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Halili Accounting & Tax Services

Accountant · Addington-Middleton, Christchurch

What your customers see when they look for you, and where that puts you among 245 Christchurch accountants.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch accountants · 245 businesses
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Executive summaryExclusive Marketbase business report

Halili Accounting & Tax Services

Accountant · Addington-Middleton, Christchurch

Where you stand#109of 245 accountants
Overall health5.6/10across the eight areas

Going well

05Facebook page10.003Map positions7.301Google listing6.7

Where we can help

02Reviews5.904Listings and social5.908Opening hours2.607Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Halili Accounting & Tax Services is an Addington, Christchurch accounting practice serving sole traders and Filipino small business entrepreneurs. The firm provides bookkeeping, GST and income tax preparation, core accounting functions and help with deductions. It emphasises responsive, professional service and Kabayan-friendly pricing aimed at simplifying tax and day-to-day financial administration for solo business owners.

Halili Accounting & Tax Services is an accounting and bookkeeping practice based in Addington, Christchurch, focused on sole traders and Filipino small business entrepreneurs. The description highlights a local presence and a client base made up largely of solo business owners needing ongoing financial support.

Services include everyday bookkeeping, preparation of GST and income tax returns, core accounting functions and assistance with tax deductions. The website notes a focus on easing the burden of administrating different taxes and helping clients maximise their business potential. Pricing is described as Kabayan-friendly.

Customers tend to describe interactions as professional, responsive and trustworthy. Reviews reference support with taxes, bookkeeping and deductions and recommend the practice for sole traders. The firm offers a free consultation and positions itself as a partner that simplifies the financial side of running a small business.

Locally, Halili Accounting & Tax Services is presented as a specialist resource for solo entrepreneurs in Christchurch who prefer a provider familiar with Filipino small business needs. Its combination of bookkeeping, tax return preparation and approachable pricing aims to make routine accounting tasks easier for clients in the Addington area.

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01Google listingMarketbase business report

Your Google listing

Halili Accounting & Tax Services shows an above-average health of 6.8/10 for its Google Business Listing, indicating solid completeness with room to refine. The listing already provides a website link and a phone number, and the listing is claimed, which helps customers reach the practice. A key strength is the clear listing title and open-for-business status.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
  • 2
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
  • 3
    Description lengthYour description gives a reader more than most listings here do, so a customer choosing between three of you gets more of your case than of theirs.
11 checks on your Google listing. You're seeing 6 of them.
6.7Good
What customers seeWhere you rank
9:41
Tiles © Esri
Halili Accounting & Tax Services
2
Halili Accounting & Tax Services✓✓
5.0 ★★★★★ (1)
Accountant · Addington-Middleton
Open 3 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Welcome to Halili Accounting & Tax Services, your trusted partner in accounting and bookkeeping designed especially for sole traders and Filipino small business entrepreneurs. We understand the unique challenges and requirements of solo business owners, and we're here to simplify your financial journey.🙌 Embark on a worry-free financial journey with us. Let us be your partner in success as you navigate the world of entrepreneurship. We will help you maximise your sales and minimise the hassles of bookkeeping, preparing GST tax return and Income Tax.

3
Google listingChristchurch accountants · 245 businesses
You are #81 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

The overall health is 5.5 out of 10, indicating average performance for Google reviews. The business has a strong star rating, placing it in the top 10% for satisfaction, and is just starting to gather reviews. The main takeaway is to build on the positive rating while improving engagement with customer feedback through responses.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 3
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
4 checks on your reviews. You're seeing all of them.
5.9Room to grow
What customers seeWhere you rank
9:41
Halili Accounting & Tax Services
OverviewReviewsPhotosAbout
5.0★★★★★1 review 3
5
4
3
2
1✓
1How far your rating and your review count together can be trusted
Google reviewsChristchurch accountants · 245 businesses
You are #102 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Halili Accounting & Tax Services shows a reasonable Maps presence with an overall health score of 4.7 out of 10, indicating average visibility and room for improvement. The borough presence is recognised but local results need strengthening. Top opportunities lie in boosting local map rankings while maintaining solid aggregate visibility that already meets the local median.

Strengths

  • ✓
    Maps visibility across the city groupThere is no wider Maps reach available to a business at your address - you appear across more of the surrounding suburbs than anyone in this market.

Top opportunity

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
2 checks on your map positions. You're seeing both.
7.3Good
What customers seeWhere you rank
9:41
1234Tiles © Esri
tax preparation service
✓Top three for "tax preparation service" in 2 suburbs, seen in 51
1
CATS Accounting5.0 ★ (17) · Accountant
2
GS Chartered Accountants and Advisors5.0 ★ (5) · Accountant
3
Toni Walker Chartered Accountants5.0 ★ (1) · Accountant
4
Rodgers and Co Ltd5.0 ★ (19) · Accountant
↓
Halili Accounting & Tax Services1Further down, below the first results
Map positionsChristchurch accountants · 245 businesses
You are #68 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Halili Accounting & Tax Services shows an above-average social presence health of 6.0 out of 10. The strongest current asset is a highly trusted Facebook profile and an up-to-date LinkedIn listing, which help credibility and reach. Key opportunities include adding active Instagram, TikTok, LinkedIn Company, a TikTok Directory listing, and a GrabOne listing to improve local discovery.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    LinkedIn ProfileWe can see your LinkedIn Profile listing (https://linkedin.com/in/vannph) found via: Your website.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
15 checks on your listings and social. You're seeing 5 of them.
5.9Room to grow
What customers seeWhere you rank
9:41
Ghalili accounting & tax services addington-middleton
AllImagesMapsNews
FacebookhaliliaccountingHalili Accounting & Tax Services | Facebook✓
LinkedInvannphHalili Accounting & Tax Services | LinkedIn✓
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
LinkedInNo listing found✓
Listings and socialChristchurch accountants · 245 businesses
You are #100 for listings and social
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GoogleFacebookInstagramTikTokLinkedInYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    People following your pageYours is one of the largest local followings in this market.
  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.

Top opportunity

  • 1
    What your page says about youThere is more in your intro than in half the pages here, so a visitor has a real sense of the business before they reach the photos.
8 checks on your Facebook page. You're seeing 4 of them.
10.0Strong
What customers seeWhere you rank
9:41
facebook
haliliaccounting✓
1.1K followers ✓
Affordable accounting for small businesses and sole traders. Your trusted partner, dedicated to Filipino business owners and startups. Simplifying your financial journey with personalised solutions.1
FollowMessage
🌐 haliliaccounting.com✓
☎ +64 210 801 1273
PostsAboutPhotosReviews
Facebook pageChristchurch accountants · 245 businesses
You are #1 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Halili Accounting & Tax Services shows an below-average on-page SEO health with a 3.6/10 score. The page loads quickly (under 3 seconds) but key elements are missing, including meta description, title tag, and a visible favicon. Focus should be on establishing baseline structure and adding essential tags to improve visibility and click-throughs.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    On-page scoreYour home page did not return anything we can measure, and a page that will not answer a scanner is usually the same page that keeps a customer waiting.
  • 2
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 3
    Page titleThere is no headline set on your home page, so the clickable blue line in a search result falls back to your domain name or a scrap of code.
23 checks on your website. You're seeing 5 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒haliliaccounting.com✓
✓Page load speed
1On-page score
2Meta description
3Page title
Your websiteChristchurch accountants · 245 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Halili Accounting & Tax Services shows below-average website traffic health (3.4/10). Overall, the site has limited organic and paid visibility, which is constraining growth. The main opportunities focus on building organic value and starting targeted paid activity to attract local clients and solo traders.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthSearch is delivering you nothing you would otherwise have to pay for.
  • 2
    Monthly search visitsYour site draws no measurable visitors from search, so the only people reaching it are ones you sent yourself.
  • 3
    Search terms you rank forYour site does not appear in search results for any terms we can measure, so nobody is finding it by searching for what you do.
6 checks on your search and traffic. You're seeing 3 of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
Halili Accounting & Tax ServicesNot in these results3
21About 0 visits a month from search, across 0 searches
Google search and trafficChristchurch accountants · 245 businesses
You are #144 for Google search and traffic
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08Opening hoursMarketbase business report

Your hours against demand

Halili Accounting & Tax Services has limited alignment between published hours and local demand. All 21 weekly open hours fall in high-demand windows, concentrated on Thursday mid-morning and afternoon. However the firm is closed during many other popular times (66 hours missed) and has no low-demand open hours. Adjusting a few opening slots could capture more searches and client contacts at peak moments.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
2.6Room to grow
What customers seeWhere you rank
9:41
Halili Accounting & Tax Services
OverviewReviewsPhotosAbout
Hours 1
MondayClosed
TuesdayClosed
WednesdayClosed
Thursday10am-5pm
FridayClosed
Saturday10am-5pm
Sunday10am-5pm
Popular times Tuesday · Addington-Middleton
12a1a2a3a4a5a6a7a8a9a10a11a12p1p2p3p4p5p6p7p8p9p10p11p
When people in Addington-Middleton look   You are shut
Opening hoursChristchurch accountants · 245 businesses
You are #181 for opening hours
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions1 opportunity

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#109of 245 Christchurch accountants
9:41
Christchurch accountantsOverall · 245 businesses
You are #109 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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