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GS & HM Consulting & Advisory Limited

Certified public accountant · Christchurch Centre, Christchurch

What your customers see when they look for you, and where that puts you among 245 Christchurch accountants.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch accountants · 245 businesses
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Executive summaryExclusive Marketbase business report

GS & HM Consulting & Advisory Limited

Certified public accountant · Christchurch Centre, Christchurch

Where you stand#98of 245 accountants
Overall health6.0/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

GS & HM Consulting & Advisory Limited is an accounting firm based in Christchurch Central City that provides chartered accounting and advisory services. The firm highlights its use of modern accounting technology and cloud-based systems. Services include tax preparation, advisory work and cloud accounting, with client resources such as FAQs and contact details available for local businesses and individuals.

GS & HM Consulting & Advisory Limited is an accounting firm operating in Christchurch Central City. The firm describes itself as a chartered accounting practice rooted in Christchurch and states a focus on using contemporary accounting technology to support clients.

Services listed by the firm include advisory work, tax preparation and accounting in the cloud, along with general accounting support. The website also points to client-facing resources such as frequently asked questions and contact details to help prospective clients find practical information quickly.

Client feedback on public listings shows an average rating of 3 stars, which indicates mixed responses from customers. The firm's presentation emphasises empowering customers to use accounting technology to gain a clearer understanding of their business, and a testimonial cited on the website recommends the team for accounting and business wellbeing needs.

Locally, GS & HM Consulting & Advisory Limited positions itself as a Christchurch-based chartered accounting option that combines advisory and tax services with cloud accounting tools. Customers seeking an accountant that promotes technology-led workflows and offers straightforward access to FAQs and contact information will find these features prominent in the practice's public materials.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

GS & HM Consulting & Advisory Limited shows a solid listing with essential contact details and verified status, yet the overall health is moderate. The most notable findings are a claimed and open-for-business status with a visible phone number and website link, while the description remains underdeveloped and branding elements are missing.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 2
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
  • 3
    Photos on the listingYou have fewer photos than nearly every business here, so a customer comparing you against them builds a picture of their work and guesses at yours.
11 checks on your Google listing. You're seeing 6 of them.
4.0Room to grow
9:41
Tiles © Esri
3
GS & HM Consulting & Advisory Limited✓✓
3.0 ★★★★★ (1)
Certified public accountant · Christchurch Centre
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business
No description yet1
Google listingChristchurch accountants · 245 businesses
You are #148 for your Google listing
See how to fix all 3 →
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

GS & HM Consulting & Advisory Limited shows a below-average health score of 4.2 out of 10 for Google reviews. The strongest finding is that the business has started collecting reviews, but the overall rating remains low and response to reviews is zero. Customers may be cautious due to the low rating; addressing reviews quickly could improve trust.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together put you at the bottom of this market - either the rating is low, or there are too few reviews behind it for anyone to trust it.
  • 2
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 3
    Star ratingYour rating sits well below what customers here are used to seeing, and it is the first number they compare when two businesses look otherwise equal.
4 checks on your reviews. You're seeing 3 of them.
4.2Room to grow
9:41
GS & HM Consulting & Advisory Limited
OverviewReviewsPhotosAbout
3.0★★★★★1 review
5
4
3
2
13
1How far your rating and your review count together can be trusted
Google reviewsChristchurch accountants · 245 businesses
You are #142 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

GS & HM Consulting & Advisory Limited shows below average overall Google Maps health, with a score of 3.6 out of 10. The business already ranks well for several local keywords in Diamond Harbour and Edgeware, indicating solid relevance there. The main opportunity is to raise aggregate and borough-specific visibility to improve local presence.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
  • 2
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
2 checks on your map positions. You're seeing both.
3.6Room to grow
9:41
1234Tiles © Esri
2Top three for "tax consultant" in 1 suburb, seen in 10
1
Tax Matters Limited4.9 ★ (84) · Certified public accountant
2
CATS Accounting Christchurch5.0 ★ (2) · Certified public accountant
3
Apex Accountancy5.0 ★ (3) · Certified public accountant
4
Tax Link Christchurch4.6 ★ (22) · Certified public accountant
↓
GS & HM Consulting & Advisory Limited1Further down, below the first results
Map positionsChristchurch accountants · 245 businesses
You are #157 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

GS & HM Consulting & Advisory Limited shows a high health score of 7.6 out of 10 for social and directory presence, indicating a strong base. The strongest existing assets are Facebook and LinkedIn, with active profiles contributing to trust and reach. Key improvement areas include adding active profiles on Instagram, TikTok, LinkedIn Company, TikTok Directory, and GrabOne to broaden local visibility.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    NZWAO CompanyWe can see your NZWAO Company listing (https://nzwao.com/gs-consulting-advisory-limited) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
15 checks on your listings and social. You're seeing 5 of them.
6.5Good
9:41
Ggs & hm consulting & advisory limited christchurch centre
AllImagesMapsNews
FacebookHMCABAGS & HM Consulting & Advisory Limited | Facebook✓
NZWAOgs-consulting-advisory-limitedGS & HM Consulting & Advisory Limited | NZWAO✓
CheckMyBuildergs-and-hm-consulting-and-advisory-limitedGS & HM Consulting & Advisory Limited | CheckMyBuilder
LinkedInanna-lynch-10983b95GS & HM Consulting & Advisory Limited | LinkedIn
Neighbourlyhm-consultants-limitedFound through search, not linked from anything you own
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch accountants · 245 businesses
You are #86 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokNZWAOCheckMyBuilderLinkedInYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
  • 2
    Recommendations on your pageYour count sits above the middle of this market, so a visitor reading the page finds enough written by other people to stop needing anything written by you.
  • 3
    What your page says about youThere is more in your intro than in half the pages here, so a visitor has a real sense of the business before they reach the photos.
9 checks on your Facebook page. You're seeing 6 of them.
9.1Strong
9:41
facebook
HMCABA✓
264 followers 1
We are a Boutique Chartered Accountancy Firm providing Accounting Services and Support for Individuals and Small to Medium Businesses. We are based in central Christchurch3
FollowMessage
★ 2 reviews · recommended 2
🌐 hmconsultants.co.nz✓
☎ +64 3-366 0169✓
PostsAboutPhotosReviews
Facebook pageChristchurch accountants · 245 businesses
You are #24 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

GS & HM Consulting & Advisory Limited shows a solid on-page SEO health with a 7.5/10 overall. Key strengths include a valid favicon, an SEO-friendly URL, a precise title tag, and a relevant meta description. The top opportunities focus on reducing page load time, refining the meta description to a perfect length, improving title tag length consistency, and managing text-to-page size for better readability.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page file sizeYour home page is light enough to open quickly on a phone with a weak signal, which is where most people meet a local business for the first time.

Top three opportunities

  • 1
    On-page scoreSeveral checks on your home page fail at once, and a visitor meets all of them in the first few seconds: a slow open, no clear heading, nothing under your name in search that says what you do.
  • 2
    Separate sites linking to youFewer separate websites link to you than half the businesses here, which means when someone searches for what you do, the businesses with a longer list of vouchers are the ones on the page they actually read.
  • 3
    Page titleYour home page headline does not fit the space a search result gives it, so a searcher sees either a half-empty line or one that trails off before your name arrives.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
🔒hmca.nz✓
✓Favicon
✓Page file size
1On-page score
2Separate sites linking to you
3Page title
Your websiteChristchurch accountants · 245 businesses
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

GS & HM Consulting & Advisory Limited shows an above-average website traffic health score of 6.1/10. The overall trend is positive but there are clear gaps in paid traffic presence. The top opportunities focus on initiating paid campaigns with targeted landing pages and improving organic momentum through keyword refinement, site navigation, and content refinements.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly search visitsYour site draws fewer visitors from search than most businesses here, so most people looking for what you do are landing somewhere else.
  • 3
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
6 checks on your search and traffic. You're seeing 3 of them.
6.0Good
9:41
Gaccountant aidanfield
AllMapsImagesShopping
31No ads from you on any search
www.gcaccountants.co.nzChristchurch Accountants for Your Business Needs
whitepages.co.nzAccountants in Halswell | White Pages® NZ
hmca.nzAbout - HM Consultants

We provide outstanding client service offering a variety of services including business advisory, GST, FBT, PAYE, income tax and financial statements.

www.wk.co.nzWK Christchurch
2About 4 visits a month from search, across 12 searches
Google search and trafficChristchurch accountants · 245 businesses
You are #98 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

GS & HM Consulting & Advisory Limited shows a mixed fit between published hours and local search demand. All current open hours fall within peak-demand windows, concentrated on Thursday mornings and afternoons. However the firm is closed during several high-demand midweek and weekend hours, notably Wednesday mornings and Sunday 10 am, which represent missed client opportunities. No low-demand open hours were recorded.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
3.3Room to grow
9:41
GS & HM Consulting & Advisory Limited
OverviewReviewsPhotosAbout
Hours 1
Monday8:30am-5pm
Tuesday8:30am-5pm
Wednesday8:30am-5am
Thursday8:30am-5pm
Friday8:30am-5pm
SaturdayClosed
SundayClosed
Popular times Wednesday · Christchurch Centre
8a9a10a11a12p1p2p3p4p5p
When people in Christchurch Centre look   You are shut
Opening hoursChristchurch accountants · 245 businesses
You are #164 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#98of 245 Christchurch accountants
9:41
Christchurch accountantsOverall · 245 businesses
You are #98 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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  • Real New Zealand data.Every one of the 245 accountants in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
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