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GIA+

Auditor · Addington-Middleton, Christchurch

What your customers see when they look for you, and where that puts you among 245 Christchurch accountants.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch accountants · 245 businesses
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Executive summaryExclusive Marketbase business report

GIA+

Auditor · Addington-Middleton, Christchurch

Where you stand#126of 245 accountants
Overall health4.9/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

GIA+ is an accounting firm based in the Middleton suburb of Christchurch. It provides accounting and financial services to local individuals and businesses. The practice focuses on delivering core accountancy support, helping clients manage compliance, reporting and everyday bookkeeping needs within the Christchurch area.

GIA+ is an accounting firm located in Middleton, Christchurch. The practice identifies itself within the accountancy category and serves clients across the local area, working with individuals and small to medium-sized businesses that need accounting support.

Services are centred on standard accounting and financial tasks typical of an accountancy practice. GIA+ offers bookkeeping, financial reporting and tax-related support, plus compliance work expected from an accountant serving Christchurch clients. The firm operates from its Middleton base and manages routine accounting requirements for its customer base.

Information about customer opinions and review themes is not supplied in the available source material. Clients engage GIA+ for accountancy and finance tasks and interact with the firm for routine financial administration, reporting cycles and statutory obligations relevant to their operations.

GIA+ is distinguished locally by its Middleton location within Christchurch and its focus on delivering core accounting functions to nearby individuals and businesses. Clients looking for standard accounting services in the area will find GIA+ positioned as a local accountancy resource for bookkeeping, reporting and compliance needs.

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01Google listingMarketbase business report

Your Google listing

GIA+ shows a very low overall health score on its Google Business Listing, reflecting incomplete optimisation. The most important findings are that the listing is not claimed and lacks a visible phone number, which limits control and customer contact. The listing already has a website link and a complete address, helping visibility.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.
  • ✓
    WebsiteYour listing links to your website, so a customer can move from Google to your own pages in one tap and read your account of the work before they ring.

Top three opportunities

  • 1
    ClaimedYour listing is not claimed, which means anyone can suggest an edit to it and you have no way to reply to a review or correct what is shown.
  • 2
    PhoneYour listing has no phone number, so the call button a customer expects to tap is not there and the ones in a hurry ring someone else.
  • 3
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
11 checks on your Google listing. You're seeing 6 of them.
1.3Room to grow
9:41
Tiles © Esri
GIA+1✓
Own this business?
0.0 ★★★★★ (0)
Auditor · Addington-Middleton
Directions Website 2✓
OverviewReviewsPhotosAbout
From the business
No description yet3
Google listingChristchurch accountants · 245 businesses
You are #214 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

GIA+ shows an overall health of 3.8 out of 10, which is below average. The top findings indicate very low review volume and no response to reviews, contributing to weaker trust with potential customers. The business should focus on gathering more positive reviews, respond to existing and future reviews, and work on improving perceived rating by delivering consistent service to happy clients.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together put you at the bottom of this market - either the rating is low, or there are too few reviews behind it for anyone to trust it.
  • 2
    Star ratingYou have no star rating yet, so a customer scanning results sees an empty space where every other business shows a number.
  • 3
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
4 checks on your reviews. You're seeing 3 of them.
4.1Room to grow
9:41
GIA+
OverviewReviewsPhotosAbout
–★★★★★0 reviews
5
4
3
2
12
No reviews yetBe the first to review1
Google reviewsChristchurch accountants · 245 businesses
You are #145 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

GIA+ shows a low overall health score for Maps Search Performance, with a 2.2 out of 10, indicating there is room to improve visibility in Google Maps searches for Christchurch and its suburbs. The strongest showing is for several auditor-related keywords in the region, suggesting core relevance in local accounting searches. Opportunities exist to improve aggregate and borough scores and optimise the listing address and keywords.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility in your own suburbWe are not seeing you in Maps searches in your own suburb, which is the search a customer standing a street away actually makes.
  • 2
    Maps visibility across the city groupYou turn up across fewer of the surrounding suburbs than half the businesses here, so someone two suburbs over searching for your service is shown your competitors and never sees your name.
2 checks on your map positions. You're seeing both.
2.4Room to grow
9:41
1234Tiles © Esri
2Top three for "auditor" in 3 suburbs, seen in 17
1
AKAccounting Ltd - Wigram5.0 ★ (1) · Auditor
2
GIA+10.0 ★ (0) · Auditor
3
Saunders & Co Wigram4.2 ★ (23) · Auditor
4
Building Warrant of Fitness Ltd | BWoF Ltd4.9 ★ (29) · Auditor
Map positionsChristchurch accountants · 245 businesses
You are #187 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

GIA+ shows very high overall health in Citations and Social Presence, with strong profiles on Instagram and Facebook and an accurate LinkedIn presence that helps reach customers. The most important finding is the very high trust scores on major social profiles, indicating solid audience trust; next, untapped opportunities exist in several directories to broaden visibility.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    LinkedIn CompanyWe can see your LinkedIn Company listing (https://linkedin.com/company/herculeshealth-nz) found via: Your website.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
15 checks on your listings and social. You're seeing 6 of them.
9.5Strong
9:41
Ggia+ addington-middleton
AllImagesMapsNews
LinkedInherculeshealth-nzGIA+ | LinkedIn✓
Instagram8usfs1it84GIA+ | Instagram✓
Facebookgeorgia.middleton.395GIA+ | Facebook✓
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
Listings and socialChristchurch accountants · 245 businesses
You are #13 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokLinkedInYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A cover photoYour page opens with a cover photo rather than a blank banner, so the first impression a visitor gets is your own work.

Top three opportunities

  • 1
    Where your page link pointsNothing in your page details points at a website, so a visitor who has read your posts and wants prices, hours or a booking form has nowhere to go next but back to search - where your competitors are waiting.
  • 2
    A phone numberNo phone number is published on your Facebook page, so someone who found you there and wants to ring has to go hunting elsewhere or send a message and wait.
  • 3
    An email addressA customer who would rather put a request in writing at ten at night has only Messenger to work with, because the page carries no email address.
6 checks on your Facebook page. You're seeing 5 of them.
4.4Room to grow
9:41
facebook
✓
georgia.middleton.395✓
0 followers
FollowMessage
PostsAboutPhotosReviews
Facebook pageChristchurch accountants · 245 businesses
You are #138 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

GIA+ scores very highly on on-page SEO health, indicating strong technical foundations. The most important findings are a valid favicon, a small page size under 256KB, and fast load times, all contributing to solid performance for local search.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 2
    On-page scoreMost checks on your home page pass, so someone clicking through from a search gets a page that opens quickly and says what it is.
  • 3
    Domain Age ScoreYour domain is younger than most businesses here.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
🔒herculeshealth.co.nz3✓1
✓Favicon
✓Page load speed
2On-page score
Your websiteChristchurch accountants · 245 businesses
Checked on
Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

GIA+ shows a very high health score for Website Traffic, indicating strong performance in organic visibility and traffic value for the local Christchurch market. The strongest finding is the excellent organic traffic value and top 10% local organic traffic, supported by a high organic SERP presence. Opportunities focus on paid traffic, which is currently unclear or absent.

Strengths

  • ✓
    What that traffic is worthThe search visitors reaching your site are worth more than almost any business in this market - an enquiry stream with no cost per click behind it.
  • ✓
    Monthly search visitsYour site draws more visitors from search than almost any business in this market - a stream of enquiries arriving at no cost per visit.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you advertise onYou are not covering any search terms with ads, which for most local businesses here is normal.
6 checks on your search and traffic. You're seeing 5 of them.
9.8Strong
9:41
G
AllMapsImagesShopping
321No ads from you on any search
GIA+Not in these results
✓✓About 14,053 visits a month from search, across 160 searches
Google search and trafficChristchurch accountants · 245 businesses
You are #6 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

GIA+ has no recorded opening hours, so alignment with local demand cannot be measured directly. No hours means no identified instances of being open during peak demand or open during low-demand windows. The main missed opportunity is being unlisted during popular search times. Practical steps: publish accurate opening hours and align them with local business-day demand to improve temporal availability and customer visibility.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandWe could not measure your hours against local demand, which almost always means your listing shows no opening hours at all.
1 check on your opening hours. You're seeing it.
2.5Room to grow
9:41
GIA+
OverviewReviewsPhotosAbout
Hours
No opening hours listed1
Popular times Thursday · Addington-Middleton
12a1a2a3a4a5a6a7a8a9a10a11a12p1p2p3p4p5p6p7p8p9p10p11p
When people nearby look - and nobody can tell if you are open
Opening hoursChristchurch accountants · 245 businesses
You are #185 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 68 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#126of 245 Christchurch accountants
9:41
Christchurch accountantsOverall · 245 businesses
You are #126 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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