 dentists
Overall health5.6/10across the eight areas

Going well

08Opening hours9.103Map positions8.602Reviews7.207Google search and traffic7.1

Where we can help

05Facebook page4.701Google listing3.704Listings and social2.406Your website-
How AI describes youMarketbase business report

What AI tells people about you

Dental on Richmond is a dentist in the heart of Grey Lynn, Auckland, based among the West Lynn shops. Led by Dr Anna Walker, the clinic provides family dentistry, aesthetic dentistry and orthodontics, with a patient-focused approach. Its services include emergency treatment, sedation solutions, Invisalign, implants and cosmetic dentistry, supported by modern technology.

Dental on Richmond provides modern, patient-focused dental care in the heart of Grey Lynn, Auckland, within the West Lynn shops. Dr Anna Walker leads the clinic alongside a team of dental clinicians supporting local patients in a welcoming setting.

The clinic offers family dentistry, aesthetic dentistry and orthodontics. Its wider treatment options include emergency care, sedation solutions, Invisalign, implants and cosmetic dentistry. The team also describes its approach as using current technological developments and personalised care for different dental needs and concerns.

Customers commonly describe the clinic as friendly, welcoming and caring. Review themes include consultations that are thorough, clear explanations of next steps, and treatment that feels tailored to what is needed at the time. Reviews also refer to comfortable, painless appointments, attentive care for children and a professional team environment.

Dental on Richmond is distinguished locally by its Grey Lynn location, its broad mix of general, aesthetic and orthodontic services, and its focus on explaining treatment clearly. The clinic combines a neighbourhood setting in the West Lynn shops with options ranging from emergency treatment and sedation to Invisalign, implants and cosmetic dentistry.

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01Google listingMarketbase business report

Your Google listing

Dental on Richmond's Google Business Listing health is below average, with a score of 3.7 out of 10. The listing has several core details in place, including its title, phone number, website link, claimed status and open-for-business status. The most important gaps are a short description, no logo, limited category coverage and fewer photos than nearby listings.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 2
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
  • 3
    Category fitYour categories cover less of this market than nearly every competitor, so someone searching for a job you actually do is shown a list your listing was never entered into.
11 checks on your Google listing. You're seeing 6 of them.
3.7Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Dental on Richmond
Dental on Richmond✓✓
5.0 ★★★★★ (91)
Dental clinic · Grey Lynn3
Open 6 days · late Thu ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Dr Anna Walker and team bring you modern, patient focused dentistry in the heart of Grey Lynn.

1
Google listingCentral Auckland dentists · 277 businesses
You are #176 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Dental on Richmond has a high Google Business Reviews health score of 7.2 out of 10. Its strong star rating and rating confidence indicate that customers see the clinic as well rated and established. The main gaps are responding to more reviews and maintaining a regular flow of new reviews, which would help protect its current position in the local market.

Strengths

  • ✓
    Review confidenceRating and volume together put you at the head of this market: well rated, with enough reviews behind it that a customer takes the number seriously.
  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top two opportunities

  • 1
    Response rateYou reply to some of your reviews but not most, so a customer scrolling your page finds long stretches where nobody answered.
  • 2
    Review countYour review count sits above the middle of this market, which puts you in the group customers read as established rather than untested.
4 checks on your reviews. You're seeing all of them.
7.2Good
What customers seeWhere you rank
9:41
Dental on Richmond
OverviewReviewsPhotosAbout
5.0★★★★★91 reviews 2
5
4
3
2
1✓
friendly staff 34hygienist 11efficient staff 7kind dentist 5thoroughness 5dental phobia 4
✓How far your rating and your review count together can be trusted
M
myles W.★★★ · 5 months ago

Cam is an outstanding dentist with a great caring manner. Had a bad experience with Shaun so Cam did my extraction.

Response from the owner1

Hi Myles, Sorry to hear you were not happy with the advise that Shaun offered during your first consultation. We are thrilled to hear you had a good experience when you have seen Cameron. We look forw...

S
Saskia D.★★★★★ · Edited 7 months ago

Always so lovely gentle. I’m usually terrified of going to the dentist but have found DoR just amazing.

Response from the owner

We're so pleased to hear that DOR has helped make your dental visits a positive experience. Thank you for your review!

Google reviewsCentral Auckland dentists · 277 businesses
You are #77 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Dental on Richmond has a Very high Maps Search Performance health score of 8.6 out of 10. The clinic ranks particularly well for key local searches, including dental implants and dental radiology in Grey Lynn, and dental clinic searches in Westmere and Grey Lynn. Maintaining the weekly review ask and monthly nearby search checks should help protect visibility across surrounding suburbs and locally.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than nearly every business in your suburb, so a customer searching nearby sees you before most of your competition.
2 checks on your map positions. You're seeing both.
8.6Strong
What customers seeWhere you rank
9:41
1234Tiles © Esri
dentist
1Top three for "dentist" in 2 suburbs, seen in 6
1
The Tooth Company Grey Lynn5.0 ★ (104) · Dental clinic
2
Dental on Richmond25.0 ★ (91) · Dental clinic
3
The Tooth Company Orthodontics Grey Lynn5.0 ★ (9) · Dental clinic
4
Dr. Katie Bach - Toothbuds5.0 ★ (39) · Dental clinic
Map positionsCentral Auckland dentists · 277 businesses
You are #40 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Dental on Richmond has a low Citations & Social Presence health score of 2.4 out of 10. The main issue is that active profiles could not be found on Instagram, Facebook or TikTok, while Yellow and Neighbourly listings were also missing. This limits the places where customers can check business information and may direct them towards other listed providers.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
15 checks on your listings and social. You're seeing 3 of them.
2.4Room to grow
What customers seeWhere you rank
9:41
Gdental on richmond grey lynn
AllImagesMapsNews
Dentist NZrichmond-dental-centreDental on Richmond | Dentist NZ
FacebookNo account found1
InstagramNo account found2
TiktokNo account found3
YellowNo listing found
Listings and socialCentral Auckland dentists · 277 businesses
You are #210 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokDentist NZYour website
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05Facebook pageMarketbase business report

Your Facebook page

Dental on Richmond has no Facebook page that customers can find, which means it is missing a familiar place to confirm the business is real, view recent work and send a message. That is unusual in this local market: 150 of 277 businesses have a page that can be found. The gap leaves customers without a clear Facebook presence before choosing a dentist.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
4.7Room to grow
What customers seeWhere you rank
9:41
facebook
dental on richmond grey lynn
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageCentral Auckland dentists · 277 businesses
You are #148 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.

Top three opportunities

  • 1
    Separate sites linking to youOnly a handful of separate websites link to yours, well behind most of this market.
  • 2
    Meta descriptionThe summary under your name in search results is either too brief to say anything or long enough that Google cuts it mid-sentence.
  • 3
    On-page scoreThe basics on your home page are half in place: it opens and it reads, but enough checks still fail that a customer on a phone away from wifi notices the wait before they notice the business.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒dentalonrichmond.co.nz✓✓
✓Favicon
1Separate sites linking to you
2Meta description
3On-page score
Your websiteCentral Auckland dentists · 277 businesses
See how to fix all 3 →
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See the full website report
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you advertise onYou are not covering any search terms with ads, which for most local businesses here is normal.
6 checks on your search and traffic. You're seeing 3 of them.
7.1Good
What customers seeWhere you rank
9:41
Gdentist grey lynn
AllMapsImagesShopping
321No ads from you on any search
thetoothcompany.co.nzGrey Lynn Dentist - The Tooth Company Auckland CBD
www.dentalonrichmond.co.nzDental on Richmond | Modern, patient focused dentistry in ...

Our dentist clinic, led by Dr Anna Walker, is located in the heart of Grey Lynn, in the beautiful West Lynn shops. (09) 666 4040 Book Now

www.newlynndental.co.nzBest Dental Clinic in New Lynn | Auckland Dentist
About 439 visits a month from search, across 125 searches
Google search and trafficCentral Auckland dentists · 277 businesses
You are #80 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Dental on Richmond's hours are well aimed, covering 80% of the week's customer traffic, with one specific busy-time gap remaining. On Sunday from 1pm to 4pm, customers find the clinic closed and may go to whoever is open. Dental on Richmond should open Sunday from 1pm to 4pm, letting customers arrive when demand is highest that day.

Strengths

  • ✓
    Hours aligned with demandNo business here matches the demand around it more closely than you do - you are open when people are looking and shut when they are not.

Where we can help

Nothing to sort here. Your hours already line up with when people are looking.
1 check on your opening hours. You're seeing it.
9.1Strong
What customers seeWhere you rank
9:41
Dental on Richmond
OverviewReviewsPhotosAbout
Hours ✓
Monday8:30am-5pm
Tuesday8:30am-5pm
Wednesday8:30am-5pm
Thursday8:30am-7pm
Friday8am-4:30pm
Saturday9am-5pm
SundayClosed
Opening hoursCentral Auckland dentists · 277 businesses
You are #26 for opening hours
See how to keep it that way →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 17 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews2 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

Where you'd stand#122of 277 Central Auckland dentists
9:41
Central Auckland dentistsOverall · 277 businesses
You are #122 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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  • Real New Zealand data.Every one of the 277 dentists in Central Auckland, checked - not a guess from overseas.
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  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

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