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Dentalcare

Dentist · Pakuranga, Central Auckland

What your customers see when they look for you, and where that puts you among 277 Central Auckland dentists.

ReportLocal marketing report
Checked13 October 2026
Your marketCentral Auckland dentists · 277 businesses
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Executive summaryExclusive Marketbase business report

Dentalcare

Dentist · Pakuranga, Central Auckland

Where you stand#135of 277 dentists
Overall health5.1/10across the eight areas

Going well

03Map positions9.2

Where we can help

08Opening hours5.907Google search and traffic5.305Facebook page4.702Reviews4.204Listings and social4.101Google listing3.806Your website-
How AI describes youMarketbase business report

What AI tells people about you

Dentalcare is a dentist in the heart of Pakuranga, Manukau, offering gentle general and aesthetic dentistry. Its services include family and adolescent dental care, preventative and restorative treatment, dental implants, crowns, veneers, whitening and minor oral surgery. Customers describe the team as patient, thorough and clear in explaining treatment.

Dentalcare is a dental practice in the heart of Pakuranga, Manukau. The practice describes itself as a newly refurbished dental hub focused on general and cosmetic dentistry, with a family-friendly approach and care for adolescents.

Its services include preventative, restorative and aesthetic dentistry, along with implant restorations, dental implants, bridges, crowns, dentures, veneers and whitening. The practice also provides root canal treatment, extractions and minor oral surgery. Its stated focus includes repairing and improving smiles while supporting ongoing oral health.

Customers commonly describe their visits as gentle, patient and well explained. Review themes include prompt and friendly support, thorough consultations and clear explanations of each step. Families mention care for children, while other customers refer to assistance with dentures and a calm approach to treatment.

Dentalcare's local offering brings together routine family dentistry, restorative procedures and cosmetic treatments in one Pakuranga practice. Its combination of adolescent care, denture and implant work, smile-focused services and a gentle consultation style gives it a broad role for customers seeking dental care in the Manukau area.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Dentalcare's Google Business Listing health is below average at 3.8 out of 10. The listing has several important foundations in place, including the business name, website link, phone number and claimed status. The main gaps are a short description, missing logo and limited category coverage, which may reduce how clearly the listing represents Dentalcare in local searches.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 2
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
  • 3
    Category fitYour categories cover less of this market than nearly every competitor, so someone searching for a job you actually do is shown a list your listing was never entered into.
11 checks on your Google listing. You're seeing 6 of them.
3.8Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Dentalcare
Dentalcare✓✓
4.8 ★★★★★ (14)
Dentist · Pakuranga3
Open 5 days · late Mon ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Gentle Dentistry and Aesthetic Dentistry

1
Google listingCentral Auckland dentists · 277 businesses
You are #171 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Dentalcare's Google review health is below average at 4.2 out of 10. The main issue is limited owner engagement, with only a small share of reviews receiving replies. Review volume and rating confidence also sit below the local market midpoint, making the listing less convincing when customers compare providers. The star rating itself is ahead of half of local businesses.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateYou have replied to a small share of your reviews, so most customers reading your page still see feedback about you with no voice from you anywhere on it.
  • 2
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
  • 3
    Review countYour review count sits under the middle of this market, so you are readable to a customer without yet being convincing.
4 checks on your reviews. You're seeing 3 of them.
4.2Room to grow
What customers seeWhere you rank
9:41
Dentalcare
OverviewReviewsPhotosAbout
4.8★★★★★14 reviews 3
5
4
3
2
1
friendly staff 5clear explanations 3thorough dentist 2gentle 2
2How far your rating and your review count together can be trusted
C
Chris C.★★★★★ · a month ago

Response from the owner1

Hi Chris, Thank you so much for your great review - we always try our hardest to ensure that our patients feel we engage with them personally and have the best experience. Kind regards, Hilto...

J
Jodie T.★★★★★ · 6 years ago

The whole team at Dental Care Pakuranga are wonderful. I was so scared to go, but Dr Hilton King was marvelous. Very gentle approach and top quality service and dentistry. I'd recommend them every day of the week!

Response from the owner

Hi Jodie, thank you for the excellent feedback! We always aim to make our patients feel at ease with gentle dentistry and great customer service :) Regards Hilton

Google reviewsCentral Auckland dentists · 277 businesses
You are #161 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Dentalcare has a very high Maps Search Performance health score of 9.2 out of 10. It leads local visibility in Pakuranga, with no other business appearing more often in nearby Maps searches. Rankings are also strong for several specialist themes, including cosmetic dentistry, hygiene and dental implants. The main opportunity is maintaining visibility across surrounding suburbs through the recommended weekly review ask.

Strengths

  • ✓
    Maps visibility in your own suburbNo business in your suburb turns up in local Maps searches more often than you do - for a customer searching nearby, you are among the first names on the screen.

Top opportunity

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
2 checks on your map positions. You're seeing both.
9.2Strong
What customers seeWhere you rank
9:41
1234Tiles © Esri
cosmetic dentist
1Top three for "cosmetic dentist" in 2 suburbs, seen in 6
1
My Dentist4.7 ★ (100) · Dentist
2
Dentalcare✓4.8 ★ (14) · Dentist
3
Fraser Smith Lowe Dentists Limited4.7 ★ (9) · Dentist
4
Cosmetic Dental5.0 ★ (86) · Dentist
Map positionsCentral Auckland dentists · 277 businesses
You are #24 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Dentalcare's citations and social presence is below average, with a health score of 4.0 out of 10. The business has confirmed listings on Yelp and Infobel, but no active Facebook, Instagram or TikTok profiles were found. The main concern is that customers checking these platforms may find no business information, while the Dentist NZ listing does not clearly match Dentalcare.

Strengths

  • ✓
    Yelp ListingWe can see your Yelp Listing listing (https://yelp.com/dentalcare-pakuranga-manukau) found via: Google search results.
  • ✓
    Infobel ListingWe can see your Infobel Listing listing (https://infobel.com/dentalcare_pakuranga) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
15 checks on your listings and social. You're seeing 5 of them.
4.1Room to grow
What customers seeWhere you rank
9:41
Gdentalcare pakuranga
AllImagesMapsNews
Yelpdentalcare-pakuranga-manukauDentalcare | Yelp✓
Infobeldentalcare_pakurangaDentalcare | Infobel✓
Healthpointsmile-dental-papakura-ltdDentalcare | Healthpoint
Dentist NZbright-white-dentalDentalcare | Dentist NZ
FacebookNo account found1
InstagramNo account found2
TiktokNo account found3
Listings and socialCentral Auckland dentists · 277 businesses
You are #164 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokYelpInfobelHealthpointYour website
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05Facebook pageMarketbase business report

Your Facebook page

Dentalcare has no Facebook page that customers can find, leaving a gap in a market where 150 of 277 businesses have a discoverable page. Customers cannot use Facebook to confirm the practice is real, see recent work or send a message. The fix depends on the cause: create a business page, or make an existing page findable and clearly connected to Dentalcare.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
4.7Room to grow
What customers seeWhere you rank
9:41
facebook
dentalcare pakuranga
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageCentral Auckland dentists · 277 businesses
You are #148 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    On-page scoreThe basics on your home page are half in place: it opens and it reads, but enough checks still fail that a customer on a phone away from wifi notices the wait before they notice the business.
  • 2
    Separate sites linking to youFewer separate websites link to you than half the businesses here, which means when someone searches for what you do, the businesses with a longer list of vouchers are the ones on the page they actually read.
  • 3
    Meta descriptionYour search summary sits just outside a workable length, so a searcher either gets less than the space allows or loses the tail of it.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒dentalcarepakuranga.co.nz✓✓
✓Page load speed
1On-page score
2Separate sites linking to you
3Meta description
Your websiteCentral Auckland dentists · 277 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    What that traffic is worthThe search visitors reaching your site are worth less than half the businesses here, so the people arriving are browsing rather than buying.
6 checks on your search and traffic. You're seeing 3 of them.
5.3Room to grow
What customers seeWhere you rank
9:41
Gdentist pakuranga
AllMapsImagesShopping
21No ads from you on any search
www.familydentistpakuranga.co.nzFamily Dentist Pakuranga | 20+ Years of Experience | East ...
www.frasersmithlowe.co.nzFraser Smith Lowe Dentists | Pakuranga Howick East Auckland
dentalcarepakuranga.co.nzDental Care Pakuranga | Dentist in Pakuranga

Dr Hilton King, Dentist at newly completely renovated dental practice. (09) 576 5761.

pakurangadental.co.nzPakuranga Dental | Modern Care in Auckland
3About 257 visits a month from search, across 29 searches
Google search and trafficCentral Auckland dentists · 277 businesses
You are #132 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Dentalcare covers 73% of the week's customer traffic, so its hours are mostly aimed at when customers are active, with Saturday as the main remaining gap. Saturday 9am to 3pm finds customers facing a closed door while the market is busy. Opening Saturday 9am to 1pm would let customers arrive and be served during the busiest part of the day.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover more of the busy stretches than the middle of the field, so you are open for most of the searching that happens near you.
1 check on your opening hours. You're seeing it.
5.9Room to grow
What customers seeWhere you rank
9:41
Dentalcare
OverviewReviewsPhotosAbout
Hours 1
Monday8am-7pm
Tuesday8am-5pm
Wednesday7am-5pm
Thursday8am-5pm
Friday7am-5pm
SaturdayClosed
SundayClosed
Popular times Saturday · Pakuranga
9a10a11a12p1p2p3p
When people in Pakuranga look   You are shut
Opening hoursCentral Auckland dentists · 277 businesses
You are #113 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions1 opportunity

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#135of 277 Central Auckland dentists
9:41
Central Auckland dentistsOverall · 277 businesses
You are #135 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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