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Dietary Specialists

Nutritionist · Christchurch Centre, Christchurch

What your customers see when they look for you, and where that puts you among 79 Christchurch dietitians & nutrition businesses.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch dietitians & nutrition · 79 businesses
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Executive summaryExclusive Marketbase business report

Dietary Specialists

Nutritionist · Christchurch Centre, Christchurch

Where you stand#42of 79 dietitians & nutrition businesses
Overall health4.7/10across the eight areas

Going well

03Map positions8.305Facebook page8.3

Where we can help

07Google search and traffic5.904Listings and social5.602Reviews3.808Opening hours3.101Google listing2.306Your website-
How AI describes youMarketbase business report

What AI tells people about you

Dietary Specialists is a Christchurch Central City practice of specialist dietitians offering personalised, science-backed nutrition advice. Established in 2007, the team focuses on digestive and gut health alongside specialties in weight management, perimenopause/menopause and cardiovascular nutrition. Clients can expect tailored plans and practical guidance delivered by experienced clinicians based in Christchurch.

Dietary Specialists is a Christchurch Central City practice of specialist dietitians offering personalised, science-backed nutrition advice. Established in 2007, the clinic describes itself as experienced in digestive and gastrointestinal nutrition and operates from central Christchurch.

The team specialises in gut health and food intolerances, including irritable bowel syndrome and related symptoms. Each dietitian brings additional expertise across weight concerns, perimenopause and menopause, and cardiovascular disease, allowing for focused support depending on client needs.

Clients commonly report changes to eating habits and practical, realistic advice that supports daily life, while some feedback notes concerns about unexpected or hidden costs. Consultations are presented as tailored to the individual, with an emphasis on translating nutritional evidence into manageable plans.

Locally, Dietary Specialists is positioned as a specialist resource for Christchurch residents seeking targeted dietary support, particularly for gut-related issues. The combination of long-standing experience since 2007 and a team with overlapping specialities shapes the clinic's local character and service offer.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Dietary Specialists shows a low overall Google Business health (1.6/10) with basic listing elements in place. The listing has a claimed status, a full address, a phone number and a website link, which supports customer access. Immediate focus should be warming the profile by adding a logo and more photos while improving the description to explain services and value.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 2
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
  • 3
    Photos on the listingYou have fewer photos than nearly every business here, so a customer comparing you against them builds a picture of their work and guesses at yours.
11 checks on your Google listing. You're seeing 6 of them.
2.3Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Dietary Specialists
3
Dietary Specialists✓✓
3.5 ★★★★★ (4)
Nutritionist · Christchurch Centre
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business
No description yet1
Google listingChristchurch dietitians & nutrition · 79 businesses
You are #61 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Dietary Specialists shows a below-average Google Business health score of 3.9/10, indicating room for improvement. The most important findings are a need to start responding to reviews to boost trust and a continuing focus on increasing total reviews to reach higher rating brackets. Customers are the core audience.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 3
    Star ratingYour rating sits well below what customers here are used to seeing, and it is the first number they compare when two businesses look otherwise equal.
4 checks on your reviews. You're seeing 3 of them.
3.8Room to grow
What customers seeWhere you rank
9:41
Dietary Specialists
OverviewReviewsPhotosAbout
3.5★★★★★4 reviews
5
4
3
2
13
1How far your rating and your review count together can be trusted
Google reviewsChristchurch dietitians & nutrition · 79 businesses
You are #49 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Dietary Specialists shows a very high health score in Google Maps search, suggesting strong visibility across Christchurch. Key findings include top rankings for multiple local keywords such as "dietitian in christchurch centre" and "nutritionist in sydenham," indicating solid keyword performance and good borough presence. There is room to push further into the top tier locally.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than nearly everyone here, so a customer searching well outside your own patch still sees you.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than nearly every business in your suburb, so a customer searching nearby sees you before most of your competition.
2 checks on your map positions. You're seeing both.
8.3Strong
What customers seeWhere you rank
9:41
1234Tiles © Esri
dietitian
1Top three for "dietitian" in 2 suburbs, seen in 55
1
Mission Nutrition Christchurch5.0 ★ (9) · Nutritionist
2
Dietary Specialists23.5 ★ (4) · Nutritionist
3
Cushla Holdaway Dietitian5.0 ★ (135) · Nutritionist
4
Mission Nutrition Central City Christchurch5.0 ★ (6) · Nutritionist
Map positionsChristchurch dietitians & nutrition · 79 businesses
You are #14 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Dietary Specialists shows moderate overall health in social presence with strengths on Facebook and Yellow Directory already completed. The key findings highlight a strong Facebook profile and a valid Yellow Directory listing, while opportunities exist to activate Instagram, TikTok, LinkedIn, and GrabOne to broaden reach and trust.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Yellow ProfileWe can see your Yellow Profile listing (https://yellow.co.nz/y/dietary-specialists-579459922) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 5 of them.
5.6Room to grow
What customers seeWhere you rank
9:41
Gdietary specialists christchurch centre
AllImagesMapsNews
FacebookdietaryspecialistsDietary Specialists | Facebook✓
Yellowdietary-specialists-579459922Dietary Specialists | Yellow✓
Healthpagesdietitians-dietary-specialistsDietary Specialists | Healthpages
InstagramNo account found1
TiktokNo account found2
NeighbourlyNo listing found3
Listings and socialChristchurch dietitians & nutrition · 79 businesses
You are #35 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokYellowHealthpagesYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top two opportunities

  • 1
    Recommendations on your pageNo recommendations sit on your page, so a stranger who came to see whether anyone else has used you leaves with only your own posts to go on.
  • 2
    People following your pageFewer people follow your page than follow half the pages here.
9 checks on your Facebook page. You're seeing 5 of them.
8.3Strong
What customers seeWhere you rank
9:41
facebook
dietaryspecialists✓
222 followers 2
Dietary Specialists are a team of NZ Registered Dietitians providing you with specialised dietary advice on digestive health such as irritable bowel syndrome and bloating, women’s health including PCO...
FollowMessage
🌐 dietaryspecialists.co.nz✓
☎ +64 21 140 5137✓
PostsAboutPhotosReviews
Facebook pageChristchurch dietitians & nutrition · 79 businesses
You are #14 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Dietary Specialists shows an above-average health score for On-Page SEO, with a 6.6 out of 10. The strongest established strengths include a valid favicon, a precise title tag, an H1 tag, enough text content, and an SEO-friendly URL. The main opportunities to improve focus on meta description length, minor title tag fine-tuning, and ensuring the text-to-page size ratio stays efficient.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    Meta descriptionThe summary under your name in search results is either too brief to say anything or long enough that Google cuts it mid-sentence.
  • 2
    Separate sites linking to youFewer separate websites link to you than half the businesses here, which means when someone searches for what you do, the businesses with a longer list of vouchers are the ones on the page they actually read.
  • 3
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒dietaryspecialists.co.nz✓3
✓Favicon
✓Page load speed
1Meta description
2Separate sites linking to you
Your websiteChristchurch dietitians & nutrition · 79 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Dietary Specialists shows an average health score for Website Traffic, with opportunities mostly in paid traffic and ongoing organic growth. The most notable findings are that paid traffic metrics are currently missing or minimal, while organic traffic value and total are mid-range and improving. Addressing paid strategies could unlock stronger visibility and conversions.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    What that traffic is worthThe search visitors reaching your site are worth less than half the businesses here, so the people arriving are browsing rather than buying.
6 checks on your search and traffic. You're seeing 3 of them.
5.9Room to grow
What customers seeWhere you rank
9:41
Gdietitian christchurch centre
AllMapsImagesShopping
21No ads from you on any search
macmurray.co.nzDr Stephanie Brown | Dietitian
www.healthnz.govt.nzNutrition and dietetics — Canterbury
www.dietaryspecialists.co.nzDietary Specialists - Nutrition Diet Advice, Dietitians ...

Dietary Specialists are highly experienced dietitians providing realistic and practical diet advice to help you reach your personal goals in Christchurch ...

stmartinsmc.co.nzFiona Hall, Paediatric Dietitian
3About 277 visits a month from search, across 31 searches
Google search and trafficChristchurch dietitians & nutrition · 79 businesses
You are #33 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Dietary Specialists has no published opening hours, so temporal alignment with Christchurch demand cannot be measured. The health score is 0.0, which indicates missed visibility during times clients search. To improve, publish accurate hours and monitor local search patterns. Consider scheduling clinic times that match common appointment demand (eg, early mornings or late afternoons) and update listings when hours change.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandWe could not measure your hours against local demand, which almost always means your listing shows no opening hours at all.
1 check on your opening hours. You're seeing it.
3.1Room to grow
What customers seeWhere you rank
9:41
Dietary Specialists
OverviewReviewsPhotosAbout
Hours
No opening hours listed1
Popular times Tuesday · Christchurch Centre
7a8a9a10a11a12p1p2p3p4p5p6p
When people nearby look - and nobody can tell if you are open
Opening hoursChristchurch dietitians & nutrition · 79 businesses
You are #55 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 20 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page2 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#42of 79 Christchurch dietitians & nutrition businesses
9:41
Christchurch dietitians & nutritionOverall · 79 businesses
You are #42 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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  • Real New Zealand data.Every one of the 79 dietitians & nutrition businesses in Christchurch, checked - not a guess from overseas.
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