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EastsideTax

Accounting firm · New Brighton, Christchurch

What your customers see when they look for you, and where that puts you among 245 Christchurch accountants.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch accountants · 245 businesses
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Executive summaryExclusive Marketbase business report

EastsideTax

Accounting firm · New Brighton, Christchurch

Where you stand#194of 245 accountants
Overall health2.1/10across the eight areas

Going well

03Map positions7.2

Where we can help

02Reviews5.905Facebook page4.308Opening hours2.701Google listing2.304Listings and social0.407Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

EastsideTax provides accounting services from New Brighton in Christchurch. The practice focuses on core accounting tasks and client support for local individuals and organisations, presenting itself as a straightforward option for financial record-keeping. Customers consistently give high ratings, suggesting reliable service and a positive local reputation.

EastsideTax is an accounting practice based in the New Brighton neighbourhood of Christchurch. It offers accounting services and operates within the local community, presenting itself as a provider of standard accounting support for clients in the area.

The firm lists accounting services as its primary offering. Information provided identifies the business as an accountant serving the New Brighton locality in Christchurch, with services described broadly under the accounting category.

Customer feedback for EastsideTax shows consistently high ratings, indicating clients report positive experiences overall. The review snapshot gives an average rating of 5, which suggests strong satisfaction among those who have left feedback.

Located in New Brighton, EastsideTax is distinguished locally by its focus on accounting services and by the high average client rating reported in reviews. Customers seeking an accountant in Christchurch may note its local presence and the positive feedback recorded by clients.

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01Google listingMarketbase business report

Your Google listing

EastsideTax shows a below-average Google Business Listing health score of 3.6 out of 10, signalling room for improvement in completeness and optimisation. The listing already has claimed status, a visible open-for-business status, a listed phone number and a full physical address, which support accessibility and credibility for local clients.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
  • 2
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 3
    Photos on the listingYou have no photos on your listing, or close to none, so a customer scrolling past sees a blank where every other business shows their work.
11 checks on your Google listing. You're seeing 6 of them.
2.3Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
EastsideTax
3
EastsideTax✓✓
5.0 ★★★★★ (1)
Accounting firm · New Brighton
Open 3 days ✓
DirectionsCall No website 1
OverviewReviewsPhotosAbout
From the business

Accounting Services

2
Google listingChristchurch accountants · 245 businesses
You are #188 for your Google listing
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02ReviewsMarketbase business report

Your reviews

EastsideTax shows solid overall health with a current health score of 5.3 out of 10, indicating average performance in Google reviews. The strongest finding is a top-quartile star rating, reflecting high customer satisfaction. A key area to improve is engagement with reviews, including responding to customer feedback, which can boost trust and perceived responsiveness.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 3
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
4 checks on your reviews. You're seeing all of them.
5.9Room to grow
What customers seeWhere you rank
9:41
EastsideTax
OverviewReviewsPhotosAbout
5.0★★★★★1 review 3
5
4
3
2
1✓
1How far your rating and your review count together can be trusted
Google reviewsChristchurch accountants · 245 businesses
You are #102 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

EastsideTax shows a high overall health score for Google Maps search performance, indicating strong local visibility. Top findings include solid aggregate performance and steady borough presence, with notable rankings in key accounting and tax keywords. Opportunities exist to push beyond current local middle tier and improve exposure across more suburbs.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
  • 2
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than nearly everyone here, so a customer searching well outside your own patch still sees you.
2 checks on your map positions. You're seeing both.
7.2Good
What customers seeWhere you rank
9:41
1234Tiles © Esri
accounting firm
2Top three for "accounting firm" in 3 suburbs, seen in 10
1
SBA Small Business Accounting New Brighton4.5 ★ (27) · Accounting firm
2
Trailblazer Accountants Canterbury0.0 ★ (0) · Accounting firm
3
EastsideTax15.0 ★ (1) · Accounting firm
4
Tax Value Group Ltd4.6 ★ (11) · Accounting firm
Map positionsChristchurch accountants · 245 businesses
You are #70 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

EastsideTax shows a below-average health score with room for growth in social presence and local listings. The strongest finding is active Yellow Directory and Neighbourly Directory listings, which already help reach local customers. Primary opportunities focus on expanding profiles on Instagram, Facebook, TikTok, Yellow, and LinkedIn to improve visibility and trust online.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
15 checks on your listings and social. You're seeing 3 of them.
0.4Room to grow
What customers seeWhere you rank
9:41
Geastsidetax new brighton
AllImagesMapsNews
Yellow/new-brighton/taxation-consultantsFound through search, not linked from anything you own
Neighbourlyaccountants/canterbury-region/christchurch/new-brightonFound through search, not linked from anything you own
FacebookNo account found1
InstagramNo account found2
TiktokNo account found3
Listings and socialChristchurch accountants · 245 businesses
You are #235 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokYellowNeighbourlyYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
4.3Room to grow
What customers seeWhere you rank
9:41
facebook
eastsidetax new brighton
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch accountants · 245 businesses
You are #140 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain HealthYour website did not come back healthy when we tried it, and anyone clicking through from your Google listing is meeting whatever we met.
  • 2
    Domain UniquenessWe could not find a domain registered to your business, which means there is no address of your own for a customer to go to and nothing for your Google listing to link to.
  • 3
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
Geastsidetax website
AllMapsImagesNews
Google Mapsgoogle.com › mapsEastsideTax - New Brighton, Christchurch
Your websiteNo website of your own1
Your websiteChristchurch accountants · 245 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
EastsideTaxNot in these results
Google search and trafficChristchurch accountants · 245 businesses
You are #144 for Google search and traffic
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08Opening hoursMarketbase business report

Your hours against demand

EastsideTax's published hours hit a clear sweet spot on Thursday mornings and afternoons, matching several high-demand windows but otherwise show limited coverage. Open hours align with five high-popularity Thursday slots (9am, 10am, 1-3pm), which likely captures weekday client work. However, many other popular times across the week remain closed, lowering overall temporal reach and the health score.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
2.7Room to grow
What customers seeWhere you rank
9:41
EastsideTax
OverviewReviewsPhotosAbout
Hours 1
Monday9am-4pm
Tuesday9am-4pm
WednesdayClosed
Thursday9am-4pm
FridayClosed
SaturdayClosed
SundayClosed
Opening hoursChristchurch accountants · 245 businesses
You are #179 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 16 opportunities, from the 45 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#194of 245 Christchurch accountants
9:41
Christchurch accountantsOverall · 245 businesses
You are #194 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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Jeremy GrayFounder, Marketbase

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