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Detail Consultancy Ltd

Architectural designer · Selwyn District East, Christchurch

What your customers see when they look for you, and where that puts you among 252 Christchurch architects.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch architects · 252 businesses
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Executive summaryExclusive Marketbase business report

Detail Consultancy Ltd

Architectural designer · Selwyn District East, Christchurch

Where you stand#175of 252 architects
Overall health3.1/10across the eight areas

Going well

03Map positions6.5

Where we can help

01Google listing4.007Google search and traffic4.002Reviews3.505Facebook page3.008Opening hours2.604Listings and social1.306Your website-
How AI describes youMarketbase business report

What AI tells people about you

Detail Consultancy Ltd is an architectural design company based in Tai Tapu, Christchurch. It specialises in residential house design and alterations, and also undertakes fit-outs and single-level retail buildings. The practice is led by Jeff Mason and focuses on guiding projects from initial concept through to final building documentation for local clients.

Detail Consultancy Ltd is an architectural design practice based in Tai Tapu, Christchurch. The firm describes itself as led by Jeff Mason, an architectural designer and technician with over 15 years' experience, and works on residential house design alongside alterations and additions.

Services listed by the practice include new house design, alterations, and fit-outs for single-level retail buildings. The website also notes work on motels, bars, farm accessory buildings and second dwellings, with mention of projects in Christchurch, Wanaka and Queenstown areas.

Clients can expect a project led by Jeff Mason from conception through to final building documentation, reflecting the practice's emphasis on covering the full documentation process. The site language highlights a focus on realising a client's vision and managing project stages typical of an architectural design service.

Locally, Detail Consultancy Ltd is positioned as a Tai Tapu-based residential architect and designer that also handles a range of small commercial and rural building types. The combination of an experienced lead designer and a service scope that includes houses, alterations and single-level retail fit-outs is presented as the firm's defining local character.

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01Google listingMarketbase business report

Your Google listing

Detail Consultancy Ltd shows a solid foundation on Google Business Listing with a 4.4 health score. The listing already includes a website link, a listed phone number, and a claimed status, which supports direct customer contact. The main opportunity is to enhance visual assets and the description to better engage local clients and differentiate the business.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 2
    Photos on the listingYou have no photos on your listing, or close to none, so a customer scrolling past sees a blank where every other business shows their work.
  • 3
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
11 checks on your Google listing. You're seeing 6 of them.
4.0Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Detail Consultancy Ltd
2
Detail Consultancy Ltd✓✓
0.0 ★★★★★ (0)
Architectural designer · Selwyn District East
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Based in Tai Tapu, Christchurch, architectural design company Detail Consultancy specialises in house design for residential projects, as well as alterations.

1
Google listingChristchurch architects · 252 businesses
You are #152 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Detail Consultancy Ltd shows a low health on Google Business reviews, with a 2.4/10 health score. The most important findings are the lack of customer review activity and no response to reviews, which undermines trust, and a very small review base. Encouraging happy customers to leave reviews and starting timely responses can help improve perceived reliability.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together put you at the bottom of this market - either the rating is low, or there are too few reviews behind it for anyone to trust it.
  • 2
    Star ratingYou have no star rating yet, so a customer scanning results sees an empty space where every other business shows a number.
  • 3
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
4 checks on your reviews. You're seeing 3 of them.
3.5Room to grow
What customers seeWhere you rank
9:41
Detail Consultancy Ltd
OverviewReviewsPhotosAbout
–★★★★★0 reviews
5
4
3
2
12
No reviews yetBe the first to review1
Google reviewsChristchurch architects · 252 businesses
You are #163 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Detail Consultancy Ltd shows an above-average health score on Google Maps at 6.4/10, indicating solid visibility with room to grow. Core findings highlight strong rankings for design and architecture keywords in Lincong and Rolleston, while overall aggregate and borough scores suggest opportunities to expand presence across more local suburbs.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
  • 2
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
2 checks on your map positions. You're seeing both.
6.5Good
What customers seeWhere you rank
9:41
1234Tiles © Esri
building designer
2Top three for "building designer" in 1 suburb, seen in 4
1
ID Architecture5.0 ★ (2) · Architectural designer
2
Rise Residential Limited - Residential Builders Christchurch5.0 ★ (26) · Architectural designer
3
Emma Wallace Architectural & Interior Design5.0 ★ (6) · Architectural designer
4
Generate Architecture Ltd5.0 ★ (3) · Architectural designer
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Detail Consultancy Ltd1Further down, below the first results
Map positionsChristchurch architects · 252 businesses
You are #88 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Detail Consultancy Ltd shows a very low health score for citations and social presence, indicating limited visibility across key profiles and directories. The most important findings are missing Instagram and Facebook activity, and no TikTok presence, along with absent Yellow Directory and Yellow Profile listings. Addressing these gaps could improve trust and local discoverability.

Strengths

  • ✓
    Cylex ListingWe can see your Cylex Listing listing (https://cylex.co.nz/architectural+design%2C+nz%2C+detail+consultancy+ltd-18170034) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
18 checks on your listings and social. You're seeing 4 of them.
1.3Room to grow
What customers seeWhere you rank
9:41
Gdetail consultancy ltd selwyn district east
AllImagesMapsNews
Cylexarchitectural+design%2C+nz%2C+detail+consultancy+ltd-18170034Detail Consultancy Ltd | Cylex✓
Builders Crack Tradiedm-architectural-designDetail Consultancy Ltd | Builders Crack Tradie
NZWAOdetail-consultancy-limitedDetail Consultancy Ltd | NZWAO
FacebookNo account found1
InstagramNo account found2
TiktokNo account found3
Listings and socialChristchurch architects · 252 businesses
You are #219 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokCylexBuilders Crack TradieNZWAOYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
3.0Room to grow
What customers seeWhere you rank
9:41
facebook
detail consultancy ltd selwyn district east
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch architects · 252 businesses
You are #176 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

Detail Consultancy Ltd shows a very high on-page SEO health, scoring 9.1 out of 10. Key strengths include an excellent meta description of 130-150 characters, a valid favicon, HTTPS secure content, a present H1 tag, and an SEO-friendly URL. The main opportunities lie in reducing render-blocking resources, avoiding frames, and speeding up page load time to under 3 seconds.

Strengths

  • ✓
    Meta descriptionYour search summary sits in the length that reads in full on most screens, which is as far as length alone can take it - a narrow phone still cuts the tail off a line this size.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.

Top three opportunities

  • 1
    On-page scoreSeveral checks on your home page fail at once, and a visitor meets all of them in the first few seconds: a slow open, no clear heading, nothing under your name in search that says what you do.
  • 2
    Separate sites linking to youOnly a handful of separate websites link to yours, well behind most of this market.
  • 3
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒detailconsultancy.co.nz✓3
✓Meta description
✓Favicon
1On-page score
2Separate sites linking to you
Your websiteChristchurch architects · 252 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Detail Consultancy Ltd's website traffic health sits at 3.7 out of 10, indicating below average overall traffic and visibility. The top findings show clear opportunities in paid traffic investments and ongoing organic improvements. Organic metrics are the stronger point, while paid traffic needs a defined start and tracking to avoid wasting spend.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthThe search visitors reaching your site are worth less than most businesses here, which means the work coming in arrives through word of mouth and repeat customers rather than through people searching for what you do.
  • 2
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 3
    Monthly search visitsYour site draws fewer visitors from search than most businesses here, so most people looking for what you do are landing somewhere else.
6 checks on your search and traffic. You're seeing 3 of them.
4.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
2No ads from you on any search
Detail Consultancy LtdNot in these results
31About 3 visits a month from search, across 5 searches
Google search and trafficChristchurch architects · 252 businesses
You are #151 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Detail Consultancy Ltd has weekday midday hours that match local demand: open slots include Tuesday 12pm, Wednesday 11-12pm and Thursday 12-1pm. However the practice is closed through high-demand weekend periods - notably Saturday 11am-2pm and Sunday 12pm - creating 70 hours of missed demand while offering 35 aligned open hours. Consider testing limited weekend openings to capture demand.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
2.6Room to grow
What customers seeWhere you rank
9:41
Detail Consultancy Ltd
OverviewReviewsPhotosAbout
Hours 1
Monday9am-4pm
Tuesday9am-4pm
Wednesday9am-4pm
Thursday9am-4pm
Friday9am-4pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch architects · 252 businesses
You are #186 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 19 opportunities, from the 74 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#175of 252 Christchurch architects
9:41
Christchurch architectsOverall · 252 businesses
You are #175 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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