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Dr Sumaya Ershad

Cosmetic dentist · Mount Roskill, Central Auckland

What your customers see when they look for you, and where that puts you among 277 Central Auckland dentists.

ReportLocal marketing report
Checked13 October 2026
Your marketCentral Auckland dentists · 277 businesses
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Executive summaryExclusive Marketbase business report

Dr Sumaya Ershad

Cosmetic dentist · Mount Roskill, Central Auckland

Where you stand#259of 277 dentists
Overall health0.7/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Dr Sumaya Ershad is a dentist based in Mount Roskill, Auckland. The practice provides dental care for local customers, with its location offering access to dental services within the Mount Roskill community.

Dr Sumaya Ershad is a dentist based in Mount Roskill, Auckland, providing dental care for customers in the local community.

The practice focuses on dentistry, although specific treatments and areas of specialisation are not described here.

Customers can visit Dr Sumaya Ershad in Mount Roskill for dental services close to home in this Auckland suburb. The practice is locally situated for people seeking care in the surrounding area.

Its local identity comes from the combination of a named dentist, a clear focus on dentistry, and a Mount Roskill location within Auckland.

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01Google listingMarketbase business report

Your Google listing

The Google Business Listing has a very low health score of 0.4 out of 10. The business has its name, trading status, phone number, address and main image in place, supporting basic discovery and contact. The most important gaps are that the listing is not claimed and has no website link, leaving the business unable to control listing details or direct customers to further information.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.
  • ✓
    PhoneYour listing carries a phone number, so the call button is live for anyone who finds you on a phone.

Top three opportunities

  • 1
    ClaimedYour listing is not claimed, which means anyone can suggest an edit to it and you have no way to reply to a review or correct what is shown.
  • 2
    WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
  • 3
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
11 checks on your Google listing. You're seeing 6 of them.
0.4Room to grow
9:41
Tiles © Esri
Dr Sumaya Ershad1✓
Own this business?
0.0 ★★★★★ (0)
Cosmetic dentist · Mount Roskill
DirectionsCall No website ✓2
OverviewReviewsPhotosAbout
From the business
No description yet3
Google listingCentral Auckland dentists · 277 businesses
You are #266 for your Google listing
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02ReviewsMarketbase business report

Your reviews

Dr Sumaya Ershad has a Very low Google Business review health score of 1.2 out of 10. The listing has no recorded reviews or star rating, leaving customers without visible evidence of other experiences. The main priorities are building review volume and earning an initial rating, followed by replying to reviews so the listing shows active engagement and greater credibility.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together put you at the bottom of this market - either the rating is low, or there are too few reviews behind it for anyone to trust it.
  • 2
    Star ratingYou have no star rating yet, so a customer scanning results sees an empty space where every other business shows a number.
  • 3
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
4 checks on your reviews. You're seeing 3 of them.
1.2Room to grow
9:41
Dr Sumaya Ershad
OverviewReviewsPhotosAbout
–★★★★★0 reviews
5
4
3
2
12
No reviews yetBe the first to review1
Google reviewsCentral Auckland dentists · 277 businesses
You are #245 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Dr Sumaya Ershad has a low Google Maps search health score of 2.3 out of 10, indicating limited visibility across Auckland and Mount Roskill. The strongest recorded result is fifth for dental implants in Mount Roskill, with cosmetic dentist searches reaching seventh. The main issue is appearing in too few searches, both across nearby suburbs and within the local area.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
2 checks on your map positions. You're seeing both.
2.3Room to grow
9:41
1234Tiles © Esri
1Seen in 1 search across Central Auckland, top three in none
1
Dominion Dental Centre4.7 ★ (127) · Cosmetic dentist
2
Thompson Dental4.9 ★ (70) · Cosmetic dentist
3
Quality Care Dental4.8 ★ (269) · Cosmetic dentist
4
Lynfield Dental Centre4.8 ★ (54) · Cosmetic dentist
↓
Dr Sumaya Ershad2Further down, below the first results
Map positionsCentral Auckland dentists · 277 businesses
You are #213 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Dr Sumaya Ershad's citations and social presence is rated Average, with a health score of 5.1 out of 10. The main gaps are the absence of active Instagram and TikTok profiles, alongside missing LinkedIn Company and Healthpoint listings. The Facebook page is discoverable, but its connection to the business could be clearer through links from the website footer and Google listing.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Having a Facebook page at allWe found your Facebook Profile page through search rather than through anything you own.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
15 checks on your listings and social. You're seeing 3 of them.
5.2Room to grow
9:41
Gdr sumaya ershad mount roskill
AllImagesMapsNews
Dentist NZ1300smiles-morayfield-health-hubDr Sumaya Ershad | Dentist NZ
FacebookDominionDentalCentreFound through search, not linked from anything you own2
InstagramNo account found1
TiktokNo account found3
YellowNo listing found
Listings and socialCentral Auckland dentists · 277 businesses
You are #134 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokDentist NZYour website
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05Facebook pageMarketbase business report

Your Facebook page

A Facebook page customers can find helps confirm that Dr Sumaya Ershad is a real local dental practice, shows what the business does, and gives people a place to ask a question before booking. No findable page leaves those checks unresolved. That is unusual in Mount Roskill, where 150 of 277 businesses have a page that can be found.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe found your Facebook Profile page through search rather than through anything you own. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
4.7Room to grow
9:41
facebook
dr sumaya ershad mount roskill
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageCentral Auckland dentists · 277 businesses
You are #148 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain HealthYour website did not come back healthy when we tried it, and anyone clicking through from your Google listing is meeting whatever we met.
  • 2
    Domain UniquenessWe could not find a domain registered to your business, which means there is no address of your own for a customer to go to and nothing for your Google listing to link to.
  • 3
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
3 checks on your website. You're seeing all of them.
-Room to grow
9:41
Gdr sumaya ershad website
AllMapsImagesNews
Google Mapsgoogle.com › mapsDr Sumaya Ershad - Mount Roskill, Central Auckland
Your websiteNo website of your own1
Your websiteCentral Auckland dentists · 277 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
9:41
G
AllMapsImagesShopping
No ads from you on any search
Dr Sumaya ErshadNot in these results
Google search and trafficCentral Auckland dentists · 277 businesses
You are #195 for Google search and traffic
See how to keep it that way →
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08Opening hoursMarketbase business report

Your hours against demand

The Mount Roskill dental market is busiest on Wednesday, with customer activity generally carrying from 9am to 6pm on weekdays. Friday remains busy until 5pm, Saturday until 3pm, and Sunday has a shorter 1pm to 4pm window. Publishing Dr Sumaya Ershad's opening hours on the Google listing would show customers when dental care is available and help them choose the practice.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandWe could not measure your hours against local demand, which almost always means your listing shows no opening hours at all.
1 check on your opening hours. You're seeing it.
1.7Room to grow
9:41
Dr Sumaya Ershad
OverviewReviewsPhotosAbout
Hours
No opening hours listed1
Opening hoursCentral Auckland dentists · 277 businesses
You are #229 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 16 opportunities, from the 45 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#259of 277 Central Auckland dentists
9:41
Central Auckland dentistsOverall · 277 businesses
You are #259 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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