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Hair Plus

Hairdresser · North Beach, Christchurch

What your customers see when they look for you, and where that puts you among 498 Christchurch hair salons & barbers.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch hair salons & barbers · 498 businesses
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Executive summaryExclusive Marketbase business report

Hair Plus

Hairdresser · North Beach, Christchurch

Where you stand#20of 498 hair salons & barbers
Overall health9.6/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Hair Plus is a family-owned salon in New Brighton, Christchurch offering haircuts, styling and a wide retail range of professional haircare products. They operate in-salon services alongside an online shop that dispatches daily and is an authorised stockist of popular brands. Afterpay is available in-store, and the salon presents a mix of trend-focused styling and everyday haircare options.

Hair Plus is a family-owned and operated hair salon located in New Brighton, Christchurch. It provides in-salon hair services alongside an online retail operation that sells professional haircare and styling products. The website notes daily dispatching and that Hair Plus is an authorised stockist of well-known brands.

The salon offers haircuts and styling with a focus on current trends and a wide selection of professional products. Their online shop lists categories such as styling products, hair treatments and electricals, and highlights a handpicked range for different hair needs. Afterpay is available in-store, and the business describes itself as privately owned in New Zealand.

Customers commonly report fast, friendly service and reliable delivery for online orders. Reviews mention well-packaged deliveries, competitive prices, and extras such as free samples. In-salon feedback includes positive experiences with stylists who listen and deliver the requested results, with individual staff named in reviews for attentive service.

Locally, Hair Plus combines a neighbourhood salon experience with an online retail presence. The mix of in-person styling and a product-focused webshop, daily dispatching and authorised brand stock make it a practical choice for customers in Christchurch seeking both salon appointments and accessible professional haircare supplies.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Hair Plus shows a solid Google Business Listing health with a 7.5 out of 10. The listing has essential elements in place (open status, website link, claimed status, phone number) and a decent description. The main opportunity is adding more photos to boost visibility, with the description already improved but still below the local midpoint. Overall, listings health supports steady customer engagement.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description gives a reader less than half the listings here do, so someone reading yours and then a competitor's gets less to go on from you.
  • 2
    Photos on the listingYou have fewer photos than nearly every business here, so a customer comparing you against them builds a picture of their work and guesses at yours.
  • 3
    Category fitYour categories cover this market better than the middle of the field, so you appear in most of the searches your competitors appear in.
11 checks on your Google listing. You're seeing 6 of them.
6.6Good
9:41
Tiles © Esri
2
Hair Plus✓✓
4.8 ★★★★★ (187)
Hairdresser · North Beach3
Open 4 days · late Thu ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Come in & relax in our family owned & operated salon. Get styled with all the latest trends. We have a huge range of professional products available. Afterpay available in-store

1
Google listingChristchurch hair salons & barbers · 498 businesses
You are #172 for your Google listing
See how to fix all 3 →
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Hair Plus shows an average health score of 5.5 out of 10 for Google reviews, indicating room for improvement while current metrics are solid. Notable findings include a strong star rating trajectory and a top quartile review count, yet no responses to customer reviews are being posted yet, which can affect trust and perceived engagement.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Star ratingYour rating sits ahead of half the businesses here, so the number is not pushing anyone away.
  • 3
    Review confidenceRating and volume together put you ahead of most of this market, which means a customer sees a well-rated business with enough reviews behind it to be believed.
4 checks on your reviews. You're seeing 3 of them.
6.9Good
9:41
Hair Plus
OverviewReviewsPhotosAbout
4.8★★★★★187 reviews
5
4
3
2
12
product range 10online store 10friendly email 7shipping speed 6freebies 6deal 5
3How far your rating and your review count together can be trusted
Google reviewsChristchurch hair salons & barbers · 498 businesses
You are #153 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Hair Plus shows a solid health score of 7.7 out of 10 for Google Maps search visibility, indicating strong presence with room to grow. The top opportunities focus on expanding aggregate visibility across multiple local suburbs and strengthening the borough presence to move toward the local midpoint and beyond.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
  • 2
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than nearly everyone here, so a customer searching well outside your own patch still sees you.
2 checks on your map positions. You're seeing both.
7.9Good
9:41
1234Tiles © Esri
2Seen in 11 searches across Christchurch, top three in none
1
Headquarters Hair Studio5.0 ★ (25) · Hairdresser
2
Here5.0 ★ (4) · Hairdresser
3
Whip 'n' Snip4.9 ★ (42) · Hairdresser
4
Brighton Style5.0 ★ (17) · Hairdresser
↓
Hair Plus1Further down, below the first results
Map positionsChristchurch hair salons & barbers · 498 businesses
You are #106 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Hair Plus shows a very high overall health for social presence and directories, indicating strong current reach. The two key findings are outstanding Instagram, Facebook, and TikTok profiles, and active listings on GrabOne and Fresha. Opportunities include expanding LinkedIn presence, a LinkedIn Company page, and claiming Neighbourly profiles to broaden local engagement.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Tiktok ProfileWe found your Tiktok Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 2
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    LinkedIn CompanyWe could not find an active LinkedIn Company listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 6 of them.
10.0Strong
9:41
Ghair plus north beach
AllImagesMapsNews
Facebookhairproductsonline.co.nzHair Plus | Facebook✓
InstagramhairproductsonlineHair Plus | Instagram✓
Tiktok@hairproductsonlineHair Plus | Tiktok✓
GrabOnebeauty-massage-spa/hairdressing-haircuts/p/hair-plus-4Hair Plus | GrabOne
White Pageshair-plus-northHair Plus | White Pages
Freshahair-plus-travis-road-christchurch-YKvDybHair Plus | Fresha
YellowNo listing found1
NeighbourlyNo listing found2
LinkedInNo listing found3
Listings and socialChristchurch hair salons & barbers · 498 businesses
You are #2 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokGrabOneWhite PagesFreshaYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    People following your pageYours is one of the largest local followings in this market.
  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    Recommendations on your pageYour recommendation count is one of the deeper collections in this market, and enough of it is written by other people that the page does some of the arguing for you.

Top opportunity

  • 1
    What your page says about youThere is more in your intro than in half the pages here, so a visitor has a real sense of the business before they reach the photos.
9 checks on your Facebook page. You're seeing 4 of them.
9.9Strong
9:41
facebook
hairproductsonline.co.nz
29K followers ✓
Hair Plus is your go to for the latest brands and must have hair care. Shop the widest range, all in one place.1
FollowMessage
★ 423 reviews · recommended ✓
🌐 hairplus.co.nz✓
☎ +508 42 47 77
PostsAboutPhotosReviews
Facebook pageChristchurch hair salons & barbers · 498 businesses
You are #7 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

Hair Plus shows strong on-page health with a high overall score of 8.1 out of 10. Key strengths include fast page load under 3 seconds, a compact page size, a visible H1 tag, HTTPS only content, and sufficient text length, all contributing to clear messaging and trust for customers.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    Pages linking to youMore pages link to yours than almost any business in this market - the accumulated result of years of being referred to.
  • ✓
    Links to your siteMore sites link to you than almost any business in this market, a position built over years and genuinely hard for a competitor to match.

Top three opportunities

  • 1
    Meta descriptionYour search summary sits just outside a workable length, so a searcher either gets less than the space allows or loses the tail of it.
  • 2
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 3
    On-page scoreMost checks on your home page pass, so someone clicking through from a search gets a page that opens quickly and says what it is.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
🔒hairplus.co.nz✓2
✓Pages linking to you
✓Links to your site
1Meta description
3On-page score
Your websiteChristchurch hair salons & barbers · 498 businesses
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Hair Plus shows an overall strong health for website traffic, reflecting high organic performance and solid paid activity relative to peers. The standout finding is top-tier organic traffic value and solid organic SERP coverage, indicating strong visibility and value from organic search. Paid metrics are improving but remain below top quartiles, suggesting room for data-driven optimisations.

Strengths

  • ✓
    Search terms you rank forYour site appears for more search terms than almost any business in this market, so there are more ways to find you than to find anyone else here.

Top three opportunities

  • 1
    What that traffic is worthThe search visitors reaching your site are worth more than most businesses here, which means a meaningful part of your enquiry flow arrives at no cost per visit.
  • 2
    Monthly search visitsYour site draws more visitors from search than most businesses here, which means a real share of your work arrives from people who found you rather than the other way round.
  • 3
    What you spend on adsYour paid search activity is larger than most businesses advertising here, which points at a real monthly spend behind it.
6 checks on your search and traffic. You're seeing 4 of them.
9.6Strong
9:41
Ghair extensions new brighton
AllMapsImagesShopping
www.instagram.comelle_vie.hair.nails.beauty
www.fresha.comBest Hair Salons near me in New Brighton, Christchurch
hairplus.co.nzHair Plus: Buy Hair Care & Styling Products Online in New ...

Buy the best products for hair care and styling online in NZ. Discover top choices for every hair type and enjoy easy ordering with fast, reliable delivery ...

✓
21About 9,297 visits a month from search, across 4,519 searches
Google search and trafficChristchurch hair salons & barbers · 498 businesses
You are #20 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Hair Plus has partial alignment between opening hours and local demand. The salon is open during strong weekday lunch peaks - notably Tuesday 11am-2pm and Wednesday 12pm - covering 34 well-aligned peak hours, but it is closed for several high-demand weekend and midday slots (37 missed peak hours), especially Saturday 11am-2pm and Monday 12pm, which reduces the overall health score (3.0/10).

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
2.6Room to grow
9:41
Hair Plus
OverviewReviewsPhotosAbout
Hours 1
MondayClosed
Tuesday9am-5pm
Wednesday9am-5pm
Thursday9am-7pm
Friday9am-5pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch hair salons & barbers · 498 businesses
You are #369 for opening hours
See how to fix it →
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Your listed hoursWhen people search
marketbase
The next step

Your top opportunities, in one place.

These are your top 19 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#20of 498 Christchurch hair salons & barbers
9:41
Christchurch hair salons & barbersOverall · 498 businesses
You are #20 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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