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Great Pine Limited

Insurance broker · Avonhead, Christchurch

What your customers see when they look for you, and where that puts you among 121 Christchurch insurance brokers.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch insurance brokers · 121 businesses
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Executive summaryExclusive Marketbase business report

Great Pine Limited

Insurance broker · Avonhead, Christchurch

Where you stand#71of 121 insurance brokers
Overall health4.2/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Great Pine Limited is an Avonhead, Christchurch insurance brokerage offering personalised advice and tailored insurance plans. The team of experienced advisers works with major New Zealand insurers and keeps plans updated to reflect industry trends. Customers can expect one-on-one consultation focused on personal, travel and group insurance options, plus services for key person cover.

Great Pine Limited is an insurance brokerage based in Avonhead, Christchurch, serving clients across New Zealand. The team describes almost 20 years of experience and locates its headquarters in Christchurch while offering advice nationwide.

The firm provides personalised consultation and a comprehensive range of insurance plans, including personal insurance, travel insurance, group schemes and key person cover. Staff state they maintain strong relationships with major New Zealand insurers and tailor plans throughout the process rather than being limited to a single provider.

Customer feedback highlights positive experiences with advisers and attentive service. Reviews indicate clients appreciate clear advice and supportive interactions during the planning process, reflecting a focus on client well-being and up-to-date coverage recommendations.

Locally, Great Pine Limited is positioned as an adviser-led brokerage that emphasises customising policies to clients' needs and monitoring industry trends. This practical focus and a stated network of insurer relationships are central to how the firm presents its services to Christchurch and wider New Zealand customers.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Great Pine Limited shows a solid overall health on its Google Business Listing with a score of 7.8 out of 10. The listing highlights strong basics such as an open-for-business status, a website link, a claimed listing, a clear title, and a visible phone number. The two key findings are healthy core details and room to grow photos and the description length.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Photos on the listingYou have fewer photos than nearly every business here, so a customer comparing you against them builds a picture of their work and guesses at yours.
  • 2
    Description lengthYour description gives a reader more than most listings here do, so a customer choosing between three of you gets more of your case than of theirs.
  • 3
    Category fitYour category set covers less of this market than half the field, so there are jobs being searched for near you that your listing is not eligible to appear in.
11 checks on your Google listing. You're seeing 6 of them.
7.7Good
9:41
Tiles © Esri
1
Great Pine Limited✓✓
5.0 ★★★★★ (1)
Insurance broker · Avonhead3
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Great Pine Limited is a team of experienced Insurance advisers with nearly 20 years of experience. We are your trusted adviser for your well-being. We have a strong relationship with major insurance companies in New Zealand. Customizing your insurance plan throughout the entire process, not limited by the choice of insurance companies, we keep an eye on the industry trends and provide you with an up-to-date plan that suits your best interest.

2
Google listingChristchurch insurance brokers · 121 businesses
You are #29 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Great Pine Limited shows a below-average Google review health at 4.2/10, with room to grow. The business has a strong star rating already in the top 10% of peers, indicating high customer satisfaction. Key next steps focus on engaging customers publicly and expanding review volume to lift overall confidence.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 3
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
4 checks on your reviews. You're seeing all of them.
4.7Room to grow
9:41
Great Pine Limited
OverviewReviewsPhotosAbout
5.0★★★★★1 review 3
5
4
3
2
1✓
1How far your rating and your review count together can be trusted
Google reviewsChristchurch insurance brokers · 121 businesses
You are #65 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Great Pine Limited shows an above-average health score of 6.3 out of 10 for Google Maps performance, indicating steady visibility with room to grow. Top findings highlight strong local visibility in the Avonhead suburb, with insurance-related terms ranking at the top (pos 1 for two key queries). Opportunities lie in improving aggregate map presence beyond the current bracket and pushing the suburb score toward the top 10%.

Strengths

  • ✓
    Maps visibility in your own suburbNo business in your suburb turns up in local Maps searches more often than you do - for a customer searching nearby, you are among the first names on the screen.

Top opportunity

  • 1
    Maps visibility across the city groupYou turn up across fewer of the surrounding suburbs than half the businesses here, so someone two suburbs over searching for your service is shown your competitors and never sees your name.
2 checks on your map positions. You're seeing both.
6.2Good
9:41
1234Tiles © Esri
1Top three for "insurance agency" in 1 suburb, seen in 5
1
Great Pine Limited✓5.0 ★ (1) · Insurance broker
2
Xclusive Insurance Limited t/a SHARE5.0 ★ (1) · Insurance broker
3
Abraham Insurance5.0 ★ (3) · Insurance broker
4
NZ Insurances4.8 ★ (13) · Insurance broker
Map positionsChristchurch insurance brokers · 121 businesses
You are #47 for map positions
See how to fix it →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Great Pine Limited shows a very low social and directory health score, indicating limited presence across key platforms. The strongest signal is limited on Instagram, Facebook, TikTok, Neighbourly and Yellow Directory profiles, creating visibility and trust gaps. The top opportunities focus on activating these profiles to improve discoverability and audience reach.

Strengths

  • ✓
    Finance Advisers ProviderWe can see your Finance Advisers Provider listing (https://financeadvisers.co.nz/great-pine-limited-christchurch-FSP774175) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
14 checks on your listings and social. You're seeing 4 of them.
2.3Room to grow
9:41
Ggreat pine limited avonhead
AllImagesMapsNews
Finance Advisers Providergreat-pine-limited-christchurch-FSP774175Great Pine Limited | Finance Advisers Provider✓
ServiceFinderSouthern-Pine-Products-Limited-34847Great Pine Limited | ServiceFinder
Builders Crack Tradiegrove-pine-ltdGreat Pine Limited | Builders Crack Tradie
FacebookNo account found1
InstagramNo account found2
TiktokNo account found3
Listings and socialChristchurch insurance brokers · 121 businesses
You are #94 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFinance Advisers ProviderServiceFinderBuilders Crack TradieYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
3.8Room to grow
9:41
facebook
great pine limited avonhead
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch insurance brokers · 121 businesses
You are #76 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

Great Pine Limited shows a very high on-page SEO health, scoring 9.8 out of 10. The page is well optimised, with a strong title tag, a concise meta description, and a valid favicon. Notable opportunities include reducing render-blocking resources, adding an H1 tag, adjusting the text-to-page size ratio, and fixing any HTTP links on an HTTPS page. Overall, the site is in good shape for local search visibility.

Strengths

  • ✓
    On-page scoreFew sites in this market clear these checks as completely as yours: fast to open, readable, and accurate about itself to Google and to the person who lands on it.
  • ✓
    Meta descriptionYour search summary sits in the length that reads in full on most screens, which is as far as length alone can take it - a narrow phone still cuts the tail off a line this size.
  • ✓
    Page titleYour home page headline fits a search result exactly, so the whole line reads to someone scanning a page of results rather than cutting off mid-phrase.

Top three opportunities

  • 1
    Separate sites linking to youOnly a handful of separate websites link to yours, well behind most of this market.
  • 2
    The shape of your link profileYour links are piled onto a small number of sites for a profile this size, so they are doing less for you than the count suggests.
  • 3
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
🔒greatpine.co.nz3
✓On-page score
✓Meta description
✓Page title
1Separate sites linking to you
2The shape of your link profile
Your websiteChristchurch insurance brokers · 121 businesses
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Great Pine Limited's Website Traffic shows a low health score, reflecting limited organic and paid activity and keyword footprint. The most important findings are near-zero organic traffic value and no organic keywords in the top 100, with no measurable paid traffic yet. Focus on local content, on-page SEO, and small, targeted paid campaigns to begin building visibility and traffic.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthSearch is delivering you nothing you would otherwise have to pay for.
  • 2
    Monthly search visitsYour site draws no measurable visitors from search, so the only people reaching it are ones you sent yourself.
  • 3
    Search terms you rank forYour site does not appear in search results for any terms we can measure, so nobody is finding it by searching for what you do.
6 checks on your search and traffic. You're seeing 3 of them.
0.0Room to grow
9:41
G
AllMapsImagesShopping
No ads from you on any search
Great Pine LimitedNot in these results3
21About 0 visits a month from search, across 0 searches
Google search and trafficChristchurch insurance brokers · 121 businesses
You are #76 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Great Pine Limited's temporal alignment cannot be mapped to specific hours because city-level popularity data is unavailable. The area health score (4.7/10) indicates average alignment overall. This suggests some hours may miss local demand while others could be inefficient. A targeted review of published opening times against customer search patterns or an appointment-based extension in high-need windows is recommended.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandWe could not measure your hours against local demand, which almost always means your listing shows no opening hours at all.
1 check on your opening hours. You're seeing it.
10.0Strong
9:41
Great Pine Limited
OverviewReviewsPhotosAbout
Hours 1
Monday9am-5:30pm
Tuesday9am-5:30pm
Wednesday9am-5:30pm
Thursday9am-5:30pm
Friday9am-5:30pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch insurance brokers · 121 businesses
You are #1 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions1 opportunity

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#71of 121 Christchurch insurance brokers
9:41
Christchurch insurance brokersOverall · 121 businesses
You are #71 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

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