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Ferrymead Dental Clinic Lumino The Dentists

Dental clinic · Brookhaven-Ferrymead, Christchurch

What your customers see when they look for you, and where that puts you among 210 Christchurch dentists.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch dentists · 210 businesses
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Executive summaryExclusive Marketbase business report

Ferrymead Dental Clinic Lumino The Dentists

Dental clinic · Brookhaven-Ferrymead, Christchurch

Where you stand#88of 210 dentists
Overall health5.8/10across the eight areas

Going well

07Google search and traffic10.003Map positions8.708Opening hours6.0

Where we can help

02Reviews5.504Listings and social3.805Facebook page3.801Google listing2.606Your website-
How AI describes youMarketbase business report

What AI tells people about you

Ferrymead Dental Clinic Lumino The Dentists is a dental practice in Woolston, Christchurch offering general dental care. The clinic handles routine check-ups, fillings and extractions and accepts short-notice appointments for urgent issues. Reviews describe attentive, patient-centred care with staff noted for kindness and compassion, and a team that supports anxious patients through treatment.

Ferrymead Dental Clinic Lumino The Dentists is a dental practice based in Woolston, Christchurch. It provides general dental care to local residents and visitors in the eastern Christchurch area.

Services noted in customer feedback include routine checks, fillings and tooth extractions, as well as urgent or short-notice appointments to deal with broken teeth or acute problems. The clinic is presented as able to respond to immediate needs while carrying out standard dental treatments.

Customers commonly describe the experience as respectful, kind and compassionate, with staff attentive to anxiety and discomfort. Reviews mention dentists who slow down when patients are uneasy and teams who demonstrate professional care and clear communication during procedures.

As a local Woolston clinic, Ferrymead Dental Clinic Lumino The Dentists is distinguished by a patient-centred approach and readiness to take urgent bookings. The combination of clinical treatments and a focus on making anxious patients comfortable is a practical feature that shapes how clients in Christchurch describe the practice.

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01Google listingMarketbase business report

Your Google listing

This Google Business Listing shows a low overall health score, with clear gaps in core profile elements. The strongest finding is that the listing has essential contact details and a claimed status, but there is limited visual content and no meaningful description. Addressing the missing photos, logo, and description will improve credibility and engagement for local customers.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 2
    Main imageYour listing has no main image, so the first picture a customer sees is whichever one Google chose for you.
  • 3
    Photos on the listingYou have no photos on your listing, or close to none, so a customer scrolling past sees a blank where every other business shows their work.
11 checks on your Google listing. You're seeing 6 of them.
2.6Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Ferrymead Dental Clinic Lumino The Dentists
Ferrymead Dental Clinic Lumino The Dentists✓✓
4.3 ★★★★★ (13)
Dental clinic · Brookhaven-Ferrymead
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business
No description yet1
Google listingChristchurch dentists · 210 businesses
You are #155 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Ferrymead Dental Clinic Lumino The Dentists shows an above-average health score of 5.9 out of 10, indicating overall stability with room for improvement in several areas. Key findings highlight steady growth in total reviews and a decent response rate, alongside strong engagement with customers as reflected in more responsive management of feedback.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
  • 2
    Star ratingYour rating sits below what half the businesses here carry, which gives a customer choosing between three of you a reason to pick one of the others.
  • 3
    Review countYour review count sits under the middle of this market, so you are readable to a customer without yet being convincing.
4 checks on your reviews. You're seeing 3 of them.
5.5Room to grow
What customers seeWhere you rank
9:41
Ferrymead Dental Clinic Lumino The Dentists
OverviewReviewsPhotosAbout
4.3★★★★★13 reviews 3
5
4
3
2
12
dentist 3
1How far your rating and your review count together can be trusted
S
S★★★★★ · 9 months ago

I cannot fault the treatment I have experienced here. I’ve been twice now and as someone with pretty severe anxiety around the dentist I was treated with so much respect, kindness and compassion by everyone involved in my care. I can’t than...

Response from the owner

Thank you so much for your heartfelt review. We understand how challenging dental anxiety can be, and we’re truly honored that our team could provide the respect, kindness, and compassion you deserved...

R
Rachel S.★★★★★ · 2 years ago

Fantastic knowledge and patient care. I had a very good experience. My new favourite dental practice.

Response from the owner

Thanks for your kind feedback, Rachel. See you next time!

Google reviewsChristchurch dentists · 210 businesses
You are #95 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

The Ferrymead Dental Clinic Lumino The Dentists shows a healthy overall Google Maps presence with a health score of 5.7 out of 10. Borough visibility is strong, placing in the top 10% for the local area, while aggregate city-wide results remain in progress. The strongest opportunities lie in expanding overall map visibility and maintaining the borough lead.

Strengths

  • ✓
    Maps visibility in your own suburbNo business in your suburb turns up in local Maps searches more often than you do - for a customer searching nearby, you are among the first names on the screen.

Top opportunity

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
2 checks on your map positions. You're seeing both.
8.7Strong
What customers seeWhere you rank
9:41
1234Tiles © Esri
dental hygienist
1Top three for "dental hygienist" in 7 suburbs, seen in 10
1
Ferrymead Dental Clinic Lumino The Dentists✓4.3 ★ (13) · Dental clinic
2
Smile Concepts4.9 ★ (190) · Dental clinic
3
Ferry Road Dental Centre3.9 ★ (26) · Dental clinic
4
Northcote Dental Clinic5.0 ★ (27) · Dental clinic
Map positionsChristchurch dentists · 210 businesses
You are #29 for map positions
See how to fix it →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Health score for Ferrymead Dental Clinic Lumino The Dentists is 3.2 out of 10, indicating below-average presence across social platforms and directories. The most notable opportunities lie in establishing an active Instagram and TikTok profile to boost local visibility, and improving Yellow Directory and LinkedIn Company listings for greater trust and discoverability. Facebook is already strong and can be leveraged further.

Strengths

  • ✓
    Healthpoint ListingWe can see your Healthpoint Listing listing (https://healthpoint.co.nz/lumino-the-dentists-ferrymead-dental-centre) found via: Google search results.
  • ✓
    Infobel ListingWe can see your Infobel Listing listing (https://infobel.com/ferrymead_dental_centre) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Having a Facebook page at allyour Facebook Profile page surfaces strongly in search, which is how we found it - but nothing you control points at it.
15 checks on your listings and social. You're seeing 5 of them.
3.8Room to grow
What customers seeWhere you rank
9:41
Gferrymead dental clinic lumino the dentists brookhaven-ferrymead
AllImagesMapsNews
Infobelferrymead_dental_centreFerrymead Dental Clinic Lumino The Dentists | Infobel✓
Healthpointlumino-the-dentists-ferrymead-dental-centreFerrymead Dental Clinic Lumino The Dentists | Healthpoint✓
Dentist NZlumino-the-dentists---ferrymead-dental-centre-christchurchFerrymead Dental Clinic Lumino The Dentists | Dentist NZ
FacebookLuminoNZFound through search, not linked from anything you own3
InstagramNo account found1
TiktokNo account found2
Listings and socialChristchurch dentists · 210 businesses
You are #131 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokInfobelHealthpointDentist NZYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalyour Facebook Profile page surfaces strongly in search, which is how we found it - but nothing you control points at it. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
3.8Room to grow
What customers seeWhere you rank
9:41
facebook
ferrymead dental clinic lumino the dentists brookhaven-ferrymead
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch dentists · 210 businesses
You are #130 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

The on-page SEO health is very low, with a score of 0.4 out of 10 for Ferrymead Dental Clinic Lumino The Dentists' homepage. Key findings include missing meta description and title tag, no valid favicon, and content length below 1024 characters. These factors limit visibility and click-through rates in search results.

Strengths

  • ✓
    Separate sites linking to youMore separate websites link to you than almost any business in this market - a spread built over years that a competitor cannot buy their way into.
  • ✓
    Pages linking to youMore pages link to yours than almost any business in this market - the accumulated result of years of being referred to.
  • ✓
    Links to your siteMore sites link to you than almost any business in this market, a position built over years and genuinely hard for a competitor to match.

Top three opportunities

  • 1
    On-page scoreYour home page did not return anything we can measure, and a page that will not answer a scanner is usually the same page that keeps a customer waiting.
  • 2
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 3
    Page titleThere is no headline set on your home page, so the clickable blue line in a search result falls back to your domain name or a scrap of code.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
⚠lumino.co.nz
✓Separate sites linking to you
✓Pages linking to you
✓Links to your site
1On-page score
2Meta description
3Page title
Your websiteChristchurch dentists · 210 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Ferrymead Dental Clinic Lumino The Dentists shows an excellent overall website traffic health (9.6/10). Organic traffic and SERP coverage are very strong, indicating solid visibility in local search. The strongest finding is organic traffic value and top-10% organic traffic; paid opportunities exist but are moderate in comparison.

Strengths

  • ✓
    What that traffic is worthThe search visitors reaching your site are worth more than almost any business in this market - an enquiry stream with no cost per click behind it.
  • ✓
    Monthly search visitsYour site draws more visitors from search than almost any business in this market - a stream of enquiries arriving at no cost per visit.
  • ✓
    Search terms you rank forYour site appears for more search terms than almost any business in this market, so there are more ways to find you than to find anyone else here.

Top opportunity

  • 1
    What you spend on adsYour paid search activity is larger than most businesses advertising here, which points at a real monthly spend behind it.
6 checks on your search and traffic. You're seeing 4 of them.
10.0Strong
What customers seeWhere you rank
9:41
Gdentist brookhaven-ferrymead
AllMapsImagesShopping
lumino.co.nzFerrymead Dental Centre Christchurch

We offer a full range of dental services, (03) 384 7170. Hours Monday 8:30am – 5:00pm Tuesday 8:30am – 5:00pm Wednesday 8:

✓
www.healthpoint.co.nzLumino The Dentists - Ferrymead Dental Centre
✓✓About 94,346 visits a month from search, across 7,697 searches
Google search and trafficChristchurch dentists · 210 businesses
You are #1 for Google search and traffic
See how to fix it →
Free for 7 days. Rather we did it? Do it for me
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Ferrymead Dental Clinic Lumino The Dentists shows mixed temporal alignment with local demand. The clinic is well open during several strong Tuesday and Wednesday mid-morning and mid-afternoon peaks, but it is closed during notable Friday and Saturday high-demand windows. No current low-demand open hours were identified, so inefficiency from unnecessary opening appears limited. Adjusting a small number of hours could capture missed urgent and weekend searches.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover more of the busy stretches than the middle of the field, so you are open for most of the searching that happens near you.
1 check on your opening hours. You're seeing it.
6.0Good
What customers seeWhere you rank
9:41
Ferrymead Dental Clinic Lumino The Dentists
OverviewReviewsPhotosAbout
Hours 1
Monday8:30am-5pm
Tuesday8:30am-5pm
Wednesday8:30am-5pm
Thursday8:30am-5pm
Friday8:30am-3pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch dentists · 210 businesses
You are #85 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 16 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions1 opportunity

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic1 opportunity

08Opening hours1 opportunity

Where you'd stand#88of 210 Christchurch dentists
9:41
Christchurch dentistsOverall · 210 businesses
You are #88 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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