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Foate Optometry Bishopdale

Optometrist · Bishopdale, Christchurch

What your customers see when they look for you, and where that puts you among 49 Christchurch optometrists.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch optometrists · 49 businesses
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Executive summaryExclusive Marketbase business report

Foate Optometry Bishopdale

Optometrist · Bishopdale, Christchurch

Where you stand#38of 49 optometrists
Overall health2.3/10across the eight areas

Going well

01Google listing7.3

Where we can help

03Map positions4.607Google search and traffic4.005Facebook page2.508Opening hours2.504Listings and social1.502Reviews1.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Foate Optometry Bishopdale is a family-owned optometry practice in Christchurch's Bishopdale. It provides eye health examinations, vision testing, glaucoma screening, cataract analysis, digital retinal imaging and specialist referrals. The practice supplies prescription glasses, contact lenses and safety or sports eyewear. Customers can expect personalised service and straightforward advice in a welcoming local clinic.

Foate Optometry Bishopdale is a family-owned optometry practice located in the Bishopdale suburb of Christchurch. The clinic offers a range of primary eye care services aimed at assessing and monitoring eye health for people of different ages.

Services listed include comprehensive eye health examinations, vision testing, glaucoma screening, eye pressure measurement and cataract analysis and advice. The practice also fits prescription glasses, contact lenses and prescription safety and sports glasses, and provides digital retinal imaging and specialist referrals when needed.

Customers frequently note helpful, accommodating staff and instances where staff fitted patients in at short notice. The review snapshot also indicates mixed experiences, with some clients reporting booking or service issues and occasional concerns about pricing. Overall, feedback reflects both positive interactions with clinicians and some inconsistent experiences around appointments and administration.

Locally, Foate Optometry Bishopdale positions itself as a neighbourhood optometrist focused on personalised care, honest advice and tailored products. The combination of standard diagnostic services and practical eyewear solutions, together with a small-practice atmosphere, is what distinguishes this clinic for customers seeking routine eye care in Bishopdale.

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01Google listingMarketbase business report

Your Google listing

Foate Optometry Bishopdale shows strong Google Business Listing health with a score of 8.1 out of 10 and solid core details. The listing already has a title, is claimed, displays a website link and phone number, and shows open status. The main strengths focus on completeness and accessibility for customers, with room to push higher using description and photos.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description gives a reader more than most listings here do, so a customer choosing between three of you gets more of your case than of theirs.
  • 2
    Category fitYour category set covers less of this market than half the field, so there are jobs being searched for near you that your listing is not eligible to appear in.
  • 3
    Photos on the listingYou have more photos on your listing than half the businesses here, so a customer arriving has enough to look at that they stay on it.
11 checks on your Google listing. You're seeing 6 of them.
7.3Good
What customers seeWhere you rank
9:41
Tiles © Esri
Foate Optometry Bishopdale
3
Foate Optometry Bishopdale✓✓
3.3 ★★★★★ (7)
Optometrist · Bishopdale2
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Foate Optometry is a family-owned optometry practice with locations in Christchurch's Bishopdale and Ferrymead. Dedicated to exceptional eye care, they offer comprehensive services including vision testing, glaucoma screening, cataract analysis, digital retinal imaging, and specialist referrals. They also provide tailored solutions such as prescription glasses, contact lenses, and prescription safety and sports glasses. Committed to personalised service, Foate Optometry ensures every patient receives quality care, honest advice, and products suited to their individual needs. Book an appointment today to experience professional eye health care in a welcoming environment.

1
Google listingChristchurch optometrists · 49 businesses
You are #14 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Foate Optometry Bishopdale shows very low overall health in Google reviews (1.1/10). The business has started collecting reviews and has some early traction, but there is no response to customer reviews yet. Key opportunity is to begin replying to reviews to build trust; increasing review volume and maintaining a positive rating will further improve perceived value for local customers.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 3
    Star ratingYour rating sits well below what customers here are used to seeing, and it is the first number they compare when two businesses look otherwise equal.
4 checks on your reviews. You're seeing 3 of them.
1.0Room to grow
What customers seeWhere you rank
9:41
Foate Optometry Bishopdale
OverviewReviewsPhotosAbout
3.3★★★★★7 reviews
5
4
3
2
13
1How far your rating and your review count together can be trusted
Google reviewsChristchurch optometrists · 49 businesses
You are #44 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Foate Optometry Bishopdale shows a very high Maps health score with strong borough-specific visibility. The business ranks in top positions for core bishopdale keywords, especially contact lenses supplier, eye care center, glasses repair, optician and optometrist in bishopdale, indicating solid local relevance.

Strengths

  • ✓
    Maps visibility in your own suburbNo business in your suburb turns up in local Maps searches more often than you do - for a customer searching nearby, you are among the first names on the screen.

Top opportunity

  • 1
    Maps visibility across the city groupYou turn up across fewer of the surrounding suburbs than half the businesses here, so someone two suburbs over searching for your service is shown your competitors and never sees your name.
2 checks on your map positions. You're seeing both.
4.6Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
optometrist
1Top three for "optometrist" in 2 suburbs, seen in 31
1
Foate Optometry Bishopdale✓3.3 ★ (7) · Optometrist
2
Truscott Hamilton Optometrists Bryndwr5.0 ★ (18) · Optometrist
3
Bishopdale Hearing5.0 ★ (102) · Optometrist
4
Cocoa Black Bishopdale4.6 ★ (182) · Optometrist
Map positionsChristchurch optometrists · 49 businesses
You are #27 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Foate Optometry Bishopdale shows very low health in the Citations & Social Presence area, at 1.3/10. The main strength is an existing Yellow Directory listing that helps with local visibility. The top opportunities focus on establishing and optimising social profiles (Facebook, Instagram, TikTok) and directory listings (GrabOne, TikTok Directory). Addressing these could gradually improve discoverability and trust.

Strengths

  • ✓
    Yelp ListingWe can see your Yelp Listing listing (https://yelp.com/foate-optometry-bishopdale-christchurch) found via: Google search results.
  • ✓
    MyHealth1st ListingWe can see your MyHealth1st Listing listing (https://myhealth1st.com.au/foate-optometry-bishopdale) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
16 checks on your listings and social. You're seeing 5 of them.
1.5Room to grow
What customers seeWhere you rank
9:41
Gfoate optometry bishopdale bishopdale
AllImagesMapsNews
MyHealth1stfoate-optometry-bishopdaleFoate Optometry Bishopdale | MyHealth1st✓
Yelpfoate-optometry-bishopdale-christchurchFoate Optometry Bishopdale | Yelp✓
Healthpagesoptometrists-ferrymead-foate-optometryFoate Optometry Bishopdale | Healthpages
Yellowfoate-optometry-579473658Foate Optometry Bishopdale | Yellow
Healthpointfoate-optometristsFoate Optometry Bishopdale | Healthpoint
White Pagesfoate-optometrists-bishopdale-christchurchFoate Optometry Bishopdale | White Pages
FacebookNo account found1
InstagramNo account found2
TiktokNo account found3
Listings and socialChristchurch optometrists · 49 businesses
You are #42 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokMyHealth1stYelpHealthpagesYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
2.5Room to grow
What customers seeWhere you rank
9:41
facebook
foate optometry bishopdale bishopdale
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch optometrists · 49 businesses
You are #37 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Foate Optometry Bishopdale shows an average on-page health score with several solid foundations and a few clear gaps. The site has a valid favicon, an SEO-friendly URL, a working H1 tag and reasonable text, but the meta description is missing, and the title tag needs adjustment within the preferred range. Overall, focusing on meta description and refining the title tag will improve click-through and clarity.

Strengths

  • ✓
    Domain Age ScoreYour domain has been registered longer than almost any business in this market.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page file sizeYour home page is light enough to open quickly on a phone with a weak signal, which is where most people meet a local business for the first time.

Top three opportunities

  • 1
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 2
    On-page scoreSeveral checks on your home page fail at once, and a visitor meets all of them in the first few seconds: a slow open, no clear heading, nothing under your name in search that says what you do.
  • 3
    The shape of your link profileYour links are piled onto a small number of sites for a profile this size, so they are doing less for you than the count suggests.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
⚠foate.co.nz✓
✓Favicon
✓Page file size
1Meta description
2On-page score
3The shape of your link profile
Your websiteChristchurch optometrists · 49 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Foate Optometry Bishopdale shows a mixed health picture for Website Traffic, with an overall health score of 4.3 out of 10 (average). Organic traffic value is above the bottom quartile, while paid activities are largely undeveloped. The biggest opportunity lies in starting a small paid campaign and refining organic efforts to improve visibility and conversions.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthThe search visitors reaching your site are worth less than most businesses here, which means the work coming in arrives through word of mouth and repeat customers rather than through people searching for what you do.
  • 2
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 3
    Monthly search visitsYour site draws fewer visitors from search than most businesses here, so most people looking for what you do are landing somewhere else.
6 checks on your search and traffic. You're seeing 3 of them.
4.0Room to grow
What customers seeWhere you rank
9:41
Goptometrist bishopdale
AllMapsImagesShopping
2No ads from you on any search
foate.co.nzFoate Optometrists Christchurch

Fix Up See Sharp · Eyes & Vision · Our Services · About us · Meet us · Bishopdale / Ferrymead · Book Now.

www.myhealth1st.com.auFoate Optometry *Bishopdale | Optometrist in ...
31About 47 visits a month from search, across 28 searches
Google search and trafficChristchurch optometrists · 49 businesses
You are #30 for Google search and traffic
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Foate Optometry Bishopdale's opening hours align with several weekday peaks but miss key weekend demand. The practice is open during high-traffic weekday slots - notably Tuesday 10am-1pm and Thursday 11am - covering 45 well-aligned peak hours. However, it is closed across multiple popular Saturday midday hours (11am-3pm), creating a clear weekend gap. No low-demand open hours were identified.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
2.5Room to grow
What customers seeWhere you rank
9:41
Foate Optometry Bishopdale
OverviewReviewsPhotosAbout
Hours 1
Monday8:30am-5:30pm
Tuesday8:30am-5:30pm
Wednesday8:30am-5:30pm
Thursday8:30am-5:30pm
Friday8:30am-5:30pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch optometrists · 49 businesses
You are #37 for opening hours
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 72 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions1 opportunity

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#38of 49 Christchurch optometrists
9:41
Christchurch optometristsOverall · 49 businesses
You are #38 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
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  • Real New Zealand data.Every one of the 49 optometrists in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
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