marketbaseExclusive Marketbase Report
Prepared for

Di's K9 Grooming

Pet groomer · Rolleston South West, Christchurch

What your customers see when they look for you, and where that puts you among 79 Christchurch pet grooming businesses.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch pet grooming · 79 businesses
Open your report ↓
Executive summaryExclusive Marketbase business report

Di's K9 Grooming

Pet groomer · Rolleston South West, Christchurch

Where you stand#64of 79 pet grooming businesses
Overall health1.9/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Di's K9 Grooming is a small-dog grooming service in Rolleston. Di specialises in grooming small dogs, offering attentive, hands-on care and clear communication. Customers note fast appointment booking, careful face trims, practical advice and reliable workmanship. The salon focuses on personal service for small-breed dogs and maintains a consistently high customer satisfaction record.

Di's K9 Grooming is a pet grooming service based in Rolleston that works exclusively with small dogs. The salon is presented as a small, owner-operated operation where Di handles grooming tasks suited to small breeds and manages bookings locally.

Services centre on standard grooming for small dogs, with attention to detail around the face and coat. Reviews reference careful face trims and workmanship, and customers report receiving practical advice about care. The business notes its focus on small-breed needs rather than larger dogs.

Customers commonly describe direct, personal contact and flexible booking. One reviewer mentioned getting in touch at night and securing an appointment the next day. Others highlight Di's manner with dogs, describing her as a 'brilliant dog person', and comment that their dogs look beautiful after visits. Multiple reviews recommend the salon based on those experiences.

Locally, Di's K9 Grooming is distinguished by its small-dog specialisation, hands-on owner grooming and steady positive feedback from clients. The Rolleston location, personal approach to bookings and the emphasis on careful grooming for small breeds define the service for customers seeking a local, specialist groomer.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

Di's K9 Grooming shows a low health score for its Google Business Listing (2.0/10). Overall health suggests significant room for improvement in listing completeness and presentation. The strongest current points are that the listing is claimed, has a full address, a listed phone number, and a visible title, which helps basic contact and discoverability.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
  • 2
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 3
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
11 checks on your Google listing. You're seeing 6 of them.
1.3Room to grow
9:41
Tiles © Esri
Di's K9 Grooming✓✓
5.0 ★★★★★ (21)
Pet groomer · Rolleston South West
Open 5 days ✓
DirectionsCall No website 1
OverviewReviewsPhotosAbout
From the business

Small dogs only

2
Google listingChristchurch pet grooming · 79 businesses
You are #69 for your Google listing
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle MapsBusiness Profile
marketbase
02ReviewsMarketbase business report

Your reviews

Di's K9 Grooming in Rolleston shows a solid health score and strong customer sentiment. The overall health is 6.4 out of 10, indicating above-average performance in Google reviews. A key finding is a top-10% star rating, reflecting high customer satisfaction. Ongoing improvement in engagement and review volume should sustain momentum.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Response rateYou have replied to a small share of your reviews, so most customers reading your page still see feedback about you with no voice from you anywhere on it.
  • 2
    Review countYour review count sits under the middle of this market, so you are readable to a customer without yet being convincing.
  • 3
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
4 checks on your reviews. You're seeing all of them.
5.0Room to grow
9:41
Di's K9 Grooming
OverviewReviewsPhotosAbout
5.0★★★★★21 reviews 2
5
4
3
2
1✓
friendly staff 3
3How far your rating and your review count together can be trusted
M
Madonna W.★★★★★ · 4 years ago

Di made a beautiful job of grooming Lilly. Being a bit of a handful very professional and a loverly lady. Thankyou Di

Response from the owner1

Thank you so much

Google reviewsChristchurch pet grooming · 79 businesses
You are #40 for your Google reviews
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google reviewsBusiness Profile
marketbase
03Map positionsMarketbase business report

Where you show up on the map

Di's K9 Grooming's Maps search health sits at 5.9/10, an above-average level indicating solid visibility but room for improvement. The top opportunities focus on strengthening aggregate map visibility and growing the borough presence. Notable keywords rank well for pet grooming in Rolleston and nearby areas, supporting ongoing growth in local searches.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than nearly every business in your suburb, so a customer searching nearby sees you before most of your competition.
2 checks on your map positions. You're seeing both.
5.6Room to grow
9:41
1234Tiles © Esri
1Top three for "pet groomer" in 4 suburbs, seen in 8
1
The Painted Paw Dog Grooming4.8 ★ (25) · Pet groomer
2
Di's K9 Grooming25.0 ★ (21) · Pet groomer
3
Shampoodle5.0 ★ (45) · Pet groomer
4
Choyer Grooming4.9 ★ (10) · Pet groomer
Map positionsChristchurch pet grooming · 79 businesses
You are #35 for map positions
See how to fix both →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google Maps
marketbase
04Listings and socialMarketbase business report

Where customers find you

Di's K9 Grooming shows low overall health for Citations & Social Presence with a 2.7/10, indicating limited social and directory visibility. The strongest known asset is Facebook, rated very high trust, suggesting reliable engagement there. Primary opportunities focus on establishing or reviving Instagram, TikTok, GrabOne, Yellow Directory and TikTok Directory to broaden reach and trust among local customers.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    ServiceFinder ProfileWe can see your ServiceFinder Profile listing (https://servicefinder.co.nz/Di-s-K9-Grooming-207529) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
16 checks on your listings and social. You're seeing 5 of them.
3.2Room to grow
9:41
Gdi's k9 grooming rolleston south west
AllImagesMapsNews
ServiceFinderDi-s-K9-Grooming-207529Di's K9 Grooming | ServiceFinder✓
Facebookdik9g1049Di's K9 Grooming | Facebook✓
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch pet grooming · 79 businesses
You are #54 for listings and social
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
GoogleFacebookInstagramTikTokServiceFinderYour website
marketbase
05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    A street addressA street address sits in your page details, so someone deciding between you and a business two suburbs over can see which of you is closer.

Top three opportunities

  • 1
    People following your pageFewer people follow your page than most in this market, which means a post reaches people who already know you rather than anyone still deciding.
  • 2
    Recommendations on your pageA couple of recommendations have landed on the page, fewer than most here.
  • 3
    An email addressA customer who would rather put a request in writing at ten at night has only Messenger to work with, because the page carries no email address.
9 checks on your Facebook page. You're seeing 6 of them.
3.6Room to grow
9:41
facebook
dik9g1049✓
243 followers 1
Full grooms to bath and tidys. {little dogs only} Full grooms from $80.00. Bath and tidy $65.00 Nail clipping { all breeds } $20.00
FollowMessage
★ 1 reviews · recommended 2
🌐 maps.google.com
☎ +64 274 311 395✓
PostsAboutPhotosReviews
Facebook pageChristchurch pet grooming · 79 businesses
You are #51 for your Facebook page
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Facebook
marketbase
06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain HealthYour website did not come back healthy when we tried it, and anyone clicking through from your Google listing is meeting whatever we met.
  • 2
    Domain UniquenessWe could not find a domain registered to your business, which means there is no address of your own for a customer to go to and nothing for your Google listing to link to.
  • 3
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
3 checks on your website. You're seeing all of them.
-Room to grow
9:41
Gdi's k9 grooming website
AllMapsImagesNews
Google Mapsgoogle.com › mapsDi's K9 Grooming - Rolleston South West, Christchurch
Your websiteNo website of your own1
Your websiteChristchurch pet grooming · 79 businesses
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
9:41
G
AllMapsImagesShopping
No ads from you on any search
Di's K9 GroomingNot in these results
Google search and trafficChristchurch pet grooming · 79 businesses
You are #35 for Google search and traffic
See how to keep it that way →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle Maps
marketbase
08Opening hoursMarketbase business report

Your hours against demand

Di's K9 Grooming's published hours show no overlap with local peak demand. There are 89 missed high-demand hours weekly and zero well-aligned peak hours or low-demand open hours, so all popular windows are closed. High-popularity slots include Thursday 4-5pm, Sunday 12pm and Tuesday 3-4pm. Adjusting a few evening and weekend hours could recover bookings during these peaks.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
1.2Room to grow
9:41
Di's K9 Grooming
OverviewReviewsPhotosAbout
Hours 1
MondayClosed
Tuesday9am-12am
Wednesday9am-12am
Thursday9am-12am
Friday9am-12am
Saturday9am-12am
SundayClosed
Popular times Thursday · Rolleston South West
9a10a11a12p1p2p3p4p5p6p7p8p9p10p11p
When people in Rolleston South West look   You are shut
Opening hoursChristchurch pet grooming · 79 businesses
You are #70 for opening hours
See how to fix it →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your listed hoursWhen people search
marketbase
The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 46 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#64of 79 Christchurch pet grooming businesses
9:41
Christchurch pet groomingOverall · 79 businesses
You are #64 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

Sounds like another marketing outfit?

We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 79 pet grooming businesses in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

Jeremy has grown marketing for