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Frendz On Papanui

Hair salon · Northcote-Papanui, Christchurch

What your customers see when they look for you, and where that puts you among 498 Christchurch hair salons & barbers.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch hair salons & barbers · 498 businesses
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Executive summaryExclusive Marketbase business report

Frendz On Papanui

Hair salon · Northcote-Papanui, Christchurch

Where you stand#183of 498 hair salons & barbers
Overall health6.3/10across the eight areas

Going well

07Google search and traffic6.3

Where we can help

01Google listing5.902Reviews5.008Opening hours4.703Map positions3.405Facebook page2.004Listings and social1.206Your website-
How AI describes youMarketbase business report

What AI tells people about you

Frendz on Papanui is an owner-operated hair salon in the heart of Papanui, Christchurch, within walking distance of Northlands Mall. The salon offers full hairdressing services from perms and precision cuts to up-to-the-minute colour work, serving preschoolers through to corporate and mature clients. Senior qualified stylists use professional Fanola products in a relaxed, friendly setting.

Frendz on Papanui is an owner-operated hair salon located on Papanui Road in the suburb of Papanui, Christchurch, close to Northlands Mall. The salon presents itself as a relaxed and friendly space where a team of senior qualified stylists work with women, men and children.

The salon offers a full range of hairdressing services including perms, contemporary colour work and precision fashion cuts for clients from preschool age through to corporate and mature clientele. Staff also cater for long-hair creations for special occasions and stock professional Fanola haircare products to support at-home styling and maintenance.

Customers commonly report friendly, personable service and satisfaction with styling and colour results. Reviews highlight individual stylists by name for delivering balanced cuts, successful foil work and positive experiences for children. Price and value are mentioned alongside consistent outcomes that leave many clients happy to return.

What distinguishes Frendz on Papanui locally is a combination of an owner-operated salon model, senior-level staff and a central Papanui Road location within walking distance of Northlands Mall. The salon emphasises up-to-date colour techniques, a range of services for all ages and a calm, welcoming environment for routine appointments and special-occasion styling.

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01Google listingMarketbase business report

Your Google listing

Frendz on Papanui shows a mostly solid Google Business Listing with an overall health score of 5.8 out of 10, indicating above average health. The listing already includes a website link, a claimed status, a displayed open status, a phone number, and a listing title. The main strengths are claimed status, visible open/closed status, and contact details, with room to improve branding visuals and imagery.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
  • 2
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
  • 3
    Description lengthYour description gives a reader more than most listings here do, so a customer choosing between three of you gets more of your case than of theirs.
11 checks on your Google listing. You're seeing 6 of them.
5.9Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Frendz On Papanui
2
Frendz On Papanui✓✓
4.5 ★★★★★ (80)
Hair salon · Northcote-Papanui
Open 5 days · late Tue and Thu ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

We offer all aspects of hairdressing from perms to up to the minute colour work. Fashion cuts from preschool through to corporate and mature clientele. We are in the heart of Papanui on Papanui Road and within walking distance to Northlands Mall. Our salon is owner operator and qualified senior level staff.

3
Google listingChristchurch hair salons & barbers · 498 businesses
You are #206 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Frendz on Papanui shows an overall health score of 4.2 out of 10, which is below average for Google reviews. The business has started collecting reviews and shows steady engagement, with a response rate above a quarter of peers and a solid total review count. The main opportunity is to grow the number of reviews to boost rating confidence and positioning.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Star ratingYour rating sits well below what customers here are used to seeing, and it is the first number they compare when two businesses look otherwise equal.
  • 2
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
  • 3
    Response rateYou reply to some of your reviews but not most, so a customer scrolling your page finds long stretches where nobody answered.
4 checks on your reviews. You're seeing 3 of them.
5.0Room to grow
What customers seeWhere you rank
9:41
Frendz On Papanui
OverviewReviewsPhotosAbout
4.5★★★★★80 reviews
5
4
3
2
11
trim 4feeling 4job 3happy 3costs 3head 3
2How far your rating and your review count together can be trusted
J
James L.★ · a year ago

I’m never going near Jas for a haircut again. A DISGRACE!!! What do you think you’re doing? Clipping a hedge?

Response from the owner3

I'm sorry we don't have any stylists by the name of Jaz I think you have got the wrong salon

M
Marjorie★★★★★ · a year ago

Love my new look, thank you Chris & Diane for the help making me feel good again

Response from the owner

It was a privilege to your hair, we made a good decision. See you soon.

Google reviewsChristchurch hair salons & barbers · 498 businesses
You are #250 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

The Maps Search performance for Frendz on Papanui shows a below-average health score of 3.7 out of 10. Overall visibility is improving but remains limited, with strengths in several key local search terms. The brand ranks well for unisex hairdresser in northcote-papanui and unisex hairdresser in strowan, indicating solid relevance for core services.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across fewer of the surrounding suburbs than half the businesses here, so someone two suburbs over searching for your service is shown your competitors and never sees your name.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
2 checks on your map positions. You're seeing both.
3.4Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
hair salon
1Seen in 2 searches across Christchurch, top three in none
1
Divine Hair and Beauty Salon Papanui & Barber4.9 ★ (206) · Hair salon
2
Hepburn Hair5.0 ★ (11) · Hair salon
3
Amy Glow Beauty5.0 ★ (14) · Hair salon
4
Synergy Hair Northlands4.4 ★ (85) · Hair salon
↓
Frendz On Papanui2Further down, below the first results
Map positionsChristchurch hair salons & barbers · 498 businesses
You are #329 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Frendz on Papanui shows a very low health score for social presence, with opportunities concentrated on building active profiles across Instagram, Facebook, and TikTok to raise local visibility and trust. Current strengths include a GrabOne and Fresha profile presence, helping reach bargain-seeking and service-focused customers.

Strengths

  • ✓
    Fresha ProfileWe can see your Fresha Profile listing (https://fresha.com/frendz-on-papanui-papanui-road-christchurch-ovPnZP) found via: Google search results.
  • ✓
    Infobel ListingWe can see your Infobel Listing listing (https://infobel.com/frendz_on_papanui) found via: Google search results.
  • ✓
    ServiceFinder ProfileWe can see your ServiceFinder Profile listing (https://servicefinder.co.nz/Frendz-on-Papanui-247967) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Having a Facebook page at allWe found your Facebook Profile page through search rather than through anything you own.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
14 checks on your listings and social. You're seeing 6 of them.
1.2Room to grow
What customers seeWhere you rank
9:41
Gfrendz on papanui northcote-papanui
AllImagesMapsNews
Freshalp/en/bt/beauty-salons/in/nz-christchurch/papanuiFrendz On Papanui | Fresha✓
ServiceFinderFrendz-on-Papanui-247967Frendz On Papanui | ServiceFinder✓
GrabOnebeauty-massage-spa/hairdressing-haircuts/p/frendz-on-papanui-30Frendz On Papanui | GrabOne
Infobelfrendz_on_papanuiFrendz On Papanui | Infobel✓
Wedding Guidefrendz-hair-studioFrendz On Papanui | Wedding Guide
Facebook61552484550233Frendz On Papanui | Facebook2
InstagramNo account found1
TiktokNo account found3
Listings and socialChristchurch hair salons & barbers · 498 businesses
You are #437 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaServiceFinderGrabOneYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A street addressA street address sits in your page details, so someone deciding between you and a business two suburbs over can see which of you is closer.
  • ✓
    A cover photoYour page opens with a cover photo rather than a blank banner, so the first impression a visitor gets is your own work.

Top three opportunities

  • 1
    Recommendations on your pageNo recommendations sit on your page, so a stranger who came to see whether anyone else has used you leaves with only your own posts to go on.
  • 2
    People following your pageFewer people follow your page than most in this market, which means a post reaches people who already know you rather than anyone still deciding.
  • 3
    A page address you choseYour page address is one Facebook generated rather than one you chose - your business name with a long number bolted on, or just the number.
9 checks on your Facebook page. You're seeing 6 of them.
2.0Room to grow
What customers seeWhere you rank
9:41
facebook
✓
people3
123 followers 2
Our Aim is to consistently assist you with all of your hair requirements in a relaxed atmosphere
FollowMessage
🌐 FrendzonPapanui.com✓
PostsAboutPhotosReviews
Facebook pageChristchurch hair salons & barbers · 498 businesses
You are #400 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

Frendz on Papanui's on-page health is very high, with an overall score of 8.6 out of 10. The site already shows strong fundamentals, including a valid favicon, a present H1 tag and fast load times, indicating good alignment with search engines and users.

Strengths

  • ✓
    On-page scoreFew sites in this market clear these checks as completely as yours: fast to open, readable, and accurate about itself to Google and to the person who lands on it.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.

Top three opportunities

  • 1
    Meta descriptionThe summary under your name in search results is either too brief to say anything or long enough that Google cuts it mid-sentence.
  • 2
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 3
    Separate sites linking to youMore separate websites link to you than half the businesses here, so a reasonable spread of places vouch for you.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒frendzonpapanui.com✓2
✓On-page score
✓Favicon
1Meta description
3Separate sites linking to you
Your websiteChristchurch hair salons & barbers · 498 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Frendz on Papanui shows an overall healthy website traffic profile with a 6.1/10 health score and above-average organic activity. Key findings include established organic visibility and a weaker paid presence, indicating opportunities to initiate small, targeted paid campaigns while maintaining SEO fundamentals and improving site navigation for better user journeys.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthThe search visitors reaching your site are worth less than most businesses here, which means the work coming in arrives through word of mouth and repeat customers rather than through people searching for what you do.
  • 2
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 3
    Monthly search visitsYour site draws fewer visitors from search than most businesses here, so most people looking for what you do are landing somewhere else.
6 checks on your search and traffic. You're seeing 3 of them.
6.3Good
What customers seeWhere you rank
9:41
Ghair salon northcote-papanui
AllMapsImagesShopping
2No ads from you on any search
www.fresha.comBest Hair Salons near me in Papanui, Christchurch
www.frendzonpapanui.comFrendz On Papanui | Christchurch | Hairstyling

Welcome to Frendz on Papanui. Our aim is to consistently assist you with all of your hair requirements in a relaxed and friendly atmosphere.

divinehairbeauty.co.nzDivine Hair & Beauty Salon & Barbershop | Papanui
31About 71 visits a month from search, across 16 searches
Google search and trafficChristchurch hair salons & barbers · 498 businesses
You are #186 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Frendz on Papanui generally matches Christchurch demand at key times but misses notable lunchtime demand early in the week. Strong alignment occurs on Tuesdays 11-12 and Saturdays 11-13 when searches peak. The salon is closed across Monday 11-14 and Sunday 15:00, which are high-demand windows. There are no low-demand open hours, so extending limited Monday or Sunday coverage could capture more bookings without creating visible inefficiency.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover some of the busy stretches but fewer than half the businesses here, which means someone ringing round on a Saturday morning reaches your competitors and your voicemail.
1 check on your opening hours. You're seeing it.
4.7Room to grow
What customers seeWhere you rank
9:41
Frendz On Papanui
OverviewReviewsPhotosAbout
Hours 1
MondayClosed
Tuesday9am-8pm
Wednesday9am-5pm
Thursday9am-8pm
Friday9am-5pm
Saturday9am-3pm
SundayClosed
Popular times Saturday · Northcote-Papanui
12a1a2a3a4a5a6a7a8a9a10a11a12p1p2p3p4p5p6p7p8p9p10p11p
When people in Northcote-Papanui look   You are shut
Opening hoursChristchurch hair salons & barbers · 498 businesses
You are #266 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#183of 498 Christchurch hair salons & barbers
9:41
Christchurch hair salons & barbersOverall · 498 businesses
You are #183 overall
Open my free 7 days →
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